my personal design philosophy
          Mengyao Zhao
           05. 12. 2012
about
design




   in my eyes, design means..
Delivering my understandings about the world.
about
 design




    in my eyes, design means..
 Delivering my understandings about the world.
people who I design for affect my understandings.
about
 principle




   my core principles of design..
Rational, Emotional, Functional, Aesthetical, Ethical
about
  principle




   my core principles of design..
Rational, Emotional, Functional, Aesthetical, Ethical
   the “no-I” part, understand what the data tells
about
 principle




   my core principles of design..
Rational, Emotional, Functional, Aesthetical, Ethical
    the “I” part, about my desires, tastes and belief
about
 principle




   my core principles of design..
Rational, Emotional, Functional, Aesthetical, Ethical
         simplicity, make the situation better
about
 principle




   my core principles of design..
Rational, Emotional, Functional, Aesthetical, Ethical
                     be elegant
about
 principle




   my core principles of design..
Rational, Emotional, Functional, Aesthetical, Ethical
               create a better world
about
   process




1. try to be one of the target group
about
 process




2. keep record of information in
           google docs
about
  process




3. know my data, but can also see
          the hidden desires
about
process




  4. sketch, sketch, sketch
       by hand/indesign
about
process




5. iterate like a perfectionist
about
process




    6. pay attention to the
          visual literacy
about
process




 7. always step back and see
      what I am doing..
about
process




8. the more fancy works I see,
the more progress I can make
about
outcome




    some personal criteria...
    Acknowledgement, Surprise, Considerate
about
   outcome




         some personal criteria...
if it’s a huge idea, don’t try to touch the details at first;
      if it’s a tiny idea, still try to make it effective
thanks~

My Personal Design Philosophy

  • 1.
    my personal designphilosophy Mengyao Zhao 05. 12. 2012
  • 2.
    about design in my eyes, design means.. Delivering my understandings about the world.
  • 3.
    about design in my eyes, design means.. Delivering my understandings about the world. people who I design for affect my understandings.
  • 4.
    about principle my core principles of design.. Rational, Emotional, Functional, Aesthetical, Ethical
  • 5.
    about principle my core principles of design.. Rational, Emotional, Functional, Aesthetical, Ethical the “no-I” part, understand what the data tells
  • 6.
    about principle my core principles of design.. Rational, Emotional, Functional, Aesthetical, Ethical the “I” part, about my desires, tastes and belief
  • 7.
    about principle my core principles of design.. Rational, Emotional, Functional, Aesthetical, Ethical simplicity, make the situation better
  • 8.
    about principle my core principles of design.. Rational, Emotional, Functional, Aesthetical, Ethical be elegant
  • 9.
    about principle my core principles of design.. Rational, Emotional, Functional, Aesthetical, Ethical create a better world
  • 10.
    about process 1. try to be one of the target group
  • 11.
    about process 2. keeprecord of information in google docs
  • 12.
    about process 3.know my data, but can also see the hidden desires
  • 13.
    about process 4.sketch, sketch, sketch by hand/indesign
  • 14.
  • 15.
    about process 6. pay attention to the visual literacy
  • 16.
    about process 7. alwaysstep back and see what I am doing..
  • 17.
    about process 8. the morefancy works I see, the more progress I can make
  • 18.
    about outcome some personal criteria... Acknowledgement, Surprise, Considerate
  • 19.
    about outcome some personal criteria... if it’s a huge idea, don’t try to touch the details at first; if it’s a tiny idea, still try to make it effective
  • 20.