The document discusses Meosphere's strategy and priorities over several dates in early 2012. It covers: - Developing Scrambles and other products to bring to market in Q1-Q2 2012. - Protecting intellectual property developed and monitoring outside work for infringements. - Questions around how to position the company and work directly with customers like they did with TGA. - Establishing revenue and productivity targets, incentives, and profit-sharing to motivate employees and increase throughput.

1. Meosphere Strategy
January 31, 2012
Payroll:
Q1 & Q2 – 13-14 developers
Cam & Brennen
Did work with Golin Harris and TGA (Mobile Fan Channel) and pitched to Petsmart.
Development was 3 way. Capability to leverage this technology to consumers, etc.?
KEY is protecting our IP already developed and recognizing when outside work
infringes upon this immediately so as to avoid any legal issues going forward.
Scrambles – first to market. Pitched to Intel already (through TGA). Not patentable.
Need to go more in depth.
Take Meoreports to market. Competitive advantage in customization to each
company or at least to each industry (construction).
Freshbooks, Wave Accounting examples.
Overall model of service oriented software.
How do we proceed with TGA?
How do we position ourselves like TGA, working directly with the customer? Or do
we?
Make proposals for site improvements to generate more ad revenue. Charge same
hourly rate for development work BUT take royalty for increased revenues
generated. For customers like babymed.
BH Priorities (in order):
1 Strategy & Growth
o Product development – product to market
 Scrambles & HostMe ?
o Other revenue producing models
2 Accountability
o Flash productivity (per account & rep) report weekly
o Monthly & yearly objectives – meometrics
3 Company Culture
o Employee retention
TO DO:
Establish revenue targets – monthly & annually

2. Get team on board! Rewards established for targets.
Team benefits from bottom line? Profit sharing.
Profitability/productivity of each customer
Christian to submit MeoHours report every Friday (cleaned up).
Equity share/Revenue share model for new ideas presented (i.e. Paul Woodland)
- Bill for work at cost. Set a monthly time commitment. Anything that exceeds
that commitment is billed at $75/hour for example.
Employee interviews?
February 3, 2012
Employee incentives
Bonus offered for programmers on project bids
i.e. anything over $100k = 10-20% bonus of that amount over to programmer
Billing strategies for increased profitability
Need to increase throughput and thus productivity and revenue potential
MEOSERV vs. MEOLABS
First make MeoServ profitable and sustainable. GROW this business!
Decide how much GP (%) goes to MeoLabs R&D (20%??)
Need Director (CW & BH for now)
Dedicated developer
Employees separate? Employees view of each?
February 8, 2012
Benefits package for Meosphere – BH
Time off (flex days), other (in addition to Fridays)
Incentives package – evaluate & revise? Other recommendations
February 22, 2012
Due diligence – MeoHost, etc.
Review report-project breakdowns
2012 Goal review