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Motivation Theory
1.
Motivation Theoryof John
Keller According to Ivy Lowery
2.
There are four
categories of Motivational Strategies. Attention Relevance Confidence Satisfaction
3.
Gain Attention! -Shocking
or Different -Questions
4.
Relevance Goal Oriented
Motive Matching
5.
CONFIDENCE Expectancy for
Success Challenge Setting that Allows for Success
6.
Satisfaction Feedback and
Reinforcement! Provide chances to use it!
7.
ReferencesKeller, John. (1983)
ARCS – Motivational Theory, Retrieved from http://ide.ed.psu.edu/idde/ARCS.htm October 12, 2009.