The document outlines a pitch for a romance film magazine aimed at women aged 12-35, focusing on new romance films and promoting the North London film industry. It will include reader participation through fan fiction, interviews, and film synopses, with both print and online formats priced at £4 per issue. Marketing strategies emphasize local engagement through social media and community events, targeting a loyal and diverse audience.

1. By Lauren Stepsky
Kiss &
Tell
Magazin
e
Pitch

2. Purpose of my Magazine
❤ Inform – new romance films, new media platforms and
new north London independent romance film
❤ Entertain – reader participation (fan fiction) which makes
them feel included USP
❤ Promote – North London independent company –
increases awareness North London film Industry
❤ Advertise – Two streaming services – Max and L.O.Z

3. Target
Audience
• Primary target audience – 12-
19 women
• Spare time – loyal fanbase
• Disposable income
• Secondary target audience –
20-35
• Reminiscing teenage self
• All women of any race/religion
• Working/middle class

4. Genre & Content
- Romance based film magazine
- Targeted and favored by my
target audience
- Wide range of romance films to
keep readers engaged
- 40 pages per issue and glossy
finish on front and back – high
quality
- Online and print magazine
- Cost £4 per issue or £24 for year
subscription (£2 per issue)
- QR code where readers can leave
reviews
Genre
Content

5. More Content!
In my magazine I will include:
• Q+As with film crew and actors
• Fan fiction made by readers
• Synopses of romance movies
• Top romance tips/ advice
• Discussions of actors and actresses
• Romance sets and props

6. - Masthead – serif font has
connotations of elegance
- Body copy easy to read –
target audience
- Cover lines/subheadings follow
same themes
Fonts
Colour
Scheme
- Red, pinks and burnt oranges
- Appeals to female target
audience
- Direct link to genre and
content

7. Mood Board
Classical iconography of the
romance genre

8. Hand –
Drawn
Sketches

9. Digital Mock-up

10. New Film Release
& Streaming
Service
❤ New film release called ‘Star Lit
Promises’ made by North London
studios and streamed on L.O.Z stream
studios
❤ New film release called ‘We Live In
Time’ streamed by (HBO) Max which is
very well known service
❤ Max has been regenerated – re-
expose the platform, broaden variety
of streaming service to readers

11. Resources and
Personnel
- High quality photos for magazine
- Good photographer
- Laptop with photoshop license
- Model to pose for my pictures
- Stylist – makeup, hair and costume
- Editor for website

12. Budget
R&P COST/PRICE
Hourly /Daily
rate
Total
Laptop
£1,800 apple (i-
mac)
Photoshop
License
£192 p/year £16/month
Model £315 £45 p/h
Editor £2,800 £400 p/d
Stylist £175 £25 p/h
Camera £150 £150 p/d
Photographe
r
£179.34 £25.62 p/h
= £5,296.34

13. Direct Competitors
- Their target audience is 19-34 so I will
take inspiration and modify for a
younger age such as 13–25-year-olds
- Each month they include chats with
directors, and I shall do the same
- Focus on action films whereas I focus
on Romance
- Focus on Blockbuster films whereas I
will focus on Independent and
blockbuster
Empire Total Film

14. Distrubution Methods
Local coffee
shops, youth
clubs,
libraries
Independent
Local
cinemas North
London Film
Festivals

15. Marketing Methods
My target audience
are most frequent
users of public
trasnport
Helps attract and
gain fans in the local
targeted area
Instagram, Tik Tok,
Facebook…
Bus Stop
Posters
Social Media
Local North
London
Radio
Station