This document discusses strategies for institutional change to promote community engagement at universities. It provides an overview of the Carnegie Engagement Framework's core components, including mission, leadership, infrastructure, and faculty. As a case study, it examines York University's mission and lessons learned from its President's Task Force on Community Engagement. The task force informed York's strategic plan to enhance community engagement over the next 10-15 years. The document also outlines Carnegie's requirements and potential strategies to recognize and reward community engagement through scholarship, incentives, internationalization, knowledge mobilization, accountability, differentiation, advancement, and curricular reform.