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Marshmallow Challenge
Derek Chen・Nov 2023
Who Am I
2
Derek Chen
Agile Coach
An agile practitioner who love to promote agile
practices, and has rich experiences in Scrum,
Kanban and Large Scale Scrum
“Stay Hungry, Stay Foolish”
Challenge
3
Objective
Build the tallest free standing tower that will
support a marshmallow on the top
4
Game was introduced by Peter Skillman.
Tom Wujec has conducted this game in 70 workshops, he has conducted
with the bigger group of 800 people.
Source: https://www.ted.com/talks/tom_wujec_build_a_tower_build_a_team
Materials
5
20 sticks of
spaghetti
1 meter of
tape
1 meter of
string
1 fresh
marshmallow
Rules
• The tower must be free standing
• Only use the materials listed
• You will have 18 minutes to build
• Measured from top of table
6
Building…
7
Source: https://www.playmeo.com/activities/team-building-problem-solving-activities/marshmallow-challenge
18 mins
Debriefing
• Was the task harder than you initially thought?
• Did you make any assumptions during the exercise?
• If you could do this task again, would you do anything differently?
• What lessons does this challenge present to us?
8
Performance
9
Question Who perform better?
10
Kindergarten Students
Business Students
Question Who perform better?
11
Kindergarten Students
Business Students
12
13
Start 18 Mins
• Play, prototype, experiment
• Focus on the marshmallow
• Find the best plan & execute
• Focus on the structure
14
10
20
30
0
Average
Business School Students
Lawyers
Kindergarten
Architects &
Engineers
CEOs
CEOs &
Executive Adm
ins
Height
(Inches)
Specialized Skills
+ Facilitation Skills
= Success
Incentives
15
Average Team Performance
16
10
20
30
0
Height
(Inches)
1 2 3 4 5 6 7 8 9 10
Teams
High Stakes
17
Guess What Happened?
18
10
20
30
0
Height
(Inches)
1 2 3 4 5 6 7 8 9 10
Teams
19
Four months later…
Incentivized Performance
20
10
20
30
0
Height
(Inches)
1 2 3 4 5 6 7 8 9 10
Teams
21
Incentives + Low
Skills
≠ Success
Incentives + High
Skills
= Success
Motivation
22
Karl Duncker’s Experiment
23
The Candle Problem
24
How can you fix the lighted candle to the wall without the wax dripping onto
the table?
An Alternative Version
25
How can you fix the lighted candle to the wall without the wax dripping onto
the table?
Solution
26
You use the box containing the thumbtacks as a base to hold the candle.
And then you use thumbtacks to attach the box to the wall.
Functional Fixedness
27
Limit a person to using an object only in the way it is traditionally used.
Sam Glusburg’s Experiment
28
Two groups are asked to solve the Candle Problem
29
Group A is offered no reward
Group A
Group B is offered monetary rewards
• The fastest 25% of people get $5
• The fastest person get $20
Group B
Results: Group B is 3.5 minutes slower
30
Faster despite no reward
Group A
Much slower despite being
offered reward
Group B
This makes no sense! Everyone
knows that if you want people to
perform better you reward them,
right?
31
What if “Functional Fixedness” was removed
32
Group A is offered no reward
Group A
Group B is offered monetary rewards
• The fastest 25% of people get $5
• The fastest person get $20
Group B
Results: Group B is much faster than Group A
33
For the simpler task, Group A now
performs relatively slower to group B
Group A
The reward motivates Group B
to complete a straightforward task faster
Group B
What Is Your Problem?
34
When the task requires cognitive skills, a larger
reward may lead to poorer performance.
Non-routine
When the task only requires mechanical skills,
bonuses function as expected: a larger reward
leads to better performance.
Routine
35
Source: https://unsplash.com/photos/fan-of-100-us-dollar-banknotes-lCPhGxs7pww
If we are going to give rewards, it is better
to make them unexpected without directly
linking them to the result of specific work.
In other words, it is much better to reward
attitude and effort, not result.
Closure
36
Summary
• Rapid Prototyping, Small Iterations
• Effective Communication
• Identify the Hidden Assumptions
• The connection between incentives and success
37
Reference
• Marshmallow Design Challenge by Peter Skillman
• Build a tower, build a team by Tom Wujec
• Spaghetti tower- Marshmallow Challenge by Todd Bloch
• DevOps game marshmallow challenge by Murughan Palaniachari
• Dan Pink 談叫⼈意想不到的激勵科學 by Dan Pink
• Can money actually be detrimental to performance? The Candle Problem by aknowbrainer
• The “CANDLE” problem by Nicholas Chee
38
39
Q A

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Marshmallow Challenge