The document outlines a business proposal for an image makeover studio in Delhi, aimed at enhancing clients' appearances through various services like makeup, styling, and fitness consultancy. It details the target demographic of upper-class individuals aged 25 and above, a comprehensive pricing structure for services, and a marketing strategy that includes partnerships with restaurants and social media promotions. Additionally, it identifies competitors in the industry and emphasizes the importance of a unique portfolio and tailor-made offerings.

1. A La Mode
Discover What’s Possible

2. *Image makeover is a process through which one can
get their appearance enhanced.
*High disposable income.
*Image makeover good make up and beauty
treatment.
*styling tips according to their body type.
Introduction

3. Business Idea
*Business idea of opening a makeover studio based
upon Delhi.
*Full time makeover program
*Cater to particular traditional occasion, formal parties
even ,commercial events.to build a perfect image and
*To keep an attractive appearance.

4. Portfolio

8. Unique in terms of body analysis and styling.
Create a digital 3d model of makeup and stying for refrence.
Fitness consultancy also from renowned fitness.
Unique Selling Preposition

13. Age 25 and above

14. Age 25 and above

15. Age 25 and above

16. Age 25 and above
Icome, upper class

17. Age 25 and above

19. Age 25 and above

20. Strenght.Weekness.Oppurtunity.Threat

21. Capital investment plan:
Initial investment
to be 25 lakhs
(amongst us six).
Expenditure plan
interiors and furnitures:
5 lakhs
Body type
measurement software :
10 lakhs

22. Services Offered

23. Styling Packages:
Personal Shopping:Charge: Rs.25000/-
Makeup and hairstyle:-Charge: Rs.10000/-
Wardrobe Edit:Charge: Rs.15000/-
Youth Package:Charge: Rs.10000
Full Makeover
Charge: Rs.60000/-
(Final 3 looks with makeup & hairstyle)
Charge: Rs.50000/-
(Final 3 looks with only makeup & hairstyle suggestion)
Bridal
Trousseau:Charge: For Bride Rs. 115,000
For Groom Rs. 85,000/-
Urgent personal styling
Charge: Rs.4000/.
Bridal Trousseau:
Charge: For Bride Rs. 115,000/-
For Groom Rs. 85,000/-
Make up & Hairstyling Packages
Bridal make up: starts from Rs. 25,000/-
Party make up: Starts from Rs. 8,000/-

24. Marketing strategy
Gift vouchers
for the
customers.
G
Proposal for
restraunts,
high profile clubs
P
Tie up
with the
cosmetic store
T
Social network
promotions like
small competitions
S
Association
with other
beauty salons.
A
Association
with gym or
fitness centre.
A A P
Association
with
fashion designer
Promote our
business on different
social media platforms.

25. Supplementary Services:
1Fitness Consultancy
2Food & Beverages

26. Competitors
*All businesses face competition.
*Our competitor could be a new business
offering a similar product that makes your own redundant.
*Our competitors are:
- Maven chic,
-Sangeeta bahl,
-Babita jaishankar
-Lakme online makeover application