3. Why It’s Important Searching for a new employee is a lot like drafting a player for a sports franchise: you want someone who has experience and can play the position well. But drafting an athlete with experience limited to a particular position often limits the value of the draftee: good at that position, but not athletic enough to play a more diversified role for the team. That’s why many teams select the best athlete, one whose athletic skills can be adapted to play a variety of positions. The same approach could produce similar benefits to an employer. By hiring someone with “marketing athleticism” intrinsic with adaptability and learnability, the value of the asset and the potential ROI are greatly enhanced. I believe I have “marketing athleticism”. I hope you’ll agree with my assessment and feel confident enough to make me your number one draft pick.
14. Steve Eckels 2114 Wedgewood WaySanta Rosa, CA 95404 707-575-6906 (H) 415-730-6256 (M) [email_address] [email_address] Referrals Available on LinkedIn profile. Writing examples @ “This I Believe”, @ “Newsvine“ click on ewstephen. Fiction on request.