1. Use Linkedin, Twitter and Facebook
for post grad-school success
Wednesday, Feb. 26 11:30 a.m.
Rob Pasquinucci
Mike Farrell
2.
3. • Present an overview of social networks
and how they can help you network both
during and after grad school.
• Offer 7 solid tips to build a winning
LinkedIn profile.
• Learn about some social networks you
don’t know about (but could really be
useful!)
• Work on your profile.
“Graduate students really don’t need to be on the internet—we need to focus on researching, writing, teaching and studying” 2. “I’m an introvert. I consider myself a private person. I don’t want my personal life on the internet” 3. “I don’t have time” 4. “It’s superficial and I don’t see the value” 5. “‘Real’ academicians aren’t into social media”
Use social media strategically to publicly highlight your graduate student activities and reach a broader audience by commenting or sharing knowledge of current research, or demonstrating teaching skills by posting class materials. •Keep your postings related to your professional ambitions and professional topics, rather than your personal life. •Make a schedule for updating and sharing via social media •Using social media strategically and professionally can help you attain visibility in the field and make connections with others in your field. •Social media has a rapidly expanding presence in academia. Many professors have personal websites, blogs, Twitter feeds and LinkedIn pages.
WHY-If you join one network… this is it.-Help employers find you. -Network. 277 M worldwide; 93M+ US; all Fortune 550; 80% of companies use as a recruitment tool; 70 percent of jobs found through personal netwks -Easy way to get noticed
- -Professional name, photo etc -Profiles w/ photo 7x more likely to be found -examples -Headline: 110 characters. -Align your industry -Volunteer exp -Website -Contact info -Have your past listed… schools, clubs etc. -Customize URL (how)
- -Professional name, photo etc -Profiles w/ photo 7x more likely to be found -examples -Headline: 110 characters. -Align your industry -Volunteer exp -Website -Contact info -Have your past listed… schools, clubs etc. -Customize URL (how)
-Keywords -3/4 words in profile -Profile: Business> > Sort by Keyword (quotations)> Rank keyword -Compare to top results -Who's viewed profile > number showed up in search results
Be Active -At least once a week; update status; like to Twitter -Show examples of your work Endorsement and reccos -Difference -Why And...http://www.linkedin.com/studentjobs
Twitter/FacebookFurther your brand. Short profiles. Follow people/companies that tie into your interestsConnect with former classmates alumTwitter chatsTwitter lists Twitter #hashtags; hack a conference Don't have things you wouldn't want grandma (or a future employer) to see -drinking -Debauchery -B1tches about employers
Twitter/FacebookFurther your brand. Short profiles. Follow people/companies that tie into your interestsConnect with former classmates alumTwitter chatsTwitter lists Twitter #hashtags; hack a conference Don't have things you wouldn't want grandma (or a future employer) to see -drinking -Debauchery -B1tches about employers
Think of Social Media as a funnel.
At least one
Ideas: QR code on resumeSocial resume/videosFlavors.me to gather social networks in one placeBlog