Brand Agility
 
 
Content Agility
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<XML/>
<XML/> iAds
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Information Architecture Agile
<XML/> <HTML/> <???/> Variants
XML Platform
Content API
Findability API
Social API
Mobile API
MyST Dimensions Abstract Information Resources Optimized Rendering Models Secure, Scalable, Reliable
MyST Solutions
Social Content
Press Content Product Content Partner Content
Social Content Product Content Blended Transformations Wide Distribution
Competitive Presence
Delusional Thinking?
“ We’re Designing A New Website” Our target audience has left the harbor and we believe it’s because our current site sucks but this is purely guesswork. Code for...
“ We’re Twittering Now!” Randomly flailing with buzz-words and irrelevant topics hoping to see some e-commerce benefit but with no unified strategy for tracking performance. Code for...
“ We’re On Page One for Oompa Loopa” Our competitors are always on page one so this is important even though it produces zero sales. Code for...
What Do These Milestones Suggest? Lots of manual effort Misguided investments Unlikely sustainability
Better Approach...
Information Philosophy Agile
 

My St Dimensions