Digital Marketing trends 2013 - FACCI presentation @ Maddocks MelbourneIn Marketing We Trust
Presentation made for the French Australian Chamber of Commerce and Industry (FACCI) of Melbourne.
Discussion held around the legal framework and the future of Digital Marketing
Integrating Online Games into Learning & DevelopmentBe Learning
Nine billion hours a year are spent playing Window's Solitaire
The online games industry is worth – give or take a few – around 15 billion
20 million players have spent 17 million hours on the Xbox – that’s more than 2 hours played for every person on the planet
Just imagine what we could do if we harnessed just a small percentage all that creativity and energy (and money!) and channeled it towards something really worthwhile…
GAMIFICATION IN A DIGITAL WORLD | ISTANBULJasmin Karatas
GAMIFICATION IN A DIGITAL WORLD was held at the Digital Age Summit in Istanbul on the 3rd May 2017. And deals with us as human beings, digital transformation, and our motivation.
Frank Spillers (Experience Dynamics Inc): How VR/AR Storytelling Can Impact D...AugmentedWorldExpo
A talk from the Design Track at AWE USA 2018 - the World's #1 XR Conference & Expo in Santa Clara, California May 30- June 1, 2018.
Frank Spillers (Experience Dynamics Inc): How VR/AR Storytelling Can Impact Decision-Making (when it really matters)
Storytelling is critical to user experience design for immersive media. This talk demonstrates with "demos" of how VR/AR can transform our thinking in ecology, social change, training and therapy and empathy work.
http://AugmentedWorldExpo.com
GAMIFICATION IN A BOX | Workshop | IstanbulJasmin Karatas
GAMIFICATION IN A BOX was held at the Digital Age Summit in Istanbul on the 3rd May 2017. It is a workshop format, which combines Design Thinking and Gamification in a practical method, which the participants will experiment while the workshop. The key is cards which are designed by myself.
Slides of an interactive lecture in effectuation; theory and practice. Presented in the course Entrepreneurial Behavior @ SAMK university, pori, Finland for students in Toerism Management.
Digital Marketing trends 2013 - FACCI presentation @ Maddocks MelbourneIn Marketing We Trust
Presentation made for the French Australian Chamber of Commerce and Industry (FACCI) of Melbourne.
Discussion held around the legal framework and the future of Digital Marketing
Integrating Online Games into Learning & DevelopmentBe Learning
Nine billion hours a year are spent playing Window's Solitaire
The online games industry is worth – give or take a few – around 15 billion
20 million players have spent 17 million hours on the Xbox – that’s more than 2 hours played for every person on the planet
Just imagine what we could do if we harnessed just a small percentage all that creativity and energy (and money!) and channeled it towards something really worthwhile…
GAMIFICATION IN A DIGITAL WORLD | ISTANBULJasmin Karatas
GAMIFICATION IN A DIGITAL WORLD was held at the Digital Age Summit in Istanbul on the 3rd May 2017. And deals with us as human beings, digital transformation, and our motivation.
Frank Spillers (Experience Dynamics Inc): How VR/AR Storytelling Can Impact D...AugmentedWorldExpo
A talk from the Design Track at AWE USA 2018 - the World's #1 XR Conference & Expo in Santa Clara, California May 30- June 1, 2018.
Frank Spillers (Experience Dynamics Inc): How VR/AR Storytelling Can Impact Decision-Making (when it really matters)
Storytelling is critical to user experience design for immersive media. This talk demonstrates with "demos" of how VR/AR can transform our thinking in ecology, social change, training and therapy and empathy work.
http://AugmentedWorldExpo.com
GAMIFICATION IN A BOX | Workshop | IstanbulJasmin Karatas
GAMIFICATION IN A BOX was held at the Digital Age Summit in Istanbul on the 3rd May 2017. It is a workshop format, which combines Design Thinking and Gamification in a practical method, which the participants will experiment while the workshop. The key is cards which are designed by myself.
Slides of an interactive lecture in effectuation; theory and practice. Presented in the course Entrepreneurial Behavior @ SAMK university, pori, Finland for students in Toerism Management.
Top 50 Words associated with Entrepreneurial Behaviour
- taken from the responses of participants on "The Enterprise Shed: Making Idea's Happen" - Newcastle University's course on FutureLearn https://www.futurelearn.com/courses/enterprise-shed
Design thinking- La pensée design- التفكير التصميميZohra Kaafar
Le Design Thinking est un processus d'innovation basé sur l'empathie utlisé dans le Sillicon Valley -
Le Design thinking ou la pensée design est une méthode structurée utilisée pour la résolution de problèmes complexes, cette méthode est centrée sur l'humain.
Control has shifted from the brand owners. And marketing agencies are not cutting it anymore. The world is different and the influencers are different.
One crucial change has happened. Marketing has evolved- from linear to exponential.
This presentation outlines the concept of the new influencers and the new influence paradigm
Slides from my recent presentation in Chicago for the IFP Chicago Producers Series. Only a few new things for those of you who have seen me speak before, but I always upload the slides so attendees can get links, notes, etc.
Virtual Reality, Artificial Intelligence, Generation Z, Internet of Things, giffar och millennials. Allt detta och lite till snackades det om under SXSW 2016. Här är spaningar från KAN-teamet.
Hello. My name is Tim Nolan. I head up BBH Labs and serve as the Interactive Group Creative Director at BBH New York. I have proudly served the Internet since 1996. I created this book along with my partner in crime, Jen Lu, a Creative Mutant currently working at Droga 5. We would like to thank Bernstein & Andriulli for granting us access to their amazing roster of talented illustrators and designers to make this endeavor come to life. This book is meant to be used as a point of inspiration through its words and images. It is also, by design, meant to be a fun piece of interactive media to enjoy. There is a lesson tucked away in that last sentence.
A comprehensive report on emerging technologies and best practices for brands. CMOs and brand leaders will find creative digital strategies to drive growth in the year ahead.
Technologies and platforms include mobile and location-based marketing, owned-media channels, online coupons, interactive TV, apps, virtual goods, gaming, augmented reality, social analytics and measurement.
Best practices and market insights include the foundations of digital success, defined brand behaviors within social channels, creativity in the era of co-creation, brand storytelling, crowdsourcing, retail convergence, consumer narcissism, privacy regulations, social coding of sophisticated teens and behavioral marketing.
Read exclusive interviews with some of the tech community’s most-watched start-ups: Figment, PlacePunch, GetGlue, Crimson Hexagon and BlueCava.
Ad crafting updated, the basics of transmedia planningIsabelle Quevilly
What if the days of “integrated” advertising were over? People have shown they can get together to share news and data about what they love.
Look at LOST and Lostpedia, World of Warcraft, AI… Movie and video game industries has worked for long in that direction to support their products over the years.
What if advertising could evolve to a non-linear narrative that your communities can empower on their own?
Media Rules! And Why You Are Doing Needs To Change!abcboston
Changes in both technology and society have affected the communications and operations of nonprofit organizations. In his presentation, Brian Reich, co-author of Media Rules! provides you with the framework for understanding this dynamic world and overcoming its many challenges.
Influence is a social currency connecting those who have knowledge and topical experience with those that seek it. In a fragmented media environment, where millennials consume content and are exposed to marketing messages in a state of “continuous partial attention,” influencers have never been more important.
BUZZMEDIA's massive study of U.S. millennials focuses on the personal dynamics of influence: How influence is created, nurtured, earned and shared via social media. The study details the rise of the influencer as a ‘relatable icon’ and the role these dynamic individuals play in a consumer’s day to day life.
Entertain me or else: How Gen Z is changing everythingJames Dowell
This deck talks about the growth of digital experiences and the ways in which they need to evolve in order to capture the attention of the new wave of decision makers, Gen Z.
Fallon Brainfood: 15 #Winning Ideas for young hopefuls seeking to enter adver...Aki Spicer
Fallon's Rocky Novak (@rockynovak) Director of Digital Development, and Aki Spicer (@akispicer), Director of Digital Strategy present 15 Things You Should Know (but aren’t likely hearing) About Starting Your Career in Advertising. Advice at the intersection of Inspiration and "Scared Straight."
@University of Minnesota Ad Club, November 2011
Top 50 Words associated with Entrepreneurial Behaviour
- taken from the responses of participants on "The Enterprise Shed: Making Idea's Happen" - Newcastle University's course on FutureLearn https://www.futurelearn.com/courses/enterprise-shed
Design thinking- La pensée design- التفكير التصميميZohra Kaafar
Le Design Thinking est un processus d'innovation basé sur l'empathie utlisé dans le Sillicon Valley -
Le Design thinking ou la pensée design est une méthode structurée utilisée pour la résolution de problèmes complexes, cette méthode est centrée sur l'humain.
Control has shifted from the brand owners. And marketing agencies are not cutting it anymore. The world is different and the influencers are different.
One crucial change has happened. Marketing has evolved- from linear to exponential.
This presentation outlines the concept of the new influencers and the new influence paradigm
Slides from my recent presentation in Chicago for the IFP Chicago Producers Series. Only a few new things for those of you who have seen me speak before, but I always upload the slides so attendees can get links, notes, etc.
Virtual Reality, Artificial Intelligence, Generation Z, Internet of Things, giffar och millennials. Allt detta och lite till snackades det om under SXSW 2016. Här är spaningar från KAN-teamet.
Hello. My name is Tim Nolan. I head up BBH Labs and serve as the Interactive Group Creative Director at BBH New York. I have proudly served the Internet since 1996. I created this book along with my partner in crime, Jen Lu, a Creative Mutant currently working at Droga 5. We would like to thank Bernstein & Andriulli for granting us access to their amazing roster of talented illustrators and designers to make this endeavor come to life. This book is meant to be used as a point of inspiration through its words and images. It is also, by design, meant to be a fun piece of interactive media to enjoy. There is a lesson tucked away in that last sentence.
A comprehensive report on emerging technologies and best practices for brands. CMOs and brand leaders will find creative digital strategies to drive growth in the year ahead.
Technologies and platforms include mobile and location-based marketing, owned-media channels, online coupons, interactive TV, apps, virtual goods, gaming, augmented reality, social analytics and measurement.
Best practices and market insights include the foundations of digital success, defined brand behaviors within social channels, creativity in the era of co-creation, brand storytelling, crowdsourcing, retail convergence, consumer narcissism, privacy regulations, social coding of sophisticated teens and behavioral marketing.
Read exclusive interviews with some of the tech community’s most-watched start-ups: Figment, PlacePunch, GetGlue, Crimson Hexagon and BlueCava.
Ad crafting updated, the basics of transmedia planningIsabelle Quevilly
What if the days of “integrated” advertising were over? People have shown they can get together to share news and data about what they love.
Look at LOST and Lostpedia, World of Warcraft, AI… Movie and video game industries has worked for long in that direction to support their products over the years.
What if advertising could evolve to a non-linear narrative that your communities can empower on their own?
Media Rules! And Why You Are Doing Needs To Change!abcboston
Changes in both technology and society have affected the communications and operations of nonprofit organizations. In his presentation, Brian Reich, co-author of Media Rules! provides you with the framework for understanding this dynamic world and overcoming its many challenges.
Influence is a social currency connecting those who have knowledge and topical experience with those that seek it. In a fragmented media environment, where millennials consume content and are exposed to marketing messages in a state of “continuous partial attention,” influencers have never been more important.
BUZZMEDIA's massive study of U.S. millennials focuses on the personal dynamics of influence: How influence is created, nurtured, earned and shared via social media. The study details the rise of the influencer as a ‘relatable icon’ and the role these dynamic individuals play in a consumer’s day to day life.
Entertain me or else: How Gen Z is changing everythingJames Dowell
This deck talks about the growth of digital experiences and the ways in which they need to evolve in order to capture the attention of the new wave of decision makers, Gen Z.
Fallon Brainfood: 15 #Winning Ideas for young hopefuls seeking to enter adver...Aki Spicer
Fallon's Rocky Novak (@rockynovak) Director of Digital Development, and Aki Spicer (@akispicer), Director of Digital Strategy present 15 Things You Should Know (but aren’t likely hearing) About Starting Your Career in Advertising. Advice at the intersection of Inspiration and "Scared Straight."
@University of Minnesota Ad Club, November 2011
As the world goes digital each day, businesses face the challenge of keeping up with the transformation. This is a comprehensive outlook on how brands can engage with consumers in the connected age through various mediums. Most examples are hyperlinked to a more detailed case-study, so please hover over the slides. While I've tried to cover as much ground as I could the digital realm is a vast one. So, please share your thoughts, wisdom and experience in the comments. Hope this proves to be worthy of your time.
Presentation from Infopresse Creativity and Web Strategy Conference in Montreal.
See it live here (Click more for the full link):
http://heehawmarketing.typepad.com/hee_haw_marketing/2011/12/working-with-uncertainty.html
Marketing has evolved- from linear to exponential.
With the phenomenal opportunities that the digital medium provides and the rise of what is called the Social Media.
In part 2 of this 3 series presentation, we take a sneak peek into the DNA of micro-influence with some original real life examples
Keynote material for recent seminar in PPKI. An Indonesian government sponsored event for Indonesia Creative and Digital scene. The material layout some challenges and opportunity in Indonesia Tech and Digital Start Up. Also highlighting Indonesia's first Tech Incubator: Merah Putih Inc.
Key Trends Shaping the Future of Infrastructure.pdfCheryl Hung
Keynote at DIGIT West Expo, Glasgow on 29 May 2024.
Cheryl Hung, ochery.com
Sr Director, Infrastructure Ecosystem, Arm.
The key trends across hardware, cloud and open-source; exploring how these areas are likely to mature and develop over the short and long-term, and then considering how organisations can position themselves to adapt and thrive.
Slack (or Teams) Automation for Bonterra Impact Management (fka Social Soluti...Jeffrey Haguewood
Sidekick Solutions uses Bonterra Impact Management (fka Social Solutions Apricot) and automation solutions to integrate data for business workflows.
We believe integration and automation are essential to user experience and the promise of efficient work through technology. Automation is the critical ingredient to realizing that full vision. We develop integration products and services for Bonterra Case Management software to support the deployment of automations for a variety of use cases.
This video focuses on the notifications, alerts, and approval requests using Slack for Bonterra Impact Management. The solutions covered in this webinar can also be deployed for Microsoft Teams.
Interested in deploying notification automations for Bonterra Impact Management? Contact us at sales@sidekicksolutionsllc.com to discuss next steps.
Dev Dives: Train smarter, not harder – active learning and UiPath LLMs for do...UiPathCommunity
💥 Speed, accuracy, and scaling – discover the superpowers of GenAI in action with UiPath Document Understanding and Communications Mining™:
See how to accelerate model training and optimize model performance with active learning
Learn about the latest enhancements to out-of-the-box document processing – with little to no training required
Get an exclusive demo of the new family of UiPath LLMs – GenAI models specialized for processing different types of documents and messages
This is a hands-on session specifically designed for automation developers and AI enthusiasts seeking to enhance their knowledge in leveraging the latest intelligent document processing capabilities offered by UiPath.
Speakers:
👨🏫 Andras Palfi, Senior Product Manager, UiPath
👩🏫 Lenka Dulovicova, Product Program Manager, UiPath
GraphRAG is All You need? LLM & Knowledge GraphGuy Korland
Guy Korland, CEO and Co-founder of FalkorDB, will review two articles on the integration of language models with knowledge graphs.
1. Unifying Large Language Models and Knowledge Graphs: A Roadmap.
https://arxiv.org/abs/2306.08302
2. Microsoft Research's GraphRAG paper and a review paper on various uses of knowledge graphs:
https://www.microsoft.com/en-us/research/blog/graphrag-unlocking-llm-discovery-on-narrative-private-data/
LF Energy Webinar: Electrical Grid Modelling and Simulation Through PowSyBl -...DanBrown980551
Do you want to learn how to model and simulate an electrical network from scratch in under an hour?
Then welcome to this PowSyBl workshop, hosted by Rte, the French Transmission System Operator (TSO)!
During the webinar, you will discover the PowSyBl ecosystem as well as handle and study an electrical network through an interactive Python notebook.
PowSyBl is an open source project hosted by LF Energy, which offers a comprehensive set of features for electrical grid modelling and simulation. Among other advanced features, PowSyBl provides:
- A fully editable and extendable library for grid component modelling;
- Visualization tools to display your network;
- Grid simulation tools, such as power flows, security analyses (with or without remedial actions) and sensitivity analyses;
The framework is mostly written in Java, with a Python binding so that Python developers can access PowSyBl functionalities as well.
What you will learn during the webinar:
- For beginners: discover PowSyBl's functionalities through a quick general presentation and the notebook, without needing any expert coding skills;
- For advanced developers: master the skills to efficiently apply PowSyBl functionalities to your real-world scenarios.
Builder.ai Founder Sachin Dev Duggal's Strategic Approach to Create an Innova...Ramesh Iyer
In today's fast-changing business world, Companies that adapt and embrace new ideas often need help to keep up with the competition. However, fostering a culture of innovation takes much work. It takes vision, leadership and willingness to take risks in the right proportion. Sachin Dev Duggal, co-founder of Builder.ai, has perfected the art of this balance, creating a company culture where creativity and growth are nurtured at each stage.
Kubernetes & AI - Beauty and the Beast !?! @KCD Istanbul 2024Tobias Schneck
As AI technology is pushing into IT I was wondering myself, as an “infrastructure container kubernetes guy”, how get this fancy AI technology get managed from an infrastructure operational view? Is it possible to apply our lovely cloud native principals as well? What benefit’s both technologies could bring to each other?
Let me take this questions and provide you a short journey through existing deployment models and use cases for AI software. On practical examples, we discuss what cloud/on-premise strategy we may need for applying it to our own infrastructure to get it to work from an enterprise perspective. I want to give an overview about infrastructure requirements and technologies, what could be beneficial or limiting your AI use cases in an enterprise environment. An interactive Demo will give you some insides, what approaches I got already working for real.
Encryption in Microsoft 365 - ExpertsLive Netherlands 2024Albert Hoitingh
In this session I delve into the encryption technology used in Microsoft 365 and Microsoft Purview. Including the concepts of Customer Key and Double Key Encryption.
Connector Corner: Automate dynamic content and events by pushing a buttonDianaGray10
Here is something new! In our next Connector Corner webinar, we will demonstrate how you can use a single workflow to:
Create a campaign using Mailchimp with merge tags/fields
Send an interactive Slack channel message (using buttons)
Have the message received by managers and peers along with a test email for review
But there’s more:
In a second workflow supporting the same use case, you’ll see:
Your campaign sent to target colleagues for approval
If the “Approve” button is clicked, a Jira/Zendesk ticket is created for the marketing design team
But—if the “Reject” button is pushed, colleagues will be alerted via Slack message
Join us to learn more about this new, human-in-the-loop capability, brought to you by Integration Service connectors.
And...
Speakers:
Akshay Agnihotri, Product Manager
Charlie Greenberg, Host
GDG Cloud Southlake #33: Boule & Rebala: Effective AppSec in SDLC using Deplo...James Anderson
Effective Application Security in Software Delivery lifecycle using Deployment Firewall and DBOM
The modern software delivery process (or the CI/CD process) includes many tools, distributed teams, open-source code, and cloud platforms. Constant focus on speed to release software to market, along with the traditional slow and manual security checks has caused gaps in continuous security as an important piece in the software supply chain. Today organizations feel more susceptible to external and internal cyber threats due to the vast attack surface in their applications supply chain and the lack of end-to-end governance and risk management.
The software team must secure its software delivery process to avoid vulnerability and security breaches. This needs to be achieved with existing tool chains and without extensive rework of the delivery processes. This talk will present strategies and techniques for providing visibility into the true risk of the existing vulnerabilities, preventing the introduction of security issues in the software, resolving vulnerabilities in production environments quickly, and capturing the deployment bill of materials (DBOM).
Speakers:
Bob Boule
Robert Boule is a technology enthusiast with PASSION for technology and making things work along with a knack for helping others understand how things work. He comes with around 20 years of solution engineering experience in application security, software continuous delivery, and SaaS platforms. He is known for his dynamic presentations in CI/CD and application security integrated in software delivery lifecycle.
Gopinath Rebala
Gopinath Rebala is the CTO of OpsMx, where he has overall responsibility for the machine learning and data processing architectures for Secure Software Delivery. Gopi also has a strong connection with our customers, leading design and architecture for strategic implementations. Gopi is a frequent speaker and well-known leader in continuous delivery and integrating security into software delivery.
Transcript: Selling digital books in 2024: Insights from industry leaders - T...BookNet Canada
The publishing industry has been selling digital audiobooks and ebooks for over a decade and has found its groove. What’s changed? What has stayed the same? Where do we go from here? Join a group of leading sales peers from across the industry for a conversation about the lessons learned since the popularization of digital books, best practices, digital book supply chain management, and more.
Link to video recording: https://bnctechforum.ca/sessions/selling-digital-books-in-2024-insights-from-industry-leaders/
Presented by BookNet Canada on May 28, 2024, with support from the Department of Canadian Heritage.
5. Divergent Thinking is the free
form, often spontaneous,
exploration of many novel ideas.
Convergent Thinking is the
search for the most correct
answer to a clearly defined
problem.
Bud Caddell
16. genius is 0.48% inspiration
99.52%perspiration
weirandwong.com
robin wong
@robinow
Editor's Notes
I was asked to talk here today by the people running digitalshoreditch, and I was thinking about what the most important thing I had learnt over my time was as a creative technologist, and that really is all about how to make great ideas and turn them into reality\n
we’re a digital production company, we work for agencies and brands, and we help them bring digital ideas to life, also a founder of CeeTee and trying to stoke up interest in running a startupweekend in August\n
some of the things I’ve built in the past\n
great quote to describe where we want to get to as creatives and innovators\n
Bud sums up the kind of thinking that we should be aiming for, he goes on to say that anybody can make ideas happen, because great creative ideas comes from balancing divergent thinking and convergent thinking, and also from bouncing ideas back and forth between these 2 ways of thinking\n
traditionally at the end of the production line, Creative Technologists are the people that you should be helping you come up with ideas. They sketch in code, they speak with the aid of motion graphics, and they explain ideas with interactive prototypes that cut through waffle and documents that try and often fail to describe how great a digital idea is\n
a lot of creativity these days is also based round remixing ideas, creating something new, by copying elements of something old or taking a new spin on a technology to subvert it’s use, using open source code etc. Expose your mind to as much random material on technology, culture, science, arts, comedy and engineering as possible\n
creative technologists are able to do things largely due to the nature of sharing ideas amongst the open source community. Right now, MAKE magazine is trying to convince corporate giants to open-source products they’ve bought out and subsequently mothballed, like Cisco’s $500m purchase of flip that they’re binning\n
leave a pad of paper by the bed, relaxation and REM sleep actually encourage chemicals within the brain to make unexpected associations. As soon as you are awake, your brain releases chemicals so it can focus on the job of keeping you alive. Famous thinkers throughout history devised ways of waking themselves up during sleep so they could capture moments of inspiration. Person X used to fall asleep with a heavy book in his hand. My best thinking almost always happens in the shower\n
plan for change to happen, start with a minimum viable product, focus on value for users, and describe everything in how it meets a user’s expectations and reacts to their behaviour\n
\n
get feedback from your users and from your team, trust them, don’t try to predict or control them, \n
\n
someone who came up with a few bright ideas once said\n
to illustrate that is perfect modern tale....anyone seen the social network? zuckerberg took an idea, and used his technological and production capabilities to make it happen\n
someone who came up with a few bright ideas once said\n
