Coca-Cola is filming a new TV advertisement in partnership with the charity Run for Life and needs volunteers aged 16+ and located in several UK cities to participate on November 15, 2013. Volunteers will pretend to go about normal daily activities but will drop everything and run for their lives when they hear the Coca-Cola sound, with the goal of the viral video gaining worldwide attention.

1. Coke needs you!
Have you ever wanted to do something good
in your life but haven’t had the opportunity?
Now is your chance! Coke has joined
partnership with ‘run for life charity’ and
need your help.
Coca cola are filming a new TV advertisement
and you can star in it!
If you are in Manchester, Liverpool, Newcastle
or London, are 16+ and are free on the 15th
November 2013 (Friday) at 10am you are in
with the chance.
We need you to wear your everyday clothes;
work, uniform or normal.
HOWEVER…… this isn’t any old day of
filming, you will be pretending to be getting
on with every day activities, but as soon as
you hear the coca cola noise, drop everything
and run for your life!
As you could probably tell by now this is going
to go VIRAL so be prepared for stardom!