Company presentation

1. Title
Subtitle
Sub-subtitle
Meijer + Voermans Consulting
innovation  evaluation  implementation
Meijer + Voermans Consulting 14.07.2008 | page 1
innovation  evaluation  implementation

2. Meijer + Voermans Consulting
specialized to support you in new business opportunities from
idea finding through evaluation up to implementation
An insight into our services
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innovation  evaluation  implementation

3. Who we are
Isabelle Meijer
Master chemical engineering
Master marketing and business administration
 Competences
R&D, application engineering, sales, marketing
 Work experience
more than 10 yrs experience in speciality tape market
in several technical and commercial functions
Frank Voermans
Bachelor chemical engineering
 Competences
R&D, application engineering, business research
 Work experience
more than10 yrs experience in speciality tape market in
several technical and business development functions
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innovation  evaluation  implementation

4. Business concept
 New business opportunities are key to profitable business growth
 Apply three step approach to realize business growth
1 Innovation by education and idea generation
2 Idea evaluation by market research and feasibility studies
3 Idea implementation by project work
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innovation  evaluation  implementation

5. Business concept 1
Innovation by education and idea generation
 Education sessions
 Innovation sessions
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innovation  evaluation  implementation

6. Education session 1
 Speciality tape market to train your (new) employees and
identify future business opportunities
 Multiview concept based on technical and commercial
market experience
 Professional modules to avoid timeconsuming internal
market research and info collection
 Intensive one day session to optimally use your scarce time
 In-house education to allow combination with your internal
(sales) meetings
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innovation  evaluation  implementation

7. Education session 1
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innovation  evaluation  implementation

8. Innovation session 1
 Necessary start to identify future business opportunities
 Practice-oriented concept systematic and pragmatic approach for
market and product innovation
 Simple but effective tools to stimulate the innovative level among
participants in your company
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innovation  evaluation  implementation

9. Innovation session 1
Product / Service Success ratio 20% * Success ratio 5% *
New Resources 800% Resources 1400%
Product
innovation
Existing
Market
innovation
Success ratio 50% * Success ratio 33% *
Resources 100% Resources 400%
Existing New
Market
* Source: Innovation im Unternehmen, H.H. Hinterhuber & N. Thom
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innovation  evaluation  implementation

10. Business concept 2
Idea evaluation by market research and feasibility studies
 Customized market research and feasibility studies
 Product portfolio analysis
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innovation  evaluation  implementation

11. Market research and feasibility studies 2
 Necessary details no general number crunching but
market details you need to know to
create a differentiating competitive edge
 Customized to have valuable results you can use
directly in your company
 No-nonsense approach our approach is not to talk but just do it
and go beyond the superficial level of
common market research companies
and elaborate the important details
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innovation  evaluation  implementation

12. Business concept 3
Idea implementation by project work
 Strategy development
 Market(ing) concepts including marketing tools
 New product launches
 Project management
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innovation  evaluation  implementation

13. Project management 3
 Ensure focus the key to realise business growth in
shortest time
 Practice-oriented concept systematic and proven work approach
 Simple but effective tools support progress without much
“impressive” and non-value added
paper work but with an understandable
process and limited paperwork
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innovation  evaluation  implementation

14. Services
 Innovation sessions
 Education sessions on speciality tape market
 Customized market research and feasibility studies
 Product portfolio analysis
 Strategy development
 Market(ing) concepts including marketing tools
 New product launches
 Project management
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innovation  evaluation  implementation

15. Speciality tape education
• Market definition • General facts & figures
• Facts & figures • Technical facts & figures
• Value chain • Strength & weakness
• Drivers & constraints • Key markets
• Trends • Strategic direction
Market Market
analysis players
Speciality
Market
tape
segments
components
• Speciality tape • Segmentation
• Adhesive • Functionalities
• Carrier • Application – functionality
• Release liner • Key market players
• Trends
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16. New bussiness development process
Innovation
• Allignment with company strategy and scope
• Innovation session
• Idea collection and portfolio
Market study
• Market research
• Feasibility study
Market(ing) concepts
• Strategy development
• Market(ing) plan
• Marketing tools
Project management
• Implement new business opportunity
• Support new product launch
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innovation  evaluation  implementation

17. We are different ...
 Minimal risk support of new business development
in small and modular components to
limit the (financial) risk
 Industry knowledge detailed industry know-how combined
with technical and commercial
experience to get the necessary details
 Courage to implement our work is not about theory but can be
turned into profitable business growth
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innovation  evaluation  implementation

18. Contact
Meijer + Voermans Consulting
Eichmattstrasse 120b
CH-6333 Hünenberg See
Tel +41 410 60 61
E-mail info@mvconsulting.ch
Web www.mvconsulting.ch
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innovation  evaluation  implementation