Learn how to build and engage your online audience by using live streaming - your new digital marketing tool. Presented by Marina Bay of BeFast Media (BeFast.TV)

1. BEFAST MEDIA PRESENTS:
Live Streaming is Your
GO-TO Marketing Tool

2. New Media Production House & TV Channel about
Emerging Technologies And People Behind Them
BEFAST.TV
How we are?

3. WE COVER TECH STORIES
ASIA:
Hong Kong, Singapore, Indonesia, the
Philippines
Japan, China
USA:
San Francisco and Silicon Valley
Los Angeles
EUROPE:
Finland
BeFast Media | 2019
Hong Kong
San Francisco

4. VIDEO NEWS FROM TECH STARTUP ENTREPRENEURS & THE
INVESTMENT ECOSYSTEMS OF ASIA & SAN FRANCISCO BAY AREA

5. WHY LIVE STREAMING?

6. LIVE STREAMING IS GROWING FAST
$70 bln
Industry of Video
Streaming by 2021
2.2 mln
Daily Broadcasters,
15 mln Active Users
on Twitch DAILY
81%
Internet users viewed
more live-streamed
content in 2016 than
they did in 2015
63%
People ages 18-34
are watching live-
streaming content
regularly

7. BeFast Media | 2019

8. SEO and Content
Marketing: time
consuming and
expensive
>>> LIVE streaming:
tons of people =
great opportunity >>
more revenue

9. WHY IS
LIVE VIDEO
EXCITING
Online viewers are more likely to feel
excitement, immediacy, and connection
LIVE Video VS. Pre-recorded Video
Video post = Written Post
Up-to-Date
FOMO affect
Involved
Connected to the World
Authentic

10. BeFast Media | 2019

11. BeFast Media | 2019
WIN-WIN-WIN
SITUATION
Viewers:
> ENGAGE via email, texting, sharing
messages
> SHARE via sharing links & posts
> LEARN about your brand
> CONNECT with like-minded people

12. YouTube - 2 bln

13. BEFORE
YOU START
LIVE STREAM:
Identify your audience
Choose right platforms
Multi-cast: website + Social Media
Preparation (script + teleprompter)
Partnerships
Right tagging and hashtags
Create Eventbrite/Meetup/Facebook
page >> more traffic
Post-stream: repurpose the footage,
extract audio & get it transcribed

14. USE CASES
FOR LIVE
STREAMING:
Productlaunches
Demosoftheproducts
InterviewsandQ&A
LIVEeventsandBehind-the-scene
Training,workshops,masterclasses
Auctions,biddings,saleswindows
BeFast Media | 2019

15. REASONS TO USE
VIDEO LIVE STREAM
Free, Effective, Easy, Multi-functional
Faster and Easier Reach out of your Audience
Authentic / Trust Building / Brand Loyalty
5G Network Expansion - no more frustration
Monetization: Ticketing or Ads posts
BeFast Media | 2019

16. Get in Touch!
HONG KONG BRANCH ADDRESS
Tencent WeStart, 6/F, 75 Hung To Rd, Kwun Tong
SAN FRANCISCO BRANCH ADDRESS
Suite B, The Vault, 415 Jackson Street, 94111 CA
EMAIL ADDRESS
marina.bay@befast.tv