The document discusses how leaving out key details or pieces of information can make ideas more powerful and engaging. It provides examples like an incomplete letter E drawing that only reveals itself once a small clue is provided. It also discusses how the ambiguous ending to the TV show The Sopranos engaged viewers more than a concrete conclusion would have. In business, Jim Collins advocates having a "stop doing" list alongside to-do lists to focus on eliminating unnecessary tasks. Throughout history, artists like Leonardo da Vinci and Michelangelo left some details unfinished or vague to better engage viewers' imaginations. Incomplete or suggestive ideas can have more impact than complete ones.
Creative Elegance: The Power of Incomplete Ideas (a ChangeThis Manifesto by M...Samuli Pahkala
“It is nearly impossible to make it through a typical day without exchanging ideas. Whether deciding on something as simple as a restaurant for a long overdue night out, or as complicated as the design of an entirely new product, we are forever involved in sculpting and selling our creative thought. Conventional wisdom says that to be successful, an idea must be concrete, complete, and certain. But what if that’s wrong? What if the most elegant, most imaginative, most engaging ideas are none of those things?”
The document provides guidance on crafting marketing concepts that generate meaningful responses in qualitative research. It recommends that concepts should be bold hypotheses rather than fully formed ideas, and should tell stories that frame the brand as solving human problems. The concepts should feel like big ideas and focus on people rather than brands. Effective concepts also draw people in with an attention-grabbing headline, introduce a human problem, demonstrate how the brand solves it functionally, and conclude with an emotional call to action.
We know creative development research can sometimes feel like a way to kill great ideas. And we think that sucks. We’re here to make sure that doesn’t ever happen to you (again). Read on to learn how!
A practical guide to Creative Briefs and Briefingsnickdocherty
The document discusses creative briefs and briefings, providing examples and best practices. It emphasizes that briefs should tell a story with a beginning (challenge), middle (solution), and end (insight), and pass the "why should anyone care?" filter. Briefings are meant as a starting point for an interactive conversation rather than a presentation, with the goal of inspiring teams to solve the client's problem in a way people will care about.
The document discusses different briefs that Michelangelo could have been given for painting the ceiling of the Sistine Chapel. Brief #1 simply asked him to paint the ceiling without providing any direction on what to paint. Brief #2 restricted him to only using three colors without justification. Brief #3 framed the task as covering up cracks in the ceiling rather than creating great art. The actual brief Michelangelo received asked him to paint scenes for the greater glory of God and as inspiration, which allowed him creative freedom and inspired his famous frescoes of biblical scenes.
Lorenzo von Matterhorn and the three Levels of Transmedia StorytellingChristian Riedel
A Presentation I gave at the brand academy seminar at the Good-School Hamburg ( a school for marketing professionals). This presentation has been created for educational use only. Pictures of TV-Shows are meant to promote these shows: Watch them!
UX Sheffield: The (M)admen of the 50s were the first User Experience designersBunnyfoot
UX Sheffield: A monthly event in Sheffield, where we invite speakers from around the country to come and talk about their experiences in research and design projects.
The (M)admen of the 50s were the first User Experience designers: and we should revisit what many have forgotten to improve the experiences of today.
by Jon Dodd from Bunnyfoot
Design serves one purpose and one purpose only: to gain the trust of its intended audience. Whether the need is for clarity or to obscure information, design is a tool we use not to convey information, but to present that information in a way that the viewer will perceive as confident and competent. Once that basic line of trust is established, it is only then that design can clearly work to help turn data into knowledge and knowledge into understanding. In this session, Jason will present the 9 principles of trust for design, and look at how they can be practically applied to improve any design.
Creative Elegance: The Power of Incomplete Ideas (a ChangeThis Manifesto by M...Samuli Pahkala
“It is nearly impossible to make it through a typical day without exchanging ideas. Whether deciding on something as simple as a restaurant for a long overdue night out, or as complicated as the design of an entirely new product, we are forever involved in sculpting and selling our creative thought. Conventional wisdom says that to be successful, an idea must be concrete, complete, and certain. But what if that’s wrong? What if the most elegant, most imaginative, most engaging ideas are none of those things?”
The document provides guidance on crafting marketing concepts that generate meaningful responses in qualitative research. It recommends that concepts should be bold hypotheses rather than fully formed ideas, and should tell stories that frame the brand as solving human problems. The concepts should feel like big ideas and focus on people rather than brands. Effective concepts also draw people in with an attention-grabbing headline, introduce a human problem, demonstrate how the brand solves it functionally, and conclude with an emotional call to action.
We know creative development research can sometimes feel like a way to kill great ideas. And we think that sucks. We’re here to make sure that doesn’t ever happen to you (again). Read on to learn how!
A practical guide to Creative Briefs and Briefingsnickdocherty
The document discusses creative briefs and briefings, providing examples and best practices. It emphasizes that briefs should tell a story with a beginning (challenge), middle (solution), and end (insight), and pass the "why should anyone care?" filter. Briefings are meant as a starting point for an interactive conversation rather than a presentation, with the goal of inspiring teams to solve the client's problem in a way people will care about.
The document discusses different briefs that Michelangelo could have been given for painting the ceiling of the Sistine Chapel. Brief #1 simply asked him to paint the ceiling without providing any direction on what to paint. Brief #2 restricted him to only using three colors without justification. Brief #3 framed the task as covering up cracks in the ceiling rather than creating great art. The actual brief Michelangelo received asked him to paint scenes for the greater glory of God and as inspiration, which allowed him creative freedom and inspired his famous frescoes of biblical scenes.
Lorenzo von Matterhorn and the three Levels of Transmedia StorytellingChristian Riedel
A Presentation I gave at the brand academy seminar at the Good-School Hamburg ( a school for marketing professionals). This presentation has been created for educational use only. Pictures of TV-Shows are meant to promote these shows: Watch them!
UX Sheffield: The (M)admen of the 50s were the first User Experience designersBunnyfoot
UX Sheffield: A monthly event in Sheffield, where we invite speakers from around the country to come and talk about their experiences in research and design projects.
The (M)admen of the 50s were the first User Experience designers: and we should revisit what many have forgotten to improve the experiences of today.
by Jon Dodd from Bunnyfoot
Design serves one purpose and one purpose only: to gain the trust of its intended audience. Whether the need is for clarity or to obscure information, design is a tool we use not to convey information, but to present that information in a way that the viewer will perceive as confident and competent. Once that basic line of trust is established, it is only then that design can clearly work to help turn data into knowledge and knowledge into understanding. In this session, Jason will present the 9 principles of trust for design, and look at how they can be practically applied to improve any design.
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This document discusses the challenges of writing a personal essay about one's life experiences. It notes that this type of essay requires deep introspection and selecting meaningful experiences and lessons to share. It must also maintain a balance of self-disclosure and broader relevance without becoming overly self-indulgent. Crafting a narrative with a clear theme or message that ties together different experiences and imparts a meaningful lesson for readers takes skill. While difficult, the process provides an opportunity for self-discovery, reflection, and connecting with readers in a personal way.
Creativity presentation and workshop deck for my inservice at Shawnigan Lake School on Vancouver Island. Please note that the videos and video transitions will not play in this form.
Digital art technology allows for art to be created digitally using computer tools and software. This has opened up new possibilities for art that can appear unbelievable. There are two main types of computer-based art - computer-assisted art which uses applications like Photoshop as a tool, and computer-created art which is generated algorithmically. While classical and digital art both start with an artist's idea, they use different media - classical uses tools like paintbrushes while digital uses software.
Todd Mundt hosted a nationally syndicated radio program and is now the Director of New Media Strategies at Louisville Public Media. He discusses how creativity requires both spontaneous thinking and preparation. While radio personalities aim to seem spontaneous, their personas are carefully crafted through practice. Mundt learned the importance of solitary practice and preparation in developing his on-air skills. He acknowledges tensions between linear and non-linear thinking styles, and between taking leaps of ideas and structuring processes for others to follow up. Mundt is passionate about the role of public media and sees his work as a framework for examining ideas and fulfilling his calling.
The document provides steps for how to get assignment writing help from HelpWriting.net:
1. Create an account with a password and valid email.
2. Complete a 10-minute order form providing instructions, sources, deadline, and attaching a sample if wanting the writer to imitate your style.
3. Review bids from writers and choose one based on qualifications, history, and feedback, then pay a deposit to start the assignment.
4. Review the completed paper and authorize full payment if pleased, or request free revisions. HelpWriting.net guarantees original, high-quality work or a full refund.
1. The document discusses pattern recognition and cognition, describing it as "finding a match between something swirling in the client's world and something swirling in our heads."
2. It identifies two categories of useful patterns: prefabricated ideas from past learning, and purpose-built ideas generated from noticing new patterns in the world.
3. The author advocates sharing patterns more openly to accelerate idea generation and better serve clients' needs for innovative insights.
Essay about Digital Art Technology
American Illustration
Surrealism Essay
What Is Self Worth Essay
Illustration Paragraph
Essay on Family Systems Theory
The Artist And The Art Essay
17 Cartoons That Will Change Your Business by @BrianSolis @GapingvoidBrian Solis
This special series of cartoons, with short insights from both Hugh MacLeod and Brian Solis adapted from #WTF (www.wtfbusiness.com), will help you see things differently.
N.B. You'll be asked for your email to view this special series of cartoons, with valuable insights from both Hugh MacLeod and Brian Solis.
http://gapingvoid.com/solis-image-download/
Jaume Vilalta (Director of the Quequicom TV program in the TVC) and Xavier Kirchner (Director of the IMAE program in the FCRI) explain what's the key to Communicate Science.
jvilalta.b@tv3.cat
imae@fcri.cat
Argumentative Essay Prompts for High School Students. Business paper: Education essay sample. Awesome Argumentative Essay Topics For High School ~ Thatsnotus. 002 6th Grade Essays Sample1a ~ Thatsnotus.
This document provides guidance on avoiding confusion in brand messaging. It cautions against joining trends without relevance to the brand, as this can confuse audiences. Examples are given of situations that caused confusion, such as a fashion magazine promoting empowerment in a way audiences couldn't relate to. The document stresses speaking authentically to the brand's audience and avoiding copying others without adding your own perspective. Staying true to the brand's voice and message is advised to avoid confusing audiences.
Designing for emotion by letruongan.comAn Le Truong
Lê Trường An – Dịch giả – Tác giả – Marketer – chuyên thực hiện các dự án SEO, Social Media, Dịch thuật và xuất bản nội dung. Ngoài ra, Lê Trường An liên tục cập nhật nội dung blog với các chủ đề SEO, Marketing và nhiều hơn nữa…
---
Content Creator Lê Trường An
Chuyên viên Marketing – Tác giả - Dịch giả tại letruongan.com
Chuyên viên Marketing tại BrainCoach
Chuyên viên Content Marketing tại FoogleSEO
Dịch vụ Marketing – SEO – Content Marketing
50 Best Reflective Essay Examples (+Topic Samples) ᐅ TemplateLab. Personal Reflective Essay Sample. 002 Essay Example Reflective Introduction Reflection Personal Thesis .... 002 Essay Example Personal Reflective Examples Ideas Of Reflection .... Reflective Essay Examples & Structure [Great Tips] | Pro Essay Help. Good personal reflective essay. Example Of Reflective Essay That Really Stand Out | by Sample Essay .... Personal Reflective Essay Examples : 2 Reflective Essay Examples and .... Narrative essay: National 5 personal reflective essay examples. How To Write A Reflection Paper Essay – Coverletterpedia. Writing a reflective personal essay. Essay Examples - 22+ in DOC | Examples Reflective Personal Essay
The documentary investigates the concept of creativity through interviews with artists. It begins by defining creativity and showing an empty warehouse representing a blank canvas. Artists then discuss how creativity is central to their lives but can be hindered by obstacles. Shots of people in public spaces represent how creativity constantly evolves. One artist discusses using creativity to find potential and balance in life. The documentary suggests creativity has many definitions as it spans different areas and perspectives.
Discussion 2Ch 241.Compare and contrast various interpret.docxduketjoy27252
Discussion 2
Ch 24
1. Compare and contrast various interpretations of the complex painting Las Meninas by Velasquez (provided in your textbook, in the lecture, and in the three handouts). Briefly state the most important differences between these five interpretations. Which interpretation seems the most accurate to you? Explain why. Remember to use the painting itself as a guide and to support your answer with examples from the texts.
Ch 26
2. Select one example of Rococo painting and one example of a painting that references important ideas from the Enlightenment and explain how each represents the concepts and values of the
societies that produced them.
Ch 27
3. How did the Industrial Revolution influence the art of the nineteenth century? Explain how the Industrial Revolution changed cultural values and intellectual ideas in both of the following artistic movements: Romanticism and Realism. Explain what the visual styles and ideas of each movement were, and how the scientific and societal changes brought about by the Industrial Revolution were reflected visually in each movement.
Ch 28
4. Briefly discuss the main qualities of early Modernism. Be sure and discuss the changes in pictorial space. Be sure and include the relationship of photography to late nineteenth century artistic movements. Find two works of art in the chapter and use them as examples to explain how they fulfill the qualities of Modernist art and how they differ from art done earlier in the nineteenth century.
decision making
Why two heads are no better than one,
how never to regret a decision again,
protect yourself against
hidden persuaders,
and tell when someone is lying to you
WHEN PEOPLE HAVE an important decision to make in the workplace, they often arrange to discuss the issues with a group of well-informed and levelheaded colleagues. On the face of it, that seems a reasonable plan. After all, when you’re making up your mind, it is easy to imagine that consulting people with a variety of backgrounds and expertise could provide a more considered and balanced perspective. But are several heads really better than one? Psychologists have conducted hundreds of experiments on this issue, and their findings have surprised even the most ardent supporters of group consultations.
Perhaps the best-known strand of this work was initiated in the early 1960s by MIT graduate James Stoner, who examined the important issue of risk taking.1 It will come as no great surprise that research shows that some people like to live life on the edge, while others are more risk averse. However, Stoner wondered whether people tended to make more (or less) risky decisions when they were part of a group. To find out, he devised a simple but brilliant experiment.
In the first part of his study, Stoner asked people to play the role of a life coach. Presented with various scenarios in which someone faced a dilemma, they were asked to choose which of several options offered the .
Essay Or Personal Statement College. Online assignment writing service.Lisa Richardson
Angela Merkel has demonstrated exceptional leadership as the first female chancellor of Germany, serving since 2005 and guiding her country through numerous economic and international crises with a calm and steady approach. Her leadership style focuses on building consensus through compromise and cooperation rather than confrontation. As one of the most powerful leaders in the world, Merkel's pragmatic centrism and ability to forge alliances have helped stabilize Europe during its most severe challenges in recent decades.
"The Subtle Art of Getting Noticed" - 2012 CCCU PR/Comm ConferenceThe Image Group
Presented by:
Layne Fuller
Jason Kehrer
Ed Van Poolen
Good communication tells your story in a way that speaks to your audiences and stands out from the other college advertising. It is important that your messages are relevant and that your creative is really, really good. In this session we will help you understand how to build on research and strategy, and start to think critically about creativity and communication. We will break down keys to creative communication and provide tips for finding insights.
10 Tips for Starting Out In the Advertising IndustryDouglas Kleeman
A few things I've learned along the way during my time as an account planner / strategist / copywriter / interactive hybrid of sorts -- presented to the smart advertising students at the University of North Carolina. Presenter notes not included so some slides may not have too much context. Feel free to reach out with any questions.
This is sample text. This is sample text. This is sample text. This is sample text. This is sample text. This is sample text. This is sample text. This is sample text. This is sample text. This is sample text. This is sample text. This is sample text.
This document discusses the challenges of writing a personal essay about one's life experiences. It notes that this type of essay requires deep introspection and selecting meaningful experiences and lessons to share. It must also maintain a balance of self-disclosure and broader relevance without becoming overly self-indulgent. Crafting a narrative with a clear theme or message that ties together different experiences and imparts a meaningful lesson for readers takes skill. While difficult, the process provides an opportunity for self-discovery, reflection, and connecting with readers in a personal way.
Creativity presentation and workshop deck for my inservice at Shawnigan Lake School on Vancouver Island. Please note that the videos and video transitions will not play in this form.
Digital art technology allows for art to be created digitally using computer tools and software. This has opened up new possibilities for art that can appear unbelievable. There are two main types of computer-based art - computer-assisted art which uses applications like Photoshop as a tool, and computer-created art which is generated algorithmically. While classical and digital art both start with an artist's idea, they use different media - classical uses tools like paintbrushes while digital uses software.
Todd Mundt hosted a nationally syndicated radio program and is now the Director of New Media Strategies at Louisville Public Media. He discusses how creativity requires both spontaneous thinking and preparation. While radio personalities aim to seem spontaneous, their personas are carefully crafted through practice. Mundt learned the importance of solitary practice and preparation in developing his on-air skills. He acknowledges tensions between linear and non-linear thinking styles, and between taking leaps of ideas and structuring processes for others to follow up. Mundt is passionate about the role of public media and sees his work as a framework for examining ideas and fulfilling his calling.
The document provides steps for how to get assignment writing help from HelpWriting.net:
1. Create an account with a password and valid email.
2. Complete a 10-minute order form providing instructions, sources, deadline, and attaching a sample if wanting the writer to imitate your style.
3. Review bids from writers and choose one based on qualifications, history, and feedback, then pay a deposit to start the assignment.
4. Review the completed paper and authorize full payment if pleased, or request free revisions. HelpWriting.net guarantees original, high-quality work or a full refund.
1. The document discusses pattern recognition and cognition, describing it as "finding a match between something swirling in the client's world and something swirling in our heads."
2. It identifies two categories of useful patterns: prefabricated ideas from past learning, and purpose-built ideas generated from noticing new patterns in the world.
3. The author advocates sharing patterns more openly to accelerate idea generation and better serve clients' needs for innovative insights.
Essay about Digital Art Technology
American Illustration
Surrealism Essay
What Is Self Worth Essay
Illustration Paragraph
Essay on Family Systems Theory
The Artist And The Art Essay
17 Cartoons That Will Change Your Business by @BrianSolis @GapingvoidBrian Solis
This special series of cartoons, with short insights from both Hugh MacLeod and Brian Solis adapted from #WTF (www.wtfbusiness.com), will help you see things differently.
N.B. You'll be asked for your email to view this special series of cartoons, with valuable insights from both Hugh MacLeod and Brian Solis.
http://gapingvoid.com/solis-image-download/
Jaume Vilalta (Director of the Quequicom TV program in the TVC) and Xavier Kirchner (Director of the IMAE program in the FCRI) explain what's the key to Communicate Science.
jvilalta.b@tv3.cat
imae@fcri.cat
Argumentative Essay Prompts for High School Students. Business paper: Education essay sample. Awesome Argumentative Essay Topics For High School ~ Thatsnotus. 002 6th Grade Essays Sample1a ~ Thatsnotus.
This document provides guidance on avoiding confusion in brand messaging. It cautions against joining trends without relevance to the brand, as this can confuse audiences. Examples are given of situations that caused confusion, such as a fashion magazine promoting empowerment in a way audiences couldn't relate to. The document stresses speaking authentically to the brand's audience and avoiding copying others without adding your own perspective. Staying true to the brand's voice and message is advised to avoid confusing audiences.
Designing for emotion by letruongan.comAn Le Truong
Lê Trường An – Dịch giả – Tác giả – Marketer – chuyên thực hiện các dự án SEO, Social Media, Dịch thuật và xuất bản nội dung. Ngoài ra, Lê Trường An liên tục cập nhật nội dung blog với các chủ đề SEO, Marketing và nhiều hơn nữa…
---
Content Creator Lê Trường An
Chuyên viên Marketing – Tác giả - Dịch giả tại letruongan.com
Chuyên viên Marketing tại BrainCoach
Chuyên viên Content Marketing tại FoogleSEO
Dịch vụ Marketing – SEO – Content Marketing
50 Best Reflective Essay Examples (+Topic Samples) ᐅ TemplateLab. Personal Reflective Essay Sample. 002 Essay Example Reflective Introduction Reflection Personal Thesis .... 002 Essay Example Personal Reflective Examples Ideas Of Reflection .... Reflective Essay Examples & Structure [Great Tips] | Pro Essay Help. Good personal reflective essay. Example Of Reflective Essay That Really Stand Out | by Sample Essay .... Personal Reflective Essay Examples : 2 Reflective Essay Examples and .... Narrative essay: National 5 personal reflective essay examples. How To Write A Reflection Paper Essay – Coverletterpedia. Writing a reflective personal essay. Essay Examples - 22+ in DOC | Examples Reflective Personal Essay
The documentary investigates the concept of creativity through interviews with artists. It begins by defining creativity and showing an empty warehouse representing a blank canvas. Artists then discuss how creativity is central to their lives but can be hindered by obstacles. Shots of people in public spaces represent how creativity constantly evolves. One artist discusses using creativity to find potential and balance in life. The documentary suggests creativity has many definitions as it spans different areas and perspectives.
Discussion 2Ch 241.Compare and contrast various interpret.docxduketjoy27252
Discussion 2
Ch 24
1. Compare and contrast various interpretations of the complex painting Las Meninas by Velasquez (provided in your textbook, in the lecture, and in the three handouts). Briefly state the most important differences between these five interpretations. Which interpretation seems the most accurate to you? Explain why. Remember to use the painting itself as a guide and to support your answer with examples from the texts.
Ch 26
2. Select one example of Rococo painting and one example of a painting that references important ideas from the Enlightenment and explain how each represents the concepts and values of the
societies that produced them.
Ch 27
3. How did the Industrial Revolution influence the art of the nineteenth century? Explain how the Industrial Revolution changed cultural values and intellectual ideas in both of the following artistic movements: Romanticism and Realism. Explain what the visual styles and ideas of each movement were, and how the scientific and societal changes brought about by the Industrial Revolution were reflected visually in each movement.
Ch 28
4. Briefly discuss the main qualities of early Modernism. Be sure and discuss the changes in pictorial space. Be sure and include the relationship of photography to late nineteenth century artistic movements. Find two works of art in the chapter and use them as examples to explain how they fulfill the qualities of Modernist art and how they differ from art done earlier in the nineteenth century.
decision making
Why two heads are no better than one,
how never to regret a decision again,
protect yourself against
hidden persuaders,
and tell when someone is lying to you
WHEN PEOPLE HAVE an important decision to make in the workplace, they often arrange to discuss the issues with a group of well-informed and levelheaded colleagues. On the face of it, that seems a reasonable plan. After all, when you’re making up your mind, it is easy to imagine that consulting people with a variety of backgrounds and expertise could provide a more considered and balanced perspective. But are several heads really better than one? Psychologists have conducted hundreds of experiments on this issue, and their findings have surprised even the most ardent supporters of group consultations.
Perhaps the best-known strand of this work was initiated in the early 1960s by MIT graduate James Stoner, who examined the important issue of risk taking.1 It will come as no great surprise that research shows that some people like to live life on the edge, while others are more risk averse. However, Stoner wondered whether people tended to make more (or less) risky decisions when they were part of a group. To find out, he devised a simple but brilliant experiment.
In the first part of his study, Stoner asked people to play the role of a life coach. Presented with various scenarios in which someone faced a dilemma, they were asked to choose which of several options offered the .
Essay Or Personal Statement College. Online assignment writing service.Lisa Richardson
Angela Merkel has demonstrated exceptional leadership as the first female chancellor of Germany, serving since 2005 and guiding her country through numerous economic and international crises with a calm and steady approach. Her leadership style focuses on building consensus through compromise and cooperation rather than confrontation. As one of the most powerful leaders in the world, Merkel's pragmatic centrism and ability to forge alliances have helped stabilize Europe during its most severe challenges in recent decades.
"The Subtle Art of Getting Noticed" - 2012 CCCU PR/Comm ConferenceThe Image Group
Presented by:
Layne Fuller
Jason Kehrer
Ed Van Poolen
Good communication tells your story in a way that speaks to your audiences and stands out from the other college advertising. It is important that your messages are relevant and that your creative is really, really good. In this session we will help you understand how to build on research and strategy, and start to think critically about creativity and communication. We will break down keys to creative communication and provide tips for finding insights.
10 Tips for Starting Out In the Advertising IndustryDouglas Kleeman
A few things I've learned along the way during my time as an account planner / strategist / copywriter / interactive hybrid of sorts -- presented to the smart advertising students at the University of North Carolina. Presenter notes not included so some slides may not have too much context. Feel free to reach out with any questions.
Fonts play a crucial role in both User Interface (UI) and User Experience (UX) design. They affect readability, accessibility, aesthetics, and overall user perception.
Maximize Your Content with Beautiful Assets : Content & Asset for Landing Page pmgdscunsri
Figma is a cloud-based design tool widely used by designers for prototyping, UI/UX design, and real-time collaboration. With features such as precision pen tools, grid system, and reusable components, Figma makes it easy for teams to work together on design projects. Its flexibility and accessibility make Figma a top choice in the digital age.
ARENA - Young adults in the workplace (Knight Moves).pdfKnight Moves
Presentations of Bavo Raeymaekers (Project lead youth unemployment at the City of Antwerp), Suzan Martens (Service designer at Knight Moves) and Adriaan De Keersmaeker (Community manager at Talk to C)
during the 'Arena • Young adults in the workplace' conference hosted by Knight Moves.
EASY TUTORIAL OF HOW TO USE CAPCUT BY: FEBLESS HERNANEFebless Hernane
CapCut is an easy-to-use video editing app perfect for beginners. To start, download and open CapCut on your phone. Tap "New Project" and select the videos or photos you want to edit. You can trim clips by dragging the edges, add text by tapping "Text," and include music by selecting "Audio." Enhance your video with filters and effects from the "Effects" menu. When you're happy with your video, tap the export button to save and share it. CapCut makes video editing simple and fun for everyone!
Discovering the Best Indian Architects A Spotlight on Design Forum Internatio...Designforuminternational
India’s architectural landscape is a vibrant tapestry that weaves together the country's rich cultural heritage and its modern aspirations. From majestic historical structures to cutting-edge contemporary designs, the work of Indian architects is celebrated worldwide. Among the many firms shaping this dynamic field, Design Forum International stands out as a leader in innovative and sustainable architecture. This blog explores some of the best Indian architects, highlighting their contributions and showcasing the most famous architects in India.
Architectural and constructions management experience since 2003 including 18 years located in UAE.
Coordinate and oversee all technical activities relating to architectural and construction projects,
including directing the design team, reviewing drafts and computer models, and approving design
changes.
Organize and typically develop, and review building plans, ensuring that a project meets all safety and
environmental standards.
Prepare feasibility studies, construction contracts, and tender documents with specifications and
tender analyses.
Consulting with clients, work on formulating equipment and labor cost estimates, ensuring a project
meets environmental, safety, structural, zoning, and aesthetic standards.
Monitoring the progress of a project to assess whether or not it is in compliance with building plans
and project deadlines.
Attention to detail, exceptional time management, and strong problem-solving and communication
skills are required for this role.
Practical eLearning Makeovers for EveryoneBianca Woods
Welcome to Practical eLearning Makeovers for Everyone. In this presentation, we’ll take a look at a bunch of easy-to-use visual design tips and tricks. And we’ll do this by using them to spruce up some eLearning screens that are in dire need of a new look.
2. Info 2/13
it is nearly impossible to make it through a typical day
without exchanging ideas. Whether deciding on something as simple as a restaurant
for a long overdue night out, or as complicated as the design of an entirely new product, we are
forever involved in sculpting and selling our creative thought. Conventional wisdom says that to be
successful, an idea must be concrete, complete, and certain. But what if that’s wrong? What if the
most elegant, most imaginative, most engaging ideas are none of those things?
Gaze at the image below for a moment. The three sets of right-angled lines depict something so
ubiquitous that you’d be hard-pressed to make it through the day without it. Can you identify it?
If you can’t, it’s because a key piece of information is missing. Once that information is shared,
however, you will never again be able to see the image in quite the same way again. You are looking
at the upper case version of the most widely used letter in the English language. The letter, though,
exists in the white space. Do you see it now? It is the letter E. Look again. My guess is that from now
on, you’ll have difficulty not seeing it.
ChangeThis
No 58.01
3. Info 3/13
What you’ve just experienced is the power of “the missing piece.” It’s not a parlor trick. It’s an
example of a counterintuitive notion: what isn’t there can often trump what is.
And it’s a good example of creative elegance. Experiencing elegance is nearly always this profound.
The unusually simple yet surprisingly powerful nature of any elegant this or that gives us pause,
and the impact changes our view of things, often forever. Elegance delivers the power to cut through
the noise. It can shake markets. It can change minds, and mindsets, as you’ve just witnessed.
No “complete” E, no matter how elaborately or ornately rendered, could have engaged you as fully
and had the same kind of indelible impact on you. Once you were given a clue, your brain created the
image for you, changing your mindset, without your having much say in the matter. The incomplete
E took on a new form, a life of its own—one with real staying power.
What is important to take away from this quick demonstration is that the full power of elegance
is achieved when the maximum impact is exacted with the minimum input. Adding anything to
the figure would have actually detracted from the desired effect: the surprise you likely experienced
when the E became visible. The E is obvious only in retrospect, but it is the unusually simple yet
thoughtful construction of what is there that gives the missing piece its surprising power.
Elegance is not, in other words, a matter of simple erasure.
Conventional wisdom says that to be successful,
an idea must be concrete, complete, and certain.
But what if that’s wrong?
ChangeThis
No 58.01
4. Info 4/13
on sunday, june 10, 2007, nearly twelve million television
viewers experienced the very same effect. David Chase, creator of the
hit HBO series The Sopranos, used the method to achieve what many critics now hail as the
most innovative hour of viewing in recent episodic television history. Fans of the show waited with
anticipation to find out the fate of mafioso Tony Soprano, the main character and from whose
viewpoint the story is told. Would he or wouldn’t he be “whacked?” Debates had been raging for the
22 months since Chase had announced the final airdate. But instead of a concrete finale, television
screens suddenly went black seemingly in mid-scene during the final seconds. Credits rolled within
a few more seconds, and The Sopranos series came to an end.
What is so fascinating about the abrupt ending is not the decision itself, although it was unprec-
edented and broke new ground artistically. Rather, it is the aftermath that is intriguing. Just as
no fully drawn E could have the same lasting impact on the brain, no fully-developed conclusion
would have engaged viewers with nearly the same lingering depth and intensity.
The most immediate reaction—”What just happened to my television signal?”—had nothing to do with
the storyline. What is interesting there is not the reaction itself, for that might have been predictable
in this age of satellite and cable TV, but that everyone had the same reaction in that no one saw it
for what it was, as the ending. They saw it as something gone wrong. And that made them stop and
think. So it’s what occurred over the course of the next 48 hours or so that is worth noting.
[W]hat isn’t there can often trump what is.
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The initial disappointment at being left hanging with a clearly missing conclusion was quickly
replaced by an unparalleled level of post-show scrutiny coupled with a fresh appreciation for
“the genius of David Chase,” spurred by his semi-cryptic public comment that “Anybody who wants
to watch it, it’s all there.”
Realizing that every frame was carefully crafted by Chase, who both wrote and directed the episode,
viewers re-examined scene after scene, noting both blatant and subtle visual clues, soundtrack
hints, veiled dialogue, past-show references, even camera angles, color palettes and lighting effects.
Theory after theory popped up in both online and traditional media. The debate took on a life of
its own. Viewers crafted their own endings, filling in the missing piece with the trail of code Chase had
provided. To most, Tony Soprano’s fate became quite obvious, albeit only through a full retrospective.
That is exactly what happened with the letter E. And like the letter E exercise, The Sopranos episode
is quite indelible.
David Chase did what many of the best innovators and most prolific individuals are doing in many
different domains: creatively engaging people’s imaginations by leaving out the right things.
But what are “the right things?”
[I]t is the unusually simple yet thoughtful
construction of what is there that gives the
missing piece its surprising power.
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the value of what isn’t there dawned on bestselling business author and
self-employed professor Jim Collins when, in the throes of his early post-Stanford Business School
career at Hewlett-Packard, his favorite former professor admonished him for a lack of discipline.
An expert in creativity and innovation, she told him his hard-wired energy level was riding herd over
his mental clarity, enabling a busy yet unfocused life. Her words rang true: at the time, Jim was
aggressively chasing his carefully set stretch goals for the year, confident in his ability to accomplish
them. Still, his life was crowded with the commotion of a fast-tracking career. Her comment
made him pull up short and re-examine what he was doing. To help, she did what great teachers
do, constructing a lesson in the form of an assignment she called “20-10”: Imagine that you’ve
just inherited $20 million free and clear, but you only have 10 years to live. What would you do
differently—and specifically, what would you stop doing?
The exercise did precisely what it was intended to do—make Jim stop and think about what mattered
most to him. It was a true turning point. He realized he’d been racing down the wrong track, spend-
ing enormous energy on the wrong things. In fact, he woke up to the fact that he hated his job. He
promptly quit and headed back to Stanford to launch a new career of research, teaching, and writing.
The assignment became a constant reminder of just how important and precious his time is. He now
starts each year by choosing what not to do, and each of his to-do lists always includes “stop-doing”
items. Collins preaches his practice, impressing upon his audiences that they absolutely must have a
“stop-doing” list to accompany their to-do lists. As a practical matter, he advises developing a strong
Elegance delivers the power to cut
through the noise.
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discipline around first giving careful thought to prioritizing goals and objectives, then eliminating
the bottom twenty percent of the list—forever.
Collins made the “stop doing” argument in his eloquent 2003 year-end essay appearing in USA Today:
“A great piece of art is composed not just of what is in the final piece, but equally what is not.
It is the discipline to discard what does not fit—to cut out what might have already cost days
or even years of effort—that distinguishes the truly exceptional artist and marks the ideal piece
of work, be it a symphony, a novel, a painting, a company, or most important of all, a life.”
Understanding what piece to make missing isn’t easy. While a few examples can provide some hand-
rails to guide us, it helps to first understand where the missing piece strategy came from.
the great renaissance artist leonardo da vinci invented
a technique called sfumato—literally “in the manner of smoke”—that he loosely defined as
“without having distinct edges and lines.” With sfumato, lines are left a little vague, and forms are
slightly blurred to merge with one another. This is what allowed da Vinci to achieve such life-like
effects in his masterworks. The mystery of the Mona Lisa is somewhat less mysterious, for example,
once you see that the corners of her eyes and mouth—the two features responsible for human
expression—are deliberately indistinct. She seems to be alive because her attitude is so open to
interpretation.
Leonardo advised aspiring painters, “…paint so that a fumoso [smoky] edge can be seen, rather
than hard and harsh outlines and silhouettes… that is, more confused—that is to say, less clear…”
In other words, Leonardo is advocating leaving something to the imagination. But why? According to
the late art historian E.H. Gombrich, it is because da Vinci was aware of the superiority of tantalizing
suggestion over exactitude in engaging the viewer’s eye. Da Vinci instructs artists to leave any pre-
liminary sketch indeterminate precisely because “confused shapes arouse the mind.” Gombrich said
that sfumato leads the observer “to understand what one does not see.” Leaving something for us
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to guess at was a stroke of genius. Five centuries later, Leonardo’s work continues to spawn an
industry of lectures, debates, books and movies.
Da Vinci wasn’t alone in taking the road less finished. Michelangelo perfected and made famous a
technique pioneered by sculptor Donatello before him, called non finito, meaning unfinished or
incomplete. A shallow relief style, non finito not only left sculptures seemingly unfinished, it made
them appear deeper than they actually were. Michelangelo’s subjects were essentially “stuck” in
the block of material, purportedly to emotionally involve the observer by revealing and preserving
in stone the human artistic struggle.
But neither Leonardo nor Michelangelo were the first to explore the concept of purposefully unfin-
ished or ambiguous work. As Zen philosophy took hold in Japan during the 12th and 13th centuries,
Japanese art and philosophy began to reflect one of the fundamental Zen aesthetic themes—that
of emptiness. In the Zen view, emptiness is a symbol of inexhaustible spirit. Silent pauses in music
and theater, blank spaces in paintings, and even the restrained motion of the sublimely seductive
Geisha in refined tea ceremonies all take on a special significance because it is in states of temporary
inactivity or quietude that Zen artists see the very essence of creative energy. Because Zen Buddhists
view the human spirit as by nature indefinable, the power of suggestion is exalted as the mark of
a truly authentic creation. Finiteness is thought to be at odds with nature, implying stagnation, which
is associated with loss of life. The famous poet Fujiwara Teika developed the equivalent of non finito
Understanding what piece to make missing
isn’t easy.
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in his verse, believing that “the poet who has begun a thought must be able to end it so masterfully
that a rich space of suggestions unfolds in the imagination of his audience.” Teika’s work became a
guiding force in the development of Zen thought in Japan, and his treatises on aesthetics are viewed
by historians as the equivalent of universal handbooks on the philosophy of art.
While these are historical examples, non finito has made plenty of modern appearances. One vivid
example (aside, of course, from The Sopranos finale) is the scene in Mike Nichols’ 1967 classic
dramedy The Graduate, in which young college graduate Ben “Mrs. Robinson, you are trying to seduce
me” Bradford, played by Dustin Hoffman, plunges into the swimming pool clad in full scuba gear,
speargun and all, and remains submerged at the bottom, contemplating his so-called life. There is
no dialogue, no narration, no music, only the sound of Ben’s breathing. Yet because of the masterful
construction of what came before in the film, we have all the context we need to interpret what the
character is thinking and feeling. At the same time, the scene remains open to our interpretation,
and we’re allowed to inject our own personal experiences and emotions into the inaction. According
to film critic Joe Morgenstern, the two-minute long “silent” scene ranks among the most indelible
and ingenious in cinema history.
It would appear that the requirements of ideas to be concrete and complete have at the very least
some very noteworthy exceptions. In fact, these exceptions may not be exceptions at all. They may
be the basis of new rules, rules that, like the artists and designers granting their audience a freedom
to finish what the creator began, reflect the highest respect for the intelligence of others. And those
are the very kind of rules that can change the game entirely.
One final story makes the point.
there is nothing really “in and out” about in-n-out burger.
The lines are always long, but well worth the wait. In-N-Out Burger is a Southern California institution
with a cult-like following not unlike that of Apple or Starbuck’s. Its reputation extends far beyond
the West Coast, though, and indulging in a Double-Double—two 100% beef patties plus two slices
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of American cheese, hand-leafed lettuce, bread spread, tomato, with or without onions, on a fresh-
baked bun—is on the to-do list of many tourists. The company has in the last few years pushed
beyond California to neighboring Nevada and Arizona, and when one opened in Scottsdale, the wait
was four hours. Even people who shun fast food seem to love In-N-Out. In fact, it is one of only a
couple establishments favored by Eric Schlosser in his book Fast Food Nation, an indictment of the
American fast food meal.
In-N-Out Burger was founded by Harry and Esther Snyder in 1948 in the Los Angeles suburb of
Baldwin Park. It was Harry’s innovation to start a drive-through burger stand where customers could
order through a two-way speaker box. Back then, carhops and big canopied burger joints were
the norm. The company has remained family-owned and privately run since its inception—so private
its executives rarely speak to the media—even though Harry, Esther, and oldest son Guy, each of
whom took turns at the helm, have passed away. Based on the Snyders’ standing philosophy, every
new manager learns at the In-N-Out University to “Give customers the freshest, highest quality foods
you can buy and provide them with friendly service in a sparkling clean environment.” In-N-Out
Burger is known for its consistent quality, freshness—you can watch the potatoes as they are hand-
cut daily for the fries, shakes are made from real ice cream, and there are no freezers or micro-
waves—and simple menu.
But most important, In-N-Out Burger understands the power of the missing piece.
To begin with, the menu has only four food items. You can order a Hamburger, a Cheeseburger, a
Double-Double, and French Fries. The fifth item is a beverage. You can partake in the standard array
of Coca-Cola products, or order one of three flavors of milkshake: chocolate, vanilla, or strawberry.
That’s it. Or is it?
One reason for the cultish phenomenon of the company is the “secret menu.” You have to be in the
know to be privy to it. The most interesting thing about the secret menu is that not only do the
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items on it far outnumber those on the published menu, but they are completely unique concoctions,
dreamed up by customers, universally prepared according to a cross-company formula, and well
beyond Starbuck’s approach of allowing tweaks to an already extensive menu. When you order, say,
a “tall, extra-hot, non-fat, double-shot, four-pump, no-whip mocha” at Starbuck’s, your receipt simply
reads “TL MOCHA.” When you order, a “2X4,” or a “3-by-Meat,” or a “Flying Dutchman” at any In-N-Out
Burger, it will appear on the receipt just as you ordered it. But nowhere will you see anything even
remotely referring to it on the menu posted above the register.
There are about a dozen “standard” off-menu items. A 2X4 is a burger with two beef patties and
four slices of cheese. You can order any combination of meat-X-cheese you desire: 3X3, 4X4, etc.
In fact, Wikipedia shows a photograph of a 20X20, and on a Halloween weekend in October 2004,
Zappos.com CEO Tony Hsieh and blogger What-Up-Willy ordered and ate—with a team of six others—
a 100X100, consuming nearly 20,000 calories in less than two hours. This, of course, should not
be tried at home.
A 3-by-Meat is sans cheese, and again, you can order any number-by-meat. The Animal Style is a
mustard-cooked patty, with pickles, extra sauce, and grilled onions. Protein Style is for those watch-
ing their carbs: no bun; instead, the makings are wrapped in a big leaf of iceberg lettuce. (This is
actually quite good, and a favorite of the women in my family.) A Grilled Cheese is a cheeseburger
without the burger, and great if you’re not a fan of red meat, while the Veggie Burger is actually a
bun with whole grilled onions, sauce, lettuce and double tomato. The Flying Dutchman is simply
two patties and two slices of cheese—no bun, no nothing else—on a paper plate. The Extra Toast is
literally that: the bun’s left on the grill longer for crispiness. That’s just the burgers. Fries can be
Animal Style, topped with sauce, onions and cheese, Light or Well-Done, which are under-cooked or
over-cooked, respectively. Shakes can be ordered regular, or Swirl or Neopolitan, meaning two or
three of the flavors mixed.
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In-N-Out has never changed their menu to reflect these items. In other words, it creates a sense of
mystique around what is missing from the menu. By resisting formal menu expansion they’ve avoid-
ed the self-defeating overkill seen in consumer electronics, with its “feature creep,” and the resulting
“feature fatigue.” They understand the avid Sudoku player’s desire to fill in the missing pieces, and
they simply go with it, keeping their wares pared back but enabling their patrons to add their own
personal touch. They don’t actively promote, or even pay much attention to, the secret menu. In fact,
when you talk to the executives at In-N-Out, they seem as mystified as customers by the presence
of the secret menu, but they do understand the completely intangible value of the tailored touch.
Their only rule is “to do whatever the customer wants done to a burger.” Most importantly, they
understand that to expand the formal menu could only detract from an important reason why
In-N-Out is so very popular and successful: a powerfully elegant “stop doing” strategy.
a final word. The magic behind the dramatic and enduring impact of creative elegance,
while it remains rare and radical, is not new. Chinese philosopher Lao-tzu understood the power of
the missing piece when he wrote this verse over 2500 years ago:
Thirty spokes share the wheel’s hub,
It is the centre hole that makes it useful.
Shape clay into a vessel,
It is the space within that makes it useful.
Cut doors and windows for a room,
It is the holes which make it useful.
Therefore profit comes from what is there,
Usefulness from what is not there.
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About the Author
Matthew E. May is the author of In Pursuit of Elegance: Why the Best Ideas Have Something Missing (Random
House/Broadway, May 2009) and of The Elegant Solution: Toyota’s Formula for Mastering Innovation (Simon
& Schuster, 2006). A popular speaker, he lectures to corporations, governments, and universities around the
world, and works confidentially with creative teams and senior leaders at a number of top Fortune-listed
companies. He spent nearly a decade as a close adviser to Toyota, and his articles have appeared in national
publications such as USA Today, Strategy+Business, and Quality Progress. He has appeared in The Wall Street
Journal, and on National Public Radio.
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