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Marketing Tools
PREPARED & PRESENTED BY
MOETAZ REFAAT
Agenda


Marketing Mix



Promotion Mix



Market Analysis
4P’s
4P’s
Product
Design

1
2
3

4

After Sale Services

Branding
Quality
Place
Price
Customer
Perceived
Value
Promotion
7P’s
People
Process
Physical
Evidence
Promotion
Promotion
Mix
Advertising
Sales Promotion
Public Relations
Market
Analysis
SIZE
TREND
Growth Rate
Products
Distribution
Channels
Competitors
SUMMARY
QUESTIONS
THANK YOU!
moetaz5m@hotmail.com

moetaz.refaat

MoetazRefaat

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