ATW Tech is a Montreal-based company that has transformed from providing HR solutions to becoming an international player in the carrier billing and text messaging markets. It has acquired several companies in these spaces, including VoxTel, a carrier billing company, and VuduMobile, a text messaging service. ATW Tech's goal is to build a large distribution network through carrier agreements around the world and acquire companies with strong carrier partnerships to distribute a variety of products and services. Recent financial results showed significant revenue growth and the company expects upcoming acquisitions to increase revenues to over $65 million.

1. MOMENTUM REPORTS — ATWTECH Report #2 — March, 2018
TSXV: ATW
Share Structure :
Issued : 79,107,606
Market Cap : 13,226,000
Looking Forward
ATW Tech’s mission is to become the
world leader in interactive communica-
tions and monetization solutions through
its inter-connectivity with telecommu-
nications operators across the globe.
With our various intellectual property,
brands, partners, and licenses, we aim
to provide our users worldwide with the
most innovative and interactive commu-
nication experiences.
Montreal-based AtmanCo, (TSXV: ATW) has
changed its name to ATWTech to better reflect
its transformation from a sophisticated pro-
vider of HR solutions, based on its scientifically
validated proprietary psychometric personality
test, into an international player in both the
booming carrier billing and text messaging
markets. Now operating as ATW Tech, the
name change will become legal when it is
voted on at the next annual general meeting
on May 18, 2018.
As a corporate structure ATW Tech will have
several divisions made up by the original com-
pany and by recent acquisitions, VoxTel, and
VuduMobile. AtmanCo will continue to offer
HR solutions and personality tests across
a variety of platforms. Recent acquisitions
include direct carrier billing company VoxTel
and text messaging service VuduMobile.
More are on the way as ATW Tech continues
to build itself into a must-go-to international
carrier billing powerhouse.
Penetrating The Digital Economy:
AtmanCo Rebrands As ATW
Tech To Better Reflect
Strategic Change
A2P SMS Market to be Worth
US$70.32 Billion by 2020 :
Transparency Market
Research
Ovum Predicts International
Carrier Billing Market To hit
US$24.7 Billion by 2019
from US$14.5 Billion in 2014
Quebec Inc Heavyweights
On Board

2. MOMENTUM REPORTS —ATWTECH — Report #2 — March, 2018 2
The company’s original name, AtmanCo,
derives from Hindu philosophy and Atman
can be translated as eternal self. As a HR
personality test the Atman test has signifi-
cant advantages. To begin with it is easy and
fun. It also doesn’t require a psychologist to
interpret the results. Finally it also matches
personalities to see if they are compatible
broadening its application to the mass market.
The nature of the test makes it ideal for small
to medium size companies that don’t have a
dedicated HR department. AtmanCo has a
well-established client base and grows on
average by about 20% a year.
AtmanCo’s long term goal is to monetize
the results of millions of completed tests,
changing the test results into the demographic
“smart data”, that marketing and advertising
agencies pay through the teeth for. The type
of smart data that AtmanCo intends to offer
represents a Holy Grail for the advertising
and marketing industries.
The Atman test was the old company which
also happened to invest through R&D cash
and has yet to turn a profit. ATW Tech is the
new company and is now on the verge of
becoming profitable.
Just how much the company has changed can
be seen by a string of recent announcements.
On November 28th
the company announced
its name change to ATW Tech from AtmanCo
and launched a new web site rebranding the
companyintheinteractivetelecomtechspace.
On November 23rd
, ATWTech released its third
quarterresultsshowingthatrevenuehadspiked
867% from a year earlier to reach $2.7 million.
On November 13, ATWTech subsidiary VoxTel
announced that it had signed a partnership
agreement with Group V Media to provide
cell and landline telephone voting services for
two French language reality television shows,
Occupation Double and Danser Pour Gagner.
The company already provides voting services
for the French versions of The Voice and The
Voice Kids.
AtmanCo was founded by President Michel Guay in 2004 to
provide psychometric personality testing and applicant tracking for
HR departments. Guay graduated from the University of Montreal in
industrial psychology in 1984. He then spent seven years developing
the Atman test, scientifically validating it and developing the web-
based technology to support it.

3. MOMENTUM REPORTS —ATWTECH — Report #2 — March, 2018 3
In January, VoxTel also announced a partner-
ship with Einsteinium to add the crypto-cur-
rency to its payment solution platform.
VoxTel had once been more profitable than it
was when AtmanCo bought it. Disinterested
and absentee owners had let the company run
down. ATW Tech is in the process of reviving
what some might see as a cash cow. “If you
go back five years at VoxTel,” says ATW Tech
CFO Simon Bedard, “just oneTV show, L’instant
gagnant, brought in $5 million a year. It was
huge. One or two TV programs can generate
a lot of revenue.”
“We hired a new vice-president of sales for
VoxTel, who is well connected with many
international TV producers here so he’s going
to start the conversation. We are already in
talks with TV producers about introducing
interactive elements, voting, quizzes maybe
product purchases. We have some projects
on the table. It’s an area where we can grow
rapidly.”
On October 3rd
the company completed its
acquisition of VuduMobile, a text messaging
service cutting edge platform with recurring
revenues streams.
True to form, one of the first things that ATW
Tech did after purchasing VuduMobile was
to beef ups its sales force with industry ex-
perts. VuduMobile is a well-established text
messaging service provider that manages bulk
and individual text messages. It recently won
a contract with Quebec’s Health Insurance
Board, the Regie de L’Assurance-Maladie du
Quebec, to run a trial in which patients will
be alerted to their medical appointments by
smart phone messaging.
The company also has contracts with mu-
nicipal governments and radio stations to
provide communication services based on
messaging as well as corporate clients who
want the ability to reach their employees.
It may be too early to say for
sure but it looks as if a pattern
is emerging in ATW Tech
acquisitions. Once a company
is firmly in the fold, ATW Tech
ramps up the sales force with
industry experts.
“Everything that pertains to text
messaging and alerting has a lot
of potential. Text messages are read
almost instantly, 93% are read within
three minutes. Transportation is another
area where we see opportunity. We are in
discussions with the operators of
a toll bridge.
It’s much easier to pay through your cell
phone but we could also develop
a parking app or an app for airport
parking as well.”

4. MOMENTUM REPORTS —ATWTECH — Report #2 — March, 2018 4
Telefonica, a Spanish telco that has ope­
rations in Europe, Central, South and North
America, has predicted that the A2P SMS
market, application to person, is expected
to grow to 2.19 trillion messages generating
US$50 billion in revenue by 2018. If this sounds
exaggerated remember that Virgin Trains in
England manages its rush hour consumer
traffic through texting.
Earlier in the year ATW Tech had announced
that it was in the process of buying South
American Buenos Aires-based carrier bill-
ing business PlusMobile, headquartered in
Buenos Aires with 2016 gross revenues of
Cdn$14.5 million.
The name change from AtmanCo to ATWTech
marks the transformation of the company from
the developer of a remarkably accurate and
scientific psychometric personality test and
HR solutions provider, into a company poised
to catapult into an international carrier bil­
ling and interactive solutions provider with a
dominant text messaging service division.
“We changed the name because investors
were confused. “People were still thinking of
AtmanCo as a human resources player when
in fact we have become an interactive tech
company in the telecom and text messaging
industries. We needed to rebrand to better
reflect our evolved strategy and new reality.”
AtmanCo started down the road that led to it
becoming ATWTech in 2016 when it decided to
acquire Quebec-based carrier billing business
VoxTel because VoxTel owned and operated
a successful online dating service named
Quebec Rencontres.
Quebec Rencontres used the Atman test to
help match people and AtmanCo decided
they could do a better job marketing the test
if they controlled the company. They have
announced the launch of its mobile app along
with a partnership with Globalia to hep them
with marketing and lead generation.
Once AtmanCo took over VoxTel, which han-
dles transactions like the voting in reality
TV shows and purchases made over land
and cell phone lines, as well as SMS alerts
and marketing solutions, AtmanCo started to
become ATW Tech.
The carrier billing market is being driven by
strong and persuasive factors. Chief among
them is a seamless simplicity and instant
convenience. People use carrier billing to
buy smart phone apps, games, music and
programming. Instead of entering banking
information and passwords all the customer
has to do is tap enter and the purchase is
made with the payment added to the monthly
phone bill.
Bedard has an easier way of understanding
what drives direct carrier billing, “We have
an entire generation that is hooked on their
smart phones.They live their life on their smart
phones. They do everything on their phones.”
AtmanCo is not the only
one believing in the
growth of the carrier
billing market. An Ovum
report on carrier billing
market trends predicts
that by 2019 the interna-
tional market will be
valued at US$24.7 billion,
up from US$14.5 in 2014.
“By working the VoxTel
acquisition opportunity, we
realized the huge potential
of the booming carrier bill-
ing and text messaging
markets. More and more
people are paying over the
phone instead of by card
or bank account, especially
young people or people in
less developed countries.”

5. MOMENTUM REPORTS —ATWTECH — Report #2 — March, 2018 5
For merchants, carrier billing provides the
opportunity to do business with a clientele
that doesn’t have either a credit or a bank
card. In many parts of the world mobile pay-
ment solutions act as a bank. A good way to
think of this transformation is to see it as a
transformative, interactive penetration of the
developing digital economy.
Tech giant Apple, for instance has rolled out
direct carrier billing for its iTunes, App and
iBooks stores in Belgium, Germany, Japan
Norway, Russia, Saudi Arabia, Switzerland,
Taiwan and the United Arab Emirates.Apple
is also reported to have inked a deal for direct
carrier billing in India.
“Basically,” says Bedard, “we are building a
distribution channel and the bigger the better.”
The distribution channel will be used to sell a
variety of products ranging from the licensed
to the proprietary and there is a good chance
that sooner or later a version of the Atman
test will be available for download on a smart
phone near you.
Through VoxTel, AtmanCo already has car-
rier billing agreements with Bell, Videotron,
Rogers, Fido and Telus or a 97% Canadian
market penetration. By purchasing PlusMobile,
headquartered in Buenos Aires, the company
is not only gaining a profitable company with
revenues for 2016 at US$11.5 million, but a
company that also has products and connec-
tions AtmanCo wants.
“What is important for us is their portfolio
of products through a subscription revenue
model and that they have 9 direct carrier bil­ling
agreements with carriers in South America
including Argentina, Columbia, Uruguay and
Peru and 16 indirect links, in six countries in
Latin America.” PlusMobile’s product portfolio
includes Discovery Channel products (i.e.
language courses), kids, entertainment and
quizzes products.
When it comes to finding the best people for
the job company founder Michel Guay has
the ability to pull rabbits out of hats and this
includes his board of directors. When he
started thinking about buying VoxTel, Guay
called up CGI co-founder Andre Imbeau and
asked him if he would be interested in taking
a look.
Imbeau thought the acquisition looked promis-
ing enough to invest $2 million and became a
board member as did Renaud Caron who was
Senior Vice President of Strategic Develop-
ment at CGI Group Inc. Along with a distin-
guished corporate career Carron has served
as a deputy minister in both the Canadian and
Quebec governments. Rounding out recent
additions to the board has been Bertrand
Leboeuf, a Montreal real estate and hotel mag-
nate. CGI is a Montreal-based international
information technology consulting company
that had $10.7 billion in revenues during 2016.
The PlusMobile acquisition is almost wrapped up and Bedard
expects the agreement to be signed during the first quarter of
2018. “Once the PlusMobile acquisition is complete we have two
other targets in carrier billing, one in the US and one in France.
With those two acquisitions we will reach more than a hundred
agreements with carriers and probably $65 million in revenues.”

6. “Michel,” says Bedard, “is very good at building
relationships and a visionary leader.” Speaking
of the new board members Bedard says, “It’s
interesting because they believe in the busi-
ness and they are very interested in helping
us open doors and bringing us business. We
are confident they will bring us some very
valuable insights.”
Bedard describes company strategy by saying,
“Over the next two years we will build a distri-
bution network through carrier agreements.
We will acquire companies that have strong
partnerships with carriers. This will then
allow us to distribute a range of products that
we will either develop ourselves or acquire
the licenses to. The bigger the distribution
channel, the better. The beauty of it all is that
most of these products will offer us recurring
revenue and are scalable.”
Some of the products ATW Tech will be
developing on its own may include quizzes, a
smart phone version of the Atman test, dating
services through Quebec Rencontres, toll
bridge and parking services. PlusMobile has
a variety of Spanish language content ranging
from language courses to TV programming.
The overall game plan would see PlusMobile’s
Spanish language product and programming
distributed in the southern U.S. Spanish spea­
king market through the looming American
acquisition.
The company’s most immediate upcoming
milestone is closing the PlusMobile acquisi-
tion which Bedard believes will take place in
Q1 this year. Then there are the American and
French carrier billing acquisitions.
Equally important for CFO Bedard, is cleaning
up the books. “I’m eager to be in the position
to show two consecutive quarters of positive
EBIDTA and positive cash flow generated from
operations. I think we are getting to that. Of
all the projects we have on the table, some
are starting to monetize right now and some
will start later this year. That’s our short-
term goal-to show the market that we have
changed from a company burning cash to a
self-sufficient company in terms of cash
flow.”
DISCLAIMER - Momentum PR provides information only. This report does not constitute investment advice and should not be interpreted as such.
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6MOMENTUM REPORTS — ATMANCO — Report #2 — March, 2018