Iconoclasts challenge the establishment by promoting innovation over operational efficiency at large companies. While big businesses focus on maximizing profits and maintaining the status quo, they are not designed to be adaptable, responsive, or innovative. We need more support for smaller, disruptive businesses that can drive new ideas and improvements rather than always relying on entrenched industry leaders that cannot respond to change.

1. ICONOCLASTSCHALLENGING THE ESTABLISHMENT

2. Want better software ?
Don’t ask Microsoft !

3. Want better clothes?
Don’t ask gap !

4. Want better cars?
Don’t ask the major car makers !

5. Want better healthcare ?
Don’t ask bigpharma !

6. Want to hold ontoyour money?
Don’t ask a bank !

7. What a banker !

8. adaptable
Weneed businessesto be

9. Responsive

10. & innovative

11. The business enterprise has only two basic functions:
Marketing & Innovation….
All the rest are costs.
Peter F. Drucker

12. Innovation is..

13. Not this..

14. entrepreneurship is..

15. Not this..

16. Big companies can’trespond !
But….

17. Big companies can’tinnovate !
…and that’s becausethey are not designedto !

18. Operational efficiency
They are designedto create

19. maximiseprofits

20. & maintain thestatus quo

21. We need to back more davids
…..Notgoliaths!

22. Like….

23. Like….

24. Like….

25. Like….

26. Act

27. ICONOCLASTSACT DIFFERENT
© 2017,kengreen