How to Use Mailchimp to Create and Send an Email Newsletter

How to Use
MailChimp
to Create and Send
an Email Newsletter
© Elizabeth Gesta 1

MailChimp
provides
marketing automation
for e-commerce businesses.

With
MailChimp,
Send beautiful emails,
connect your e-commerce store,
advertise, and build your brand.

To start, open your browser.

Type in the URL:
“mailchimp.com”.

Press Enter
and you’ll see this.

Click on “Sign Up Free.”

Input your email,
username and password.

Click on “Get Started”.

It prompts you to check
your email.

Open an new tab.

Type in “gmail.com” then
press Enter.

your email account will
automatically display

if you have not logged out
from your previous login.

Click on the MailChimp
message.

Click “Activate Account.”

Click “I’m Not A Robot.”

Type in your First name
and Last name.

Click “Continue.”

Input the name of your
business and website.

Input your address.

Click on “Yes” if you
intend to sell online.

Then click “Continue.”

Connect to social media by
clicking on the “+” sign.

A pop-up appears.
Click “Continue…”

Click “Let’s Go!” to
proceed.

Just click “x” to close this
window

to show you the Dashboard
with the main menu.
Main Menu

In making the first
campaign,

Start your email list by
clicking on “Lists”

List is where you can store
your contacts.

See that we already
created a list,

“ProsperityMindset,”
as we created an account.

Click “Create List” so we
can make a new one.

Click “Create List” again.

Put in details for our list
by first naming our List.

Put in email address
where people will reply to.

Enter who your emails will
come from

Type in a short reminder

about how the recipient
joined your list

It will be placed at the
footer area.

Scroll down to see the
Notifications to be sent

to you when somebody
subscribes or unsubscribes.

Tick on the last two boxes.

Click “Save.”

Click on “Settings.”

Click “List name and
defaults.”

Scroll down to
“Campaign Defaults.”

Tick the“Send a final
welcome email”

if you are providing a free
gift or a lead magnet.

Click “Save List and
Campaign Defaults.”

To add subscribers to your
list, click “Add contacts.”

Click on “Import contacts”
only if you already

have a list of subscribers.
But for now,

let’s add manually by
clicking “Add a subscriber.”

Complete the fields.

Click “Subscribe.”

Step 4
These are forms that subscribers
fill out in order to subscribe from
your mailing list.

Click “Signup forms.”

Click on “General forms.”

The URL shown is the link
to your mailing list.

Hover around on each
field and notice

that you can opt to make
changes on each field.

Click “edit.”

Click on the image icon.

Click “Upload.”

Select the image.

Click “Open.”

Edit the width, height and
proportions of the image.

Click
“Save & Insert Image.”

Highlight and
delete the text.

Click the “Center icon” to
centralize the image.

Click “Save & Close.”

Now, add some texts.

Click on “Last Name” field
and see the

“+ -” sign appear.
Click on the“-” sign

because we don’t need to
ask it from the subscriber.

Type the word “DELETE”
in the box.

Click on “Delete” button.

Tick on HTML as the
preferred format.

You can add more fields
by clicking

on any tab under
“Add a field.”

Click “Design it” to
enhance the form design.

Use the menus to make
changes

to the overall appearance
of the signup form.

Here is now
how it looks like.

Step 5
Where subscribers can get a free
file or lead magnet through a link.

To edit the
final welcome email,

click “Signup form.”

Click on
“Final welcome email.”

This is how it looks like.

Modifying this is the same
process as the first form.

While editing your
content,

insert your lead magnet
by,

highlighting the image

or the text whichever you
prefer.

Click on the link icon.

Type in the URL link to
your lead magnet.

Click “Insert.”

Now that is done,

you can now add it to
social media plaforms,

Youtube channel or your
website.

To do this, copy the link of
the Signup form URL.

Paste it on your facebook
page.

Click “Publish.”

This is what people will
see.

This is what appears when
the link is clicked.

They will enter the
required field and

click “SUBSCRIBE NOW.”

They will tick “I’m not a
robot”

and click
“SUBSCRIBE NOW.”

They will go to their email
account to confirm.

They will click on the
confirmation message.

Then they will click “Yes,
subscribe me to this list”

to confirm the subscription.

They will then get the
Final Welcome Email.

In their email inbox, they
will click on this message.

When they click on the
link,

it will lead them to their
gift or lead magnet.

There you have it.
Next thing you’ll now is
integrating MailChimp with
Google Analytics, creating
templates and sending regular
campaigns, making landing
pages and so much more.
Make email marketing easier
with
MailChimp.

How to Use Mailchimp to Create and Send an Email Newsletter

Recommended

Recommended

More Related Content

Recently uploaded

Recently uploaded (20)

Featured

Featured (20)

How to Use Mailchimp to Create and Send an Email Newsletter