Lizzie Courey is an innovative strategic leader in the hospitality industry. She has led multi-million dollar budgets and capital investment projects with over 60 team members. Throughout her career, her clarity, consistency and character have enabled her to take on increasingly higher leadership positions. She creates long and short term goals to develop strategic business plans and manages growth while maintaining a competitive edge.

1. STRATEGIC Hospitality MARKETING
LEADER
http://www.lizziecourey.moonfruit.com
Performance
Clarity,
consistency
and
character
during
her
entire
career
have
worked
together
in
her
increasingly
higher-­‐level
leadership
positions.
She
has
lead
multi-­‐million
dollar
budgets
and
resort’s
capital
investment
projects
with
direct
and
indirect
reports
totaling
over
60
team
members.
Lizzie
is
an
innovative
leader
with
vast
international
exposure
who
discovers
and
maximizes
resources
while
also
increasing
the
value
of
the
organization
and
its
competitive
edge.
Her
managing
&
communicating
skills
drive
those
around
her
to
deliver
and
utilize
their
potential
regardless
of
their
reporting
relationship.
She
grows
yield
by
assembling
all
organizational
elements
contributing
to
a
committed,
unified
effect.
She
builds
business
relationships
through
trust,
enthusiasm
and
integrity,
while
maintaining
a
fair,
firm
and
friendly
approach.
Vision
As
a
valued
team
member,
Lizzie
is
a
leader
requested
by
top-­‐tier
executives
for
high-­‐level
project
development
with
mission
critical
market
demands
and
customer
situations.
A
strategic
leader
and
thinker,
Lizzie
can
be
depended
upon
to
address
issues
with
utmost
effectiveness
and
resolution.
She
provides
critical
guidance,
support
and
continuous
improvement
to
move
the
organization
forward
to
achieve
strategic
business
objectives.
Strategy
She
has
created
and
established
long
and
short
-­‐
term
goals
explicitly
to
develop
business
plan
models
that
illustrate
the
linkages
between
inputs,
including
marketing
actions,
financial
expenditure,
competitive
activities
and
organizational
development
and
expected
results
to
achieve
the
capital
project
goals
so
as
to
manage
growth
and
maintain
competitive
edge.
Her
approach
is
to
organize
marketing
and
capital
project
metrics
to
achieve
both
short-­‐
term
survival
and
long-­‐term
growth,
using
parameters
such
as
Customer
Equity,
Net
Present
Value,
Return
on
Investment
(ROI)
and
Discounted
Cash
Flow
(DCF)
as
valuable
tools
in
strategy,
planning
and
forecast
project’s
performance
&
assessment.
Responsible
for
creating,
communicating
and
delivering
value
to
clients
and
managing
company'
s
relations
with
customers,
investors
and
stakeholders
by
generating
strategies
for
specific
types
of
expenditure
and
management
of
marketing
resources
such
as
prime
pricing,
advertising,
promotion
and
social
media
and
market
research.
Value
Based
on
her
managerial
appreciation
of
harmony
and
p roductivity
she
fosters
a
comprehensive
understanding
of
results,
risk
and
cultural
aesthetics.
Lizzie
is
loyal
to
her
personal
goal
of
delivering
high-­‐value
and
profitable
projects
that
meet
strategic
needs
and
contribute
ongoing
benefits.
As
a
crucial
team
member
she
d evelops
state
of
the
art
projects
and
b rings
innovation,
p assion
and
resources
to
deliver
a
new
experience
in
hospitality.
Utilizes
overarching
activities
and
strong
leadership
skills
and
cost
containment
to
maximize
overall
resort
profitability.
http://www.linkedin.com/in/lizanettecourey