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Powering the Future of Urban Mobility
Yovav Meydad
VP, Products & Growth
Twitter: @jaym
Agenda
Introducing Moovit
Accessibility in Moovit
60+ Million Users
The World’s #1 Transport App
43
Languages
75+
Countries
1400+
Cities
>6,000
Transit Operators
>5 million
Bus/Train Stops
>200 million
Daily passenger reports
The world’s largest transport data & analytics company
REAL TIME DATA
GPS
Updates
Alerts
Crowd Sourced
Data
Trip Plan
Real-Time Data
Mobility Options
Alerts
OFFICIAL DATA
Schedule
Service Alerts
POI
Multi Model - Omni Search for the Metro Area
Combining Taxi /
Carpool / car sharing
Real-Time alerts
& delays
New city added every
16 hours!
est Venezia Napoli
e Buenos Aires
p o r e S a n t i a g o
a Torino Milano
nau Salerno Pisa
de Fora Bolonia
Alegre Berlin Paris
el Aviv Los Angeles
n Miami Munich
n San Francisco
a Napoli Trieste
s Aires Singapore
go Bogota Torino
n o B l u m e n a u
175K+Mooviters (Local Editors)
from 142 countries
Pipeline of 2000+
active projects
Official Partner - City of Rio
Olympic Games 2016
Agenda
Introducing Moovit
Accessibility in Moovit
Addressing different types of disabilities
Visual
Impairments
Hand Motor
Impairments
Ambulatory
Impairments
Visual Impairments
Step 1 - Audit / Focus Groups
Step 2 - Implement fixes
Step 3 - Test
Step 4 - Repeat for every new feature / version released
Audit / Focus Groups
Key Audit Findings
Wrong swipe order
Irrelevant controls in swipe
order
No labels
Meaningless labels
Ver 4.0
Fix #1
Ensure Correct Swipe Order
1 2 3 4 …
Help users get to the core features
faster with fewer swipes
Skip anything that is not a must.
For Moovit it means:
• Map interactions
• Submit crowdsource report
Fix #2
Exclude Non-Crucial Features
Note that map
feature was skipped
Check every button, label, link,
icon and cell
Pay close attention to cells
Offer clear narrative instead of
nuggets of disjointed information
Note that the line
icons were not read
BEFOREAFTER
Fix #3
Add Accessibility Labels
Hint = Accessibility label control
on steroids
Provides additional context to
screens or controls
Read aloud only once, when entering a
screen for the first time, or when pausing on
a specific control for a few seconds
Fix #4
Add Hints
http://moovit.me/support_for_blindFurther Reading
Hand Motor Impairments
Step 1 - Audit
Step 2 - Implement fixes
Step 3 - Test
Ensure that touch targets are at
least 9-12mm
Make sure there is enough space
between targets
Mind the Thumb Zone
All cells were made taller
Main navigation buttons:
- Moved to bottom
- 3 instead of 4
Ver 4.0 Ver 5.0
Ambulatory Impairments
Step 1 - Get the data (Thank you TFL!)
Step 2 - Implement changes across relevant app screens
Step 3 - Test
Journey Planning
Nearby Stations &
Station Info
Coming Soon…
Station’s Exit & Entrance Specific Data
Platform Specific Data
Crowdsource accessibility data from the crowd
Thank you
Questions?

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