The document summarizes the history and current state of grape growing and wine production in Idaho. It notes that vineyards were first planted in the state in the 1860s but the industry declined during prohibition. Grape growing and winemaking resumed in the 1970s, concentrated along the Snake River in southern Idaho. Today there are over 40 wineries and vineyards planted on 1,600 acres, producing over 230,000 cases of wine annually. The Idaho Grape Growers & Wine Producers Commission was established in 2007 to promote the state's wine industry through marketing initiatives.

1. Idaho Grape Growers
& Wine Producers
Commission

2. • Ancient Lake Idaho
• 1865 - Idaho Statesman's article reported on Vineyard being
planted
• 1872 - Grapes planted in the Clearwater Valley by 2 Frenchmen and
a German
• Received National Exposure and many awards
• Industry was booming

3.  1919 - The Boom came to a halt
 Prohibition lasted 13 years
 While the rest of the country reignited after prohibition, Idaho
lacked behind
 Hindered by state government liquor laws

4.  1970 - Industry begins again
 Vineyards planted along the Snake River in Southern Idaho
 Wineries open

6.  Approved April 2007
 Boundaries Ancient Lake Idaho
 8,263 Square miles
 Soil similar to Washington, but we have the lake and elevation
 600-3100 ft. vineyard elevation

7. Northern Idaho
Lush, green mountains with
annual rainfall nearly 40-50” per
year.
Southern Idaho
Semiarid desert with 10-12” of
rain per year.

8.  43 Wineries
 56 Vineyards
 2 New Wineries in the Past 12 months
 1600 Acres Planted
 230,297 Cases Produced in 2009
 3300 Tons Harvested
 Ranked 22nd in the country for number of wineries

9.  Rebranding  Idaho Wine Month
 Tour Brochure  Savor Idaho
 Website  Media Tours
 Statewide Map  Media Impressions
 Co-Op Ads  Social Media

10. ● Facelift
● Rizen Creative

11.  Purpose
 Get people to the wineries & buy wine
 Educate
 Show the country we are united

12. ● Accessible Analytics with new
website
● Member Forum Section

13.  Purpose
 Drive people to wineries
 Educate
 Show beauty of Idaho wine country
 Attract new wineries and growers
 Get people talking

15. ● Purpose
● To drive traffic

17.  Purpose
 Drive people to wineries
 Educate
 Show beauty of Idaho wine country
 Attract new wineries and growers

18. ● Proclaimed by
Governor Otter
● Encourage
wineries, wine
shops, businesses
who support the
wine industry to
have specials
pertaining to wine
● Create unifying
marketing
materials

19. ● 900 Attendees
● Sold Out
● 30 Wineries, 22 Restaurants,
17 Sponsors, 5 Exhibitors, 8
Media Outlets

21. ● Festival at Sandpoint ● Seattle Food & Wine
Experience
● Sun Valley Wine Auction
● Various Local
● Sun Valley Harvest Organization’s Events
Festival
● Idaho Business Review
● Denver Wine Festival
● Boise Chamber of
● Unified Grape & Wine Commerce
Symposium

22. ● Mother’s Day – May 8
● Savor Idaho – June 12
● Boise Rec Fest - June 25-26
● Sun Valley Wine Auction – July 23
● Festival at Sandpoint – August 14
● Eagle Food and Wine Festival – August 28
● Sun Valley Harvest Festival – September 23-25
● Taste of Harvest – September 25
● Wine America - November