SlideShare a Scribd company logo

Marketing Strategy

•Download as PPT, PDF•
•
A
ancamihai
BusinessNews & Politics
1 of 65
Marketing Strategy
You can download this presentation at: www.studyMarketing.org Visit www.studyMarketing.org for more presentations on Marketing, Strategy, Innovation, and Branding If you find this presentation useful, please consider telling others about our site (www.studyMarketing.org)
Contents: Section 1 : Market Scope Strategy Section 2 : Market Entry Strategy Section 3 : Product Strategy Section 4 : Promotion Strategy Section 5 : Distribution Strategy Section 6 : Pricing Strategy
Market Scope Strategy ,[object Object],[object Object],[object Object]
1. Single Market Strategy ,[object Object],[object Object]
2. Multi Market Strategy ,[object Object],[object Object]
3. Total Market Strategy ,[object Object],[object Object]
Market Entry Strategy ,[object Object],[object Object],[object Object]
1. First In Strategy ,[object Object],[object Object]
2. Early Entry Strategy ,[object Object],[object Object]
3. Laggard Entry Strategy ,[object Object],[object Object]
Product Strategy ,[object Object],[object Object],[object Object],[object Object],[object Object]
1. Product Positioning Strategy ,[object Object],[object Object]
1. Product Positioning Strategy ,[object Object]
2. Product Repositioning Strategy ,[object Object]
[object Object],2. Product Repositioning Strategy
[object Object],[object Object],2. Product Repositioning Strategy
[object Object],[object Object],2. Product Repositioning Strategy
3. Product Scope Strategy ,[object Object],[object Object]
[object Object],3. Product Scope Strategy
[object Object],3. Product Scope Strategy
4. Product Design Strategy ,[object Object],[object Object]
[object Object],4. Product Design Strategy
5. New Product Strategy ,[object Object],[object Object]
[object Object],5. New Product Strategy
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],5. New Product Strategy
Promotion Strategy ,[object Object],[object Object],[object Object]
[object Object],[object Object],[object Object],1. Promotion Mix Strategy
1. Promotion Mix Strategy ,[object Object],[object Object]
1. Promotion Mix Strategy ,[object Object],[object Object]
2. Media Selection Strategy ,[object Object]
2. Media Selection Strategy ,[object Object]
2. Media Selection Strategy ,[object Object]
3. Advertising Copy Strategy ,[object Object],[object Object]
3. Advertising Copy Strategy ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Distribution Strategy ,[object Object],[object Object]
1. Distribution Scope Strategy ,[object Object],[object Object]
1. Distribution Scope Strategy ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
2. Multiple Channel Strategy ,[object Object],[object Object]
2. Multiple Channel Strategy ,[object Object],[object Object],[object Object]
Pricing Strategy ,[object Object],[object Object],[object Object],[object Object]
1. Pricing for New Products ,[object Object],[object Object]
Skimming Pricing Strategy ,[object Object],[object Object]
[object Object],Skimming Pricing Strategy
[object Object],Skimming Pricing Strategy
Penetration Pricing Strategy ,[object Object],[object Object]
Penetration Pricing Strategy ,[object Object]
2. Pricing for Established Products ,[object Object],[object Object],[object Object]
Maintaining the Price ,[object Object]
Maintaining the Price ,[object Object]
Reducing the Price ,[object Object]
Reducing the Price ,[object Object]
Increasing the Price ,[object Object]
Increasing the Price ,[object Object]
3. Pricing Flexibility Strategy ,[object Object],[object Object]
One Price Strategy ,[object Object],[object Object]
One Price Strategy ,[object Object],[object Object],[object Object]
One Price Strategy ,[object Object],[object Object]
Flexible Pricing Strategy ,[object Object],[object Object]
Flexible Pricing Strategy ,[object Object],[object Object]
Flexible Pricing Strategy ,[object Object],[object Object],[object Object],[object Object]
4. Price Leadership Strategy ,[object Object]
4. Price Leadership Strategy ,[object Object]
4. Price Leadership Strategy ,[object Object],[object Object],[object Object],[object Object]
Source of Reference: Subhas Jain, Marketing Planning and Strategy , Prentice Hall International.

Recommended

market strategy
market strategymarket strategy
market strategyAntony Mazumder
 
Consumer behavior and Marketing strategy
Consumer behavior and Marketing strategyConsumer behavior and Marketing strategy
Consumer behavior and Marketing strategyLovely Professional University
 
MARKETING STRATEGY content
MARKETING STRATEGY contentMARKETING STRATEGY content
MARKETING STRATEGY contentPhan Phuong
 
Marketing strategy
Marketing strategyMarketing strategy
Marketing strategyZaini Ithnin
 
Leader follower strategy
Leader follower strategyLeader follower strategy
Leader follower strategyRajesh Jayapal
 
Developing product strategy
Developing product strategyDeveloping product strategy
Developing product strategySakshi Dixit
 
product decisions
product decisionsproduct decisions
product decisionsFranchezka Pegollo
 
Product mix & product line strategies
Product mix & product line strategiesProduct mix & product line strategies
Product mix & product line strategiesShibin Abraham
 

Recommended

market strategy
market strategymarket strategy
market strategyAntony Mazumder
 
Consumer behavior and Marketing strategy
Consumer behavior and Marketing strategyConsumer behavior and Marketing strategy
Consumer behavior and Marketing strategyLovely Professional University
 
MARKETING STRATEGY content
MARKETING STRATEGY contentMARKETING STRATEGY content
MARKETING STRATEGY contentPhan Phuong
 
Marketing strategy
Marketing strategyMarketing strategy
Marketing strategyZaini Ithnin
 
Leader follower strategy
Leader follower strategyLeader follower strategy
Leader follower strategyRajesh Jayapal
 
Developing product strategy
Developing product strategyDeveloping product strategy
Developing product strategySakshi Dixit
 
product decisions
product decisionsproduct decisions
product decisionsFranchezka Pegollo
 
Product mix & product line strategies
Product mix & product line strategiesProduct mix & product line strategies
Product mix & product line strategiesShibin Abraham
 
Expanding a Product Portfolio Without Cannibalizing an Established Brand Repo...
Expanding a Product Portfolio Without Cannibalizing an Established Brand Repo...Expanding a Product Portfolio Without Cannibalizing an Established Brand Repo...
Expanding a Product Portfolio Without Cannibalizing an Established Brand Repo...Best Practices
 
Product mix factors
Product mix factors Product mix factors
Product mix factors Sam Dias
 
Product decision
Product decision Product decision
Product decision ARUNAYESUDAS
 
Does Cannibalisation cause carnage to brands?
Does Cannibalisation cause carnage to brands?Does Cannibalisation cause carnage to brands?
Does Cannibalisation cause carnage to brands?Vasanthan Manoharan
 
Managing the Product - Marketing Management
Managing the Product - Marketing ManagementManaging the Product - Marketing Management
Managing the Product - Marketing ManagementVIRUPAKSHA GOUD
 
Product decisions chapter 8
Product decisions chapter 8Product decisions chapter 8
Product decisions chapter 8Rachel Coles
 
Product
ProductProduct
ProductRose Santos
 
Product Differentiation Strategies in Food sector
Product Differentiation Strategies in Food sectorProduct Differentiation Strategies in Food sector
Product Differentiation Strategies in Food sectorLorenzo Cinetto
 
Chapter 9 (new product deveopment and product life-cycle strategies) - visua bee
Chapter 9 (new product deveopment and product life-cycle strategies) - visua beeChapter 9 (new product deveopment and product life-cycle strategies) - visua bee
Chapter 9 (new product deveopment and product life-cycle strategies) - visua beeSoftSol
 
09 product mix strategies
09 product mix strategies09 product mix strategies
09 product mix strategiesSufyan Safi
 
Product mix and product line
Product mix and product lineProduct mix and product line
Product mix and product lineManinder Sohal
 
Product Line and Product Mix decisions
Product Line and Product Mix decisionsProduct Line and Product Mix decisions
Product Line and Product Mix decisionsVijyata Singh
 
International Product Decisions
International Product DecisionsInternational Product Decisions
International Product DecisionsWe Learn - A Continuous Learning Forum from Welingkar's Distance Learning Program.
 
Product and service strategy
Product and service strategyProduct and service strategy
Product and service strategyBabasab Patil
 
Brand mgmt
Brand mgmtBrand mgmt
Brand mgmted907wards
 
Essentials of marketing
Essentials of marketingEssentials of marketing
Essentials of marketingZaini Ithnin
 
Unit 6 designing & sustaining branding strategies - MBA SEM 3rd
Unit 6 designing & sustaining branding strategies - MBA SEM 3rdUnit 6 designing & sustaining branding strategies - MBA SEM 3rd
Unit 6 designing & sustaining branding strategies - MBA SEM 3rdARCHANA KUMARI
 
Coapan
CoapanCoapan
CoapanCalcetin Man
 
My Library
My LibraryMy Library
My Libraryinfijess
 
Arutlus
ArutlusArutlus
Arutlusirin
 
Preventing Christmas Tree Fires
Preventing Christmas Tree FiresPreventing Christmas Tree Fires
Preventing Christmas Tree Firesmercedeslove
 
佳德聯合有限公司簡介
佳德聯合有限公司簡介佳德聯合有限公司簡介
佳德聯合有限公司簡介guestce4b98
 

More Related Content

What's hot

Expanding a Product Portfolio Without Cannibalizing an Established Brand Repo...
Expanding a Product Portfolio Without Cannibalizing an Established Brand Repo...Expanding a Product Portfolio Without Cannibalizing an Established Brand Repo...
Expanding a Product Portfolio Without Cannibalizing an Established Brand Repo...Best Practices
 
Product mix factors
Product mix factors Product mix factors
Product mix factors Sam Dias
 
Does Cannibalisation cause carnage to brands?
Does Cannibalisation cause carnage to brands?Does Cannibalisation cause carnage to brands?
Does Cannibalisation cause carnage to brands?Vasanthan Manoharan
 
Managing the Product - Marketing Management
Managing the Product - Marketing ManagementManaging the Product - Marketing Management
Managing the Product - Marketing ManagementVIRUPAKSHA GOUD
 
Product decisions chapter 8
Product decisions chapter 8Product decisions chapter 8
Product decisions chapter 8Rachel Coles
 
Product Differentiation Strategies in Food sector
Product Differentiation Strategies in Food sectorProduct Differentiation Strategies in Food sector
Product Differentiation Strategies in Food sectorLorenzo Cinetto
 
Chapter 9 (new product deveopment and product life-cycle strategies) - visua bee
Chapter 9 (new product deveopment and product life-cycle strategies) - visua beeChapter 9 (new product deveopment and product life-cycle strategies) - visua bee
Chapter 9 (new product deveopment and product life-cycle strategies) - visua beeSoftSol
 
09 product mix strategies
09 product mix strategies09 product mix strategies
09 product mix strategiesSufyan Safi
 
Product mix and product line
Product mix and product lineProduct mix and product line
Product mix and product lineManinder Sohal
 
Product Line and Product Mix decisions
Product Line and Product Mix decisionsProduct Line and Product Mix decisions
Product Line and Product Mix decisionsVijyata Singh
 
Product and service strategy
Product and service strategyProduct and service strategy
Product and service strategyBabasab Patil
 
Essentials of marketing
Essentials of marketingEssentials of marketing
Essentials of marketingZaini Ithnin
 
Unit 6 designing & sustaining branding strategies - MBA SEM 3rd
Unit 6 designing & sustaining branding strategies - MBA SEM 3rdUnit 6 designing & sustaining branding strategies - MBA SEM 3rd
Unit 6 designing & sustaining branding strategies - MBA SEM 3rdARCHANA KUMARI
 

What's hot (17)

Expanding a Product Portfolio Without Cannibalizing an Established Brand Repo...
Expanding a Product Portfolio Without Cannibalizing an Established Brand Repo...Expanding a Product Portfolio Without Cannibalizing an Established Brand Repo...
Expanding a Product Portfolio Without Cannibalizing an Established Brand Repo...
 
Product mix factors
Product mix factors Product mix factors
Product mix factors
 
Product decision
Product decision Product decision
Product decision
 
Does Cannibalisation cause carnage to brands?
Does Cannibalisation cause carnage to brands?Does Cannibalisation cause carnage to brands?
Does Cannibalisation cause carnage to brands?
 
Managing the Product - Marketing Management
Managing the Product - Marketing ManagementManaging the Product - Marketing Management
Managing the Product - Marketing Management
 
Product decisions chapter 8
Product decisions chapter 8Product decisions chapter 8
Product decisions chapter 8
 
Product
ProductProduct
Product
 
Product Differentiation Strategies in Food sector
Product Differentiation Strategies in Food sectorProduct Differentiation Strategies in Food sector
Product Differentiation Strategies in Food sector
 
Chapter 9 (new product deveopment and product life-cycle strategies) - visua bee
Chapter 9 (new product deveopment and product life-cycle strategies) - visua beeChapter 9 (new product deveopment and product life-cycle strategies) - visua bee
Chapter 9 (new product deveopment and product life-cycle strategies) - visua bee
 
09 product mix strategies
09 product mix strategies09 product mix strategies
09 product mix strategies
 
Product mix and product line
Product mix and product lineProduct mix and product line
Product mix and product line
 
Product Line and Product Mix decisions
Product Line and Product Mix decisionsProduct Line and Product Mix decisions
Product Line and Product Mix decisions
 
International Product Decisions
International Product DecisionsInternational Product Decisions
International Product Decisions
 
Product and service strategy
Product and service strategyProduct and service strategy
Product and service strategy
 
Brand mgmt
Brand mgmtBrand mgmt
Brand mgmt
 
Essentials of marketing
Essentials of marketingEssentials of marketing
Essentials of marketing
 
Unit 6 designing & sustaining branding strategies - MBA SEM 3rd
Unit 6 designing & sustaining branding strategies - MBA SEM 3rdUnit 6 designing & sustaining branding strategies - MBA SEM 3rd
Unit 6 designing & sustaining branding strategies - MBA SEM 3rd
 

Viewers also liked

My Library
My LibraryMy Library
My Libraryinfijess
 
Arutlus
ArutlusArutlus
Arutlusirin
 
Preventing Christmas Tree Fires
Preventing Christmas Tree FiresPreventing Christmas Tree Fires
Preventing Christmas Tree Firesmercedeslove
 
佳德聯合有限公司簡介
佳德聯合有限公司簡介佳德聯合有限公司簡介
佳德聯合有限公司簡介guestce4b98
 
fun-with-celebrity-photos
fun-with-celebrity-photosfun-with-celebrity-photos
fun-with-celebrity-photossala78
 
Nadie Se Cruza Por Azar
Nadie Se Cruza Por AzarNadie Se Cruza Por Azar
Nadie Se Cruza Por Azaradnmarketing
 
Funny new
Funny newFunny new
Funny newsala78
 
Zilele Biz 2007 (Summary)
Zilele Biz 2007 (Summary)Zilele Biz 2007 (Summary)
Zilele Biz 2007 (Summary)ancamihai
 
Lineaarfunktsioon
LineaarfunktsioonLineaarfunktsioon
Lineaarfunktsioonzanna17
 
Planning for effectiveness
Planning for effectivenessPlanning for effectiveness
Planning for effectivenessLise Pinnell
 
Channel planning training
Channel planning trainingChannel planning training
Channel planning trainingLise Pinnell
 

Viewers also liked (14)

Coapan
CoapanCoapan
Coapan
 
My Library
My LibraryMy Library
My Library
 
Arutlus
ArutlusArutlus
Arutlus
 
Preventing Christmas Tree Fires
Preventing Christmas Tree FiresPreventing Christmas Tree Fires
Preventing Christmas Tree Fires
 
佳德聯合有限公司簡介
佳德聯合有限公司簡介佳德聯合有限公司簡介
佳德聯合有限公司簡介
 
Beit-Shean
Beit-SheanBeit-Shean
Beit-Shean
 
fun-with-celebrity-photos
fun-with-celebrity-photosfun-with-celebrity-photos
fun-with-celebrity-photos
 
Nadie Se Cruza Por Azar
Nadie Se Cruza Por AzarNadie Se Cruza Por Azar
Nadie Se Cruza Por Azar
 
Funny new
Funny newFunny new
Funny new
 
Zilele Biz 2007 (Summary)
Zilele Biz 2007 (Summary)Zilele Biz 2007 (Summary)
Zilele Biz 2007 (Summary)
 
Lineaarfunktsioon
LineaarfunktsioonLineaarfunktsioon
Lineaarfunktsioon
 
To God from dog
To God from dogTo God from dog
To God from dog
 
Planning for effectiveness
Planning for effectivenessPlanning for effectiveness
Planning for effectiveness
 
Channel planning training
Channel planning trainingChannel planning training
Channel planning training
 

Similar to Marketing Strategy

Marketing strategy ppt slides
Marketing strategy ppt slidesMarketing strategy ppt slides
Marketing strategy ppt slidesYodhia Antariksa
 
marketing-strategy-ppt
marketing-strategy-pptmarketing-strategy-ppt
marketing-strategy-pptRavinder Varma
 
Competitive Market & Product Strategies
Competitive Market & Product StrategiesCompetitive Market & Product Strategies
Competitive Market & Product StrategiesNGANG PEREZ
 
PRODUCT PLANNING STRATEGIES, IPLC, PRODUCT DEVELOPMENT PROCESS.pdf
PRODUCT PLANNING STRATEGIES, IPLC, PRODUCT DEVELOPMENT PROCESS.pdfPRODUCT PLANNING STRATEGIES, IPLC, PRODUCT DEVELOPMENT PROCESS.pdf
PRODUCT PLANNING STRATEGIES, IPLC, PRODUCT DEVELOPMENT PROCESS.pdfAhmedMostafaElayat
 
REPORTING-GROUP-2-OCTOBER-5-2022.pptx
REPORTING-GROUP-2-OCTOBER-5-2022.pptxREPORTING-GROUP-2-OCTOBER-5-2022.pptx
REPORTING-GROUP-2-OCTOBER-5-2022.pptxMattChristianAustria2
 
PA240_-_L3_-_Market_segmentation (1).pdf
PA240_-_L3_-_Market_segmentation (1).pdfPA240_-_L3_-_Market_segmentation (1).pdf
PA240_-_L3_-_Market_segmentation (1).pdfABHIJEETN4
 
Market Segmentation, Targeting, and Positioning - Leonard.pptx
Market Segmentation, Targeting, and Positioning - Leonard.pptxMarket Segmentation, Targeting, and Positioning - Leonard.pptx
Market Segmentation, Targeting, and Positioning - Leonard.pptxVisualSoft1
 
04 marketingsegmentationtargetingandpositioning-110403205125-phpapp02
04 marketingsegmentationtargetingandpositioning-110403205125-phpapp0204 marketingsegmentationtargetingandpositioning-110403205125-phpapp02
04 marketingsegmentationtargetingandpositioning-110403205125-phpapp02Khaled Tarawneh
 
Unit 3, strategic decisions & options continue
Unit 3, strategic decisions & options continueUnit 3, strategic decisions & options continue
Unit 3, strategic decisions & options continueanu bajracharya shakya
 
Marketing management unit 2 recap,Market Segmentation & Targeting,New Produc...
Marketing management unit 2 recap,Market Segmentation & Targeting,New Produc...Marketing management unit 2 recap,Market Segmentation & Targeting,New Produc...
Marketing management unit 2 recap,Market Segmentation & Targeting,New Produc...viveksangwan007
 

Similar to Marketing Strategy (20)

Marketing Strategy
Marketing StrategyMarketing Strategy
Marketing Strategy
 
Marketing strategy ppt slides
Marketing strategy ppt slidesMarketing strategy ppt slides
Marketing strategy ppt slides
 
Marketing strategy
Marketing strategyMarketing strategy
Marketing strategy
 
Marketing strategy
Marketing strategyMarketing strategy
Marketing strategy
 
marketing-strategy-ppt
marketing-strategy-pptmarketing-strategy-ppt
marketing-strategy-ppt
 
Competitive Market & Product Strategies
Competitive Market & Product StrategiesCompetitive Market & Product Strategies
Competitive Market & Product Strategies
 
PRODUCT PLANNING STRATEGIES, IPLC, PRODUCT DEVELOPMENT PROCESS.pdf
PRODUCT PLANNING STRATEGIES, IPLC, PRODUCT DEVELOPMENT PROCESS.pdfPRODUCT PLANNING STRATEGIES, IPLC, PRODUCT DEVELOPMENT PROCESS.pdf
PRODUCT PLANNING STRATEGIES, IPLC, PRODUCT DEVELOPMENT PROCESS.pdf
 
REPORTING-GROUP-2-OCTOBER-5-2022.pptx
REPORTING-GROUP-2-OCTOBER-5-2022.pptxREPORTING-GROUP-2-OCTOBER-5-2022.pptx
REPORTING-GROUP-2-OCTOBER-5-2022.pptx
 
8B Strategic Product Management - Competitors Present & Future Objectives
8B Strategic Product Management - Competitors Present & Future Objectives8B Strategic Product Management - Competitors Present & Future Objectives
8B Strategic Product Management - Competitors Present & Future Objectives
 
Strategic marketing
Strategic marketingStrategic marketing
Strategic marketing
 
tourism plan (2)
tourism plan (2)tourism plan (2)
tourism plan (2)
 
New product
New productNew product
New product
 
PA240_-_L3_-_Market_segmentation (1).pdf
PA240_-_L3_-_Market_segmentation (1).pdfPA240_-_L3_-_Market_segmentation (1).pdf
PA240_-_L3_-_Market_segmentation (1).pdf
 
Market Segmentation, Targeting, and Positioning - Leonard.pptx
Market Segmentation, Targeting, and Positioning - Leonard.pptxMarket Segmentation, Targeting, and Positioning - Leonard.pptx
Market Segmentation, Targeting, and Positioning - Leonard.pptx
 
nargis naseem
nargis naseemnargis naseem
nargis naseem
 
Using Ansoff Matrix to Develop Marketing Strategy
Using Ansoff Matrix to Develop Marketing StrategyUsing Ansoff Matrix to Develop Marketing Strategy
Using Ansoff Matrix to Develop Marketing Strategy
 
04 marketingsegmentationtargetingandpositioning-110403205125-phpapp02
04 marketingsegmentationtargetingandpositioning-110403205125-phpapp0204 marketingsegmentationtargetingandpositioning-110403205125-phpapp02
04 marketingsegmentationtargetingandpositioning-110403205125-phpapp02
 
Mba i mm-1 u-3.1 stp
Mba i mm-1 u-3.1 stpMba i mm-1 u-3.1 stp
Mba i mm-1 u-3.1 stp
 
Unit 3, strategic decisions & options continue
Unit 3, strategic decisions & options continueUnit 3, strategic decisions & options continue
Unit 3, strategic decisions & options continue
 
Marketing management unit 2 recap,Market Segmentation & Targeting,New Produc...
Marketing management unit 2 recap,Market Segmentation & Targeting,New Produc...Marketing management unit 2 recap,Market Segmentation & Targeting,New Produc...
Marketing management unit 2 recap,Market Segmentation & Targeting,New Produc...
 

Recently uploaded

RE Capital's Visionary Leadership under Newman Leech
RE Capital's Visionary Leadership under Newman LeechRE Capital's Visionary Leadership under Newman Leech
RE Capital's Visionary Leadership under Newman LeechNewman George Leech
 
/:Call Girls In Indirapuram Ghaziabad ➥9990211544 Independent Best Escorts In...
/:Call Girls In Indirapuram Ghaziabad ➥9990211544 Independent Best Escorts In.../:Call Girls In Indirapuram Ghaziabad ➥9990211544 Independent Best Escorts In...
/:Call Girls In Indirapuram Ghaziabad ➥9990211544 Independent Best Escorts In...lizamodels9
 
Lowrate Call Girls In Sector 18 Noida ❤️8860477959 Escorts 100% Genuine Servi...
Lowrate Call Girls In Sector 18 Noida ❤️8860477959 Escorts 100% Genuine Servi...Lowrate Call Girls In Sector 18 Noida ❤️8860477959 Escorts 100% Genuine Servi...
Lowrate Call Girls In Sector 18 Noida ❤️8860477959 Escorts 100% Genuine Servi...lizamodels9
 
Call Girls in DELHI Cantt, ( Call Me )-8377877756-Female Escort- In Delhi / Ncr
Call Girls in DELHI Cantt, ( Call Me )-8377877756-Female Escort- In Delhi / NcrCall Girls in DELHI Cantt, ( Call Me )-8377877756-Female Escort- In Delhi / Ncr
Call Girls in DELHI Cantt, ( Call Me )-8377877756-Female Escort- In Delhi / Ncrdollysharma2066
 
Case study on tata clothing brand zudio in detail
Case study on tata clothing brand zudio in detailCase study on tata clothing brand zudio in detail
Case study on tata clothing brand zudio in detailAriel592675
 
(8264348440) 🔝 Call Girls In Mahipalpur 🔝 Delhi NCR
(8264348440) 🔝 Call Girls In Mahipalpur 🔝 Delhi NCR(8264348440) 🔝 Call Girls In Mahipalpur 🔝 Delhi NCR
(8264348440) 🔝 Call Girls In Mahipalpur 🔝 Delhi NCRsoniya singh
 
NewBase 22 April 2024 Energy News issue - 1718 by Khaled Al Awadi (AutoRe...
NewBase 22 April 2024 Energy News issue - 1718 by Khaled Al Awadi (AutoRe...NewBase 22 April 2024 Energy News issue - 1718 by Khaled Al Awadi (AutoRe...
NewBase 22 April 2024 Energy News issue - 1718 by Khaled Al Awadi (AutoRe...Khaled Al Awadi
 
Call Girls In ⇛⇛Chhatarpur⇚⇚. Brings Offer Delhi Contact Us 8377877756
Call Girls In ⇛⇛Chhatarpur⇚⇚. Brings Offer Delhi Contact Us 8377877756Call Girls In ⇛⇛Chhatarpur⇚⇚. Brings Offer Delhi Contact Us 8377877756
Call Girls In ⇛⇛Chhatarpur⇚⇚. Brings Offer Delhi Contact Us 8377877756dollysharma2066
 
Call Girls In Sikandarpur Gurgaon ❤️8860477959_Russian 100% Genuine Escorts I...
Call Girls In Sikandarpur Gurgaon ❤️8860477959_Russian 100% Genuine Escorts I...Call Girls In Sikandarpur Gurgaon ❤️8860477959_Russian 100% Genuine Escorts I...
Call Girls In Sikandarpur Gurgaon ❤️8860477959_Russian 100% Genuine Escorts I...lizamodels9
 
Progress Report - Oracle Database Analyst Summit
Progress Report - Oracle Database Analyst SummitProgress Report - Oracle Database Analyst Summit
Progress Report - Oracle Database Analyst SummitHolger Mueller
 
Call Girls In Connaught Place Delhi ❤️88604**77959_Russian 100% Genuine Escor...
Call Girls In Connaught Place Delhi ❤️88604**77959_Russian 100% Genuine Escor...Call Girls In Connaught Place Delhi ❤️88604**77959_Russian 100% Genuine Escor...
Call Girls In Connaught Place Delhi ❤️88604**77959_Russian 100% Genuine Escor...lizamodels9
 
Call Girls Miyapur 7001305949 all area service COD available Any Time
Call Girls Miyapur 7001305949 all area service COD available Any TimeCall Girls Miyapur 7001305949 all area service COD available Any Time
Call Girls Miyapur 7001305949 all area service COD available Any Timedelhimodelshub1
 
Pitch Deck Teardown: NOQX's $200k Pre-seed deck
Pitch Deck Teardown: NOQX's $200k Pre-seed deckPitch Deck Teardown: NOQX's $200k Pre-seed deck
Pitch Deck Teardown: NOQX's $200k Pre-seed deckHajeJanKamps
 
Call Girls In Kishangarh Delhi ❤️8860477959 Good Looking Escorts In 24/7 Delh...
Call Girls In Kishangarh Delhi ❤️8860477959 Good Looking Escorts In 24/7 Delh...Call Girls In Kishangarh Delhi ❤️8860477959 Good Looking Escorts In 24/7 Delh...
Call Girls In Kishangarh Delhi ❤️8860477959 Good Looking Escorts In 24/7 Delh...lizamodels9
 
VIP Call Girl Jamshedpur Aashi 8250192130 Independent Escort Service Jamshedpur
VIP Call Girl Jamshedpur Aashi 8250192130 Independent Escort Service JamshedpurVIP Call Girl Jamshedpur Aashi 8250192130 Independent Escort Service Jamshedpur
VIP Call Girl Jamshedpur Aashi 8250192130 Independent Escort Service JamshedpurSuhani Kapoor
 
Sales & Marketing Alignment: How to Synergize for Success
Sales & Marketing Alignment: How to Synergize for SuccessSales & Marketing Alignment: How to Synergize for Success
Sales & Marketing Alignment: How to Synergize for SuccessAggregage
 
CATALOG cáp điện Goldcup (bảng giá) 1.4.2024.PDF
CATALOG cáp điện Goldcup (bảng giá) 1.4.2024.PDFCATALOG cáp điện Goldcup (bảng giá) 1.4.2024.PDF
CATALOG cáp điện Goldcup (bảng giá) 1.4.2024.PDFOrient Homes
 
A.I. Bot Summit 3 Opening Keynote - Perry Belcher
A.I. Bot Summit 3 Opening Keynote - Perry BelcherA.I. Bot Summit 3 Opening Keynote - Perry Belcher
A.I. Bot Summit 3 Opening Keynote - Perry BelcherPerry Belcher
 
Tech Startup Growth Hacking 101 - Basics on Growth Marketing
Tech Startup Growth Hacking 101 - Basics on Growth MarketingTech Startup Growth Hacking 101 - Basics on Growth Marketing
Tech Startup Growth Hacking 101 - Basics on Growth MarketingShawn Pang
 

Recently uploaded (20)

RE Capital's Visionary Leadership under Newman Leech
RE Capital's Visionary Leadership under Newman LeechRE Capital's Visionary Leadership under Newman Leech
RE Capital's Visionary Leadership under Newman Leech
 
/:Call Girls In Indirapuram Ghaziabad ➥9990211544 Independent Best Escorts In...
/:Call Girls In Indirapuram Ghaziabad ➥9990211544 Independent Best Escorts In.../:Call Girls In Indirapuram Ghaziabad ➥9990211544 Independent Best Escorts In...
/:Call Girls In Indirapuram Ghaziabad ➥9990211544 Independent Best Escorts In...
 
Lowrate Call Girls In Sector 18 Noida ❤️8860477959 Escorts 100% Genuine Servi...
Lowrate Call Girls In Sector 18 Noida ❤️8860477959 Escorts 100% Genuine Servi...Lowrate Call Girls In Sector 18 Noida ❤️8860477959 Escorts 100% Genuine Servi...
Lowrate Call Girls In Sector 18 Noida ❤️8860477959 Escorts 100% Genuine Servi...
 
Call Girls in DELHI Cantt, ( Call Me )-8377877756-Female Escort- In Delhi / Ncr
Call Girls in DELHI Cantt, ( Call Me )-8377877756-Female Escort- In Delhi / NcrCall Girls in DELHI Cantt, ( Call Me )-8377877756-Female Escort- In Delhi / Ncr
Call Girls in DELHI Cantt, ( Call Me )-8377877756-Female Escort- In Delhi / Ncr
 
Case study on tata clothing brand zudio in detail
Case study on tata clothing brand zudio in detailCase study on tata clothing brand zudio in detail
Case study on tata clothing brand zudio in detail
 
(8264348440) 🔝 Call Girls In Mahipalpur 🔝 Delhi NCR
(8264348440) 🔝 Call Girls In Mahipalpur 🔝 Delhi NCR(8264348440) 🔝 Call Girls In Mahipalpur 🔝 Delhi NCR
(8264348440) 🔝 Call Girls In Mahipalpur 🔝 Delhi NCR
 
NewBase 22 April 2024 Energy News issue - 1718 by Khaled Al Awadi (AutoRe...
NewBase 22 April 2024 Energy News issue - 1718 by Khaled Al Awadi (AutoRe...NewBase 22 April 2024 Energy News issue - 1718 by Khaled Al Awadi (AutoRe...
NewBase 22 April 2024 Energy News issue - 1718 by Khaled Al Awadi (AutoRe...
 
Call Girls In ⇛⇛Chhatarpur⇚⇚. Brings Offer Delhi Contact Us 8377877756
Call Girls In ⇛⇛Chhatarpur⇚⇚. Brings Offer Delhi Contact Us 8377877756Call Girls In ⇛⇛Chhatarpur⇚⇚. Brings Offer Delhi Contact Us 8377877756
Call Girls In ⇛⇛Chhatarpur⇚⇚. Brings Offer Delhi Contact Us 8377877756
 
Call Girls In Sikandarpur Gurgaon ❤️8860477959_Russian 100% Genuine Escorts I...
Call Girls In Sikandarpur Gurgaon ❤️8860477959_Russian 100% Genuine Escorts I...Call Girls In Sikandarpur Gurgaon ❤️8860477959_Russian 100% Genuine Escorts I...
Call Girls In Sikandarpur Gurgaon ❤️8860477959_Russian 100% Genuine Escorts I...
 
Progress Report - Oracle Database Analyst Summit
Progress Report - Oracle Database Analyst SummitProgress Report - Oracle Database Analyst Summit
Progress Report - Oracle Database Analyst Summit
 
Call Girls In Connaught Place Delhi ❤️88604**77959_Russian 100% Genuine Escor...
Call Girls In Connaught Place Delhi ❤️88604**77959_Russian 100% Genuine Escor...Call Girls In Connaught Place Delhi ❤️88604**77959_Russian 100% Genuine Escor...
Call Girls In Connaught Place Delhi ❤️88604**77959_Russian 100% Genuine Escor...
 
Enjoy ➥8448380779▻ Call Girls In Sector 18 Noida Escorts Delhi NCR
Enjoy ➥8448380779▻ Call Girls In Sector 18 Noida Escorts Delhi NCREnjoy ➥8448380779▻ Call Girls In Sector 18 Noida Escorts Delhi NCR
Enjoy ➥8448380779▻ Call Girls In Sector 18 Noida Escorts Delhi NCR
 
Call Girls Miyapur 7001305949 all area service COD available Any Time
Call Girls Miyapur 7001305949 all area service COD available Any TimeCall Girls Miyapur 7001305949 all area service COD available Any Time
Call Girls Miyapur 7001305949 all area service COD available Any Time
 
Pitch Deck Teardown: NOQX's $200k Pre-seed deck
Pitch Deck Teardown: NOQX's $200k Pre-seed deckPitch Deck Teardown: NOQX's $200k Pre-seed deck
Pitch Deck Teardown: NOQX's $200k Pre-seed deck
 
Call Girls In Kishangarh Delhi ❤️8860477959 Good Looking Escorts In 24/7 Delh...
Call Girls In Kishangarh Delhi ❤️8860477959 Good Looking Escorts In 24/7 Delh...Call Girls In Kishangarh Delhi ❤️8860477959 Good Looking Escorts In 24/7 Delh...
Call Girls In Kishangarh Delhi ❤️8860477959 Good Looking Escorts In 24/7 Delh...
 
VIP Call Girl Jamshedpur Aashi 8250192130 Independent Escort Service Jamshedpur
VIP Call Girl Jamshedpur Aashi 8250192130 Independent Escort Service JamshedpurVIP Call Girl Jamshedpur Aashi 8250192130 Independent Escort Service Jamshedpur
VIP Call Girl Jamshedpur Aashi 8250192130 Independent Escort Service Jamshedpur
 
Sales & Marketing Alignment: How to Synergize for Success
Sales & Marketing Alignment: How to Synergize for SuccessSales & Marketing Alignment: How to Synergize for Success
Sales & Marketing Alignment: How to Synergize for Success
 
CATALOG cáp điện Goldcup (bảng giá) 1.4.2024.PDF
CATALOG cáp điện Goldcup (bảng giá) 1.4.2024.PDFCATALOG cáp điện Goldcup (bảng giá) 1.4.2024.PDF
CATALOG cáp điện Goldcup (bảng giá) 1.4.2024.PDF
 
A.I. Bot Summit 3 Opening Keynote - Perry Belcher
A.I. Bot Summit 3 Opening Keynote - Perry BelcherA.I. Bot Summit 3 Opening Keynote - Perry Belcher
A.I. Bot Summit 3 Opening Keynote - Perry Belcher
 
Tech Startup Growth Hacking 101 - Basics on Growth Marketing
Tech Startup Growth Hacking 101 - Basics on Growth MarketingTech Startup Growth Hacking 101 - Basics on Growth Marketing
Tech Startup Growth Hacking 101 - Basics on Growth Marketing
 

Marketing Strategy

  • 2. You can download this presentation at: www.studyMarketing.org Visit www.studyMarketing.org for more presentations on Marketing, Strategy, Innovation, and Branding If you find this presentation useful, please consider telling others about our site (www.studyMarketing.org)
  • 3. Contents: Section 1 : Market Scope Strategy Section 2 : Market Entry Strategy Section 3 : Product Strategy Section 4 : Promotion Strategy Section 5 : Distribution Strategy Section 6 : Pricing Strategy
  • 4.
  • 5.
  • 6.
  • 7.
  • 8.
  • 9.
  • 10.
  • 11.
  • 12.
  • 13.
  • 14.
  • 15.
  • 16.
  • 17.
  • 18.
  • 19.
  • 20.
  • 21.
  • 22.
  • 23.
  • 24.
  • 25.
  • 26.
  • 27.
  • 28.
  • 29.
  • 30.
  • 31.
  • 32.
  • 33.
  • 34.
  • 35.
  • 36.
  • 37.
  • 38.
  • 39.
  • 40.
  • 41.
  • 42.
  • 43.
  • 44.
  • 45.
  • 46.
  • 47.
  • 48.
  • 49.
  • 50.
  • 51.
  • 52.
  • 53.
  • 54.
  • 55.
  • 56.
  • 57.
  • 58.
  • 59.
  • 60.
  • 61.
  • 62.
  • 63.
  • 64.
  • 65. Source of Reference: Subhas Jain, Marketing Planning and Strategy , Prentice Hall International.