GrejGuide.dk is a Danish website that provides reviews and information on outdoor gear for activities like running, cycling, and adventure racing. It was launched in January 2011 and by November 2012 had over 10,500 monthly visitors. Surveys of readers found that 85% were very or somewhat satisfied with the site and 86% found the articles interesting and relevant. The site collects statistics on reader spending habits, with most spending between 135-2020 Euros per year on gear and outdoor/sports travel. The document promotes advertising and partnership opportunities on the site.

1. GrejGuide.dk – media pack summer 2013 – br@grejguide.dk - 0045 29726070

2. we test gear
Outdoor
Running
Cycling
Adventureracing
GrejGuide.dk – media pack summer 2013 – br@grejguide.dk - 0045 29726070

3. Born January 2011
November 2012
10.500+ visits
Our readers love what we do
more info on next slide
GrejGuide.dk – media pack summer 2013 – br@grejguide.dk - 0045 29726070

4. How satisfied are you in general with grejguide.dk?
85% Very satisfied / Satisfied
12% Neither nor
2% Not satisfied
GrejGuide.dk – media pack summer 2013 – br@grejguide.dk - 0045 29726070

5. I think that the articles on grejguide.dk are interesting and relevant.
86% I agree
8% Neither nor
5% I disagree
GrejGuide.dk – media pack summer 2013 – br@grejguide.dk - 0045 29726070

6. How much money do you spend on gear each year?
38% spend between € 135 - € 670
45% spend between € 670 - € 2020
17% spend between € 2020 - € 6700
GrejGuide.dk – media pack summer 2013 – br@grejguide.dk - 0045 29726070

7. We help you build your business.
- Online!
We test with a license to write and tell the readers what is good and what is bad.
- That is a trustworthy review
We sell ad links that converts.
- Often between 10% and 17% of the readers click the link
We offer banner ads.
- Let the buyer be familiar with your logo or products
We offer a trustworthy review that your web shop can link to.
- It is free.
Do you want to use our graphics on you website.
- That can be arranged.
GrejGuide.dk – media pack summer 2013 – br@grejguide.dk - 0045 29726070

8. Ohhh wait there is more
…the readers love to travel as well
GrejGuide.dk – media pack summer 2013 – br@grejguide.dk - 0045 29726070

9. How much do you spend on outdoor/sports traveling each year?
29% spend between € 135 - € 670
40% spend between € 670 - € 2020
19% spend between € 2020 - € 6700
GrejGuide.dk – media pack summer 2013 – br@grejguide.dk - 0045 29726070

10. GrejGuide.dk – media pack summer 2013 – br@grejguide.dk - 0045 29726070

11. We always welcome
new partners and advertisers.
Let's talk business send us an e-mail or
call founder and editor Bjarke Rosenbeck.
E-mail: br@grejguide.dk
Phone: 0045 29726070
GrejGuide.dk – media pack summer 2013 – br@grejguide.dk - 0045 29726070

12. Now let's get outside!!!
GrejGuide.dk – media pack summer 2013 – br@grejguide.dk - 0045 29726070