An overview of different lipstick & gloss trends, in 2014. english text. by Alix Demonet

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3. They sit there perfect on your face.
Curled so slightly, just to tease.
Ruby red like blinding jewels.
Parted when they feel the need…
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4. Originally imitating
the natural red
color of lips, lipstick
Shades vary
according to
seasons and trends.
A color can also be
associated to a
mood, a
personnality, a skin
tone.

5. NUDE LIPSTICKS
Coming from the “all natural” trends, appeared the “nude” lipstick.
Unifying the tone of lips, without over-accentuating it.

6. DARK LIPSTICKS
Dark lipsticks complete efficiently a gothic or a
punk style. From deep purple to brown and
black they also suit a sophisticated style
(evening and winter looks).

7. PASTEL LIPSTICKS
Mat or Shiny, pastel lipsticks suit a girly, spring-summer style. A new variation between pastel and
flashy lipstick could be “bubble-gum” shades, to be followed…

8. FLASHY LIPSTICKS

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10. Violent lip : lip tattoos
A new trend is rising, inspired from the “nail art” concept.
lipstick is replaced by a picture, a drawing, sticked to lips like an ephemeral tattoo and fixed with a lacquer.

11. Inspired from the Asian make up style of
geishas and maikos, redrawing the lips
contours to make lips appears shorter or
larger.
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13. TASTE SMELL
A customer always looking for more sensations.
Feeling beautiful isn’t enough. It must also be
enjoyable, comfortable, surprising, …
For your mouth and your nose !

14. As a soft alternative to
surgery or Botox
injections, some
lipsticks are positioned
as “volumizing” lips.

15. gesture
Rolling, pushing, plunging, …
More than a pack, some brands have
revolutionized the gesture of applying lipstick.

16. PACKAGING FORM
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17. LASTING LIPSTICKS
As lips surface is always exposed to humidity and
rubbing, creating a lipstick lasting all-day has
been a challenge for years.

18. ASSOCIATED PRODUCTS
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19. ADVERSTISING CAMPAIGNS

20. PERSONALITY ENDORSEMENT
Nikki Minaj, Ricky Martin, Rihanna, Gwen Stefani, Marilyn Monroe, Madonna, Jennifer Lopez …
Some stars, artists, and celebrities do influence trends about lipsticks.
They are to be closely followed.

21. LIPSTICKS THEMES!
Love, smile, happiness, stage, art,… lips represent several symbols.!
So many stories to be told.!
!

22. Lipstick in other universes …

23. Other customers ?
Johnny Harrington photographed by Armin
Morbach
G-Dragon, Korean male model and singer, in the ad
campaign for The Saem Cosmetics.