SlideShare a Scribd company logo
Since list C was recalled the worst, it appears that there’s semantic STM Baddeley (1966)
                                                                                                                                          Encoding in confusion in LTM. Therefore, LTM tends to be encoded on a semantic basis.




                                                                        The Multi-Store Model
     Short-Term Memory                                                                 Atkinson and Shiffrin (1969)                                                                                                                    Long Term Memory
                                        Three Separate Stores For Memory. (Sensory, Short-Term and Long-term Memory)

 Information Is Encoded Acoustically                                                                                                                                                                                                    Information is Encoded
           (Through Sound)                               Encoding in STM and LTM by Baddley (1966)
                                                                                                                                                                                                                                              Semantically
                                        Aim: To investigate how information is encoded in STM and LTM memory.
                                        Procedures: Participants were present with four word lists which are either:                                                                                                                       (Through Meaning)
                                        List A: acoustically similar (cat, mad, sat, sad)
                                        List B: acoustically dissimilar (pen, day, cow)
                                        List C: semantically similar (big, huge, great)
                                        List D: semantically dissimilar (old, late, thin)

                                        75 participants heard one list repeated four times. Immediately after this (to test STM) and 20 minutes
                                        later (to test LTM) , they were given a list in both occassions that contained all the words but in the
                                        wrong order. There task was to rearrange the words in the correct order.

                                        Findings: Those participants given list A (acoustically similar) performed the worst (recall 10%). Recall
                                        for the other lists were comparatively good (60-80%) .
                                        Those participants given list C (semantically similar) performed the worst. Recall for the other lists was
  Capacity is on average 7 items        comparatively good (70-85%)
               (+/-2)                                                                                                                                                                                                                  Has Unlimited Capacity
                                        Conclusion: Since List A was recalled the worst, it would appear that there’s acoustic confusion in
                                        STM. Therefore, STM tends to be encoded on a acoustic basis.
                                        Since list C was recalled the worst, it appears that there’s semantic confusion in LTM. Therefore, LTM
                                        tends to be encoded on a semantic basis.

                                           Capacity in STM Jacobs 1887
                                                                                                                                                                      Duration in LTM by Bahrick
                                         Aim: to investigate the capacity of STM
                                         Procedures: Jacobs reads aloud lists of either                                                                                       et al (1975)                                           Duration a long time…
                                         letters or numbers. He gradually increased the
                                                                                                                                                                                                                                  but declines a little over time.
Duration less than 30 seconds            length of these lists until participants could only
                                         successfully recall them 50% of the time.
                                         Jacobs used a wide range in his sample.                                                                                      Aim: To investigate the existence of very long
                                         Findings: STM capacity for numbers was 9,                                                                                    term memories (VLTM) using real-life
                                         whereas for letters it was 7                                                                                                 memories.
                                                                                                                                                                      Procedures: 400 participants ranging in age
                       After 18secs,     Conclusion: STM has a limited capacity of
                                                                                                                                                                      from 17 to 74 were asked to remember the
                       fewer than 10%    between 5 and 9                                                                                                              names of classmates from their high school (a
                       recalled                                                                                                                                       free recall task). They were also shown a set of
                       correctly.                 Duration in STM (1959)                                                                                              photos and a list of names, some of which
                                                                                                                                                                      were of their ex-school friends. They had to
After only                              Aim: To investigate the duration of STM when no rehearsal is allowed.
                                                                                                                                                                      identify their ex-school friends (a recognition                                                        R e h e a rsa l
                                        Procedures: Participant were read a nonsense trigram (three
3secs, 80%
                                        consonants with no meaning e.g.LTB). Immediately after this,                                                                  task).                                                                                                     Loop
recalled                                participants had to count backwards in threes starting from a very                                                            Findings: Those who’d left high school within
correctly.                              large three digit number (e.g. 576) for a specified period of time. This                                                      the previous 15 years recalled 90% of the
                                        time period was called a retention interval and varied from 3-18
                                                                                                                                                                      faces and name in the recognition task. Those                             A tte n t io n
                                        seconds. The counting backwards was called the distracter task. It
                                        was designed to prevent rehearsal of the trigrams. At the sound of a                                                          who’d left 48 years previously recalled 80% of
                                        tone, participants had to recall the trigram.                                                                                 the names and 70% of faces. Free recall of the
                                        Findings: Approximately 90% of the trigrams were recalled after a 3
                                                                                                                                                                      names was comparatively poor.
  Recall got progressively              second retention interval. Only about 10% were recalled after 18
                                        seconds. Letters had to be exactly in the same place in the recalled                                                          Conclusion: people do possess VLTM (very
  worse as the delay                    trigram as in the original.                                                                                                   long-term memories), although these decline a
                                                                                                                                                                                                                                  S e n so ry              S h o rt T e rm        Lo n g T e rm
                                        Conclusion: Without rehearsal, the duration of STM is very short                                                              little over time.
  grew longer!                                                                                                                                                                                                                    M e m o ry
                                        indeed (less than 18 seconds)
                                                                                                                                                                                                                                                             M e m o ry            M e m o ry
                                                                                                           …Created by Naziya Ali…

More Related Content

Recently uploaded

বাংলাদেশ অর্থনৈতিক সমীক্ষা (Economic Review) ২০২৪ UJS App.pdf
বাংলাদেশ অর্থনৈতিক সমীক্ষা (Economic Review) ২০২৪ UJS App.pdfবাংলাদেশ অর্থনৈতিক সমীক্ষা (Economic Review) ২০২৪ UJS App.pdf
বাংলাদেশ অর্থনৈতিক সমীক্ষা (Economic Review) ২০২৪ UJS App.pdf
eBook.com.bd (প্রয়োজনীয় বাংলা বই)
 
Digital Artefact 1 - Tiny Home Environmental Design
Digital Artefact 1 - Tiny Home Environmental DesignDigital Artefact 1 - Tiny Home Environmental Design
Digital Artefact 1 - Tiny Home Environmental Design
amberjdewit93
 
Exploiting Artificial Intelligence for Empowering Researchers and Faculty, In...
Exploiting Artificial Intelligence for Empowering Researchers and Faculty, In...Exploiting Artificial Intelligence for Empowering Researchers and Faculty, In...
Exploiting Artificial Intelligence for Empowering Researchers and Faculty, In...
Dr. Vinod Kumar Kanvaria
 
Executive Directors Chat Leveraging AI for Diversity, Equity, and Inclusion
Executive Directors Chat  Leveraging AI for Diversity, Equity, and InclusionExecutive Directors Chat  Leveraging AI for Diversity, Equity, and Inclusion
Executive Directors Chat Leveraging AI for Diversity, Equity, and Inclusion
TechSoup
 
clinical examination of hip joint (1).pdf
clinical examination of hip joint (1).pdfclinical examination of hip joint (1).pdf
clinical examination of hip joint (1).pdf
Priyankaranawat4
 
How to Make a Field Mandatory in Odoo 17
How to Make a Field Mandatory in Odoo 17How to Make a Field Mandatory in Odoo 17
How to Make a Field Mandatory in Odoo 17
Celine George
 
The simplified electron and muon model, Oscillating Spacetime: The Foundation...
The simplified electron and muon model, Oscillating Spacetime: The Foundation...The simplified electron and muon model, Oscillating Spacetime: The Foundation...
The simplified electron and muon model, Oscillating Spacetime: The Foundation...
RitikBhardwaj56
 
Community pharmacy- Social and preventive pharmacy UNIT 5
Community pharmacy- Social and preventive pharmacy UNIT 5Community pharmacy- Social and preventive pharmacy UNIT 5
Community pharmacy- Social and preventive pharmacy UNIT 5
sayalidalavi006
 
The basics of sentences session 6pptx.pptx
The basics of sentences session 6pptx.pptxThe basics of sentences session 6pptx.pptx
The basics of sentences session 6pptx.pptx
heathfieldcps1
 
C1 Rubenstein AP HuG xxxxxxxxxxxxxx.pptx
C1 Rubenstein AP HuG xxxxxxxxxxxxxx.pptxC1 Rubenstein AP HuG xxxxxxxxxxxxxx.pptx
C1 Rubenstein AP HuG xxxxxxxxxxxxxx.pptx
mulvey2
 
S1-Introduction-Biopesticides in ICM.pptx
S1-Introduction-Biopesticides in ICM.pptxS1-Introduction-Biopesticides in ICM.pptx
S1-Introduction-Biopesticides in ICM.pptx
tarandeep35
 
PCOS corelations and management through Ayurveda.
PCOS corelations and management through Ayurveda.PCOS corelations and management through Ayurveda.
PCOS corelations and management through Ayurveda.
Dr. Shivangi Singh Parihar
 
The Diamonds of 2023-2024 in the IGRA collection
The Diamonds of 2023-2024 in the IGRA collectionThe Diamonds of 2023-2024 in the IGRA collection
The Diamonds of 2023-2024 in the IGRA collection
Israel Genealogy Research Association
 
Walmart Business+ and Spark Good for Nonprofits.pdf
Walmart Business+ and Spark Good for Nonprofits.pdfWalmart Business+ and Spark Good for Nonprofits.pdf
Walmart Business+ and Spark Good for Nonprofits.pdf
TechSoup
 
Main Java[All of the Base Concepts}.docx
Main Java[All of the Base Concepts}.docxMain Java[All of the Base Concepts}.docx
Main Java[All of the Base Concepts}.docx
adhitya5119
 
How to Fix the Import Error in the Odoo 17
How to Fix the Import Error in the Odoo 17How to Fix the Import Error in the Odoo 17
How to Fix the Import Error in the Odoo 17
Celine George
 
Film vocab for eal 3 students: Australia the movie
Film vocab for eal 3 students: Australia the movieFilm vocab for eal 3 students: Australia the movie
Film vocab for eal 3 students: Australia the movie
Nicholas Montgomery
 
South African Journal of Science: Writing with integrity workshop (2024)
South African Journal of Science: Writing with integrity workshop (2024)South African Journal of Science: Writing with integrity workshop (2024)
South African Journal of Science: Writing with integrity workshop (2024)
Academy of Science of South Africa
 
How to Manage Your Lost Opportunities in Odoo 17 CRM
How to Manage Your Lost Opportunities in Odoo 17 CRMHow to Manage Your Lost Opportunities in Odoo 17 CRM
How to Manage Your Lost Opportunities in Odoo 17 CRM
Celine George
 
What is Digital Literacy? A guest blog from Andy McLaughlin, University of Ab...
What is Digital Literacy? A guest blog from Andy McLaughlin, University of Ab...What is Digital Literacy? A guest blog from Andy McLaughlin, University of Ab...
What is Digital Literacy? A guest blog from Andy McLaughlin, University of Ab...
GeorgeMilliken2
 

Recently uploaded (20)

বাংলাদেশ অর্থনৈতিক সমীক্ষা (Economic Review) ২০২৪ UJS App.pdf
বাংলাদেশ অর্থনৈতিক সমীক্ষা (Economic Review) ২০২৪ UJS App.pdfবাংলাদেশ অর্থনৈতিক সমীক্ষা (Economic Review) ২০২৪ UJS App.pdf
বাংলাদেশ অর্থনৈতিক সমীক্ষা (Economic Review) ২০২৪ UJS App.pdf
 
Digital Artefact 1 - Tiny Home Environmental Design
Digital Artefact 1 - Tiny Home Environmental DesignDigital Artefact 1 - Tiny Home Environmental Design
Digital Artefact 1 - Tiny Home Environmental Design
 
Exploiting Artificial Intelligence for Empowering Researchers and Faculty, In...
Exploiting Artificial Intelligence for Empowering Researchers and Faculty, In...Exploiting Artificial Intelligence for Empowering Researchers and Faculty, In...
Exploiting Artificial Intelligence for Empowering Researchers and Faculty, In...
 
Executive Directors Chat Leveraging AI for Diversity, Equity, and Inclusion
Executive Directors Chat  Leveraging AI for Diversity, Equity, and InclusionExecutive Directors Chat  Leveraging AI for Diversity, Equity, and Inclusion
Executive Directors Chat Leveraging AI for Diversity, Equity, and Inclusion
 
clinical examination of hip joint (1).pdf
clinical examination of hip joint (1).pdfclinical examination of hip joint (1).pdf
clinical examination of hip joint (1).pdf
 
How to Make a Field Mandatory in Odoo 17
How to Make a Field Mandatory in Odoo 17How to Make a Field Mandatory in Odoo 17
How to Make a Field Mandatory in Odoo 17
 
The simplified electron and muon model, Oscillating Spacetime: The Foundation...
The simplified electron and muon model, Oscillating Spacetime: The Foundation...The simplified electron and muon model, Oscillating Spacetime: The Foundation...
The simplified electron and muon model, Oscillating Spacetime: The Foundation...
 
Community pharmacy- Social and preventive pharmacy UNIT 5
Community pharmacy- Social and preventive pharmacy UNIT 5Community pharmacy- Social and preventive pharmacy UNIT 5
Community pharmacy- Social and preventive pharmacy UNIT 5
 
The basics of sentences session 6pptx.pptx
The basics of sentences session 6pptx.pptxThe basics of sentences session 6pptx.pptx
The basics of sentences session 6pptx.pptx
 
C1 Rubenstein AP HuG xxxxxxxxxxxxxx.pptx
C1 Rubenstein AP HuG xxxxxxxxxxxxxx.pptxC1 Rubenstein AP HuG xxxxxxxxxxxxxx.pptx
C1 Rubenstein AP HuG xxxxxxxxxxxxxx.pptx
 
S1-Introduction-Biopesticides in ICM.pptx
S1-Introduction-Biopesticides in ICM.pptxS1-Introduction-Biopesticides in ICM.pptx
S1-Introduction-Biopesticides in ICM.pptx
 
PCOS corelations and management through Ayurveda.
PCOS corelations and management through Ayurveda.PCOS corelations and management through Ayurveda.
PCOS corelations and management through Ayurveda.
 
The Diamonds of 2023-2024 in the IGRA collection
The Diamonds of 2023-2024 in the IGRA collectionThe Diamonds of 2023-2024 in the IGRA collection
The Diamonds of 2023-2024 in the IGRA collection
 
Walmart Business+ and Spark Good for Nonprofits.pdf
Walmart Business+ and Spark Good for Nonprofits.pdfWalmart Business+ and Spark Good for Nonprofits.pdf
Walmart Business+ and Spark Good for Nonprofits.pdf
 
Main Java[All of the Base Concepts}.docx
Main Java[All of the Base Concepts}.docxMain Java[All of the Base Concepts}.docx
Main Java[All of the Base Concepts}.docx
 
How to Fix the Import Error in the Odoo 17
How to Fix the Import Error in the Odoo 17How to Fix the Import Error in the Odoo 17
How to Fix the Import Error in the Odoo 17
 
Film vocab for eal 3 students: Australia the movie
Film vocab for eal 3 students: Australia the movieFilm vocab for eal 3 students: Australia the movie
Film vocab for eal 3 students: Australia the movie
 
South African Journal of Science: Writing with integrity workshop (2024)
South African Journal of Science: Writing with integrity workshop (2024)South African Journal of Science: Writing with integrity workshop (2024)
South African Journal of Science: Writing with integrity workshop (2024)
 
How to Manage Your Lost Opportunities in Odoo 17 CRM
How to Manage Your Lost Opportunities in Odoo 17 CRMHow to Manage Your Lost Opportunities in Odoo 17 CRM
How to Manage Your Lost Opportunities in Odoo 17 CRM
 
What is Digital Literacy? A guest blog from Andy McLaughlin, University of Ab...
What is Digital Literacy? A guest blog from Andy McLaughlin, University of Ab...What is Digital Literacy? A guest blog from Andy McLaughlin, University of Ab...
What is Digital Literacy? A guest blog from Andy McLaughlin, University of Ab...
 

Featured

2024 State of Marketing Report – by Hubspot
2024 State of Marketing Report – by Hubspot2024 State of Marketing Report – by Hubspot
2024 State of Marketing Report – by Hubspot
Marius Sescu
 
Everything You Need To Know About ChatGPT
Everything You Need To Know About ChatGPTEverything You Need To Know About ChatGPT
Everything You Need To Know About ChatGPT
Expeed Software
 
Product Design Trends in 2024 | Teenage Engineerings
Product Design Trends in 2024 | Teenage EngineeringsProduct Design Trends in 2024 | Teenage Engineerings
Product Design Trends in 2024 | Teenage Engineerings
Pixeldarts
 
How Race, Age and Gender Shape Attitudes Towards Mental Health
How Race, Age and Gender Shape Attitudes Towards Mental HealthHow Race, Age and Gender Shape Attitudes Towards Mental Health
How Race, Age and Gender Shape Attitudes Towards Mental Health
ThinkNow
 
AI Trends in Creative Operations 2024 by Artwork Flow.pdf
AI Trends in Creative Operations 2024 by Artwork Flow.pdfAI Trends in Creative Operations 2024 by Artwork Flow.pdf
AI Trends in Creative Operations 2024 by Artwork Flow.pdf
marketingartwork
 
Skeleton Culture Code
Skeleton Culture CodeSkeleton Culture Code
Skeleton Culture Code
Skeleton Technologies
 
PEPSICO Presentation to CAGNY Conference Feb 2024
PEPSICO Presentation to CAGNY Conference Feb 2024PEPSICO Presentation to CAGNY Conference Feb 2024
PEPSICO Presentation to CAGNY Conference Feb 2024
Neil Kimberley
 
Content Methodology: A Best Practices Report (Webinar)
Content Methodology: A Best Practices Report (Webinar)Content Methodology: A Best Practices Report (Webinar)
Content Methodology: A Best Practices Report (Webinar)
contently
 
How to Prepare For a Successful Job Search for 2024
How to Prepare For a Successful Job Search for 2024How to Prepare For a Successful Job Search for 2024
How to Prepare For a Successful Job Search for 2024
Albert Qian
 
Social Media Marketing Trends 2024 // The Global Indie Insights
Social Media Marketing Trends 2024 // The Global Indie InsightsSocial Media Marketing Trends 2024 // The Global Indie Insights
Social Media Marketing Trends 2024 // The Global Indie Insights
Kurio // The Social Media Age(ncy)
 
Trends In Paid Search: Navigating The Digital Landscape In 2024
Trends In Paid Search: Navigating The Digital Landscape In 2024Trends In Paid Search: Navigating The Digital Landscape In 2024
Trends In Paid Search: Navigating The Digital Landscape In 2024
Search Engine Journal
 
5 Public speaking tips from TED - Visualized summary
5 Public speaking tips from TED - Visualized summary5 Public speaking tips from TED - Visualized summary
5 Public speaking tips from TED - Visualized summary
SpeakerHub
 
ChatGPT and the Future of Work - Clark Boyd
ChatGPT and the Future of Work - Clark Boyd ChatGPT and the Future of Work - Clark Boyd
ChatGPT and the Future of Work - Clark Boyd
Clark Boyd
 
Getting into the tech field. what next
Getting into the tech field. what next Getting into the tech field. what next
Getting into the tech field. what next
Tessa Mero
 
Google's Just Not That Into You: Understanding Core Updates & Search Intent
Google's Just Not That Into You: Understanding Core Updates & Search IntentGoogle's Just Not That Into You: Understanding Core Updates & Search Intent
Google's Just Not That Into You: Understanding Core Updates & Search Intent
Lily Ray
 
How to have difficult conversations
How to have difficult conversations How to have difficult conversations
How to have difficult conversations
Rajiv Jayarajah, MAppComm, ACC
 
Introduction to Data Science
Introduction to Data ScienceIntroduction to Data Science
Introduction to Data Science
Christy Abraham Joy
 
Time Management & Productivity - Best Practices
Time Management & Productivity -  Best PracticesTime Management & Productivity -  Best Practices
Time Management & Productivity - Best Practices
Vit Horky
 
The six step guide to practical project management
The six step guide to practical project managementThe six step guide to practical project management
The six step guide to practical project management
MindGenius
 
Beginners Guide to TikTok for Search - Rachel Pearson - We are Tilt __ Bright...
Beginners Guide to TikTok for Search - Rachel Pearson - We are Tilt __ Bright...Beginners Guide to TikTok for Search - Rachel Pearson - We are Tilt __ Bright...
Beginners Guide to TikTok for Search - Rachel Pearson - We are Tilt __ Bright...
RachelPearson36
 

Featured (20)

2024 State of Marketing Report – by Hubspot
2024 State of Marketing Report – by Hubspot2024 State of Marketing Report – by Hubspot
2024 State of Marketing Report – by Hubspot
 
Everything You Need To Know About ChatGPT
Everything You Need To Know About ChatGPTEverything You Need To Know About ChatGPT
Everything You Need To Know About ChatGPT
 
Product Design Trends in 2024 | Teenage Engineerings
Product Design Trends in 2024 | Teenage EngineeringsProduct Design Trends in 2024 | Teenage Engineerings
Product Design Trends in 2024 | Teenage Engineerings
 
How Race, Age and Gender Shape Attitudes Towards Mental Health
How Race, Age and Gender Shape Attitudes Towards Mental HealthHow Race, Age and Gender Shape Attitudes Towards Mental Health
How Race, Age and Gender Shape Attitudes Towards Mental Health
 
AI Trends in Creative Operations 2024 by Artwork Flow.pdf
AI Trends in Creative Operations 2024 by Artwork Flow.pdfAI Trends in Creative Operations 2024 by Artwork Flow.pdf
AI Trends in Creative Operations 2024 by Artwork Flow.pdf
 
Skeleton Culture Code
Skeleton Culture CodeSkeleton Culture Code
Skeleton Culture Code
 
PEPSICO Presentation to CAGNY Conference Feb 2024
PEPSICO Presentation to CAGNY Conference Feb 2024PEPSICO Presentation to CAGNY Conference Feb 2024
PEPSICO Presentation to CAGNY Conference Feb 2024
 
Content Methodology: A Best Practices Report (Webinar)
Content Methodology: A Best Practices Report (Webinar)Content Methodology: A Best Practices Report (Webinar)
Content Methodology: A Best Practices Report (Webinar)
 
How to Prepare For a Successful Job Search for 2024
How to Prepare For a Successful Job Search for 2024How to Prepare For a Successful Job Search for 2024
How to Prepare For a Successful Job Search for 2024
 
Social Media Marketing Trends 2024 // The Global Indie Insights
Social Media Marketing Trends 2024 // The Global Indie InsightsSocial Media Marketing Trends 2024 // The Global Indie Insights
Social Media Marketing Trends 2024 // The Global Indie Insights
 
Trends In Paid Search: Navigating The Digital Landscape In 2024
Trends In Paid Search: Navigating The Digital Landscape In 2024Trends In Paid Search: Navigating The Digital Landscape In 2024
Trends In Paid Search: Navigating The Digital Landscape In 2024
 
5 Public speaking tips from TED - Visualized summary
5 Public speaking tips from TED - Visualized summary5 Public speaking tips from TED - Visualized summary
5 Public speaking tips from TED - Visualized summary
 
ChatGPT and the Future of Work - Clark Boyd
ChatGPT and the Future of Work - Clark Boyd ChatGPT and the Future of Work - Clark Boyd
ChatGPT and the Future of Work - Clark Boyd
 
Getting into the tech field. what next
Getting into the tech field. what next Getting into the tech field. what next
Getting into the tech field. what next
 
Google's Just Not That Into You: Understanding Core Updates & Search Intent
Google's Just Not That Into You: Understanding Core Updates & Search IntentGoogle's Just Not That Into You: Understanding Core Updates & Search Intent
Google's Just Not That Into You: Understanding Core Updates & Search Intent
 
How to have difficult conversations
How to have difficult conversations How to have difficult conversations
How to have difficult conversations
 
Introduction to Data Science
Introduction to Data ScienceIntroduction to Data Science
Introduction to Data Science
 
Time Management & Productivity - Best Practices
Time Management & Productivity -  Best PracticesTime Management & Productivity -  Best Practices
Time Management & Productivity - Best Practices
 
The six step guide to practical project management
The six step guide to practical project managementThe six step guide to practical project management
The six step guide to practical project management
 
Beginners Guide to TikTok for Search - Rachel Pearson - We are Tilt __ Bright...
Beginners Guide to TikTok for Search - Rachel Pearson - We are Tilt __ Bright...Beginners Guide to TikTok for Search - Rachel Pearson - We are Tilt __ Bright...
Beginners Guide to TikTok for Search - Rachel Pearson - We are Tilt __ Bright...
 

Multi store model-poster[1]

  • 1. Since list C was recalled the worst, it appears that there’s semantic STM Baddeley (1966) Encoding in confusion in LTM. Therefore, LTM tends to be encoded on a semantic basis. The Multi-Store Model Short-Term Memory Atkinson and Shiffrin (1969) Long Term Memory Three Separate Stores For Memory. (Sensory, Short-Term and Long-term Memory) Information Is Encoded Acoustically Information is Encoded (Through Sound) Encoding in STM and LTM by Baddley (1966) Semantically Aim: To investigate how information is encoded in STM and LTM memory. Procedures: Participants were present with four word lists which are either: (Through Meaning) List A: acoustically similar (cat, mad, sat, sad) List B: acoustically dissimilar (pen, day, cow) List C: semantically similar (big, huge, great) List D: semantically dissimilar (old, late, thin) 75 participants heard one list repeated four times. Immediately after this (to test STM) and 20 minutes later (to test LTM) , they were given a list in both occassions that contained all the words but in the wrong order. There task was to rearrange the words in the correct order. Findings: Those participants given list A (acoustically similar) performed the worst (recall 10%). Recall for the other lists were comparatively good (60-80%) . Those participants given list C (semantically similar) performed the worst. Recall for the other lists was Capacity is on average 7 items comparatively good (70-85%) (+/-2) Has Unlimited Capacity Conclusion: Since List A was recalled the worst, it would appear that there’s acoustic confusion in STM. Therefore, STM tends to be encoded on a acoustic basis. Since list C was recalled the worst, it appears that there’s semantic confusion in LTM. Therefore, LTM tends to be encoded on a semantic basis. Capacity in STM Jacobs 1887 Duration in LTM by Bahrick Aim: to investigate the capacity of STM Procedures: Jacobs reads aloud lists of either et al (1975) Duration a long time… letters or numbers. He gradually increased the but declines a little over time. Duration less than 30 seconds length of these lists until participants could only successfully recall them 50% of the time. Jacobs used a wide range in his sample. Aim: To investigate the existence of very long Findings: STM capacity for numbers was 9, term memories (VLTM) using real-life whereas for letters it was 7 memories. Procedures: 400 participants ranging in age After 18secs, Conclusion: STM has a limited capacity of from 17 to 74 were asked to remember the fewer than 10% between 5 and 9 names of classmates from their high school (a recalled free recall task). They were also shown a set of correctly. Duration in STM (1959) photos and a list of names, some of which were of their ex-school friends. They had to After only Aim: To investigate the duration of STM when no rehearsal is allowed. identify their ex-school friends (a recognition R e h e a rsa l Procedures: Participant were read a nonsense trigram (three 3secs, 80% consonants with no meaning e.g.LTB). Immediately after this, task). Loop recalled participants had to count backwards in threes starting from a very Findings: Those who’d left high school within correctly. large three digit number (e.g. 576) for a specified period of time. This the previous 15 years recalled 90% of the time period was called a retention interval and varied from 3-18 faces and name in the recognition task. Those A tte n t io n seconds. The counting backwards was called the distracter task. It was designed to prevent rehearsal of the trigrams. At the sound of a who’d left 48 years previously recalled 80% of tone, participants had to recall the trigram. the names and 70% of faces. Free recall of the Findings: Approximately 90% of the trigrams were recalled after a 3 names was comparatively poor. Recall got progressively second retention interval. Only about 10% were recalled after 18 seconds. Letters had to be exactly in the same place in the recalled Conclusion: people do possess VLTM (very worse as the delay trigram as in the original. long-term memories), although these decline a S e n so ry S h o rt T e rm Lo n g T e rm Conclusion: Without rehearsal, the duration of STM is very short little over time. grew longer! M e m o ry indeed (less than 18 seconds) M e m o ry M e m o ry …Created by Naziya Ali…