MMRS Panel Book 2020- Consumer Panel

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MMRS BUSINESS to CONSUMERS
Panel Book 2020
GLOBAL NETWORK l 80+Global Partners l 16 Regions Cover l 40+ Industries
Committedto QualitywithQuickSolutions

MMRS B2COnlineresearchpanels,whichhavethousandsofdeeplyprofileddouble opt-in
panelists throughoutthe Americas, Europe, and Asia-Pacific.
Our world-wide scope allows us to target the right panelists in the right place, at the right
time. We acquireour panel membersfrom many sources, resultingin ahighly diverse
samplepool.
Weoffereasyaccesstohigh-value audiencesthatarehighlyengaged,thoroughly screenedand
meticulouslysegmented.Inshort,we offera quality,targetedpanel.
MMRScollectshundredsof data pointsaboutevery panelist,whichallowstotarget anaudience
basedonpredefinedcriteria.
More about our B2C Online Panel
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worldwide
92 percent live project
completion rate
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MMRS services
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95 percent of projects fulfilled using
MMRS panel exclusively

Unique & Smart Profiling System
 MMRS's profiling surveys are designed to collect insightful information
about panel members. After a new member joins our panel, he/ she
immediately receives profiling surveys to complete: demographic profile
survey and consumer profile survey (including questions about retail
habits and consumption, finances, transportation, media consumption,
political outlook and more).
 To continuously expand the data of our panel members, the panelists
can update their profile information at any time through the panel
website or the surveys.
 MMRS conducts checks to increase panelists information accuracy by
running profile questions at our weekly omnibus. In addition, we highly
encourage our panel members to update their profile information through
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Our Panel
 Our respondents follow a double opt-in procedure whenever they sign up. We then
strengthen the budding relationship with these new members via a clever retention
programme, based on attention, trust and honesty. In view of the panel’s scope,
combined with our extended member profiles, we are able to generate every favoured
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 We offer our members the opportunity to provide their profile details, which will only be
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keeping their profile up to date, members indicate they are willing to participate in your
market research.
We serve the desired quality...

ASIA PACIFIC
Consumer Presence
(9,82,356)

Australia– (58,980)
Gender
37%63%
Age
6% 17% 14%
55-64 65+
25-34 35-44 45-54
15-24
24% 21% 18%
Income Group
Figs in % Figs in %
Australia

China– (184,569)
Gender
28%72%
Age
15% 25% 9%
55-64 65+
25-34 35-44 45-54
15-24
10% 16% 25%
Income Group
Figs in % Figs in %
China

Bangladesh– (33,547)
Gender
36%64%
Age
14% 19% 7%
55-64 65+
25-34 35-44 45-54
15-24
21% 21% 18%
Income Group
Figs in % Figs in %
Bangladesh

India– (292,767)
Gender
33%77%
Age
13% 27% 3%
55-64 65+
25-34 35-44 45-54
15-24
21% 18% 18%
Income Group
Figs in % Figs in %
India

Indonesia– (26,834)
Gender
36%64%
Age
9% 24% 13%
55-64 65+
25-34 35-44 45-54
15-24
21% 19% 14%
Income Group
Figs in % Figs in %
Indonesia

Japan– (64,861)
Gender
24%76%
Age
13% 20% 16%
55-64 65+
25-34 35-44 45-54
15-24
18% 17% 16%
Income Group
Figs in % Figs in %
Japan

Malaysia– (32,983)
Gender
25%75%
Age
10% 21% 11%
55-64 65+
25-34 35-44 45-54
15-24
24% 22% 12%
Income Group
Figs in % Figs in %
Malaysia

New Zealand– (44,427)
Gender
29%71%
Age
9% 30% 6%
55-64 65+
25-34 35-44 45-54
15-24
24% 12% 19%
Income Group
Figs in % Figs in %
New Zealand

Korea– (23,784)
Gender
1981%
Age
4% 25% 9%
55-64 65+
25-34 35-44 45-54
15-24
21% 21% 20%
Income Group
Figs in % Figs in %
Korea

Singapore– (40,684)
Gender
29%71%
Age
7% 26% 15%
55-64 65+
25-34 35-44 45-54
15-24
22% 15% 15%
Income Group
Figs in % Figs in %
Singapore

Thailand– (29,425)
Gender
37%63%
Age
13% 19% 10%
55-64 65+
25-34 35-44 45-54
15-24
24% 19% 15%
Income Group
Figs in % Figs in %
Thailand

Vietnam– (8,264)
Gender
26%74%
Age
7% 26% 14%
55-64 65+
25-34 35-44 45-54
15-24
21% 17% 15%
Income Group
Figs in % Figs in %
Vietnam

Taiwan– (16,450)
Gender
31%69%
Age
10% 21% 12%
55-64 65+
25-34 35-44 45-54
15-24
24% 17% 15%
Income Group
Figs in % Figs in %
Taiwan

Philippines– (18,984)
Gender
26%74%
Age
8% 27% 9%
55-64 65+
25-34 35-44 45-54
15-24
21% 18% 17%
Income Group
Figs in % Figs in %
Philippines

European Consumer Presence
(569,875)

Austria – (22,314)
Gender
39%61%
Austria
Age
10% 26% 13%
55-64 65+
25-34 35-44 45-54
15-24
20% 16% 15%
Income Group
Figs in % Figs in %

Belgium– (26,197)
Gender
48%52%
Belgium
Age
20% 26% 11%
55-64 65+
25-34 35-44 45-54
15-24
18% 15% 10%
Income Group
Figs in % Figs in %

Bulgaria– (15,628)
Gender
28%72%
Bulgaria
Age
12% 20% 12%
55-64 65+
25-34 35-44 45-54
15-24
28% 18% 10%
Income Group
Figs in % Figs in %

Bosnia and Herzegovina– (884)
Gender
44%56%
Bosnia and
Herzegovina
Age
13% 28% 6%
55-64 65+
25-34 35-44 45-54
15-24
23% 20% 10%
Income Group
Figs in % Figs in %

Czech Republic– (17,086)
Gender
48%52%
Age
20% 28% 7%
55-64 65+
25-34 35-44 45-54
15-24
18% 17% 10%
Income Group
Figs in % Figs in %
Czech Republic

Estonia– (1,884)
Gender
39%61%
Age
23% 15% 12%
55-64 65+
25-34 35-44 45-54
15-24
12% 19% 19%
Income Group
Figs in % Figs in %
Estonia

Denmark– (17,523)
Gender
44%56%
Age
24% 22% 8%
55-64 65+
25-34 35-44 45-54
15-24
20% 14% 12%
Income Group
Figs in % Figs in %
Denmark

Finland– (7,825)
Gender
42%58%
Age
20% 20% 15%
55-64 65+
25-34 35-44 45-54
15-24
15% 13% 17%
Income Group
Figs in % Figs in %
Finland

France– (73,745)
Gender
34%66%
Age
15% 15% 15%
55-64 65+
25-34 35-44 45-54
15-24
15% 15% 15%
Income Group
Figs in % Figs in %
France

Germany– (59,517)
Gender
52%48%
Age
15% 15% 15%
55-64 65+
25-34 35-44 45-54
15-24
15% 15% 15%
Income Group
Figs in % Figs in %
Germany

Greece– (3,923)
Gender
35%65%
Age
12% 30% 10%
55-64 65+
25-34 35-44 45-54
15-24
25% 10% 13%
Income Group
Figs in % Figs in %
Greece

Hungary– (18,378)
Gender
29%71%
Age
15% 15% 15%
55-64 65+
25-34 35-44 45-54
15-24
15% 15% 15%
Income Group
Figs in % Figs in %
Hungary

Ireland – (8,923)
Gender
32%68%
Age
17% 28% 11%
55-64 65+
25-34 35-44 45-54
15-24
21% 14% 9%
Income Group
Figs in % Figs in %
Ireland

Italy– (24,356)
Gender
27%73%
Age
19% 23% 4%
55-64 65+
25-34 35-44 45-54
15-24
21% 26% 7%
Income Group
Figs in % Figs in %
Italy

Netherland– (15,620)
Gender
33%67%
Age
8% 27% 8%
55-64 65+
25-34 35-44 45-54
15-24
22% 21% 14%
Income Group
Figs in % Figs in %
Netherland

Norway– (14,920)
Gender
14%86%
Age
15% 15% 15%
55-64 65+
25-34 35-44 45-54
15-24
15% 15% 15%
Income Group
Figs in % Figs in %
Norway

Poland– (6467)
Gender
31%69%
Age
14% 32% 7%
55-64 65+
25-34 35-44 45-54
15-24
21% 17% 9%
Income Group
Figs in % Figs in %
Poland

Romania– (21845)
Gender
33%67%
Age
9% 22% 10%
55-64 65+
25-34 35-44 45-54
15-24
26% 19% 14%
Income Group
Figs in % Figs in %
Romania

Russia– (26,746)
Gender
23%77%
Age
12% 26% 6%
55-64 65+
25-34 35-44 45-54
15-24
27% 19% 10%
Income Group
Figs in % Figs in %
Russia

Slovakia– (3527)
Gender
25%75%
Age
15% 15% 15%
55-64 65+
25-34 35-44 45-54
15-24
15% 15% 15%
Income Group
Figs in % Figs in %
Slovakia

Spain– (18,923)
Gender
31%69%
Age
8% 19% 6%
55-64 65+
25-34 35-44 45-54
15-24
26% 24% 17%
Income Group
Figs in % Figs in %
Spain

Sweden– (15,742)
Gender
28%72%
Age
14% 19% 9%
55-64 65+
25-34 35-44 45-54
15-24
27% 21% 10%
Income Group
Figs in % Figs in %
Sweden

Switzerland– (6,550)
Gender
33%67%
Age
11% 24% 10%
55-64 65+
25-34 35-44 45-54
15-24
22% 24% 9%
Income Group
Figs in % Figs in %
Switzerland

Turkey– (8,429)
Gender
24%76%
Age
7% 27% 6%
55-64 65+
25-34 35-44 45-54
15-24
26% 26% 8%
Income Group
Figs in % Figs in %
Turkey

United Kingdom– (118,526)
Gender
21%79%
Age
7% 26% 7%
55-64 65+
25-34 35-44 45-54
15-24
29% 19% 12%
Income Group
Figs in % Figs in %
United Kingdom

Ukraine– (14,367)
Gender
36%64%
Age
9% 12% 6%
55-64 65+
25-34 35-44 45-54
15-24
25% 29% 19%
Income Group
Figs in % Figs in %
Ukraine

North & South
America
Consumer Presence
(4,39,720)

Argentina– (16,872)
Gender
28%72%
Age
12% 29% 9%
55-64 65+
25-34 35-44 45-54
15-24
22% 16% 12%
Income Group
Figs in % Figs in %
Argentina

Brazil– (38,228)
Gender
36%64%
Age
11% 12% 13%
55-64 65+
25-34 35-44 45-54
15-24
24% 21% 19%
Income Group
Figs in % Figs in %
Brazil

Chile– (18,923)
Gender
31%69%
Age
9% 12% 6%
55-64 65+
25-34 35-44 45-54
15-24
25% 29% 19%
Income Group
Figs in % Figs in %
Chile

Columbia– (34,960)
Gender
22%78%
Age
4% 26% 12%
55-64 65+
25-34 35-44 45-54
15-24
19% 20% 19%
Income Group
Figs in % Figs in %
Columbia

Canada– (71,845)
Gender
41%59%
Age
11% 23% 8%
55-64 65+
25-34 35-44 45-54
15-24
21% 23% 14%
Income Group
Figs in % Figs in %
Canada

Costa Rica– (14,930)
Gender
26%74%
Age
8% 17% 10%
55-64 65+
25-34 35-44 45-54
15-24
24% 21% 20%
Income Group
Figs in % Figs in %
Costa Rica

Mexico– (45,839)
Gender
30%70%
Age
9% 23% 8%
55-64 65+
25-34 35-44 45-54
15-24
23% 18% 19%
Income Group
Figs in % Figs in %
Mexico

Peru– (7,341)
Gender
39%61%
Age
7% 19% 11%
55-64 65+
25-34 35-44 45-54
15-24
24% 23% 16%
Income Group
Figs in % Figs in %
Peru

United States of America– (187,942)
Gender
41%59%
Age
7% 18% 11%
55-64 65+
25-34 35-44 45-54
15-24
25% 19% 20%
Income Group
Figs in % Figs in %
United States of America

Greenland– (2,840)
Gender
34%66%
Age
10% 17% 9%
55-64 65+
25-34 35-44 45-54
15-24
26% 24% 14%
Income Group
Figs in % Figs in %
Greenland

MENA
&
AFRICA
Consumer Presence
(2,60,831)

Algeria– (7,125)
Gender
32%68%
Age
14% 16% 11%
55-64 65+
25-34 35-44 45-54
15-24
28% 18% 13%
Income Group
Figs in % Figs in %
Algeria

Egypt– (28,412)
Gender
26%74%
Age
9% 14% 16%
55-64 65+
25-34 35-44 45-54
15-24
24% 21% 16%
Income Group
Figs in % Figs in %
Egypt

Iran– (16,748)
Gender
31%69%
Age
12% 27% 6%
55-64 65+
25-34 35-44 45-54
15-24
21% 17% 17%
Income Group
Figs in % Figs in %
Iran

Jordan– (3,910)
Gender
32%68%
Age
7% 11% 13%
55-64 65+
25-34 35-44 45-54
15-24
19% 26% 24%
Income Group
Figs in % Figs in %
Jordan

Kuwait– (8,923)
Gender
26%74%
Age
9% 14% 11%
55-64 65+
25-34 35-44 45-54
15-24
26% 21% 19%
Income Group
Figs in % Figs in %
Kuwait

Oman– (11,445)
Gender
39%61%
Age
6% 15% 9%
55-64 65+
25-34 35-44 45-54
15-24
26% 24% 20%
Income Group
Figs in % Figs in %
Oman

Saudi Arabia– (42,972)
Gender
19%81%
Age
9% 20% 15%
55-64 65+
25-34 35-44 45-54
15-24
22% 19% 15%
Income Group
Figs in % Figs in %
Saudi Arabia

United Arab Emirates– (22,613)
Gender
24%76%
Age
4% 11% 16%
55-64 65+
25-34 35-44 45-54
15-24
24% 27% 18%
Income Group
Figs in % Figs in %
United Arab Emirates

African Countries– (115,136)
Gender
34%66%
Age
9% 14% 16%
55-64 65+
25-34 35-44 45-54
15-24
21% 20% 20%
Income Group
Figs in % Figs in %
African Countries

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