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The document discusses a once-in-a-lifetime project to rebrand the Eretz Israel Museum in Tel Aviv, Israel. Over two years, the team mapped the museum's collections, conducted research, and faced controversial opinions to develop a new branding strategy centered around the values of originality, Israeli heritage, contemporary discussion, friendliness, and connection. This resulted in the launch of a new logo and brand, "MUSA", in December 2015 to better represent the museum's argumentative and ever-changing personality.
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Museums, with their vast collections and iconic exhibits, often steal the spotlight in the world of culture and history. However, sometimes it's the lesser-known, small Cultural centres that hold the most captivating stories, hidden treasures, and the potential to surprise and delight. In this in-depth exploration, we invite you to discover the hidden cultural gems that may be right in your backyard or awaiting your next adventure
Jones, Sarah Writing sample Museum Magazine Issue 63, Fall 2013
This document summarizes the conservation of a print titled "The Pursuit of Pleasure: A Vision of Human Life" owned by the Museum of Art and Archaeology at the University of Missouri. The print, created in 1864, was in poor condition with a yellowed and brittle paper. Through cleaning and repair, the conservation restored the print to an exhibitable condition. The print depicts a scene from a 1855 painting and shows human figures indulging in various vices as they are lured by the goddess Pleasure. The restoration revealed the intricate details of the print and allowed the museum to preserve this piece of art for future generations.
The Poetics Of Museum Display
The document discusses how museums construct narratives about culture through the curation and display of objects. It notes that while museums aim to educate the public, the process of classifying and presenting objects is culturally specific and can convey implicit messages about what cultures are seen as "civilized" versus "primitive." It also describes current trends in museums toward incorporating multiple cultural perspectives and using new technologies to improve intercultural communication and engagement with visitors.
Folleto mar en ingles folleto para imprimir
The flyer summarizes an event at the Provincial Museum of San Ciprián in Spain. The museum tells the story of the seafaring history of the town of San Cibrao through four rooms that cover topics like shipbuilding, navigation, trades of the sea, fishing, and whaling. The museum was originally a schoolhouse and aims to be accessible to all, with adaptations like tactile displays, audio guides, and information in different formats. It seeks to serve as both an educational and social institution celebrating the cultural heritage of the region.
ERASMUS+ CLICHE JUNIOR ACHIEVEMENT CYPRUS: Cultural heritage inspires entrepr...
This document discusses cultural heritage and cultural entrepreneurship in Cyprus. It defines cultural heritage as traditions, customs, and values that are passed down between generations. Cultural heritage is divided into tangible heritage (places and objects) and intangible heritage (music, language, techniques). The document also discusses how cultural traditions in Cyprus are being rediscovered and inspiring new artistic and entrepreneurial ventures, such as fashion designers incorporating traditional embroidery into their work. Schools have also launched initiatives to promote cultural heritage, for example by having students create outfits from recycled clothing decorated with traditional motifs. The document promotes cultural entrepreneurship as a way to sustain and spread cultural heritage.
edwardscolby01.blogspot.com-Art for All How Art Galleries Foster Cultural App...
Art galleries play a vital role in fostering cultural appreciation by providing spaces for the public to engage with and experience various forms of artistic expression. They serve as custodians of culture by preserving and showcasing artworks that span centuries and cultures. Beyond merely displaying artworks, galleries create spaces for contemplation, education, and dialogue by curating exhibitions that explore different themes, artistic techniques, and historical contexts. They also actively engage with their communities through educational programs, workshops, and public events to make art accessible to people of all backgrounds.
The Evolution Of Museums In Dubai- From Tradition To Innovation.
Dubai, known for its modern skyline and vibrant cityscape, is also home to a rich cultural heritage that is meticulously preserved and showcased through its diverse museums. Over the years, the museum landscape in Dubai has undergone a remarkable transformation, transitioning from traditional repositories of history and art to innovative and interactive spaces that captivate visitors of all ages. This article delves into the evolution of museums in Dubai, tracing their journey from traditional institutions to cutting-edge hubs of cultural preservation and innovation.
Second Lives Remixing the Ordinary Teacher Resource Packet
The Museum of Arts and Design is welcoming an educator group to visit the exhibition "Second Lives: Remixing the Ordinary". The exhibition features works by 40 artists from 17 countries that transform everyday discarded objects into art. Students will get a tour from an educator and do a hands-on art project. To enhance the experience, educators are encouraged to use the provided packet with classroom activities before and after the visit. The packet includes topics, writing prompts, and art projects related to exhibition themes of identity, power/politics, repurposing, and function. The museum staff looks forward to the students' visit and hopes it will inspire thought about how artists can transform objects.
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Exploring the Past: Unveiling the Hidden Treasures of Museums
Exploring the Past: Unveiling the Hidden Treasures of Museums
Communicating through objects and collections belgrade
Communicating through objects and collections belgrade
Guardians of History and Catalysts for Cultural Enrichment
Guardians of History and Catalysts for Cultural Enrichment
Small Cultural Centers, Big Stories: Exploring Lesser-Known Cultural Gems.
Small Cultural Centers, Big Stories: Exploring Lesser-Known Cultural Gems.
Jones, Sarah Writing sample Museum Magazine Issue 63, Fall 2013
Jones, Sarah Writing sample Museum Magazine Issue 63, Fall 2013
ERASMUS+ CLICHE JUNIOR ACHIEVEMENT CYPRUS: Cultural heritage inspires entrepr...
ERASMUS+ CLICHE JUNIOR ACHIEVEMENT CYPRUS: Cultural heritage inspires entrepr...
edwardscolby01.blogspot.com-Art for All How Art Galleries Foster Cultural App...
edwardscolby01.blogspot.com-Art for All How Art Galleries Foster Cultural App...
The Evolution Of Museums In Dubai- From Tradition To Innovation.
The Evolution Of Museums In Dubai- From Tradition To Innovation.
Second Lives Remixing the Ordinary Teacher Resource Packet
Second Lives Remixing the Ordinary Teacher Resource Packet
Musa
- 2. Once in a life time project - Re- Branding Museum!
- 3. Our mission was to build a marketing strategy and re-branding process to the second significant museum of Israel - Eretz Israel Museum, one of the amazing compounds in Tel - Aviv. The museum has a critical role in historical, cultural and archaeological heritage of the country. We started with the mapping of its unique collections and exhibitions, met an opinion leaders in the field of art and history, conducted quantitative and qualitative researches. We faced a lot of insights and controversial opinions of exhibition creators, but we had an enthusiastic support from museums management and Tel - Aviv Municipality. The process took around two years and finally in December 2015 - the new logo and brand "MUSA" was launched.
- 4. Core Brand Values: Originality - original thinking, creating and raising issues to public discourse. Israeli Value - love for the country and respect to its rich heritage. Contemporary agendas - pluralistic discussion on culture, history and society. Friendliness - being in green oasis with a lot of possibilities to quality time. Connecting - the ability to piece together an unrelated (from the first side) objects and technology. Look and Feel Values: Always surprising and intriguing Creative energy through the ages We face challenges Brand personality: Argumentative Breathing organism, that is changing and not get bored