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BREEDING	
BERRY	
PLANTATION	
Startup	Tour	
Kaliningrad	2016
Breeding	berry	planta;on:	
-  crea&on	and	paten&ng	of	new	varie&es	of	berry	
crops	for	commercial	cul&va&on;	
-  development	of	technologies	of	precision	
agriculture,	agro	-	and	biotechnology	of	cul&va&on	
and	plant	protec&on	–	results	of	breeding	work.		
	
	
	
Net	investment	=	250	million	rubles	for	10	years	
Revenue	>	$	1	billion	/	year	
The	ability	to	scale	in	5-10	and	more	;mes.	
NPV	15	лет	=	350	mil	rub	 IRR	=	46%		 DPP	=	12	yrs	 d	=	20%
VLADIMIR	KUKUSHKIN	
Project	organiza;on,	financing,	sales		
	
Project	director,	entrepreneur	
Tel.	+7	(916)	267-01-67	
hep://www.livenskoe.ru		
IVAN	SUPRUN	
Selec;on	and	Breeding	
	
Head	of	the	laboratory	of	gene&cs	and	microbiology	of	
the	RUSSIAN	North	Caucasus	zonal	research	Ins&tute	of	
hor&culture	and	vi&culture,	candidate	of	biological	
sciences	
OKSANA	KREMNEVA	
Biological	plant	protec;on	
	
Leading	researcher,	laboratory	of	immunity,	State	
Research	Ins&tute	of	Biological	plant	protec&on,	
candidate	of	biological	sciences
High	market	poten;al:	
•  import	dependence	–	85-90%	is	imported	fresh	
berries	
•  the	level	of	consump&on	of	fresh	berries	is	3-5	&mes	
lower	than	in	Europe	and	the	United	States	
•  no	commercial	berry	planta&ons	in	Russia	(e.g.	
blueberry:	200-250	Ha	in	RF	+	Belorussia	vs	8.500	
Hectares	only	in	Poland)	
•  the	lack	of	modern	Russian	varie&es*	for	the	
development	of	industrial	fruit	planta&ons	
*	-	only	8	varie&es	1995-1997	in	the	state	register	of	breeding	achievements
Market	of	fresh	blueberry:	
+	110%	
+	55%	
0,00	
100	000,00	
200	000,00	
300	000,00	
400	000,00	
500	000,00	
600	000,00	
700	000,00	
800	000,00	
900	000,00	
2011	 2012	 2013	
Import	of	blueberry	*,	кг	
POLAND	
43%	
CHILI	
22%	
SPAIN	
16%	
others	
19%	
Geography	of	import	2013	
2014-2015-2016-…????	
300	mln	RUB	in	2013	*	
	
The	market	poten;al	is	at	
least	10	;mes	more	
*		-	The	Customs	base	analysis	on	the	import	of	fresh	
blueberries	(ТН	ВЭД	0810	40	500	0	-	Vaccinium	
corymbosum)
Solu;on:	
The	crea;on	of	a	modern,	compe;;ve	and	adapted	to	Russian	
clima;c	factors,	varie;es	of	crops,	with	high	economic	
characteris;cs	for	commercial	cul;va;on	:	
•  development	of	technology	for	introduc&on	the	best	varie&es	
of	world	selec&on	(including	molecular,	biochemical,	
histological,	etc.);		
•  development	of	organic	and	biological	agricultural	
technologies	for	growing	and	protec&ng	the	crop	against	
harmful	organisms;	
•  the	crea&on	and	paten&ng	of	new	adapted	fruit	varie&es	with	
high	agronomic	characteris&cs.
Business-Model:	
•  realiza&on	of	the	rights	to	the	use	of	new	varie&es	
•  realiza&on	of	plan&ng	material	
•  implementa&on	of	agro-	and	biotechnology	cul&va&on	and	
protec&on	from	diseases	and	pests	
{create	the	necessary	condi;ons	for	import	subs;tu;on	of	
fresh	berries,	bookmark	at	least	10/000	ha		
of	compe;;ve	planta;ons}	
	
•  the	organiza&on	of	similar	work	in	other	regions	or	countries	
for	certain	crops	at	the	request	of	interested	persons	or	
organiza&ons
What	we	have:	
1.  competent	team	
2.  land	for	breeding	blueberry	planta&on;	
3.  part	of	the	necessary	agricultural	equipment;	
4.  research	and	selec&on	of	the	most	promising	
varie&es	donor	are	made;	
5.  program	of	breeding	and	variety	trials	is	developed.	
What	we	need:	
Investments:	250	million	rubles	for	10	years	–	
condi;ons	are	discussed!
Projects	of	our	teammates:	
•  «The	study	of	the	gene&c	structure	of	the	na&ve	gene	pool	of	the	genus	
Malus	spp	and	biodiversity	of	the	pathogen	of	Apple	scab	in	the	South	of	
Russia	in	the	aspect	of	interac&on	in	the	system	of	the	host	plant/
pathogen»	-	RFFI	project	
•  «Study	of	gene&c	polymorphism	in	autochthonous	and	introduced	in	the	
North	Caucasus	germplasm	genera	Malus,	Prunus	and	Pyrus»	-	RFFI	
project	
•  «Development	of	methodological	approaches	DNA	iden&fy	genes	for	
broad-spectrum	resistance	of	rice	to	blast	disease	Pi-2,	Pi-9,	Pi-40,	and	the	
establishment	of	gene&c	resources	for	breeding	of	resistant	varie&es»	-	
RFFI	project	
•  «The	development	of	a	new	management	system	number	of	harmful	
garden	insects	using	pheromones»	-	Member	of	Program	“UMNIK”	
•  «Technology	of	wheat	protec&on	against	the	causa&ve	agents	of	
dangerous	diseases»	-	The	the	Russian	President	grant	for	young	
candidates	of	Sciences
Vladimir	Kukushkin	tel.	+7	(916)	267-01-67	hep://livenskoe.ru

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LIVENSKOE - breeding berry plantation