This document provides examples of marketing and advertising projects completed by MyersJonesPartners. It includes case studies and before/after examples spanning various mediums like direct mail, trade show booths, packaging design, website redesign, logo design, and integrated marketing campaigns. The projects covered a wide range of clients and industries from aerospace to bakeries to universities. Overall, the document demonstrates MyersJonesPartners' full-service capabilities across different marketing channels and sectors.
1. The document discusses Microsoft Office Word 2007 and provides instructions on how to use basic functions such as opening, saving, and closing documents.
2. Formatting tools like font, size, style, and paragraph spacing are explained. Dragging and formatting text with the ribbon is covered.
3. Instructions are given for navigating text using keyboard shortcuts like home, end, and enter and moving the cursor with arrow keys. Basic paragraph formatting is also demonstrated.
The document announces the award winners of the New Designers 2007 competition. It lists over 30 designers and design studios that were selected to receive awards. It provides brief descriptions of each award-winning designer or studio, including their name, country of origin, and some details about their designs. The competition aims to recognize emerging fashion, textile, and accessories designers from around the world.
The document discusses a proposed tax ratification election for Georgetown ISD. It notes that state funding for education has been underfunded by $5.4 billion, impacting Georgetown ISD's budget. Due to funding reductions, the district has cut over 200 positions and eliminated major purchases. A tax increase of 4 cents per $100 of property value is proposed, generating an additional $2.18 million for the district to maintain programs. Early voting begins September 24th with the election on October 9th.
SEO - It Works Even if You Don’t Know How or Why Wolfgang Weicht
SEO involves optimizing websites to rank higher in search engine results. Some key aspects of SEO include creating great content, keyword research and optimization, link building, and using analytics to test and improve performance. Regular testing and improvements are important to maintain high search rankings over time as search algorithms and competitors evolve.
The document announces a lecture at the GründerGarage about starting a business. It provides details about the speaker, including that he is a serial entrepreneur and has founded multiple companies. It also lists the topics that will be covered, including developing products, marketing, and financing. The summary concludes by mentioning the question and answer portion of the event.
Czym zabłysnę gdy przyjdzie konkurencja, i jak trzymać wydatki na obsługę Kli...Cendoo
This document provides a summary of strategies for standing out from the competition and keeping customer service costs under control. It discusses focusing on customer needs, streamlining processes, monitoring costs, and training employees. The key points are:
1. Focus on understanding customer needs and finding innovative ways to meet them.
2. Simplify processes and cut unnecessary costs to improve efficiency.
3. Closely monitor costs related to customer service and look for ways to reduce expenses.
4. Provide ongoing training to help employees improve customer interactions and service quality.
Radio 2.0 Conference at Paris: The Change.
A walk through the situation of the online radio advertising in Spain.
Challenges, business models, case studies, procedures, and formats.
1. The document discusses Microsoft Office Word 2007 and provides instructions on how to use basic functions such as opening, saving, and closing documents.
2. Formatting tools like font, size, style, and paragraph spacing are explained. Dragging and formatting text with the ribbon is covered.
3. Instructions are given for navigating text using keyboard shortcuts like home, end, and enter and moving the cursor with arrow keys. Basic paragraph formatting is also demonstrated.
The document announces the award winners of the New Designers 2007 competition. It lists over 30 designers and design studios that were selected to receive awards. It provides brief descriptions of each award-winning designer or studio, including their name, country of origin, and some details about their designs. The competition aims to recognize emerging fashion, textile, and accessories designers from around the world.
The document discusses a proposed tax ratification election for Georgetown ISD. It notes that state funding for education has been underfunded by $5.4 billion, impacting Georgetown ISD's budget. Due to funding reductions, the district has cut over 200 positions and eliminated major purchases. A tax increase of 4 cents per $100 of property value is proposed, generating an additional $2.18 million for the district to maintain programs. Early voting begins September 24th with the election on October 9th.
SEO - It Works Even if You Don’t Know How or Why Wolfgang Weicht
SEO involves optimizing websites to rank higher in search engine results. Some key aspects of SEO include creating great content, keyword research and optimization, link building, and using analytics to test and improve performance. Regular testing and improvements are important to maintain high search rankings over time as search algorithms and competitors evolve.
The document announces a lecture at the GründerGarage about starting a business. It provides details about the speaker, including that he is a serial entrepreneur and has founded multiple companies. It also lists the topics that will be covered, including developing products, marketing, and financing. The summary concludes by mentioning the question and answer portion of the event.
Czym zabłysnę gdy przyjdzie konkurencja, i jak trzymać wydatki na obsługę Kli...Cendoo
This document provides a summary of strategies for standing out from the competition and keeping customer service costs under control. It discusses focusing on customer needs, streamlining processes, monitoring costs, and training employees. The key points are:
1. Focus on understanding customer needs and finding innovative ways to meet them.
2. Simplify processes and cut unnecessary costs to improve efficiency.
3. Closely monitor costs related to customer service and look for ways to reduce expenses.
4. Provide ongoing training to help employees improve customer interactions and service quality.
Radio 2.0 Conference at Paris: The Change.
A walk through the situation of the online radio advertising in Spain.
Challenges, business models, case studies, procedures, and formats.
This document provides calculations for levels in a multi-level marketing scheme. It lists the levels from 1 to 8 and calculates the number of members needed at each level to reach the target number of members for the next level. For each level it provides the number of members needed, the total number of members so far, and the bonus earned at that level. The document also includes some additional text about the levels in the marketing scheme and bonuses earned.
Search Marketing Tactics For Online Retailers this Holiday SeasonARC Science
According to eMarketer and comScore, holiday e-commerce spending is projected to grow by about 12%. However, current market conditions suggest differently - a drop in consumer spending may dampen an otherwise rosy outlook for the holiday shopping season.
Leadership is not about:
1) Telling others what to do without understanding their perspectives or expecting them to do the work for you.
2) Saying one thing and doing another.
3) Positioning yourself to benefit at the expense of others or diminishing others.
The Future of Online Marketing - Search or Social. Presentation by Rob Lawson to the Melbourne Australia Networking Group - Tuesday 5th October 2010 at Chandler McLeod, Bourke Street, Melbourne
1. This document outlines a code of ethics for librarians in 3 sections and 5 appendices.
2. The first section defines the role of librarians and their responsibilities to provide equitable access to information, maintain user confidentiality, and ensure the integrity of information resources.
3. The second section discusses the core values that should guide librarians, including intellectual freedom, intellectual property rights, professional neutrality, and preserving cultural heritage.
4. The appendices provide more detailed guidelines for librarians on issues like collection development, services, and conduct.
The document summarizes the key points discussed at a meeting about a construction project. The 3 main topics discussed were 1) finalizing the building design plans, 2) addressing some issues with the project budget, and 3) discussing the timeline for starting construction in the spring.
The Black Manifesto sets out evidence of racial inequalities in Britain today and provides constructive recommendations for political parties and the government. It highlights ongoing disparities in the criminal justice system, employment, education, poverty and health that marginalize Black and Minority Ethnic communities. The document calls for structural reforms and policies to promote racial equality, social inclusion and justice.
The document discusses communication and the functioning of the human brain. It explains that communication is essential not only to transmit messages to others, but also to influence our personal mindsets. Effective communication allows us to develop new connections in the brain and increment our total number of brain cells. Some key aspects of communication mentioned are using various media channels, visualizing messages, speaking clearly, asking questions, summarizing discussions, and showing emotion. Proper communication helps improve memory, critical thinking, and understanding through perception, reading, writing, calculation, creativity and more.
Influencer and Content Marketing - Lee Odden at Content Marketing World 2014TopRank Marketing Agency
Presentation at Content Marketing World 2014 on the intersection of influencer marketing and content marketing. Influencers + Content Marketing = A Powerful Way to Grow your Business. A case study on how TopRank Online Marketing launched a co-created content campaign with content marketing industry influencers to promote the 2014 CMWorld conference.
Het food-based concept voor een wereld post coronaRomydekkers
The document discusses a food-based concept for a post-corona world. It summarizes interviews conducted with Rick Porcelijn, founder of 16 Mammals design studio, and Annemein van t’ Hert, a junior retail designer at 16 Mammals. The interviews explored three potential food retail concepts for the Netherlands two years after corona: Experience, Recharging, and Community. The Recharging concept was chosen for further development, focusing on a restaurant that provides light meals and space for relaxation in a natural environment.
The document outlines a methodology for improving the performance of a business through analyzing its current functioning, training directors and managers, and providing coaching and support. Key elements include defining roles and responsibilities, assessing strengths and weaknesses, establishing guidelines for effective management, and ongoing training and development initiatives for leadership. The overall aim is to motivate teams through establishing clear expectations and accountability while supporting continued learning and growth.
The document provides an overview of a tutorial on knowledge acquisition from social networking sites. It discusses using social networking sites as a potential source of data for research ideas, understanding the role of social networks in realizing research ideas, and learning about knowledge acquisition through content retrieval and altering, information extraction (IE) and natural language processing (NLP) tools for performing knowledge acquisition. The tutorial aims to understand the potential of using data from social networking sites for knowledge management research and applications in various fields.
The document discusses user experience design (UXD) principles for Chinese websites, including:
1. Right-justified text alignment is more commonly used and adapted to Chinese reading habits.
2. In form designs, labels should be placed above their corresponding inputs for clarity.
3. Paper prototyping tools and graphics resources are available online for UX testing and design.
The document provides a high-level summary of key points in 3 sentences:
The text discusses the analysis of a complex system with many interrelated components and provides examples of how small changes can have unpredictable effects. It also examines how modeling such a system can help understand emergent behaviors but notes the limitations of models to fully represent reality. The document concludes by emphasizing the importance of continued research to better address the challenges of analyzing complex systems.
Rob McLean of Sociable Communications, Arni Mikelsons of Northern Village and Jeremy Cook from MacMillan Marketing discuss effective online strategies.
These slides presented in Sixth Nano Economic Forum held for Nano Technology companies in Tehran, Iran. It explains the marketing broad perspective, how to do pricing and pricing methods and pricing implementation importance.
Shouji Mobile Company Introduction - PublicShoujiMobile
Shouji Mobile is one of the 1st class mobile application development company in China. The company was funded in early 2006, have successfully provided high quality and cost-effective production services to many multinational clients.
For more information, contact us at info@shoujimobile.com
Siri Velle Segelstad: Arbeid med universell utforming i Oppland FylkeskommuneDag Tjemsland
1) The document discusses universal design and accessibility of Norwegian websites. It provides guidelines for making websites accessible to all people, regardless of functional ability.
2) Examples are given of universal design in various areas like buildings, transportation, and information and communication technology. The document also explains who functionally impaired people are.
3) Useful websites are listed for more information on universal design, accessibility, and rights for people with disabilities.
This document provides calculations for levels in a multi-level marketing scheme. It lists the levels from 1 to 8 and calculates the number of members needed at each level to reach the target number of members for the next level. For each level it provides the number of members needed, the total number of members so far, and the bonus earned at that level. The document also includes some additional text about the levels in the marketing scheme and bonuses earned.
Search Marketing Tactics For Online Retailers this Holiday SeasonARC Science
According to eMarketer and comScore, holiday e-commerce spending is projected to grow by about 12%. However, current market conditions suggest differently - a drop in consumer spending may dampen an otherwise rosy outlook for the holiday shopping season.
Leadership is not about:
1) Telling others what to do without understanding their perspectives or expecting them to do the work for you.
2) Saying one thing and doing another.
3) Positioning yourself to benefit at the expense of others or diminishing others.
The Future of Online Marketing - Search or Social. Presentation by Rob Lawson to the Melbourne Australia Networking Group - Tuesday 5th October 2010 at Chandler McLeod, Bourke Street, Melbourne
1. This document outlines a code of ethics for librarians in 3 sections and 5 appendices.
2. The first section defines the role of librarians and their responsibilities to provide equitable access to information, maintain user confidentiality, and ensure the integrity of information resources.
3. The second section discusses the core values that should guide librarians, including intellectual freedom, intellectual property rights, professional neutrality, and preserving cultural heritage.
4. The appendices provide more detailed guidelines for librarians on issues like collection development, services, and conduct.
The document summarizes the key points discussed at a meeting about a construction project. The 3 main topics discussed were 1) finalizing the building design plans, 2) addressing some issues with the project budget, and 3) discussing the timeline for starting construction in the spring.
The Black Manifesto sets out evidence of racial inequalities in Britain today and provides constructive recommendations for political parties and the government. It highlights ongoing disparities in the criminal justice system, employment, education, poverty and health that marginalize Black and Minority Ethnic communities. The document calls for structural reforms and policies to promote racial equality, social inclusion and justice.
The document discusses communication and the functioning of the human brain. It explains that communication is essential not only to transmit messages to others, but also to influence our personal mindsets. Effective communication allows us to develop new connections in the brain and increment our total number of brain cells. Some key aspects of communication mentioned are using various media channels, visualizing messages, speaking clearly, asking questions, summarizing discussions, and showing emotion. Proper communication helps improve memory, critical thinking, and understanding through perception, reading, writing, calculation, creativity and more.
Influencer and Content Marketing - Lee Odden at Content Marketing World 2014TopRank Marketing Agency
Presentation at Content Marketing World 2014 on the intersection of influencer marketing and content marketing. Influencers + Content Marketing = A Powerful Way to Grow your Business. A case study on how TopRank Online Marketing launched a co-created content campaign with content marketing industry influencers to promote the 2014 CMWorld conference.
Het food-based concept voor een wereld post coronaRomydekkers
The document discusses a food-based concept for a post-corona world. It summarizes interviews conducted with Rick Porcelijn, founder of 16 Mammals design studio, and Annemein van t’ Hert, a junior retail designer at 16 Mammals. The interviews explored three potential food retail concepts for the Netherlands two years after corona: Experience, Recharging, and Community. The Recharging concept was chosen for further development, focusing on a restaurant that provides light meals and space for relaxation in a natural environment.
The document outlines a methodology for improving the performance of a business through analyzing its current functioning, training directors and managers, and providing coaching and support. Key elements include defining roles and responsibilities, assessing strengths and weaknesses, establishing guidelines for effective management, and ongoing training and development initiatives for leadership. The overall aim is to motivate teams through establishing clear expectations and accountability while supporting continued learning and growth.
The document provides an overview of a tutorial on knowledge acquisition from social networking sites. It discusses using social networking sites as a potential source of data for research ideas, understanding the role of social networks in realizing research ideas, and learning about knowledge acquisition through content retrieval and altering, information extraction (IE) and natural language processing (NLP) tools for performing knowledge acquisition. The tutorial aims to understand the potential of using data from social networking sites for knowledge management research and applications in various fields.
The document discusses user experience design (UXD) principles for Chinese websites, including:
1. Right-justified text alignment is more commonly used and adapted to Chinese reading habits.
2. In form designs, labels should be placed above their corresponding inputs for clarity.
3. Paper prototyping tools and graphics resources are available online for UX testing and design.
The document provides a high-level summary of key points in 3 sentences:
The text discusses the analysis of a complex system with many interrelated components and provides examples of how small changes can have unpredictable effects. It also examines how modeling such a system can help understand emergent behaviors but notes the limitations of models to fully represent reality. The document concludes by emphasizing the importance of continued research to better address the challenges of analyzing complex systems.
Rob McLean of Sociable Communications, Arni Mikelsons of Northern Village and Jeremy Cook from MacMillan Marketing discuss effective online strategies.
These slides presented in Sixth Nano Economic Forum held for Nano Technology companies in Tehran, Iran. It explains the marketing broad perspective, how to do pricing and pricing methods and pricing implementation importance.
Shouji Mobile Company Introduction - PublicShoujiMobile
Shouji Mobile is one of the 1st class mobile application development company in China. The company was funded in early 2006, have successfully provided high quality and cost-effective production services to many multinational clients.
For more information, contact us at info@shoujimobile.com
Siri Velle Segelstad: Arbeid med universell utforming i Oppland FylkeskommuneDag Tjemsland
1) The document discusses universal design and accessibility of Norwegian websites. It provides guidelines for making websites accessible to all people, regardless of functional ability.
2) Examples are given of universal design in various areas like buildings, transportation, and information and communication technology. The document also explains who functionally impaired people are.
3) Useful websites are listed for more information on universal design, accessibility, and rights for people with disabilities.
Жилль Домартини еx-Вице-президент управления он-лайн проектами, PHILIPS, гене...Ira Pavlovskaya
This document discusses how engaging consumers through online experiences and entertainment is important for businesses. It notes that member communities reach more internet users than email and that online communities are the fastest growing sector for internet use. It emphasizes that consumers who belong to online communities also create content that can help businesses reach their goals and become more credible. However, many companies fail to properly manage their online communities. The document suggests that companies should analyze where people talk online and what they discuss in order to create multi-channel content and new business opportunities. It stresses that content is king and businesses should focus on entertainment and storytelling.
Жилль Домартини еx-Вице-президент управления он-лайн проектами, PHILIPS, гене...Red Keds
This document discusses how engaging consumers through online experiences and entertainment is important for businesses. It notes that member communities reach more internet users than email and that communities are the fastest growing sector for internet use. It emphasizes that consumers who belong to online communities also create content that can help businesses reach their goals and become more credible. However, many companies fail to properly manage their online communities. The document suggests that companies should analyze where people talk online and what they discuss, create multi-channel content, and consider content as king.
Keynote preso for Digital Top Talent in Moscow March 2011. How companies can push the boundaries of media creation to become true entertainment companies, and expand their business opportunities.
(1) The document discusses a historical text from the 15th century discussing political events from the 8th century.
(2) It analyzes portions of the text that describe a dispute between two rulers over territory and political authority.
(3) Scholars are cited who have previously studied this historical text and the events it depicts.
The document is a summary of a presentation given at the 2012 AdVenture Marketing Conference on August 21 titled "The Speed of Trust" by Donna Burnette. It discusses how establishing trust with stakeholders can increase speed and decrease costs in a business or organization. It provides examples of how high-trust and low-trust relationships differ at work and the "trust taxes" paid and "trust dividends" earned based on the level of trust. Attendees are prompted to consider a workplace situation that could benefit from more trust and the potential impacts of improving trust in that area.
With nearly 90% of the US adult population aware of Facebook, it stands to reason that most businesses are looking at ways they can utilize a variety of popular social media channels to reach out to customers and prospects. But does that mean it\'s right for your business?
Presented by Kristin Sundin Brandt as part of the Family Business Association\'s Wednesday Webinar Series.
Comment aller jusqu’au bout de l’implication de l’opérateur par Frederic Fian...Institut Lean France
Chez Socla, les managers se sont appropriés la démarche d’amélioration continue et sont devenus autonomes pour initier leurs kaizens, former et développer les compétences des opérateurs. A présent, leur challenge : réussir une nouvelle transformation en rendant autonomes les opérateurs dans les îlots de production, pour qu’ils soient en mesure de faire par eux-mêmes des suggestions, afin d’améliorer l’ergonomie des postes, la qualité des pièces et la productivité. Découvrez la présentation de Frédéric Fiancette directeur des opérations de Socla au Lean Summit France 2014.
This document discusses plans for developing an educational website and content. It outlines key steps and considerations for the project pipeline including audience analysis, persona development, pricing strategy, identifying priorities for ideas, colors, fonts and branding. It also discusses content format and structure, topics, focus, identity and design. Other sections provide recommendations for hosting, configuring systems, determining site sections, UI/UX design, modules, optimization, security and initial content marketing strategies. Metrics for success and key performance indicators are also mentioned.
The document is 3 sentences or less as requested. It provides a high-level overview of the essential information by summarizing the main topics and considerations discussed in the source material for planning an educational website project.
The document lists details of various investment funds supported by CORFO, including the approved CORFO amounts, private contributions, total fund size, amounts invested and remaining to be invested. It shows most funds as still active with balances remaining to be invested, while a few are listed as closed after fully investing their capital. The funds support innovative companies and regional business development across various industries in Chile.
1) The White House Neighborhood Revitalization Initiative Report recognizes the interconnected challenges in high-poverty neighborhoods and calls for a unified approach to address poverty, failing schools, and broken homes.
2) Developing strategic and accountable partnerships leads to lasting change by sustaining comprehensive change efforts.
3) Maintaining a results focus supported by data presents a strategy for achieving specific objectives, and can lead to a common data set to measure progress.
Online radio monetization is a reality, though the market is fragmented with thousands of players. While the top 3 national radios get 95% of radio investments in Spain, regional and local stations have tremendous untapped audiences and influence potential with just 5% of investments. Formats without borders like audio and video podcasts are growing. Social networks are important for branding and audiences aggregation. New technologies and consumption habits continue evolving the ecosystem. "
This is the entire Young Offenders topic from HSC Legal Studies. It's a tiny sample of 'The Crime App' (but without the explanations and videos included in the App). Copy the links and find out more. 'Like' us on facebook and you'll get all the latest media articles, cases and laws showing up on your newsfeed. Then you can stop your teacher from telling you that you should be "keeping up with the news" to improve your marks...
By the way - I've made it so that this file can be downloaded and printed it out. Enjoy.
1) Most graduates were generally satisfied with their graduate experience but had some concerns about preparation and career outcomes.
2) While graduates felt prepared for research and liked their advisors, about 20% were unsatisfied with course offerings and 40% felt neutral.
3) Only a few graduates obtained faculty or research positions after graduating, with most taking post-doc or additional schooling routes.
1. MYERSJONESPARTNERS
MARKETING + ADVERTISING
A DIFFERENT APPROACH
L E S S E X P E N S E . M O R E E X P E R I E N C E .
MYERSJONESPARTNERS.COM • Neil@MYERSJONESPARTNERS.COM • 336.210.3719 • Winston-Salem NC • 27114
2. B/E AEROSPACE
direct mail
‣ Grand opening
invitation to seating
factory
‣ Included beverage
coaster and insert
extolling Ireland’s
other assets
‣ Response exceeded
expectation by 25%
MYERSJONESPARTNERS.COM • Neil@MyersJonesPartners.com • 336.210.3719 • P.O. Box 24986 • Winston-Salem NC • 27114
3. B/E AEROSPACE
direct mail
‣ Exclusive invitation to the
Red Carpet Party hosted at
the NBAA 2008 Exposition
in Europe.
‣ Included poster
introducing new products
and innovations, invitation
that prospect needed to
bring to the event to
attend.
‣ Response rate: 75%.
MYERSJONESPARTNERS.COM • Neil@MyersJonesPartners.com • 336.210.3719 • P.O. Box 24986 • Winston-Salem NC • 27114
4. NCFI
POLYURETHANES
trade show booth
‣ Bold fabric and sleek
metal design updated
their brand.
‣ Modular and versatile
booth allowed for
multiple configurations.
‣ Rotating topper
generated a greater
awareness.
MYERSJONESPARTNERS.COM • Neil@MyersJonesPartners.com • 336.210.3719 • P.O. Box 24986 • Winston-Salem NC • 27114
5. SALEM BAKING
new product packaging
‣ Premium upscale
packaging needed
exclusively for
Williams-Sonoma
account.
‣ Designed peppermint
candy and chocolate
visuals to attract mostly
female customer base.
‣ Used a metal tin to
separate the look and
feel from other
MYERSJONESPARTNERS.COM • Neil@MyersJonesPartners.com • 336.210.3719 • P.O. Box 24986 • Winston-Salem NC • 27114
6. BEFORE
EXPRESS GRAPHICS
website redesign
‣ Navigation needed an overhaul with more functionality.
‣ Wanted to target larger corporate prospects, but many saw them as a ‘mom and pop’ shop.
‣ Credibility was lacking with no testimonials on the site.
MYERSJONESPARTNERS.COM • Neil@MyersJonesPartners.com • 336.210.3719 • P.O. Box 24986 • Winston-Salem NC • 27114
7. AFTER
EXPRESS
GRAPHICS
website redesign
‣ Redesigned and new
content promoted a
professional
appearance.
‣ New tools [Instant
Quotes, Online Ordering
and Live Chat] added
functionality.
‣ Better navigation
improved accessibility
to previous jobs and
faster file upload.
‣ Rotating testimonials
were placed on the main
page to add credibility.
‣ Added Facebook and
MYERSJONESPARTNERS.COM • Neil@MyersJonesPartners.com • 336.210.3719 • P.O. Box 24986 • Winston-Salem NC • 27114
8. EXPRESS
BEFORE
GRAPHICS
logo/identity
‣ Initial tie-dye look
created a few years
ago had become
outdated.
‣ Wanted a more
professional image,
but preserve some
brand equity.
‣ Needed a tag line
that differentiated
the company. AFTER
YOUR DIGI TAL PRI NTING EXPERTS
MYERSJONESPARTNERS.COM • Neil@MyersJonesPartners.com • 336.210.3719 • P.O. Box 24986 • Winston-Salem NC • 27114
9. PHOENIX
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‣ Company had no
web presence even !*2R$N"/#$S%N$'-#/$'-($!,%3(&$
though they were ,"2T$%!'(#$'-($!*#(M
established.
‣ Prospects wanted
to see more
credible
information before
working with them.
‣ Scheduled to
launch in October
’09, it’s designed
to be customer '56$ 7869:6;<6=$ >;;7?@$ A$ BCDE6@$ 68F7CB$ G>7?$ ?6@H=68;6I$ D$ JD<6?$ CH86$ K7?@<@$ BC>>=H8F$ B>?$ :6?@>8DC$
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‣ Demonstrate 3D8DF6?@$J>?P$JH<5$G>7$<>$;>E:C6<6$?6:DH?@$D8=$?6@<>?6$G>7?$:?>:6?<G$CHP6$86JM$,6<$15>68H9$K6$G>7?$
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restorations.
MYERSJONESPARTNERS.COM • Neil@MyersJonesPartners.com • 336.210.3719 • P.O. Box 24986 • Winston-Salem NC • 27114
10. COLLEGE IN
COLORADO
integrated
marketing
campaign
‣ The state of
Colorado was
losing a large
percentage of
students to out-
of-state schools.
‣ Kick off campaign
to increase college
enrollment.
‣ Audience: over 500
high schools.
‣ Included posters,
brochures, print
ads, resource CD’s,
TV and website.
MYERSJONESPARTNERS.COM • Neil@MyersJonesPartners.com • 336.210.3719 • P.O. Box 24986 • Winston-Salem NC • 27114
11. COLLEGE IN
COLORADO
integrated
marketing
campaign
‣ Website focused
on social
interaction
between diverse
students.
‣ Engaged the
students with an
easy three-step
approach to learn
more about the
Colorado schools -
Plan, Apply, Pay.
‣ Linked website
with Facebook so
high school
students could
connect with
MYERSJONESPARTNERS.COM • Neil@MyersJonesPartners.com • 336.210.3719 • P.O. Box 24986 • Winston-Salem NC • 27114
12. CENTRAL
METHODIST
UNIVERSITY
website redesign
‣ High school junior and
senior prospects didn’t
connect with the
outdated, low energy
brand [see website below].
‣ Redesigned website with a
more ‘big school’ feel and
inspirational appeal.
‣ Retained the student
centered focus that
promoted reaching their
goals.
‣ New navigation to easily
locate faculty, student and
school information.
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