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A 16-year-old female decides on films based on director and genre preferences like Stanley Kubrick, Edgar Wright, Richard Ayoade, sci-fi, independent, superhero and zombie films. She watches movies mostly alone or with family at home and friends at the cinema. She finds out about new releases through friend recommendations and reviews. She watches films at home on her TV and DVD player or at the cinema, and recently watched Drop Dead Fred, Guardians of the Galaxy, Frozen, The Dark Knight Rises, A Clockwork Orange, and Submarine.
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G322: AS Media Studies Section A & B
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3) For Section B on film institutions, it recommends discussing the processes of production, distribution, and exhibition in British film by referencing specific case studies and films. Key words related to these processes are defined.
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The document summarizes feedback from an interview with Beth, an 18-year-old member of the target audience for a soap opera trailer. Beth felt she could not relate to the characters due to socioeconomic differences but found them realistic. She enjoyed the portrayal of a lesbian storyline and recognized the multi-strand narrative as a soap opera convention. Beth also thought the pub setting and upbeat music were conventional elements that identified it as a soap opera trailer. The feedback suggests following genre conventions helped the target audience recognize it as a soap opera and find it appealing and entertaining.
Production diary 2
The document discusses several image editing and formatting techniques used to prepare images for a poster project. Specifically, it mentions:
1) Decreasing the saturation and adding blur to background images to draw attention to foreground elements.
2) Removing blemishes from actors' faces using the spot healing brush tool to make them more appealing to audiences.
3) Applying a feather to the edges of cut-out images to make them appear less sharp.
4) Adjusting image sizes and display quality when placing images in InDesign to ensure clear and properly formatted appearance.
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The document summarizes research conducted with the target audience for soap opera posters. Key findings include:
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- Posters should follow conventions of the genre to meet audience expectations but also be distinctive. Only 57% expected a tagline so it needs to be catchy.
- Cluttered posters with too many storyline elements are confusing; a single or multi-strand narrative is best if not crowded. Characters and implied narratives intrigue viewers.
- Text needs to be large enough to read. Posters should reflect the realism of the shows and not
Task 2 poster research
The target audience for soap opera posters is typically a mass audience aged 13-60. Conventions of soap opera posters include a main image featuring characters, a tagline promoting the show, and the channel logo. Three soap opera posters were analyzed:
1) Neighbours - Features multiple characters appealing to a broad age range. Includes broadcast time/date.
2) EastEnders - Emphasizes a young character and uses social media hashtag to appeal to youth.
3) Coronation Street - Focuses on a narrative involving young characters but references a national audience. Lacks broadcast time.
Key conventions were present across posters, though details like broadcast time were sometimes missing. Imagery and tag
Conventions summary
This document discusses the conventions of a soap opera poster. It explains that the purpose of a poster is to persuade the target audience to watch the program. A typical soap opera poster includes:
1) The channel the program airs on to promote both the show and broadcaster.
2) The name of the show along with the broadcast time and date to tell audiences when it airs.
3) A tagline that aims to persuade viewers to watch in an engaging way, such as promising the show will improve their lives.
4) Main images featuring characters from the soap opera to represent the faces of the show.
Audience profile
This document profiles the lifestyles, interests, and preferences of two target demographics - male and female aged 16-30 in the UK and Ireland. Both demographics are described as mainstreamers who like to follow trends and consume alcohol and junk food. They enjoy social media and spending time with friends. Key differences are that males prefer action movies, video games and sports while females prefer makeup, shopping and socializing. Their socioeconomic status is likely lower-middle class.
Commissioning process
The BBC has a selective commissioning process where ideas must fit the genre and ethos of each channel. Producers can submit pitches through BBC Pitch if they have recent commissions, or the public can submit ideas which may be developed by independent production companies. When an idea is proposed, it is reviewed for its genre and fit with the channel mix. If suitable, the producer develops it further and it is sent to the relevant channel controller for consideration. The BBC and producer negotiate licensing fees which are either paid in pre-agreed stage installments or upon delivery.
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The document lists four British soap operas - Emmerdale, Coronation Street, Hollyoaks, and EastEnders. It provides the channel and time each airs, as well as example trailer links and durations ranging from 40 seconds to 2 minutes 40 seconds.
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This document analyzes the representation of characters in soap opera trailers through techniques like camerawork, mise-en-scene, editing, and sound. It discusses the characters of Callum and Steve from one trailer, focusing on how they are portrayed as aggressive/calculating and depressed/weaker, respectively. It then analyzes the characters of Moira, Megan, and stereotypes around male and female representation. Moira is seen as deceptive through costume and facial expressions, while Megan is portrayed as courageous and protective in defending her brother.
Market analysis
This document analyzes the market for soap operas in the UK television industry. It discusses that soap operas are typically produced by the television channels that broadcast them to allow for vertical integration. The two main media companies involved are the BBC and ITV. Several popular soaps are then analyzed in more detail, including Coronation Street, EastEnders, Emmerdale, Hollyoaks, and Doctors. Each summary provides the channel it airs on, the production company, target audience, typical weekly viewers, and awards won.
Analysis
The document analyzes the television shows Emmerdale and Casualty. It discusses the target audiences, themes, and storylines of both soaps. For Emmerdale, it notes the target audience is 20-50 year olds from socioeconomic groups E, D, and C2. Younger characters deal with issues like drugs while older characters face affairs and violence. The document then analyzes a trailer for Emmerdale's Robert and Aaron storyline. For Casualty, it says the target is also 20-50 year olds from groups C2, C1, and B. Storylines involve medical themes like injuries and disasters affecting both patients and staff. It concludes by summarizing a trailer for Casual
Soap operas
Soap operas are serial dramas that focus on the lives of multiple characters within each episode through ongoing storylines. They use trailers to promote upcoming dramatic events and appeal to both current and new viewers. Trailers showcase characters, storylines, and themes through scenes that represent the show's context, like medical crises for a hospital-based soap opera. While genres benefit from consistent characters, narratives, settings, and conventions to be recognizable, repetition alone bores audiences. According to Neale's theory, genres must also feature original ideas and characters to create uniqueness and avoid predictability, as difference is essential for audience appeal and the genre's economy.
Soap operas
Soap operas are serial dramas that focus on the lives of multiple characters in each episode. Trailers are used to promote soap operas and appeal to both existing and new viewers, showing characters, storylines, and themes. For example, a trailer for the medical soap opera Casualty would include scenes of disasters and crises with characters in medical uniforms. Steven Neale's theory is that soap opera characters should be stereotypical for audiences to relate to, but they also need original ideas and characters to avoid predictability and create uniqueness.
Evaluation Q2
The document discusses how the media product represented the social group of young females through the character of Clementine. It compares Clementine to the character of Hayley Stark from another film. While both sought revenge, Clementine's motive was to avenge a loved one, whereas Hayley's was to teach a lesson. Clementine wore army-like attire and makeup to show her strength and independence, avoiding stereotypes of females as victims. However, in one scene Clementine took on a domestic role of washing dishes, fitting the stereotype of women being less capable. The conclusion is that while one scene fit a stereotype, overall Clementine's character went against stereotypes through her strength in the first scene.
Call Sheet - Front Street 2
Charlotte Chase and Matthew Meleady will direct and produce a short film titled "Kill Another Day" on November 20, 2014 at an interior location in Slip End, Bedfordshire. Charlotte Chase, Matthew Meleady and Daniel Meleady will play the roles of Clementine, Butch, and Murderer respectively and must arrive by 3:30 pm. The film will utilize a camera, tripod, plastic bag, and sword as props and costumes will include a daisy dress, jeans, and black clothing.
Call Sheet - Front Street
The document outlines the production details for the short film 'Kill Another Day' to be filmed on November 20, 2014 in Slip End. Charlotte Chase and Matthew Meleady will direct, produce, operate the camera, and star as Clementine and Butch respectively. Filming will take place outdoors on Front Street and require only keys as a prop.
Call Sheet - Media Room
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Filming Schedule
This document provides a filming schedule for three scenes over two days. The first scene on November 19th is an interrogation scene with Clementine tied to a chair between 3:10-4:30pm in the media room. Matthew and Charlotte are needed along with camera, lights, voice recorder, rope and chair. The second scene on November 20th is Clementine and Butch walking home between 3:30-5:30pm on Front Street requiring Matthew, Charlotte and a camera and tripod. The third scene is the murder of Butch on November 20th between 3:30-5:30pm at Matthew's house requiring Matthew, Charlotte, Daniel and a camera, tripod, sword/knife and plastic
Props
This document outlines props needed for three scenes of a play. In scene one, a chair will be used to make the character Clementine look inferior by sitting while bound with rope to appear weaker. Scene two and three require keys to unlock a door and create vulnerability, a sword/knife to murder a character named Butch, and a plastic bag that another character worries over, making him seem suspicious.
Characters
Clementine is the 18-year-old female protagonist. Initially, she is portrayed as youthful, outgoing, and wearing casual clothing with braided hair to represent her happy inner presence. However, after the death of her brother, she becomes angry, heartbroken, and wears torn clothing and has a bloody lip to indicate her transformation into a ruthless killer seeking revenge. Her brother Butch is overconfident which puts him in danger from big time gangsters he has underestimated.
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Photographs
The document discusses photos taken of actors to represent characters in a magazine. Photos of Luke smiling were meant to portray him as good, though he is bitter. Photos of Luke with arms crossed were to portray anger and criminality. The chosen photo of Harry as Luke shows neutrality and creates mystery about his feelings. The photo of David in a shirt portrays him as mysterious and a "bad boy". Photos were edited for consistency and professionalism. A photo of Pete thinking was chosen to imply trouble for his character. Photos of a pregnant character smiling and unhappy were tried to portray her positively against stereotypes.
Target audience research posters
The document summarizes research conducted with the target audience for soap opera posters. Key findings include:
- Posters are an effective way to promote soap operas, but some felt they were outdated. Bright colors and dramatic elements attract younger viewers.
- Posters should follow conventions of the genre to meet audience expectations but also be distinctive. Only 57% expected a tagline so it needs to be catchy.
- Cluttered posters with too many storyline elements are confusing; a single or multi-strand narrative is best if not crowded. Characters and implied narratives intrigue viewers.
- Text needs to be large enough to read. Posters should reflect the realism of the shows and not
Task 2 poster research
The target audience for soap opera posters is typically a mass audience aged 13-60. Conventions of soap opera posters include a main image featuring characters, a tagline promoting the show, and the channel logo. Three soap opera posters were analyzed:
1) Neighbours - Features multiple characters appealing to a broad age range. Includes broadcast time/date.
2) EastEnders - Emphasizes a young character and uses social media hashtag to appeal to youth.
3) Coronation Street - Focuses on a narrative involving young characters but references a national audience. Lacks broadcast time.
Key conventions were present across posters, though details like broadcast time were sometimes missing. Imagery and tag
Conventions summary
This document discusses the conventions of a soap opera poster. It explains that the purpose of a poster is to persuade the target audience to watch the program. A typical soap opera poster includes:
1) The channel the program airs on to promote both the show and broadcaster.
2) The name of the show along with the broadcast time and date to tell audiences when it airs.
3) A tagline that aims to persuade viewers to watch in an engaging way, such as promising the show will improve their lives.
4) Main images featuring characters from the soap opera to represent the faces of the show.
Audience profile
This document profiles the lifestyles, interests, and preferences of two target demographics - male and female aged 16-30 in the UK and Ireland. Both demographics are described as mainstreamers who like to follow trends and consume alcohol and junk food. They enjoy social media and spending time with friends. Key differences are that males prefer action movies, video games and sports while females prefer makeup, shopping and socializing. Their socioeconomic status is likely lower-middle class.
Commissioning process
The BBC has a selective commissioning process where ideas must fit the genre and ethos of each channel. Producers can submit pitches through BBC Pitch if they have recent commissions, or the public can submit ideas which may be developed by independent production companies. When an idea is proposed, it is reviewed for its genre and fit with the channel mix. If suitable, the producer develops it further and it is sent to the relevant channel controller for consideration. The BBC and producer negotiate licensing fees which are either paid in pre-agreed stage installments or upon delivery.
Already existing soap operas
The document lists four British soap operas - Emmerdale, Coronation Street, Hollyoaks, and EastEnders. It provides the channel and time each airs, as well as example trailer links and durations ranging from 40 seconds to 2 minutes 40 seconds.
Representation in soap operas
This document analyzes the representation of characters in soap opera trailers through techniques like camerawork, mise-en-scene, editing, and sound. It discusses the characters of Callum and Steve from one trailer, focusing on how they are portrayed as aggressive/calculating and depressed/weaker, respectively. It then analyzes the characters of Moira, Megan, and stereotypes around male and female representation. Moira is seen as deceptive through costume and facial expressions, while Megan is portrayed as courageous and protective in defending her brother.
Market analysis
This document analyzes the market for soap operas in the UK television industry. It discusses that soap operas are typically produced by the television channels that broadcast them to allow for vertical integration. The two main media companies involved are the BBC and ITV. Several popular soaps are then analyzed in more detail, including Coronation Street, EastEnders, Emmerdale, Hollyoaks, and Doctors. Each summary provides the channel it airs on, the production company, target audience, typical weekly viewers, and awards won.
Analysis
The document analyzes the television shows Emmerdale and Casualty. It discusses the target audiences, themes, and storylines of both soaps. For Emmerdale, it notes the target audience is 20-50 year olds from socioeconomic groups E, D, and C2. Younger characters deal with issues like drugs while older characters face affairs and violence. The document then analyzes a trailer for Emmerdale's Robert and Aaron storyline. For Casualty, it says the target is also 20-50 year olds from groups C2, C1, and B. Storylines involve medical themes like injuries and disasters affecting both patients and staff. It concludes by summarizing a trailer for Casual
Soap operas
Soap operas are serial dramas that focus on the lives of multiple characters within each episode through ongoing storylines. They use trailers to promote upcoming dramatic events and appeal to both current and new viewers. Trailers showcase characters, storylines, and themes through scenes that represent the show's context, like medical crises for a hospital-based soap opera. While genres benefit from consistent characters, narratives, settings, and conventions to be recognizable, repetition alone bores audiences. According to Neale's theory, genres must also feature original ideas and characters to create uniqueness and avoid predictability, as difference is essential for audience appeal and the genre's economy.
Soap operas
Soap operas are serial dramas that focus on the lives of multiple characters in each episode. Trailers are used to promote soap operas and appeal to both existing and new viewers, showing characters, storylines, and themes. For example, a trailer for the medical soap opera Casualty would include scenes of disasters and crises with characters in medical uniforms. Steven Neale's theory is that soap opera characters should be stereotypical for audiences to relate to, but they also need original ideas and characters to avoid predictability and create uniqueness.
Evaluation Q2
The document discusses how the media product represented the social group of young females through the character of Clementine. It compares Clementine to the character of Hayley Stark from another film. While both sought revenge, Clementine's motive was to avenge a loved one, whereas Hayley's was to teach a lesson. Clementine wore army-like attire and makeup to show her strength and independence, avoiding stereotypes of females as victims. However, in one scene Clementine took on a domestic role of washing dishes, fitting the stereotype of women being less capable. The conclusion is that while one scene fit a stereotype, overall Clementine's character went against stereotypes through her strength in the first scene.
Call Sheet - Front Street 2
Charlotte Chase and Matthew Meleady will direct and produce a short film titled "Kill Another Day" on November 20, 2014 at an interior location in Slip End, Bedfordshire. Charlotte Chase, Matthew Meleady and Daniel Meleady will play the roles of Clementine, Butch, and Murderer respectively and must arrive by 3:30 pm. The film will utilize a camera, tripod, plastic bag, and sword as props and costumes will include a daisy dress, jeans, and black clothing.
Call Sheet - Front Street
The document outlines the production details for the short film 'Kill Another Day' to be filmed on November 20, 2014 in Slip End. Charlotte Chase and Matthew Meleady will direct, produce, operate the camera, and star as Clementine and Butch respectively. Filming will take place outdoors on Front Street and require only keys as a prop.
Call Sheet - Media Room
Charlotte Chase and Matthew Meleady will direct and produce a short film titled "Kill Another Day" on November 19, 2014 at Manshead Upper School in Caddington, Bedfordshire. Charlotte Chase and Matthew Meleady will also operate the camera and star in the film as Clementine and the Interrogator respectively. The interior location will feature a chair and rope as props.
Filming Schedule
This document provides a filming schedule for three scenes over two days. The first scene on November 19th is an interrogation scene with Clementine tied to a chair between 3:10-4:30pm in the media room. Matthew and Charlotte are needed along with camera, lights, voice recorder, rope and chair. The second scene on November 20th is Clementine and Butch walking home between 3:30-5:30pm on Front Street requiring Matthew, Charlotte and a camera and tripod. The third scene is the murder of Butch on November 20th between 3:30-5:30pm at Matthew's house requiring Matthew, Charlotte, Daniel and a camera, tripod, sword/knife and plastic
Props
This document outlines props needed for three scenes of a play. In scene one, a chair will be used to make the character Clementine look inferior by sitting while bound with rope to appear weaker. Scene two and three require keys to unlock a door and create vulnerability, a sword/knife to murder a character named Butch, and a plastic bag that another character worries over, making him seem suspicious.
Characters
Clementine is the 18-year-old female protagonist. Initially, she is portrayed as youthful, outgoing, and wearing casual clothing with braided hair to represent her happy inner presence. However, after the death of her brother, she becomes angry, heartbroken, and wears torn clothing and has a bloody lip to indicate her transformation into a ruthless killer seeking revenge. Her brother Butch is overconfident which puts him in danger from big time gangsters he has underestimated.
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My profile
- 1. Age: 16 Gender: Female How do I decide on the films I watch: • By director – Stanley Kubrick, Edgar Wright and Richard Ayoade • By genre – Sci-fi, independent, superhero and zombie. Who I watch films with: • Mostly alone • With family (at home) • With friends (at the cinema) How I find out about film releases: • Recommendations from friends • Film reviews Where I watch films: • At home – TV, DVDs • Cinema What technology I use: • TV • DVD player What films I have watched recently: • Drop Dead Fred • Guardians of the Galaxy • Frozen • The Dark Knight Rises • A Clockwork Orange • Submarine