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7-6-2010




                  De rol van young professionals 
             bij duurzame gebiedsontwikkeling

The next step for sustainable urban design
Michaël Meijer

Scenario 2020: iWork
Menno Kooistra
                                   traditioneel   duurzaam
DGBC Lab sessie

Presentaties groep




    A next step for sustainable urban design 
                          in the Netherlands




 1999                2003                2005           2010




                                                                     1
7-6-2010




                                            Introductie

Michaël Meijer
Landschapsinrichting Larenstein 1999-2005
    - KuiperCompagnons Arnhem 2003

Cazemier&vankempen 2005 -2006

Planologie Radboud Universiteit 2005-2008
    - SAB Strategie & Ontwerp 2007
    - Stadsregio Arnhem Nijmegen 2007

SAB Arnhem sinds 2008

BNSP|NVTL Werkgroep DSO sinds 2007




          BNSP|NVTL Werkgroep DSO




                                                                2
7-6-2010




     Voorbeelden boek




Waarom een Next Step?




                              3
7-6-2010




                Waarom een Next Step?
• The attitude towards sustainability has changed




                Waarom een Next Step?
• The expertise 
  and technologies 
     dt h l i
  for sustainable 
  urban 
  development are 
  available, but …




                                                          4
7-6-2010




                Waarom een Next Step?
• The number of sustainable urban developments in the 
  Netherlands is low
  Netherlands is low




                Waarom een Next Step?
• Sustainable urban developments can deliver much more 
  effect for People Planet and Prosperity if attention is 
   ff t f P      l Pl    t dP          it if tt ti i
  directed from efficiency to effectiveness and from 
  project to process




                                                                   5
7-6-2010




                                              Next Step




• Next step uitgewerkt door jongere leden van de werkgroep




                                              Next Step

                                              Make no little plans;
                                              they have no magic
                                              to stir men's blood...
                                              Make big plans, aim
                                              high in hope and
                                              work.

                                              Daniel H. Burnham
                                              US architect & city
                                              planner
                                              (1846 - 1912)




                                                                             6
7-6-2010




      From sustainable urban design to:
       sustainable spatial development




Sustainable urban design is mainly directed at the project area. The effects of a
development are not positive for the region or the world. When a development
process is started which improves spatial systems effectively, the regional and
global effects would become positive.




                                                           Next Step
    Sustainable spatial development
    • a continues and effective improvement of the spatial systems in 
      relation to the physical and social context of the location
    • Elements of this are already visible in examples from the good 
      practice book
    • With the existing examples we try to explain what a ‘sustainable 
      spatial development’ means; What is good and what could be 
      done even better




                                                                                          7
7-6-2010




             Lanxmeer ‐ Culemborg

• One of the first eco‐villages
• Participation of future inhabitants
• Water
• Energy
• Ecology / landscape 
        gy /        p
• Materials
• No cars between the houses




                                              8
7-6-2010




             GWL site ‐ Amsterdam
• Pedestrians only
• Industrial heritage
• Energy
• Water
• Urban agriculture
          g
• Greenery, light, air, space and…
• High density 




                                           9
7-6-2010




   Oosterdokseiland ‐ Amsterdam

• Energy: storage in aquatic layers
• Cultural impulse to inner city
• Transport
• Education




                                           10
7-6-2010




    High Tech Campus Eindhoven 

• Ecology / Landscape
• Water
• Landscaping
• Healthy working environment
  Healthy working environment 
  that stimulates the mind




                                       11
7-6-2010




       Conclusions from the examples
•   High ambitions from the start
•   Special attention given to the planning process 
    Special attention given to the planning process
•   Commitment to ambitions
•   Location specific design = identity
•   Design directed at spatial systems makes use of the 
    opportunities of the location
What do we need for a complete Next Step?
• More effectiveness, less efficiency
• More attention to processes, time and scale




                                        Next Step




       DLG/GOB - januari 2009




                                                                12
7-6-2010




Klavertje 4 Venlo 




Klavertje 4 Venlo 




                          13
7-6-2010




Van 3P naar 3D duurzaamheid
  People + Planet                       Profit
                           Aspects:
  Themes:
                           - economy / added value
                                         dd d l
  - livability
                           - process / participation
  - health
                           - flexibility
  - energy
                           - innovation
  - water
  - zero emissions                Proces + Dynamiek
  - ecology                            Scale:
                                       S l
  - culture                            - time
  - (product) cycles                   - location
  - etc




                    Rol young professional?




                                                            14
7-6-2010




  "If I had asked my customers what they 
   If I had asked my customers what they 
     wanted, they would have said a faster 
 horse." Customers don't envision the future, 
            they inform the present.
                  Henry Ford
                      y




‘When we created the iTunes Music Store, we  
‘Wh            t d th  iT     M i  St      
   did that because we thought it would be 
  great to be able to buy music electronically, 
   not because we had plans to redefine the 
                music industry. 
                music industry  ‘
                  Steve Jobs




                                                        15
7-6-2010




                 DGBC Lab Workshop
Inspiratie: 25 beroepen, 1000 ideeën 




               Brainstormsessies; 
 Ideeën genereren in groepen van 4




                                             16
7-6-2010




Groepen presenteren hun bevindingen




                Feedback uit publiek




                                            17
7-6-2010




Borrelen en verder discussiëren




                  Het scenario:
   Na iTunes, iPad, nu iWork….




                                       18
7-6-2010




                  Wat is de filosofie van iWork?




                   Proces faciliterend




                              iWork total concept




‘It’s not about the world of design, but the design 
                    of the world. ‘
                     Bruce Mau




                                                            19
7-6-2010




  iWork ontwikkelt vanuit co‐creations 
                    het En‐én‐verhaal




traditioneel        duurzaam




                                               20
7-6-2010




    iWork: geeft aan werken vorm = product
       Niet alleen maar prototypes bouwen

‘When we created the iWork offices, we did 
‘Wh             t d th  iW k ffi          did 
 that because we thought it would be great to 
   be able to work in a beautiful environment 
  instead of an boring office. Not because we 
  had plans to redefine the building industry. 
  had plans to redefine the building industry  ‘
                  Steve Jobs




                    De opdracht

Wat voor gevolg heeft dit op de duurzame stad van de 
                    toekomst? 

    En hoe zou uw huidige rol hierin veranderen?




                                                             21
7-6-2010




  iWork werkt in een consortium 
van bedrijven aan open innovatie




            iWork Leaseconcept




                                        22
7-6-2010




                 iWork rentconcept




iWork made in Africa: rol aannemer?




                                           23
7-6-2010




     24

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Mkooistra mmeijer 4_06_10_web

  • 1. 7-6-2010 De rol van young professionals  bij duurzame gebiedsontwikkeling The next step for sustainable urban design Michaël Meijer Scenario 2020: iWork Menno Kooistra traditioneel duurzaam DGBC Lab sessie Presentaties groep A next step for sustainable urban design  in the Netherlands 1999 2003 2005 2010 1
  • 2. 7-6-2010 Introductie Michaël Meijer Landschapsinrichting Larenstein 1999-2005 - KuiperCompagnons Arnhem 2003 Cazemier&vankempen 2005 -2006 Planologie Radboud Universiteit 2005-2008 - SAB Strategie & Ontwerp 2007 - Stadsregio Arnhem Nijmegen 2007 SAB Arnhem sinds 2008 BNSP|NVTL Werkgroep DSO sinds 2007 BNSP|NVTL Werkgroep DSO 2
  • 3. 7-6-2010 Voorbeelden boek Waarom een Next Step? 3
  • 4. 7-6-2010 Waarom een Next Step? • The attitude towards sustainability has changed Waarom een Next Step? • The expertise  and technologies  dt h l i for sustainable  urban  development are  available, but … 4
  • 5. 7-6-2010 Waarom een Next Step? • The number of sustainable urban developments in the  Netherlands is low Netherlands is low Waarom een Next Step? • Sustainable urban developments can deliver much more  effect for People Planet and Prosperity if attention is  ff t f P l Pl t dP it if tt ti i directed from efficiency to effectiveness and from  project to process 5
  • 6. 7-6-2010 Next Step • Next step uitgewerkt door jongere leden van de werkgroep Next Step Make no little plans; they have no magic to stir men's blood... Make big plans, aim high in hope and work. Daniel H. Burnham US architect & city planner (1846 - 1912) 6
  • 7. 7-6-2010 From sustainable urban design to: sustainable spatial development Sustainable urban design is mainly directed at the project area. The effects of a development are not positive for the region or the world. When a development process is started which improves spatial systems effectively, the regional and global effects would become positive. Next Step Sustainable spatial development • a continues and effective improvement of the spatial systems in  relation to the physical and social context of the location • Elements of this are already visible in examples from the good  practice book • With the existing examples we try to explain what a ‘sustainable  spatial development’ means; What is good and what could be  done even better 7
  • 8. 7-6-2010 Lanxmeer ‐ Culemborg • One of the first eco‐villages • Participation of future inhabitants • Water • Energy • Ecology / landscape  gy / p • Materials • No cars between the houses 8
  • 9. 7-6-2010 GWL site ‐ Amsterdam • Pedestrians only • Industrial heritage • Energy • Water • Urban agriculture g • Greenery, light, air, space and… • High density  9
  • 10. 7-6-2010 Oosterdokseiland ‐ Amsterdam • Energy: storage in aquatic layers • Cultural impulse to inner city • Transport • Education 10
  • 11. 7-6-2010 High Tech Campus Eindhoven  • Ecology / Landscape • Water • Landscaping • Healthy working environment Healthy working environment  that stimulates the mind 11
  • 12. 7-6-2010 Conclusions from the examples • High ambitions from the start • Special attention given to the planning process  Special attention given to the planning process • Commitment to ambitions • Location specific design = identity • Design directed at spatial systems makes use of the  opportunities of the location What do we need for a complete Next Step? • More effectiveness, less efficiency • More attention to processes, time and scale Next Step DLG/GOB - januari 2009 12
  • 14. 7-6-2010 Van 3P naar 3D duurzaamheid People + Planet Profit Aspects: Themes: - economy / added value dd d l - livability - process / participation - health - flexibility - energy - innovation - water - zero emissions Proces + Dynamiek - ecology Scale: S l - culture - time - (product) cycles - location - etc Rol young professional? 14
  • 15. 7-6-2010 "If I had asked my customers what they  If I had asked my customers what they  wanted, they would have said a faster  horse." Customers don't envision the future,  they inform the present. Henry Ford y ‘When we created the iTunes Music Store, we   ‘Wh     t d th  iT  M i  St   did that because we thought it would be  great to be able to buy music electronically,  not because we had plans to redefine the  music industry.  music industry  ‘ Steve Jobs 15
  • 16. 7-6-2010 DGBC Lab Workshop Inspiratie: 25 beroepen, 1000 ideeën  Brainstormsessies;  Ideeën genereren in groepen van 4 16
  • 18. 7-6-2010 Borrelen en verder discussiëren Het scenario: Na iTunes, iPad, nu iWork…. 18
  • 19. 7-6-2010 Wat is de filosofie van iWork? Proces faciliterend iWork total concept ‘It’s not about the world of design, but the design  of the world. ‘ Bruce Mau 19
  • 20. 7-6-2010 iWork ontwikkelt vanuit co‐creations  het En‐én‐verhaal traditioneel duurzaam 20
  • 21. 7-6-2010 iWork: geeft aan werken vorm = product Niet alleen maar prototypes bouwen ‘When we created the iWork offices, we did  ‘Wh     t d th  iW k ffi    did  that because we thought it would be great to  be able to work in a beautiful environment  instead of an boring office. Not because we  had plans to redefine the building industry.  had plans to redefine the building industry  ‘ Steve Jobs De opdracht Wat voor gevolg heeft dit op de duurzame stad van de  toekomst?  En hoe zou uw huidige rol hierin veranderen? 21
  • 22. 7-6-2010 iWork werkt in een consortium  van bedrijven aan open innovatie iWork Leaseconcept 22
  • 23. 7-6-2010 iWork rentconcept iWork made in Africa: rol aannemer? 23
  • 24. 7-6-2010 24