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Consumer Trends, Libraries and Constant Change Dodie Ownes Information Services Consultant Presented at the Colorado Association of Libraries Conference 2007 Nov. 10, 2007 [email_address]

TRENDS – moving in a new direction ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Trends – love ‘em or leave ‘em Mullets Handheld devices Designer dogs Library 2.0

Recognizing trends ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Get Library Trend Savvy! ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Libnet LISNews Content Nation TOP 25 Librarian Bloggers

Get Real World Trend savvy! ,[object Object],[object Object],[object Object],[object Object],[object Object]

How do consumer trends affect my library? ,[object Object],[object Object]

Take your cues from the winners … ,[object Object],[object Object],[object Object],“ Our customers are the most important stakeholder in our business. Therefore, we go to extraordinary lengths to satisfy and delight our customers. We want to meet or exceed their expectations on every shopping trip. We know that by doing so we turn customers into advocates for whole foods.” “ While exploring the store, visitors may be inspired to pick up a few extra products. The store is laid out so they will not only find what they came for, but also be inspired by unexpected ideas and low-priced products as well.”

Monkey see, monkey do – try it!

Don’t wait ‘til they stop coming to you! ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Is that a trend ahead?! ,[object Object],[object Object],[object Object],[object Object],[object Object]

Eyes wide open …. ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Resource List ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Remember – trends are nothing to be scared of! An Introduction to Public Librarianship - Edmund V. Corbett (1952) The Effects of Television on Public Library Circulation Edwin B. Parker The Public Opinion Quarterly , Vol. 27, No. 4 (Winter, 1963), pp. 578-589

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