The document discusses music video conventions across different genres of music. For rock music videos, common conventions include a concert venue setting, unique band costumes, long shots of audiences, low camera angles of the band, and close-ups of instruments. The video is typically edited fast to the beat of the music. For older rap music videos, common conventions included urban locations, predominantly black costumes, long shots of bands and fans, and fast editing to the beat with camera movement. Newer rap music videos feature multiracial casts, flashy houses and cars, varied styles and outfits, and a focus on expensive items and the female body.

1. MUSIC VIDEO
RESEARCH
CHARLIE STANNARD

2. ROCK MUSIC
MUSIC VIDEO CONVENTIONS
Mise en scene
-setting is a concert venue
-unique costumes
Camera
-long shots of audience
-low angles of the band
-close ups of instruments
Editing
-editing to the beat of the music
-fast paced

3. EXAMPLE:
SMELLS LIKE TEEN SPIRIT - NIRVANA

4. BOY/ GIRL BANDS & POP MUSIC
MUSIC VIDEO CONVENTIONS
Mise en scene
-selection of girls/ boys
-girl power
-revealing costumes
-studio location
-dance performance
Camera
-long shots
-wide shots
-close ups of lead
Editing
-prevalence of lead people
-fast paced

5. EXAMPLE
TOUCH - LITTLE MIX

6. RAP MUSIC (TRADITIONAL)
MUSIC VIDEO CONVENTIONS
Mise en scene
-they were all black
-urban ghetto type locations
-costumes casual and predominantly black
-gold chains
Camera
-longshots of band and fans
-a lot of camera movement
Editing
-fast pace
-editing to the beat
-blurring out of logos
-SFX

7. EXAMPLE
EXPRESS YOURSELF - NWA

8. RAP MUSIC (NEWER)
MUSIC VIDEO CONVENTIONS
Mise en scene
-multitude of races
-lots of big houses and flashy cars etc.
-varying styles of outfit
-lots of white stuff
Camera
-close ups of expensive things
-focus on the female body
Editing
-fast pace
-editing to the beat
-SFX

9. EXAMPLE
YOU WANT ME - TOM ZANETTI

10. RIPTIDE -
VANCE
JOY
RELATIONSHIP
BETWEEN LYRICS AND
VISUALS