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One Year Anniversary
Chloe Joyce, Media Relations
484-394-3420
cjoyce@ilovebonespizza
478 W. Main St., Kutztown, PA Ilovebonespizza.com
February 28, 2016
Ms. Terry Rang, Associate Editor
101 N. Sixth Street
Allentown PA 18101
Ms. Rang:
The Morning Call has aided readers in the appreciation of celebrating the Lehigh Valley
small businesses that are supported by neighborhood champions. What better way to
continue highlighting LV and local trades than by featuring a successful restaurant’s
one-year anniversary promotion?
I would like to suggest a local piece on the accomplishment of the one-year anniversary
of Bone’s Pizza and Restaurant, located downtown in the heart of Kutztown.
Bone’s Pizza is the self-fulfilled dream of long-time community member, Terry Dorrity.
Looking for a change of pace to his busy lifestyle as a financial adviser, Dorrity seized
the opportunity to open a pizza shop next to Kutztown University’s campus last April.
Since your readers value local achievement and good food, a feature story will inspire
feelings of shared community accomplishment. Informing your readers of their vested
interest in the continued success of small town businesses will motivate readers to
support local venues. If you have an interest in pursuing small business success, please
contact me at 484-342-3420. I would be delighted to set up an interview with business
owner, Terry Dorrity. I will call next week to answer questions.
Your time and consideration of featuring this anniversary story is appreciated.
Sincerely,
Chloe Joyce
Bone’s Pizza and Restaurant Media Relations
Chloe Joyce, Media Relations
484-394-3420
cjoyce@ilovebonespizza
478 W. Main St., Kutztown, PA Ilovebonespizza.com
Press Release
BONE’S PIZZA CELEBRATES ONE YEAR ANNIVERSARY IN APRIL
Local casual pizzeria announces month long celebration with menu specials and giveaways
KUTZTOWN, PA—Bone’s Pizza and Restaurant, one of Kutztown’s favorite downtown
pizzerias serving up relaxing home style meals, will celebrate its one-year anniversary
during the month of April with prizes and a photo competition on Facebook, Twitter,
and Instagram. Daily specials for the anniversary will mark the anniversary with a
month of offers to thank guests for their dedicated support.
“We've had a fantastic first year since opening last spring. Kutztown has a lot to offer,
and we continue to grow. We opened Bone’s Twisted Sister frozen yogurt shop in
August. The community and customer response keeps us passionate about what we do
and how we do it. I am excited to see where we will be in five years,” said Tony Dorrity,
owner of Bone’s Pizza and Restaurant. "We have many loyal customers that we see
weekly, this is another way we can say thank you for their loyalty."
During the month of April, the pizza shop is sponsoring a contest where visitors
stopping in for lunch or dinner are eligible for a chance to win a sweatshirt that looks
like a pizza. The month-long photo contest offers a prize of a free pizza each week, post
a picture featuring pizza from our shop on Facebook, Twitter, of Instagram with the
hashtag #ilovebonespizza to be qualified.
#####
Chloe Joyce, Media Relations
484-394-3420
cjoyce@ilovebonespizza
478 W. Main St., Kutztown, PA Ilovebonespizza.com
History of Bone’s Pizza
Bone’s Pizza and Restaurant
Located on the Main Street of Kutztown and within walkingdistance
to Kutztown Universityof Pennsylvania’s campus, owner, Terry
Dorrity opened Bone’s Pizza and Restaurant, in April 2015.
Bone's Twisted Sister
Added over the summer of 2015,
Bone's Twisted Sister serves cold
refreshing frozen yogurtand
smoothies with nine flavors to
choose from and over 30 toppings.
Chloe Joyce, Media Relations
484-394-3420
cjoyce@ilovebonespizza
478 W. Main St., Kutztown, PA Ilovebonespizza.com
Mission Statement
Our mission is to create a Friends and Family Pizza Night. We strive to provide a home
style dining experience to our local community through the courteous and helpful
service of our staff. Our customers will enjoy quality signature pizzas, pastas, wings,
and sandwiches for dining in and delivery.
Owner, President, and CEO
pizza shop. Before opening the restaurant, he was a financial advisor and firm owner in
Behtlehem, PA for nineteen years, forming many ties with the community. He left his former
career in the financial industry to pursue his personal dream of owning and operating a
restaurant.
Mr. Dorrity earned his bachelor’s degree in economics from State University of New
York at Albany.
Terry Dorrity
Dorrity became the owner, President and
Chief Executive Officer of Bone’s Pizza and
Restaurant in April of 2015, when the new
pizzeria opened on Main Street, Kutztown, PA.
This April will be a grand gala as the shop
celebrates its one-year anniversary.
Mr. Dorrity is a long-time resident,
residing in Alburtis. He is the principal partner
and sole creator of the concept for the new
Chloe Joyce, Media Relations
484-394-3420
cjoyce@ilovebonespizza
478 W. Main St., Kutztown, PA Ilovebonespizza.com
Backgrounder
Bone’s Pizza Kicks off Summer with Community Block Party
Known for its PA Dutch heritage, Kutztown is a close-knit community with a
small town atmosphere and a thriving main street of small shops located in
southeastern Pennsylvania. Embracing the community spirit and offering friendly,
home style dining, Bone’s Pizza and Restaurant and this college town kick off the
season with an outdoor street festival at its Annual KCP CommUnity Block Party in
April.
Bone’s Pizza and Restaurant enthusiastically participates in this event. The pizza
shop, located on the corner of Normal and Main Street, across from Kutztown
University of Pennsylvania’s North campus, bookends the east side of the festival.
During the street fair, tables are set up outside the restaurant serving fresh pizza,
sandwiches, cold drinks, and frozen yogurt to thousands of visitors.
A proud sponsor and supporter of the neighborhood block party, college
organizations, and local artists, Bone’s Pizza donates proceeds regularly. Near and dear
to Bone’s heart, and new this year to the festival, is an Author’s Pavilion. Bone’s Pizza is
presently developing a book club night to host at the restaurant.
Since opening in April of 2015 as a reasonably priced neighborhood
meeting spot, the pizza shop has offered guests two experiences under one roof. First, a
family-friendly casual dining restaurant and secondly, Bone’s Twisted Sister, an
attached frozen yogurt shop. Offering over thirty topping choices, the fro-yo is sure to
evoke the sentiment of playfulness. No street fair would be complete without enjoying a
frozen treat.
((more))
Chloe Joyce, Media Relations
484-394-3420
cjoyce@ilovebonespizza
478 W. Main St., Kutztown, PA Ilovebonespizza.com
Drawing businesses, vendors, students, neighbors, and visitors together, this
exciting annual event occurs on the third Sunday of April, closing down West Main
Street with attractions, vendors, food, music, and more. Downtown retailers and
restaurants offer day only specials and sales. Challenge yourself to climbing the rock
wall in the center of Main Street and enjoy the local musical talents around town.
Bone’s Pizza and Restaurant invites you and your family to visit downtown
Kutztown to discover the magic of community during the annual block party and to
experience other exciting attractions at the fair, such as a petting zoo, dunk tank, mad
science educational workshop, tropical moon bounce, children's crafts, face painting,
pony rides, fine art displays, and arts and craft merchants. While enjoying the local
artisans and events, stop in to grab a bite to eat and relax in the casual atmosphere.
Bone’s Pizza is as fun for families as it is for teams and groups of all ages.
While being famous for homemade Deep Dish Grandma Pie and a slightly-spicy
Buffalo Chicken Dip, Bone’s Pizza also serves up gourmet, straight-from-the-oven
pizzas and home-style dinners. Filled with quality, fresh ingredients that will make
your taste buds sing, the extensive menu offers traditional and healthy choices. Mouth-
watering pasta dishes, delicious appetizers, salads, sandwiches, wraps, and frozen
yogurt desserts are sure to satisfy festival goers’ appetites.
####
Chloe Joyce, Media Relations
484-394-3420
cjoyce@ilovebonespizza
478 W. Main St., Kutztown, PA Ilovebonespizza.com
Sign up for specials ilovebonespizza.com

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Media Kit Sample

  • 2. Chloe Joyce, Media Relations 484-394-3420 cjoyce@ilovebonespizza 478 W. Main St., Kutztown, PA Ilovebonespizza.com February 28, 2016 Ms. Terry Rang, Associate Editor 101 N. Sixth Street Allentown PA 18101 Ms. Rang: The Morning Call has aided readers in the appreciation of celebrating the Lehigh Valley small businesses that are supported by neighborhood champions. What better way to continue highlighting LV and local trades than by featuring a successful restaurant’s one-year anniversary promotion? I would like to suggest a local piece on the accomplishment of the one-year anniversary of Bone’s Pizza and Restaurant, located downtown in the heart of Kutztown. Bone’s Pizza is the self-fulfilled dream of long-time community member, Terry Dorrity. Looking for a change of pace to his busy lifestyle as a financial adviser, Dorrity seized the opportunity to open a pizza shop next to Kutztown University’s campus last April. Since your readers value local achievement and good food, a feature story will inspire feelings of shared community accomplishment. Informing your readers of their vested interest in the continued success of small town businesses will motivate readers to support local venues. If you have an interest in pursuing small business success, please contact me at 484-342-3420. I would be delighted to set up an interview with business owner, Terry Dorrity. I will call next week to answer questions. Your time and consideration of featuring this anniversary story is appreciated. Sincerely, Chloe Joyce Bone’s Pizza and Restaurant Media Relations
  • 3. Chloe Joyce, Media Relations 484-394-3420 cjoyce@ilovebonespizza 478 W. Main St., Kutztown, PA Ilovebonespizza.com Press Release BONE’S PIZZA CELEBRATES ONE YEAR ANNIVERSARY IN APRIL Local casual pizzeria announces month long celebration with menu specials and giveaways KUTZTOWN, PA—Bone’s Pizza and Restaurant, one of Kutztown’s favorite downtown pizzerias serving up relaxing home style meals, will celebrate its one-year anniversary during the month of April with prizes and a photo competition on Facebook, Twitter, and Instagram. Daily specials for the anniversary will mark the anniversary with a month of offers to thank guests for their dedicated support. “We've had a fantastic first year since opening last spring. Kutztown has a lot to offer, and we continue to grow. We opened Bone’s Twisted Sister frozen yogurt shop in August. The community and customer response keeps us passionate about what we do and how we do it. I am excited to see where we will be in five years,” said Tony Dorrity, owner of Bone’s Pizza and Restaurant. "We have many loyal customers that we see weekly, this is another way we can say thank you for their loyalty." During the month of April, the pizza shop is sponsoring a contest where visitors stopping in for lunch or dinner are eligible for a chance to win a sweatshirt that looks like a pizza. The month-long photo contest offers a prize of a free pizza each week, post a picture featuring pizza from our shop on Facebook, Twitter, of Instagram with the hashtag #ilovebonespizza to be qualified. #####
  • 4. Chloe Joyce, Media Relations 484-394-3420 cjoyce@ilovebonespizza 478 W. Main St., Kutztown, PA Ilovebonespizza.com History of Bone’s Pizza Bone’s Pizza and Restaurant Located on the Main Street of Kutztown and within walkingdistance to Kutztown Universityof Pennsylvania’s campus, owner, Terry Dorrity opened Bone’s Pizza and Restaurant, in April 2015. Bone's Twisted Sister Added over the summer of 2015, Bone's Twisted Sister serves cold refreshing frozen yogurtand smoothies with nine flavors to choose from and over 30 toppings.
  • 5. Chloe Joyce, Media Relations 484-394-3420 cjoyce@ilovebonespizza 478 W. Main St., Kutztown, PA Ilovebonespizza.com Mission Statement Our mission is to create a Friends and Family Pizza Night. We strive to provide a home style dining experience to our local community through the courteous and helpful service of our staff. Our customers will enjoy quality signature pizzas, pastas, wings, and sandwiches for dining in and delivery. Owner, President, and CEO pizza shop. Before opening the restaurant, he was a financial advisor and firm owner in Behtlehem, PA for nineteen years, forming many ties with the community. He left his former career in the financial industry to pursue his personal dream of owning and operating a restaurant. Mr. Dorrity earned his bachelor’s degree in economics from State University of New York at Albany. Terry Dorrity Dorrity became the owner, President and Chief Executive Officer of Bone’s Pizza and Restaurant in April of 2015, when the new pizzeria opened on Main Street, Kutztown, PA. This April will be a grand gala as the shop celebrates its one-year anniversary. Mr. Dorrity is a long-time resident, residing in Alburtis. He is the principal partner and sole creator of the concept for the new
  • 6. Chloe Joyce, Media Relations 484-394-3420 cjoyce@ilovebonespizza 478 W. Main St., Kutztown, PA Ilovebonespizza.com Backgrounder Bone’s Pizza Kicks off Summer with Community Block Party Known for its PA Dutch heritage, Kutztown is a close-knit community with a small town atmosphere and a thriving main street of small shops located in southeastern Pennsylvania. Embracing the community spirit and offering friendly, home style dining, Bone’s Pizza and Restaurant and this college town kick off the season with an outdoor street festival at its Annual KCP CommUnity Block Party in April. Bone’s Pizza and Restaurant enthusiastically participates in this event. The pizza shop, located on the corner of Normal and Main Street, across from Kutztown University of Pennsylvania’s North campus, bookends the east side of the festival. During the street fair, tables are set up outside the restaurant serving fresh pizza, sandwiches, cold drinks, and frozen yogurt to thousands of visitors. A proud sponsor and supporter of the neighborhood block party, college organizations, and local artists, Bone’s Pizza donates proceeds regularly. Near and dear to Bone’s heart, and new this year to the festival, is an Author’s Pavilion. Bone’s Pizza is presently developing a book club night to host at the restaurant. Since opening in April of 2015 as a reasonably priced neighborhood meeting spot, the pizza shop has offered guests two experiences under one roof. First, a family-friendly casual dining restaurant and secondly, Bone’s Twisted Sister, an attached frozen yogurt shop. Offering over thirty topping choices, the fro-yo is sure to evoke the sentiment of playfulness. No street fair would be complete without enjoying a frozen treat. ((more))
  • 7. Chloe Joyce, Media Relations 484-394-3420 cjoyce@ilovebonespizza 478 W. Main St., Kutztown, PA Ilovebonespizza.com Drawing businesses, vendors, students, neighbors, and visitors together, this exciting annual event occurs on the third Sunday of April, closing down West Main Street with attractions, vendors, food, music, and more. Downtown retailers and restaurants offer day only specials and sales. Challenge yourself to climbing the rock wall in the center of Main Street and enjoy the local musical talents around town. Bone’s Pizza and Restaurant invites you and your family to visit downtown Kutztown to discover the magic of community during the annual block party and to experience other exciting attractions at the fair, such as a petting zoo, dunk tank, mad science educational workshop, tropical moon bounce, children's crafts, face painting, pony rides, fine art displays, and arts and craft merchants. While enjoying the local artisans and events, stop in to grab a bite to eat and relax in the casual atmosphere. Bone’s Pizza is as fun for families as it is for teams and groups of all ages. While being famous for homemade Deep Dish Grandma Pie and a slightly-spicy Buffalo Chicken Dip, Bone’s Pizza also serves up gourmet, straight-from-the-oven pizzas and home-style dinners. Filled with quality, fresh ingredients that will make your taste buds sing, the extensive menu offers traditional and healthy choices. Mouth- watering pasta dishes, delicious appetizers, salads, sandwiches, wraps, and frozen yogurt desserts are sure to satisfy festival goers’ appetites. ####
  • 8. Chloe Joyce, Media Relations 484-394-3420 cjoyce@ilovebonespizza 478 W. Main St., Kutztown, PA Ilovebonespizza.com Sign up for specials ilovebonespizza.com