Lessons for brands to learn from
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Coca-Cola's successful branding strategy focuses on building a central campaign to unite marketing efforts, using crowd-sourcing to engage customers, and directly interacting with customers on new digital platforms while carefully measuring the success of initiatives.
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Stretegy
Diversification strategies can include developing new products/markets, acquisitions, alliances, licensing technologies, or distributing other companies' products. Levi Strauss expanded from men's jeans into women's and children's jeans.
Strategy implementation involves putting strategic plans into action through projects that coordinate customers and vendors. Coca-Cola uses strong project management for benefits initiatives involving multiple stakeholders.
Directional investment strategies take long or short positions to bet on a market's overall movement. Hedge funds may focus on being dedicated short, long, or pursuing a long/short strategy within a market.
Marketing Biotech When Funds Dry Up
The document discusses a new marketing model called Cluster Marketing that biotech companies can use when marketing budgets are reduced. It involves segmenting customers into smaller demographic and psychographic groups and targeting them with customized messages. This allows for more effective marketing with fewer resources compared to traditional mass marketing approaches, and helps protect brand equity and facilitate growth even in difficult economic times.
Expansion strartegies
The document discusses various expansion strategies that a company can pursue for growth, including concentration, diversification, integration, cooperation, and internationalization. Concentration involves focusing resources on existing product lines or markets. Diversification means entering new product lines or industries, either related (concentric) or unrelated (conglomerate). Cooperation strategies involve strategic alliances, joint ventures, or equity partnerships with other companies. Internationalization refers to expanding into international markets. The document analyzes the types and approaches within each category of expansion strategy.
How is strategic planning carried out at different level of marketing?
This document outlines steps for developing marketing strategies and plans at different levels. It discusses defining a corporate mission, establishing strategic business units, assessing growth opportunities through intensive, integrative, and diversification growth. It provides examples of Google, eBay, Walt Disney Company, and Starbucks' strategies. The final section summarizes the strategic planning process as defining the corporate mission, establishing strategic business units, assessing growth opportunities, filling any gaps between desired and projected sales, and using Ansoff's product-market expansion grid.
Developing marketing strategies
This document discusses developing marketing strategies and plans. It covers key topics such as value delivery process, the value chain tool, core competencies, holistic marketing orientation, strategic planning, marketing plans, corporate mission, organization, marketing innovation, and strategic planning for business units. The overall aim is to satisfy customer needs and wants through creating value, developing core competencies, building relationships, and setting goals and plans at both the corporate and business unit levels.
Marketng Strategies.
Marketing strategy is important for any business and field. It is defined as a process that allows an organization to focus its resources on optimal opportunities to increase sales and achieve a competitive advantage. Marketing strategy includes long-term activities related to analyzing a company's strategic situation and formulating, evaluating, and selecting market-oriented strategies to contribute to corporate goals and objectives. There are different levels of strategy, including corporate strategy which defines the business and direction, business strategy which concerns actions in a specific business line, and functional strategy which deals with executing activities like marketing and finance within a business. The strategic marketing process is used to allocate resources to achieve goals, convert plans into actions, and compare results to plans to determine if new plans are needed.
Marketing
Marketing involves creating and exchanging products of value to satisfy needs and wants. It uses a marketing mix of 4Ps - product, price, place, and promotion. The 4Ps include aspects like a product's quality, price lists and discounts, distribution channels and locations, and promotional activities like advertising.
Levels of Strategy
The document discusses the three levels of strategy in organizations: corporate level, business level, and functional level. At the corporate level, strategies deal with questions about the scope and direction of the organization. There are three types of corporate strategies: growth, portfolio, and parenting. Business level strategies focus on achieving competitive advantage in each business unit. Functional level strategies are specific to each functional area like production, marketing, finance, and human resources. All strategies across levels must be internally consistent and supportive of the organization's overall objectives.
Recommended
Stretegy
Diversification strategies can include developing new products/markets, acquisitions, alliances, licensing technologies, or distributing other companies' products. Levi Strauss expanded from men's jeans into women's and children's jeans.
Strategy implementation involves putting strategic plans into action through projects that coordinate customers and vendors. Coca-Cola uses strong project management for benefits initiatives involving multiple stakeholders.
Directional investment strategies take long or short positions to bet on a market's overall movement. Hedge funds may focus on being dedicated short, long, or pursuing a long/short strategy within a market.
Marketing Biotech When Funds Dry Up
The document discusses a new marketing model called Cluster Marketing that biotech companies can use when marketing budgets are reduced. It involves segmenting customers into smaller demographic and psychographic groups and targeting them with customized messages. This allows for more effective marketing with fewer resources compared to traditional mass marketing approaches, and helps protect brand equity and facilitate growth even in difficult economic times.
Expansion strartegies
The document discusses various expansion strategies that a company can pursue for growth, including concentration, diversification, integration, cooperation, and internationalization. Concentration involves focusing resources on existing product lines or markets. Diversification means entering new product lines or industries, either related (concentric) or unrelated (conglomerate). Cooperation strategies involve strategic alliances, joint ventures, or equity partnerships with other companies. Internationalization refers to expanding into international markets. The document analyzes the types and approaches within each category of expansion strategy.
How is strategic planning carried out at different level of marketing?
This document outlines steps for developing marketing strategies and plans at different levels. It discusses defining a corporate mission, establishing strategic business units, assessing growth opportunities through intensive, integrative, and diversification growth. It provides examples of Google, eBay, Walt Disney Company, and Starbucks' strategies. The final section summarizes the strategic planning process as defining the corporate mission, establishing strategic business units, assessing growth opportunities, filling any gaps between desired and projected sales, and using Ansoff's product-market expansion grid.
Developing marketing strategies
This document discusses developing marketing strategies and plans. It covers key topics such as value delivery process, the value chain tool, core competencies, holistic marketing orientation, strategic planning, marketing plans, corporate mission, organization, marketing innovation, and strategic planning for business units. The overall aim is to satisfy customer needs and wants through creating value, developing core competencies, building relationships, and setting goals and plans at both the corporate and business unit levels.
Marketng Strategies.
Marketing strategy is important for any business and field. It is defined as a process that allows an organization to focus its resources on optimal opportunities to increase sales and achieve a competitive advantage. Marketing strategy includes long-term activities related to analyzing a company's strategic situation and formulating, evaluating, and selecting market-oriented strategies to contribute to corporate goals and objectives. There are different levels of strategy, including corporate strategy which defines the business and direction, business strategy which concerns actions in a specific business line, and functional strategy which deals with executing activities like marketing and finance within a business. The strategic marketing process is used to allocate resources to achieve goals, convert plans into actions, and compare results to plans to determine if new plans are needed.
Marketing
Marketing involves creating and exchanging products of value to satisfy needs and wants. It uses a marketing mix of 4Ps - product, price, place, and promotion. The 4Ps include aspects like a product's quality, price lists and discounts, distribution channels and locations, and promotional activities like advertising.
Levels of Strategy
The document discusses the three levels of strategy in organizations: corporate level, business level, and functional level. At the corporate level, strategies deal with questions about the scope and direction of the organization. There are three types of corporate strategies: growth, portfolio, and parenting. Business level strategies focus on achieving competitive advantage in each business unit. Functional level strategies are specific to each functional area like production, marketing, finance, and human resources. All strategies across levels must be internally consistent and supportive of the organization's overall objectives.
Chapter 03 (developing and enacting strategic marketing plans)
The document discusses strategic marketing planning and outlines the 7 steps in the strategic planning process: 1) defining organizational mission, 2) establishing strategic business units, 3) setting marketing objectives, 4) performing situation analysis, 5) developing marketing strategy, 6) implementing tactical plans, and 7) monitoring results. It provides details on each step, including defining the mission, using SWOT analysis, developing strategies using models like the Product/Market Opportunity Matrix and the Boston Consulting Group Matrix, creating tactical plans, and monitoring results. The overall process is presented as critical for guiding resource allocation and integrating perspectives across an organization.
Two brands trumpet one product
Co-branding is being used more by companies both large and small to increase awareness and sales. Co-branding is commonly used by businesses to imply that their existing products are improved. Co-branding allows companies to leverage another brand's reputation to boost their own.
Corporate branding and its benefits
Corporate branding refers to how a company displays and markets itself, including its core values and ideology. It encompasses all aspects of a company's marketing strategy and interactions. Corporate branding benefits organizations in several ways, such as aligning employee actions with company objectives, increasing retention and productivity, and reducing recruitment costs. It also leads to more aligned customer experiences, increased confidence among stakeholders, and higher innovation. Additionally, corporate branding allows for economies of scale, stronger brand equity for product brands, and acceptance of new offerings. It supports government stakeholders, provides defense against industrial activities, and generates positive media sentiment. Developing a corporate branding campaign involves defining target audiences, services, purpose, promises, values, and overall brand message.
Comarketing
Whether you are a manufacturer seeking a way to push sales through the distribution pipeline, or a distributor looking for a creative way to promote products or services, co-marketing is one marketing tool that can boost sales while improving the buyer/seller relationship. It is the ultimate way to create synergy as both suppliers and distributors work toward a common goal.
Ronald Hammond Revenue Specialist
Ronald Hammond is a revenue growth specialist consultant who has delivered impressive results for senior managers. He has developed innovative strategies that achieved a 95% engagement rate with CFOs and identified overlooked prospects, increasing companies' prospect lists by over 300%. Hammond also created internal and external marketing campaigns that increased RFP volume by 35% and established "Thought Leadership" venues to reinforce companies' leadership personas, receiving recognition for outstanding creativity and results.
Lesson 2 the strategy making hierarchy
In this lesson you learned that in diversified company’s, crafting a company’s fully-fledged strategy involves four distinct types of strategic actions and initiatives – i.e. Corporate Strategy, Business Strategy, Functional Unit Strategy and Operational Strategy.
Strategic Planning by Ms. Negradas, Nelyn
This document discusses the differences between corporate strategy and functional strategy. Corporate strategy refers to the overall goals and direction of an entire organization, while functional strategy focuses on the strategies for individual departments like marketing, finance, and operations. Corporate strategy is concerned with issues like the industries and businesses the organization competes in, how business units are integrated and managed, and competitive positioning. Functional strategy involves developing resources to efficiently execute business unit strategies in areas like business processes and the value chain.
H m t aswajith
Hindustan Machine Tools (HMT) is a state-owned manufacturing company in India with 2,806 employees across various manufacturing units. HMT manufactures tractors, watches, and industrial machines. According to HMT's annual report for 2006, the company had a turnover of 54.1 billion INR and a net profit of 1.3 billion INR, with total assets valued at 104.73 billion INR. HMT Watches also reduced its losses by over 50% between 2004-2005 and 2005-2006.
HMT Watches Limited
Fallen Of HMT Watches, including SWOT Analysis and 4ps to see what are the reason behind fallen of HMT watch.
Presented By
Rajesh Kumar Sao
Sagar Pati
School Of Management
NIT Rourkela
Hmt – Recapturing The Market
HMT, an Indian watch manufacturer, faced challenges competing with strong global brands. A proposed strategy recaptures the market through consumer segmentation, new watch models, and repositioning the brand to focus on value and emotional appeal. Financial projections estimate the strategy will be profitable and pay back initial investments within 4 years.
Hmt
The document provides an overview of HMT Limited, an Indian manufacturing company established in 1953. It discusses HMT's diversification into various industries including watches. In 1962, HMT started manufacturing watches in collaboration with Citizen Watch Company of Japan. However, over time HMT's watch division faced challenges competing against private companies as it failed to adapt to market changes and new technologies. The document performs a SWOT analysis of HMT's watch division and identifies weaknesses in its marketing strategy. Suggestions are provided to correct HMT's strategy and strengthen its position in the competitive watch market.
HMT.. A FAILURE???....
HMT was established in 1953 as a machine tool manufacturing company but later diversified into various products including watches. It started watch manufacturing in 1962 in collaboration with Citizen Watch Company of Japan. However, HMT struggled as the demand for mechanical watches declined with the rise of quartz watches. It failed to embrace the new quartz technology fully and did not focus enough on design, aesthetics, and marketing. As a result, it lost market share to competitors and was unable to adapt to changes in consumer preferences.
Presentation1
Titan Industries is a joint venture between the Tata Group and Tamil Nadu Industrial Development Corporation founded in 1987. It is headquartered in Bangalore and is India's largest manufacturer of watches, jewellery, and eyewear. Titan utilizes a SWOT analysis to analyze their strengths as a leader in quality watches and innovation, weaknesses in waterproof watches and rural market penetration, opportunities in the underpenetrated watch market and introducing new product lines, and threats from competitors and changing fashion trends. A PEST analysis examines the political, economic, social and technological factors affecting Titan's business environment.
06_HINDUSTAN MACHINE TOOLS
Hindustan Machine Tools (HMT) is an Indian manufacturing company that produces machine tools, watches, tractors, and other machinery. It was incorporated in 1953 and has since diversified into several product lines. The financial report summarizes HMT's performance over the past three years. Total expenses were highest in 2014 but have decreased each year. The company reported a net profit in 2014 but had a net loss in 2015. Total liabilities increased from 2013 to 2014 but decreased slightly in 2015, and total assets followed a similar pattern.
Strategy Analysis of Titan
Titan entered the Indian watch market in 1985 when the market was dominated by mechanical watches. Titan adopted a strategy of only producing quartz watches, which were more accurate. It launched 350 models initially, far more than competitors. It focused on style and quality over price. As the market evolved, Titan adopted new strategies like associating with the Tata brand, treating watches as fashion accessories, and launching youth-focused sub-brands to increase penetration across segments. These strategic moves helped Titan become the leader in the Indian watch market.
Hmt ppt
HMT was incorporated in 1953 by the Government of India as a machine tool manufacturing company and has since diversified into other industries like watches, tractors, printing machinery, and more. The document outlines HMT's objectives of modernizing Indian industry, maintaining technological leadership, globalizing operations, ensuring returns, and providing a pleasant work environment. It also discusses doing a financial analysis, and analyzing the company's strengths, weaknesses, opportunities, and threats.
HMT Machine Tools Ltd Ajmer Summer Training Presentation
This presentation provides an overview of HMT Machine Tools Ltd. in Ajmer, India. It discusses the company's establishment, departments, manufacturing processes, products, achievements and customers. Key points include: HMT was established by the government of India in 1953 and diversified into various industries over time; the Ajmer unit focuses on precision grinding machines; major departments include manufacturing, assembly, and foundry; processes like pattern making, sand moulding, and metal melting are used; products include various CNC grinding machines; and customers are in automotive, engineering, defense, and bearing industries.
wrist Watches
The document analyzes the Indian watch industry. It studies consumer behavior and factors influencing demand. Through a questionnaire, it analyzes price, brand, features and other criteria. Based on Titan's past data, it forecasts future sales and units sold. Key findings are that Titan has 60% market share, most check time with watches, and features are most important to consumers when choosing a watch. The summary provides a high-level overview of the purpose, analysis approach, and main conclusions of the document in 3 sentences.
Summer Training Presentation On HMT Machine Tools Ltd
Hi friends, here is a powerpoint presentation on 6 weeks training in HMT Machine tools Ltd in Machine tool department.... Hope you like my work... and if u want any mechanical branch related help.. or any doubt plz feel free to message me at www.facebook.com/pparihar111 or my gmail address is pparihar111@gmail.com, I am not the best nor i have much knowledge but I'll try my best to help you....
For direct download links, visit my blog by opening below address and click on "skip ads" after 5 seconds (on top right corner of screen).
Blog address - http://adf.ly/3108600/hmtreport
Thanx
A Marketing Analysis of Four Brands of Watches: HMT, Titan, Swatch, TAG Heuer
Good after sales service network.
External: Competition from HMT, Timex, Fastrack, Casio, Citizen etc.
Customer: Titan understands the customer needs and segments the market. It offers different
ranges for different income groups.
The SWOT analysis of Titan is given below:
2.3.1 Strength
Brand Image: Titan has a very strong brand image due to its association with Tata group.
Distribution Network: It has a very strong distribution network across India.
Product Range: It offers wide range of products catering to all segments.
After Sales Service: It has a very good after sales service network.
Quality: Titan watches are known for its
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Chapter 03 (developing and enacting strategic marketing plans)
The document discusses strategic marketing planning and outlines the 7 steps in the strategic planning process: 1) defining organizational mission, 2) establishing strategic business units, 3) setting marketing objectives, 4) performing situation analysis, 5) developing marketing strategy, 6) implementing tactical plans, and 7) monitoring results. It provides details on each step, including defining the mission, using SWOT analysis, developing strategies using models like the Product/Market Opportunity Matrix and the Boston Consulting Group Matrix, creating tactical plans, and monitoring results. The overall process is presented as critical for guiding resource allocation and integrating perspectives across an organization.
Two brands trumpet one product
Co-branding is being used more by companies both large and small to increase awareness and sales. Co-branding is commonly used by businesses to imply that their existing products are improved. Co-branding allows companies to leverage another brand's reputation to boost their own.
Corporate branding and its benefits
Corporate branding refers to how a company displays and markets itself, including its core values and ideology. It encompasses all aspects of a company's marketing strategy and interactions. Corporate branding benefits organizations in several ways, such as aligning employee actions with company objectives, increasing retention and productivity, and reducing recruitment costs. It also leads to more aligned customer experiences, increased confidence among stakeholders, and higher innovation. Additionally, corporate branding allows for economies of scale, stronger brand equity for product brands, and acceptance of new offerings. It supports government stakeholders, provides defense against industrial activities, and generates positive media sentiment. Developing a corporate branding campaign involves defining target audiences, services, purpose, promises, values, and overall brand message.
Comarketing
Whether you are a manufacturer seeking a way to push sales through the distribution pipeline, or a distributor looking for a creative way to promote products or services, co-marketing is one marketing tool that can boost sales while improving the buyer/seller relationship. It is the ultimate way to create synergy as both suppliers and distributors work toward a common goal.
Ronald Hammond Revenue Specialist
Ronald Hammond is a revenue growth specialist consultant who has delivered impressive results for senior managers. He has developed innovative strategies that achieved a 95% engagement rate with CFOs and identified overlooked prospects, increasing companies' prospect lists by over 300%. Hammond also created internal and external marketing campaigns that increased RFP volume by 35% and established "Thought Leadership" venues to reinforce companies' leadership personas, receiving recognition for outstanding creativity and results.
Lesson 2 the strategy making hierarchy
In this lesson you learned that in diversified company’s, crafting a company’s fully-fledged strategy involves four distinct types of strategic actions and initiatives – i.e. Corporate Strategy, Business Strategy, Functional Unit Strategy and Operational Strategy.
Strategic Planning by Ms. Negradas, Nelyn
This document discusses the differences between corporate strategy and functional strategy. Corporate strategy refers to the overall goals and direction of an entire organization, while functional strategy focuses on the strategies for individual departments like marketing, finance, and operations. Corporate strategy is concerned with issues like the industries and businesses the organization competes in, how business units are integrated and managed, and competitive positioning. Functional strategy involves developing resources to efficiently execute business unit strategies in areas like business processes and the value chain.
What's hot (7)
Chapter 03 (developing and enacting strategic marketing plans)
Chapter 03 (developing and enacting strategic marketing plans)
Viewers also liked
H m t aswajith
Hindustan Machine Tools (HMT) is a state-owned manufacturing company in India with 2,806 employees across various manufacturing units. HMT manufactures tractors, watches, and industrial machines. According to HMT's annual report for 2006, the company had a turnover of 54.1 billion INR and a net profit of 1.3 billion INR, with total assets valued at 104.73 billion INR. HMT Watches also reduced its losses by over 50% between 2004-2005 and 2005-2006.
HMT Watches Limited
Fallen Of HMT Watches, including SWOT Analysis and 4ps to see what are the reason behind fallen of HMT watch.
Presented By
Rajesh Kumar Sao
Sagar Pati
School Of Management
NIT Rourkela
Hmt – Recapturing The Market
HMT, an Indian watch manufacturer, faced challenges competing with strong global brands. A proposed strategy recaptures the market through consumer segmentation, new watch models, and repositioning the brand to focus on value and emotional appeal. Financial projections estimate the strategy will be profitable and pay back initial investments within 4 years.
Hmt
The document provides an overview of HMT Limited, an Indian manufacturing company established in 1953. It discusses HMT's diversification into various industries including watches. In 1962, HMT started manufacturing watches in collaboration with Citizen Watch Company of Japan. However, over time HMT's watch division faced challenges competing against private companies as it failed to adapt to market changes and new technologies. The document performs a SWOT analysis of HMT's watch division and identifies weaknesses in its marketing strategy. Suggestions are provided to correct HMT's strategy and strengthen its position in the competitive watch market.
HMT.. A FAILURE???....
HMT was established in 1953 as a machine tool manufacturing company but later diversified into various products including watches. It started watch manufacturing in 1962 in collaboration with Citizen Watch Company of Japan. However, HMT struggled as the demand for mechanical watches declined with the rise of quartz watches. It failed to embrace the new quartz technology fully and did not focus enough on design, aesthetics, and marketing. As a result, it lost market share to competitors and was unable to adapt to changes in consumer preferences.
Presentation1
Titan Industries is a joint venture between the Tata Group and Tamil Nadu Industrial Development Corporation founded in 1987. It is headquartered in Bangalore and is India's largest manufacturer of watches, jewellery, and eyewear. Titan utilizes a SWOT analysis to analyze their strengths as a leader in quality watches and innovation, weaknesses in waterproof watches and rural market penetration, opportunities in the underpenetrated watch market and introducing new product lines, and threats from competitors and changing fashion trends. A PEST analysis examines the political, economic, social and technological factors affecting Titan's business environment.
06_HINDUSTAN MACHINE TOOLS
Hindustan Machine Tools (HMT) is an Indian manufacturing company that produces machine tools, watches, tractors, and other machinery. It was incorporated in 1953 and has since diversified into several product lines. The financial report summarizes HMT's performance over the past three years. Total expenses were highest in 2014 but have decreased each year. The company reported a net profit in 2014 but had a net loss in 2015. Total liabilities increased from 2013 to 2014 but decreased slightly in 2015, and total assets followed a similar pattern.
Strategy Analysis of Titan
Titan entered the Indian watch market in 1985 when the market was dominated by mechanical watches. Titan adopted a strategy of only producing quartz watches, which were more accurate. It launched 350 models initially, far more than competitors. It focused on style and quality over price. As the market evolved, Titan adopted new strategies like associating with the Tata brand, treating watches as fashion accessories, and launching youth-focused sub-brands to increase penetration across segments. These strategic moves helped Titan become the leader in the Indian watch market.
Hmt ppt
HMT was incorporated in 1953 by the Government of India as a machine tool manufacturing company and has since diversified into other industries like watches, tractors, printing machinery, and more. The document outlines HMT's objectives of modernizing Indian industry, maintaining technological leadership, globalizing operations, ensuring returns, and providing a pleasant work environment. It also discusses doing a financial analysis, and analyzing the company's strengths, weaknesses, opportunities, and threats.
HMT Machine Tools Ltd Ajmer Summer Training Presentation
This presentation provides an overview of HMT Machine Tools Ltd. in Ajmer, India. It discusses the company's establishment, departments, manufacturing processes, products, achievements and customers. Key points include: HMT was established by the government of India in 1953 and diversified into various industries over time; the Ajmer unit focuses on precision grinding machines; major departments include manufacturing, assembly, and foundry; processes like pattern making, sand moulding, and metal melting are used; products include various CNC grinding machines; and customers are in automotive, engineering, defense, and bearing industries.
wrist Watches
The document analyzes the Indian watch industry. It studies consumer behavior and factors influencing demand. Through a questionnaire, it analyzes price, brand, features and other criteria. Based on Titan's past data, it forecasts future sales and units sold. Key findings are that Titan has 60% market share, most check time with watches, and features are most important to consumers when choosing a watch. The summary provides a high-level overview of the purpose, analysis approach, and main conclusions of the document in 3 sentences.
Summer Training Presentation On HMT Machine Tools Ltd
Hi friends, here is a powerpoint presentation on 6 weeks training in HMT Machine tools Ltd in Machine tool department.... Hope you like my work... and if u want any mechanical branch related help.. or any doubt plz feel free to message me at www.facebook.com/pparihar111 or my gmail address is pparihar111@gmail.com, I am not the best nor i have much knowledge but I'll try my best to help you....
For direct download links, visit my blog by opening below address and click on "skip ads" after 5 seconds (on top right corner of screen).
Blog address - http://adf.ly/3108600/hmtreport
Thanx
A Marketing Analysis of Four Brands of Watches: HMT, Titan, Swatch, TAG Heuer
Good after sales service network.
External: Competition from HMT, Timex, Fastrack, Casio, Citizen etc.
Customer: Titan understands the customer needs and segments the market. It offers different
ranges for different income groups.
The SWOT analysis of Titan is given below:
2.3.1 Strength
Brand Image: Titan has a very strong brand image due to its association with Tata group.
Distribution Network: It has a very strong distribution network across India.
Product Range: It offers wide range of products catering to all segments.
After Sales Service: It has a very good after sales service network.
Quality: Titan watches are known for its
Viewers also liked (13)
HMT Machine Tools Ltd Ajmer Summer Training Presentation
HMT Machine Tools Ltd Ajmer Summer Training Presentation
Summer Training Presentation On HMT Machine Tools Ltd
Summer Training Presentation On HMT Machine Tools Ltd
A Marketing Analysis of Four Brands of Watches: HMT, Titan, Swatch, TAG Heuer
A Marketing Analysis of Four Brands of Watches: HMT, Titan, Swatch, TAG Heuer
Lessons for brands to learn from
- 1. LESSONS FOR BRANDS TO LEARN FROM COCA-COLA STRATEGY
- 2. Build central Campaign Crowd-Source Interact Directly Embrace New Mediums Measure Success