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Interactive Design & Media Application




“Made to Measure”     Web Service




                Mao, Jingle | maojingle.wordpress.com
VISION
    The Internet is becoming more and more interactive.
Digital devices help transforming information into digital format,
web applications enable every person to become a distributor of
information, and social networking complicates and speeds up
the transmission of information. In other words, we human are
facing an information era, which is built by technology, contains
vast informan that we have never imagined before.


    But the problem is: although the resources s
eem infinite, if we can’t find them, they are like not exsiting! How
can we use the Internet efficiently without overwhelming by
the tremendous amount?
What is M-T-M
The “M-T-M” is a web service.



It helps people:

- Resolve information overloads in the dotcom age.

- Utilizing ri

ch online resources to live a better life.
What isn’t M-T-M
- Social Networking
 We won’t help you contacting with your friends.
 ( With the internet )


- Media
 We won’t send you advertisement.
 ( Service )
The Definition of Advertisement
Advertising is the nonpersonal communication of information usually
paid for and usually persuasive in nature about products,services or
ideas by identified sponsors through the various media.


                                      - American Marketing Association




         The shoes that we
         saw last time are on sale!          That’s great !




                               AD?
Four Distinguish Features


   Accurate       Personalised




   Controllable   Private
We support what you want              We explore what you need

                           Accurate
when you want it                              even you ignored



                  !                            ?
Personalised
We change for each person                               We change if you change




                                           Cartoon
                                           Basketball
                                           Top universities
                                           ......
                                                                      Michael
                                                                 at the age of 18




                                           Future career
                                           Basketball
                                           Relationship
                                           ......

                                                                      Michael
                                                                 at the age of 23
Controllable
The sercive is controllable                        The relation is controllable




              Visual form
               - font
               - spacing
               ...                                    Add / Reduce

              Tools
               - widgets
               - Plug-in                              Create / Delete
               ...

              Display mode
               - via offical site                     On / Off
               - via E-mail
               - via RSS
               - via mobile
This is not about sharing
                                  Private              You own your information




                                                                  D:/ MtM / Dbase




                                        Service-side Database    Local Database




  COMMENTS           YOUR NOTE

  MASS POPULAR       YOUR TASTE

  NETWORK            YOUR INTERNET
MISSION

            Lasting
          Trustworthy
           Reliable

           Relationship
MISSION
     What we will do ?
     - Apply valuable information

     - Protact pivacy

     - Combine personal needs and market supply
     - Develop convenient user experience
MISSION
     What we won’t do ?
     - Keep personal information

     - Sale personal information

     - Send junks

     - Do anything without authorization
GOAL



Human Friendly Cyberspace
You & Internet
JUST

You & M-T-M
APPENDIX                      Design Process

       Brainstorming

Concept generation
       Like Service Research
       Focus Group Disscussion
       Project modification

Blueprint
       Function Analysis
       Flow chart


Wareframe
       Information Architecture
       User Interface


Prototype

Artist’s statement


User testing


Project refinement
APPENDIX           Revisions


                       Proposal                             Blueprint                          Wireframe


            - How to protect users’ personal    - Security problem.                 - Coupons will promote user’s
              privacy?                                                                intention to use the service.
Feedbacks   - How to collect users’ usage                                           - Explore the weak links.
              record in different situations?




            - Cut the service into steps and    - Introduce the most sensitive      - Add reliable preference measure.
              make it easy to start.              function when a basic relation
                                                  has been built.                   - Enhance the ability of exploring
 Changes    - Base the service on website.                                            the weak links between user’s
                                                - Put users’ personal information     favors.
                                                  on local computer.




            - Customer acceptance.              - Metaphor:                         - Products share our homes and
                                                  interpersonal communication.        malls, and have wants and lives
            - Product has personality.                                                of their own.
Rationals                                       - Human behavior.
            - Remove abstraction from                                               - The theory of six degree.
              interaction                       - Humane.

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Made to Measure Web Service

  • 1. Interactive Design & Media Application “Made to Measure” Web Service Mao, Jingle | maojingle.wordpress.com
  • 2. VISION The Internet is becoming more and more interactive. Digital devices help transforming information into digital format, web applications enable every person to become a distributor of information, and social networking complicates and speeds up the transmission of information. In other words, we human are facing an information era, which is built by technology, contains vast informan that we have never imagined before. But the problem is: although the resources s eem infinite, if we can’t find them, they are like not exsiting! How can we use the Internet efficiently without overwhelming by the tremendous amount?
  • 3. What is M-T-M The “M-T-M” is a web service. It helps people: - Resolve information overloads in the dotcom age. - Utilizing ri ch online resources to live a better life.
  • 4. What isn’t M-T-M - Social Networking We won’t help you contacting with your friends. ( With the internet ) - Media We won’t send you advertisement. ( Service )
  • 5. The Definition of Advertisement Advertising is the nonpersonal communication of information usually paid for and usually persuasive in nature about products,services or ideas by identified sponsors through the various media. - American Marketing Association The shoes that we saw last time are on sale! That’s great ! AD?
  • 6. Four Distinguish Features Accurate Personalised Controllable Private
  • 7. We support what you want We explore what you need Accurate when you want it even you ignored ! ?
  • 8. Personalised We change for each person We change if you change Cartoon Basketball Top universities ...... Michael at the age of 18 Future career Basketball Relationship ...... Michael at the age of 23
  • 9. Controllable The sercive is controllable The relation is controllable Visual form - font - spacing ... Add / Reduce Tools - widgets - Plug-in Create / Delete ... Display mode - via offical site On / Off - via E-mail - via RSS - via mobile
  • 10. This is not about sharing Private You own your information D:/ MtM / Dbase Service-side Database Local Database COMMENTS YOUR NOTE MASS POPULAR YOUR TASTE NETWORK YOUR INTERNET
  • 11. MISSION Lasting Trustworthy Reliable Relationship
  • 12. MISSION What we will do ? - Apply valuable information - Protact pivacy - Combine personal needs and market supply - Develop convenient user experience
  • 13. MISSION What we won’t do ? - Keep personal information - Sale personal information - Send junks - Do anything without authorization
  • 17. APPENDIX Design Process Brainstorming Concept generation Like Service Research Focus Group Disscussion Project modification Blueprint Function Analysis Flow chart Wareframe Information Architecture User Interface Prototype Artist’s statement User testing Project refinement
  • 18. APPENDIX Revisions Proposal Blueprint Wireframe - How to protect users’ personal - Security problem. - Coupons will promote user’s privacy? intention to use the service. Feedbacks - How to collect users’ usage - Explore the weak links. record in different situations? - Cut the service into steps and - Introduce the most sensitive - Add reliable preference measure. make it easy to start. function when a basic relation has been built. - Enhance the ability of exploring Changes - Base the service on website. the weak links between user’s - Put users’ personal information favors. on local computer. - Customer acceptance. - Metaphor: - Products share our homes and interpersonal communication. malls, and have wants and lives - Product has personality. of their own. Rationals - Human behavior. - Remove abstraction from - The theory of six degree. interaction - Humane.