Key times and dates for 2019, and product checklist

1. Microsoft Advertising
Holiday Checklist
Microsoft Advertising. Intelligent connections.
MICROSOFT ADVERTISING

2. Key times and Dates for 2019
1 October to
24 November
Cyber Week
Holiday Shopping
Season
3 December
to 5 January
25 November
to 2 December
Build up to
Black Friday

3. Product Checklist
Cyber Week
Holiday Shopping
Season
Build up to
Black Friday
❑ Google Import
❑ UET Conversion tracking
❑ Shopping Campaigns
❑ Enhanced CPC
❑ Dynamic Search Ads
❑ Broad Match Modifier
❑ Syndication
❑ Shared Budgets
❑ Demographic targeting
❑ Remarketing
❑ Action Extensions
❑ In-market Audiences

4. Microsoft Advertising. Intelligent connections.