Polar Bears International has partnered with Build-a-Bear toy stores to fund more educational programs for youth about polar bears and global warming. As part of the partnership, 10% of Build-a-Bear profits will go towards Polar Bears International's educational programs. A limited edition polar bear stuffed animal will also be released that includes information about Polar Bears International's mission and facts about global warming. The partnership is predicted to increase Polar Bears International's profits by 15% and greatly increase awareness of their cause.