Citigate Dewe Rogerson (CDR) is a consistently top-ranked global financial communications firm. They specialize in areas like IPOs, M&A transactions, and investor relations. CDR has a strong focus and expertise in cleantech and works with private and public cleantech companies. They have experience advising on over $500 billion in capital raises and transactions in sectors like energy, technology, biotech, and natural resources. CDR adds value through their deep sector expertise, relationships with journalists and analysts, and commitment to long-term client partnerships.

1. Citigate Dewe Rogerson
Outline Cleantech credentials

2. Citigate Dewe Rogerson (CDR) overview
Consistently ranked in the top three financial communications firms globally
– Top 2 European IR consultancy, ranked best IR amongst PR firms
– No. 1 Global PR adviser in private equity transactions
– Top 3 financial PR advisers in UK, US and Europe
– Advisor to AIM listed May Gurney: Winner ‘Best Communications’ at AIM awards 2008 and 2009
– London headquarters, offices in major financial centres throughout Europe, US and Australasia
Specialists in financial and corporate communications consultancy including:
– IPOs and all other capital market activities - cross-border and domestic
– M&A, demergers, restructurings
– Investor relations – equity and debt
– Crisis and issues management, not just locally but globally
– Corporate reputation and positioning
– Litigation support
Recognised global leader in international share offer marketing and communications
– over 230 share offers across 40 countries
– US$ 500 billion in proceeds since 1987
– longstanding working relationships with international banks and advisers in local markets
– unmatched deal experience - we know the offer environment and how to deliver success
Part of the Huntsworth Group listed on the London Stock Exchange

3. CDR - full range of services
FINANCIAL CORPORATE & REPUTATION &
COMMUNICATIONS & CORPORATE &
BRAND ISSUES PUBLIC AFFAIRS
INVESTOR RELATIONS BRAND
COMMUNICATIONS MANAGEMENT
COMMUNICATIONS
Strategic communications Corporate media relations Reputation management Proactive, opinion forming
consultancy campaigns
Strategic marketing advice Crisis communications
Investor relations preparedness Identification of public sector
Brand consultancy
Financial and business media Crisis simulation exercises and governmental business
Thought leadership opportunities and bid process
relations
programmes Litigation support support
M&A transactions – domestic
Consumer communications Reputation rebuilding Regulatory and M&A advice
and cross border
B2B consultancy 24/7 crisis handing Political contact building
Bid defence
Qualitative and quantitative Internal communications Legislative advice
Financial calendar and
research
regulatory disclosure support Political risk analysis and
Corporate identity and design mediation
Equity story development
Corporate governance and Political monitoring and
Debt market communications
corporate social responsibility intelligence gathering
Corporate restructuring & (CSR) advice
Event management
recovery
Shareholder activism
communications
Capital market intelligence
Media/presentation training

4. Citigate’s Cleantech focus
Strong Cleantech focus that draws on expertise in areas such as Technology, Energy, Biotech,
Natural Resources, Manufacturing and Industrials
A deep understanding of the issues surrounding climate change and the trend towards the
sustainable use of natural resources
A track record of success supporting Cleantech and related sector fund raisings, IPOs, M&A
transactions and other corporate activity
A leading advisor to private and AIM-listed companies
Established links with the financial, business, trade and science media

5. Citigate’s Cleantech focus
Cleantech focus with deep experience in related verticals
Technology Energy
• Accsys Technologies • Ecotricity
• Rockwool • edp Renovaveis
Technology Energy Technology Energy
• Applied Materials • EDF
• Deepstream Technologies • Airtricity
Cleantech Cleantech
• Symphony Environmental • Iberdrola
Natural • GT Solar Natural • Enel
Biotech Biotech
Resources • The Carbon Trust Resources • Dong Energy
• QinetiQ • Mainstream Power
Biotechnology Natural Resources
• Metabolic Explorer • Maple Energy
• Algeta • Tullow Oil
Technology Energy Technology Energy
• arGEN-X • New World Resources
• Bioventix • British Gas
Cleantech Cleantech
• Creablis • Enagas
Natural • immatics Natural • KazakhGold
Biotech Biotech
Resources • Lonza Resources • Statoil
• Oxford Biotherapeutics • Danagas

6. A track record of success in Cleantech
£44 million IPO and £11.6 billion acquisition Financial & corporate
financial communications £10 million retail bond offer Eur1.8 billion IPO of Scottish Power communications
(2006 – ongoing) (2010 – on going) (2008) (2007) (2008)
Corporate communications
Financial communications €60 million IPO £8.1million Series B Financial communications programme
(2010 – on going) (Euronext Paris - 2007) (2006) (2008) (2008 - ongoing)
Financial & corporate Financial & corporate Financial communications Advised during its Supported its launch
communications communications acquisition by J.P.Morgan and provided ongoing
(2008) (2008) (2008) (2009) PR advice (2005)
Acquisition by Public policy Campaign to secure Acquisition of majority stake
Mid Europa Partners communications programme planning permission for Financial communications by IK Investment Partners
(2010) (2008) wind farms (2007/08) (2007 – ongoing) (2008)

7. Selected AIM experience
ACP Capital Medgenics
All Leisure Meridian Petroleum
ArmorGroup Neovia
Ashley House Nikanor
Autoclenz Holdings Orchid Developments
BETonSports PetroNeft Resources
BioFusion Phorm UK
The Character Group Pinnacle Staffing Group
Chi-Med Pixology
Centurion Energy Prosperity Minerals
Circle Oil Public Recruitment Group
EcoSecurities Regal Petroleum
Engel East Europe RGI International
Europa Oil and Gas Shore Capital
Great Eastern Energy Spectrum Interactive
Gulf Keystone Petroleum Sterling Energy
The Hotel Corporation Sun 3C Media
IBS (Public Systems) Titan Europe
James Cropper Torex Retail
Leeds Group VASTox
Lorien Vigilant Technology
Maple Energy Wichford Property
May Gurney XXI Century

8. Citigate adds value
Strong combination of financial communications and IR expertise including over 250 IPOs and
secondary offerings worth well over US$ 500 billion in proceeds
Dedicated Cleantech expertise coupled with proven City credentials
Proven understanding of pan-European and international PR
Intelligence, creativity and ideas that contribute to a client’s success
Excellent relationships with key journalists and analysts in the sector in key markets
High quality of communications advice and execution of strategy
Commitment to building long-term relationships

9. Relevant case studies

10. Ecotricity – launch of EcoBonds
Citigate won the brief to provide communications support to Ecotricity as it seeks to raise up to £10
million through the issue of fixed rate EcoBonds which commenced on 18th October 2010 .
Communications Brief
Promote awareness and understanding of EcoBonds amongst customers and the wider public through the media.
– EcoBonds offer an attractive rate of return
– Proceeds used to build new green energy generation capacity in the UK
Build Ecotricity’s reputation as an established and growing company with a track record of profitability.
Strategic financial PR
– Drafting of EcoBonds invitation document and website
– Preparation of launch/closing press release and media Q&A
– Media training
Generate coverage outside of press releases
Reinforce direct communication with customers
Results
An exclusive article in the Sunday Times business section the day before the launch of the EcoBonds highlighting
its attractive rate of return and use of proceeds.
Extensive coverage of the EcoBonds launch in the business and Cleantech trade media.
Follow-up articles covering the EcoBonds by personal finance journalists e.g. Guardian Money and IFA
publications e.g. FT Advisor.

11. Ecotricity – EcoBonds coverage
Utility Week
The Sunday Times
Money Observer The Guardian

12. EDP Renovaveis IPO, June 2008 – case study
Background
EDP Renováveis was 100% owned by EDP Group. In Q1 2008, EDP indicated that it was considering the possibility of
an IPO by way of a capital increase that would result in a free float of 20% - 25% of EDP Renováveis’s share capital.
Objectives and key messages
Position EDPR as a high quality business with low risk exposure to global renewable energy growth and a resilient long-
term outlook:
– EDPR is the only major pure renewables player vs. its peers IBER, FPL, Acciona etc
– Proven capability to execute projects and deliver targets
– Diversified operations with stable revenue base
– Powerful growth platform - strong exposure to US industry growth story
– Profitable
– Increasing momentum in growth and profitability into 2008
– Synergetic relationship with EDP reinforces efficiency, underpins strategy and ensures majority and minority interests fully aligned
Approach
Communications focused on the unique strength of EDPR’s growth story and its differentiation from peers (Iberdrola,
EDF green units etc) as a basis for securing endorsement of the valuation story by key commentators Lex and
breakingviews.
Outcome
EDP Renováveis successfully started trading on Eurolist by Euronext Lisbon on Wednesday 4 June 2008, at an offer
price of €8 per share, with an offer value of €1.8 billion including the Over-Allotment Option. The institutional offer was
6.1 times subscribed and the Portuguese retail offer nearly 90 times subscribed.
The second largest EMEA IPO in 2008 (after NWR) and the biggest ever debut by a company listing in Lisbon. A major
achievement against prevailing volatile market conditions.

13. EDP Renovaveis IPO, June 2008

14. May Gurney – case study
Background
May Gurney is a UK infrastructure support services company that works to maintain the road, utility, rail and waterways
networks as well as public buildings. The company also provides waste collection, management and recycling services for
20 UK local authorities.
Objectives
May Gurney sought a listing to help raise the profile of their business in light of:
the longer term contracts on offer from their clients
clients looking for long term financial stability from their chosen service provider
Issues
May Gurney until recently had been a small provincial construction firm but was now looking for national scale and
to change into a serious investment proposition by expanding into site maintenance and waste management
Recommendations
Citigate implemented a campaign to raise media profile and attract sell-side analyst interest. Communications emphasized
the quality and 80 year history of the business as well as the experience of the management
Outcome
May Gurney successfully raised £44.1 million at a price of 186p per share in June 2006, giving the Company a
market capitalisation of £130.6 million on Admission

15. May Gurney: selected coverage

16. Contact details
Citigate Dewe Rogerson Malcolm Robertson PhD
3 London Wall Buildings +44 (0)20 7282 2867
malcolm.robertson@citigatedr.co.uk
London Wall
London EC2M 5SY
UK
+44 (0)20 7638 9571 (switchboard)
www.citigatedewerogerson.co.uk
Citigate companies based in:
Amsterdam, Beijing, Belfast, Berlin, Brussels, Budapest, Chicago, Dubai, Dublin, Düsseldorf, Edinburgh,
Frankfurt, Geneva, Hong Kong, Johannesburg, Lisbon, London, Madrid, Milan, Mumbai, New York, Paris, San
Francisco, Shanghai, Singapore, Stockholm and Warsaw.
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Citigate Dewe Rogerson, 2010.