The document introduces Mindtree's new brand platform, including its mission, values, voice, and tagline. The mission is to solve clients' challenges through expertise and dedication. The values are collaborative spirit, unrelenting dedication, and expert thinking. Previously seen as nice and humble, the new voice aims to be seen as strategic, bold, and decisive. The tagline is "Welcome to possible". Employees are encouraged to spread awareness of the new brand identity on social media.