Business angels are wealthy individuals who provide risk capital as well as coaching to businesses. They typically invest between €50k-€500k, most commonly €100-€200k, in pre-start or expanding companies in exchange for shares and loans. To attract a business angel, you need to have a developed or near complete product, existing or potential customers, have invested your own money and exhausted other alternatives, and be able to demonstrate rapid growth potential. You should also have a top-notch business plan. Good ways to find a business angel include utilizing specialist business angel networks and organizations, networking through your own contacts, and pitching your proposition through cold calls, emails, and in-person meetings.

1. How to attract a Business Angel,
trends and things to know before starting the search for an Business Angel
René Reijtenbagh

2. Business Angels

3. Business Angels
• Wealthy, entrepeneurial individuals who provide risk
capital.
• Further characteristic: risk capital ánd coaching (additional
expertise, knowledge and networks)

4. Business Angel or Informal Investor?
• Mostly (former/active) entrepeneurs who have sold their
companies
• Want Return on Investment, but also “”Kick and Fun””
Hands on involvement
• Investments between € 50 k and € 500 k € 100 - € 200 k most
common
• (pre-)start and expansion
• Mostly in the combination of shares and loans
• To develop a personal relationship

5. Waarom?

6. Hoe?

8. • Your product is developed or near completion
• You have existing costumors or potential costumors
• You’ve invested your own euros and exhausted other
alternatives
• You can demonstrate that the business is likely to grow
rapidly
• Your business plan is in top shape
How to build a good proposition? I

9. Prepare The Investment process
• Personal chemistry
• Ba credentials
• Provide any information required
• Understand what the key issues are and What-if
scenario’s
• Understand the legalities and investment terms

10. How to find a business angel
• Well prepared business proposition
• Specialist advisors help negotiating Investment
process
• Via BAN Managers Network organisations
• www.businessangelseurope.com
• www.eban.org
• Via your surroundings
• First calling then mailing information then
appointment. Networking, Pitching Pitching Pitching