2. MCCANN OSLO - SOCIAL MEDIA GUIDELINES
PLATFORM: YO
• Protect Confidential Information. You may not use Yo to disclose
McCann Oslo´s confidential information
• Remember that the Yo is permanent.
• Remember that your Yo´s can have global significance.
• Respect your audience. Don't use ethnic slurs, discriminatory
remarks, personal insults or obscenity Yo´s.
• Try to add value with your Yo´s.
• Don't cite or reference clients, partners or suppliers on business-
related matters without their approval in your Yo´s
• When in doubt, do not Yo.
Questions regarding our Yo guidelines? Yo me at http://justyo.co/ZACMA. Marius Zachariasen, Chief Digital Officer, McCann Worldgroup Oslo