The document discusses limitations of traditional data warehouse platforms and assesses Hadoop as an alternative. It summarizes surveys that found top challenges with existing platforms to be poor query performance, lack of support for advanced analytics, and slow data loads. Hadoop offers opportunities to overcome these challenges through its distributed, scalable architecture. Specifically, Hadoop can be used for data archiving, staging, and ETL processing to improve performance and reduce costs compared to traditional platforms. However, the document also notes limitations of Hadoop that require further research to make it a full-fledged data warehouse platform.