17. Find your company's purpose..... Try to figure out what your company stands for. Most great and adaptable companies have a purpose that is larger than their products. Harvard Business Review October 2009
18. Hybrid Companies - Deloitte & Touche/ University of Michigan 2009 Put the mission into action. Market premium products. Get comfortable limiting the rate of growth. Cultivate patience. Make it personal. A framework for understanding how the true integration of a mission — be it environmental, social, or cultural — is hard, long, and constant work.
20. Delivering on the Promise of nonprofits – HBR Dec 2008 Nonprofit leaders face unique challenges in achieving results, but a growing number are showing it can be done—by rigorously confronting questions related to strategy, capital, and talent.
Editor's Notes
Developed into communities for protection. Socialising required development of brains. Leading to hardwiring community needs.