From two given hints you have to identify the logo of a company. If you fail to identify the logo from the hints then the partial or complete logo will be displayed. First 13 logos will be of Indian companies and the next 13 logos will be of global brands.
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An advertisement (or "ad" for short) is anything that draws good attention towards these things. It is usually designed by an identified sponsor, and performed through a variety of media. Ads appear on television, as well as radio, newspapers, magazines and as billboards in streets and cities.
There are so many brands which became in the top list of customers minds.It is not less importance for their logos also.These unique, professional logos make them to stand out in industry and bring the values reminding their corporate identity.
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LOGO DESIGN
This project is an opportunity to create a unique logo for a fictional company.
Objective: To create a logo for one of the following company's that captures the attention of the demographic while depicting the nature of the business. You will also develop a branding guidelines sheet for your logo. The brand guide will include color & type; along with images utilizing logo on building structure and street advertisement as a communication device.
Graphic Design skills: Formal elements of design such as focal point, hierarchy, eye flow (continuation), unity through grids, balance using negative and positive space.
Typographic Concepts: Typographic rules, leading, kerning, alignment, use of serif, sans serif, and script type faces. Using classic typefaces or typeface that communicate a style, purpose or message.
Computer Layout Skills: Photoshop: Tools, techniques, layers to create a logo.
Style: You want to make sure it will fit well in your company's theme. Look at examples of company logos to see what has been done and what you can do.
logo types
Pictorial / Abstract Symbol:
[Click on the arrow to see samples] This type of mark represents the company in a simple but bold manner. Most often represented through an abstract design. Usually, the ideas and concept behind the logo are complex, yet are represented in the simplest form possible. The abstract symbols can often take on a target market or stylistic form, (technology, health care, or nonprofit, etc). However, in many cases you will find a graphic representation of a pictorial object in a logo mark; a recognizable noun, (an apple, a panda bear, a rabbit, a tree, etc).
Wordmark:
[Click on the arrow to see samples]
Other samples click here This logo type is a uniquely styled font type that spells out the company or brand name. Technology companies usually use this type of logo, as stylized text looks best on electronics and expresses the sophistication of a company. Examples of a wordmark include Sony, Samsung and Microsoft. Other great examples are Facebook and Google, the world’s most visited website. However, word marks are used in other industries as well and often become iconic in their typographic treatments, such as Coca Cola, Disney, Ray Ban, or Subway.
logo types
logo types
Lettermark:
[Click on the arrow to see samples]
This type of logo is exclusively typographic. The lettermark uses the company name written ...
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Logo quiz 2019 (Indian and global brands)
1.
2. RULES
Each team will be asked to identify two different logos.
Two hints will be provided for each question.
30 marks will be awarded for the correct answer after the first
hint is been displayed,
20 marks will be awarded for the correct answer after the
second hint is been displayed.
If the participants fail to identify the logo even after two hints
then the logo will be displayed partly or completely and 10
marks will awarded for the correct answer.
Each hint and logo will be displayed only for 30 seconds.
If a team gives the wrong answer then they won’t be given
another chance to answer.
No passing.
No negatives.
4. 1.
• It is said that the inspiration for this
particular logo came from the Ahmedabad
city's Kankaria Lake. If you zoom in to
Kankaria Lake on Google Maps, you can
find an image which looks similar to the
logo.
• The logo also suggests a keyhole which is
said to be the symbol of safety, security
and strength.
8. 2.
• The new logo represents the way this
company "connects the dots" for its clients
integrating deep technology and domain
expertise, applying insights from across
industries.
• The old logo was a multi-coloured sunflower
which was introduced in 1998.
12. 3.
• The logo shows a square block at the centre
resembling a building and the four corner
walls being a focus symbol seen in cameras.
• The geometric design of the logo in blue,
white and red make it strong in terms of
visibility as a symbol.
16. 4.
• The logo symbolises two blue arms folded in
the form of namaste in a suffused white
background.
• The logo also consists of three letters which is
the abbreviation of the actual company name
20. 5.BONUS QUESTION
• The designer of the logo Devashish Battacharya
started with the human eye, as a part of
classroom exercise. He drew two curves around
it, depicting, as he says, “the yin and the yang”,
and submitted his work to his teacher Vikas
Satwalekar.
• Reports says that out of the 14 designs submitted
– by eight students and six faculty members of
National Institute of Design – Prime Minister
Indira Gandhi picked his design.
24. 6.
• The future is full of energy is what the logo
signify with its curved lines joining together
like a stream of energy being poured into a
vehicle.
• Colours of red in the bold letters within the
blue circle provide contrast between letters
and shape giving elegance of its own . The
symmetry looks the logo look simple and
balanced .
28. 7.
• This is a new logo of the company which
stands for the new face of India. This logo is
difficult to comprehend through red and white
pieces seems to convey abstract ‘H’ even if
difficult to spot at first sight.
• The angular formation of ‘H’ symbolises that
the company is no longer dependent on
foreign expertise for its brands. It will be
focusing on its own engineering capabilities.
32. 8.
• Red and orange colour in the logo signifies
"vigour and advancement," the government of
India said in a press release.
• The logo consists of a red coloured flying swan
with the 'Konark Chakra' in orange, placed
inside it.
36. 9.
• The original logo of the company was the Banyan
Tree. The new identity of the company
modernizes the 100-year old equity of the brand
by transforming the tree.
• If you observe closely, you will see that the tree
trunk mirrors the form of three people with their
arms raised conveying exultation in achievement.
The broad trunk represents stability and its
multiple branches represent growth.
40. 10.
• The logo has two elephants trying to pull
apart a piece of wood and behind the
elephants a part of sun is visible .
• The logo is a colour combination of orange
and blue in which the brand name is written in
blue.
44. 11.
• The Sanskrit sentence “Yogakshemam
Vahamayam” is written in the logo which
means that “I shall ensure the safety and well-
being of my devotees”.
• The logo has two hands gently circling a lamp
in which the lamp symbolizes ‘light’-light that
sheds darkness and brings hope and the hand
symbolize “to secure/to protect”.
48. 12.
• The letter form for ‘Ka’ (‘क’) in the
Devanagari script was crafted to include the
symbol for infinity in its form.
• The group has thought on the basic tenets of
economists that, man’s needs are unlimited.
The infinite ‘Ka’ (‘क’) symbolises that we have
the infinite number of ways to meet those
needs.
52. 13.
• The sharp colour contrast of the blue font and
the red image of an animal pointing to the
right of the viewer gives the logo the internal–
both compositional and symbolic-dynamics.
• The main symbol of the brand is a leaping red
horse. The fiery horse in Indian culture
symbolizes unstoppable run, fantastic speed
and at the same time – time in a global sense.
57. 1.
• The logo has a hidden message for the whole
world hidden in the Big Blue logo that
represents it’s company.
• The white lines passing through give the
appearance of the equal sign, representing
equality.
61. 2.
• This particular logo is a tribute to the
company’s history in aviation.
• The logo shows a propeller in motion with the
blue part representing the sky. This is due to
the company’s role of building aircraft engines
for the German military during World War II.
65. 3.
• The individual parts of the logo spells out the
letters of the company name.
• There are three ellipses visible in the
company’s logo. Each ellipse represents the
heart of the customer, the heart of the
product and the heart of technological
progress.
69. 4.
• The logo symbolizes trust or handshake
between the company and its clients, as the
energy flows between the side bars of the
logo.
• The logo is basically a stylized image of the H
letter, designed in a very fluid and suave way
and embedded into an oval shape.
73. 5.BONUS QUESTION
• The is well-known for designing, manufacturing,
and selling networking equipment. Therefore
they decide to incorporate an illustrated digital
signal into their logo.
• The logo looks like an abstract of the famous Gold
Gate bridge in San Francisco. By choosing this
design, the company managed to both convey
what they do and where they are located at.
77. 6.
• A clean and elegant logo, with 2 vibrant
colours in which all the letters are touching
each other.
• There is an arrow symbol between the letters
E and X which connote the meaning of a
forward looking brand.
81. 7.
• The first two letters of the logo symbolises an
analog wave.
• The last two letters are similar to the numbers
1and 0 which are symbols of a digital signal.
85. 8.
• The logo is an unfinished sphere constructed
from jigsaw pieces.
• Each piece bears a letter or other character,
symbolizing the multilingualism of the
organization.
89. 9.
• The logo consists of two letters in pink and
blue colours.
• The pink part of the two letters make up the
number 31 which represents the 31 flavours
which the company is known for.
93. 10.
• The logo consists of a picture of a mountain
which is believed to be the Matterhorn which
is in the Swiss Alps.
• If you take a closer look at the logo you would
notice a white bear in the mountain.
97. 11.
• The old logo consisted only of the company’s
name written in Orange and pink colours.
• The current version, which was adopted in
2006, includes a steaming coffee cup outlined
in brown with a “DD” monogram.
101. 12.
• The iconic black-and-white label was introduced
in 1911.This was exactly the year when the
founder of the company died, and some sources
mention that the black colour was chosen for the
label in honour of the founder’s passing.
• The central part of the current label is an oval-
shaped element with a kind of coiled strand
around it. Inside the oval structure, there is the
“Old No.7” insignia.
105. 13.
• This particular logo is older than the company
itself. In fact, it is 35 years older . The image
depicting a bird (interpreted as a crane) in
flight was designed in 1918 by Otto Firle, a
German architect and artist.
• Next to the encircled bird, there’s the name of
the company, given in a minimalistic, legible
type.