This document provides an overview of Lemolo, a company that produces durable and lightweight outdoor gear for long-distance hikers. It includes information on Lemolo's product lines, target consumers, strategic plans, financial projections, and plans for expansion into South America markets of Argentina and Chile. Key details include launch timelines and goals for each geographic phase, marketing strategies and budgets tailored for each country, and 5-year financial projections including revenue forecasts and operating expense estimates for international growth.
Global Wealth Trade Tour 2013 - Rated #1 Best Home Business Opportunity - Don...Charles Fury
http://www.yourhomebusinessincome.com/giftcertificate/
Learn how to make money working part-time with Global Wealth Trade. 9 Years in Business. In 80+ Countries. Over 14,000 Luxury Consultants from around the world are helping to promote its luxury fashion designer brand FERI & FERI MOSH
http://www.yourhomebusinessincome.com/giftcertificate/
Global Wealth Trade English PresentationGala Jameson
Global Wealth Trade Corporation (GWT Corp) is founded by Ramin Mesgarlou, AKA "The Forensic Networker" and he sold it first distributorship in April 2005 from his home office in Ontario, Canada.
From these modest beginnings, the small jewelry company kept growing and gaining strength through an evolving product line and a parade of innovational triumphs unprecedented in the history of fine jewelry driven by lead designer Sanaz Hooman.
Due to its rapid growth, the company had to expand its head office five times between 2005 and 2010, finally relocating its world headquarters from Ottawa to Toronto in 2008.
The corporate website has a very elegant design, unrivalled in the Direct Selling world and is devided in a business section and a designer gallery for customers. GWT Corp is the only direct sales company to offer luxury commodities in a form of designer fine jewellery and goods. Annual estimated revenue $15 million and 7,000+ consultants. 90% in Canada and the Carribean.
We rate Global Wealth Trade as an great opportunity if you like to be involved into the combination of designer jewelry / high proft designer lines and an awesome Direct Selling business opportunity.
GWT has an visionary CEO with hands-on Direct Selling experience and great field distributor leadership to expand the opportunity, with over 20 years of experience, creating already 8 millionaires in the process.
It is absolutely a high end top 20 opportunity based on vision, product line, compensation plan and leadership integrity.
The binary compensation plan pays out up to 70% and there are 6 ways to earn. 3 are based upon ones activity and input, 2 are residual streams of income for generations and one is a life style change with free vacations, shopping sprees and luxury high end cars.The marketing plan is based on value for the end customer, with strong support for the GWT member.
Retail customers can order directly from the online galleries by using members’ websites to access GWT’s vast inventory of designer fine jewelry and other designer goods. The company prepares the jewelry and other designer goods, and ships them properly packaged directly to the end customer. Commissions and bonuses are paid weekly, on the company’s own Master Card with global acceptance.
Are you jobless, tired of the 8-5 regime? Are you a graduate or looking for a better way of living your dreams? Do you want to be financially free?
Global Wealth Trade (GWT), Canada's multi-million dollar celebrity Fashion Designer House wants to allow you live your dreams by becoming a luxury consultant with them. A Luxury Consultant can earn $500 up to $10,000 weekly for looking good. Do you have a passion for fashion? Cash in on this amazing opportunity. Simply WEAR and EARN. Wear the Feri, Feri Mosh & Posh high quality luxury designer products and get paid!
David Ian Gray retail presentation at Canadian Marketing Association National Conference, 04/09 Toronto, Canada.
Topic: Forces of Change in Canadian Retail.
Can be downloaded from www.dig360.ca
Introduction To Nxs Golf Meetings Finalguestf5833b
This document describes a marketing club called NXS Golf that offers golfing benefits and opportunities to earn income. The club provides members discounts on golf equipment and travel, an online system to track scores and establish a handicap, and the ability to earn commissions from membership sales. Members can become independent representatives and build their own website to market the club and golf products and services.
The document provides a sneak peek at the 2013 ALSD Conference and Tradeshow program including:
- A preliminary schedule of events with session descriptions and venue tours planned for attendees in Orlando/Tampa.
- An overview of how the corporate ticket marketplace has changed dramatically over the past two decades and where it may be headed.
- Details on the new Premium Club being opened by the Cleveland Indians for the 2013 season to address changes in premium customer demands.
This document provides financial projections for a two-year period for a venue called 2Live Venue. It includes projections for net sales, expenses, profits, and cash flow on a quarterly basis. Key figures include projected net income of $277,745 in Year 1 and $569,930 in Year 2, with a two-year total net profit of $847,675. Capital expenses of $353,484 are required pre-launch, with total capital raised of $626,645 including $200,000 from an outside investor for 15% equity in the business.
Global Wealth Trade Tour 2013 - Rated #1 Best Home Business Opportunity - Don...Charles Fury
http://www.yourhomebusinessincome.com/giftcertificate/
Learn how to make money working part-time with Global Wealth Trade. 9 Years in Business. In 80+ Countries. Over 14,000 Luxury Consultants from around the world are helping to promote its luxury fashion designer brand FERI & FERI MOSH
http://www.yourhomebusinessincome.com/giftcertificate/
Global Wealth Trade English PresentationGala Jameson
Global Wealth Trade Corporation (GWT Corp) is founded by Ramin Mesgarlou, AKA "The Forensic Networker" and he sold it first distributorship in April 2005 from his home office in Ontario, Canada.
From these modest beginnings, the small jewelry company kept growing and gaining strength through an evolving product line and a parade of innovational triumphs unprecedented in the history of fine jewelry driven by lead designer Sanaz Hooman.
Due to its rapid growth, the company had to expand its head office five times between 2005 and 2010, finally relocating its world headquarters from Ottawa to Toronto in 2008.
The corporate website has a very elegant design, unrivalled in the Direct Selling world and is devided in a business section and a designer gallery for customers. GWT Corp is the only direct sales company to offer luxury commodities in a form of designer fine jewellery and goods. Annual estimated revenue $15 million and 7,000+ consultants. 90% in Canada and the Carribean.
We rate Global Wealth Trade as an great opportunity if you like to be involved into the combination of designer jewelry / high proft designer lines and an awesome Direct Selling business opportunity.
GWT has an visionary CEO with hands-on Direct Selling experience and great field distributor leadership to expand the opportunity, with over 20 years of experience, creating already 8 millionaires in the process.
It is absolutely a high end top 20 opportunity based on vision, product line, compensation plan and leadership integrity.
The binary compensation plan pays out up to 70% and there are 6 ways to earn. 3 are based upon ones activity and input, 2 are residual streams of income for generations and one is a life style change with free vacations, shopping sprees and luxury high end cars.The marketing plan is based on value for the end customer, with strong support for the GWT member.
Retail customers can order directly from the online galleries by using members’ websites to access GWT’s vast inventory of designer fine jewelry and other designer goods. The company prepares the jewelry and other designer goods, and ships them properly packaged directly to the end customer. Commissions and bonuses are paid weekly, on the company’s own Master Card with global acceptance.
Are you jobless, tired of the 8-5 regime? Are you a graduate or looking for a better way of living your dreams? Do you want to be financially free?
Global Wealth Trade (GWT), Canada's multi-million dollar celebrity Fashion Designer House wants to allow you live your dreams by becoming a luxury consultant with them. A Luxury Consultant can earn $500 up to $10,000 weekly for looking good. Do you have a passion for fashion? Cash in on this amazing opportunity. Simply WEAR and EARN. Wear the Feri, Feri Mosh & Posh high quality luxury designer products and get paid!
David Ian Gray retail presentation at Canadian Marketing Association National Conference, 04/09 Toronto, Canada.
Topic: Forces of Change in Canadian Retail.
Can be downloaded from www.dig360.ca
Introduction To Nxs Golf Meetings Finalguestf5833b
This document describes a marketing club called NXS Golf that offers golfing benefits and opportunities to earn income. The club provides members discounts on golf equipment and travel, an online system to track scores and establish a handicap, and the ability to earn commissions from membership sales. Members can become independent representatives and build their own website to market the club and golf products and services.
The document provides a sneak peek at the 2013 ALSD Conference and Tradeshow program including:
- A preliminary schedule of events with session descriptions and venue tours planned for attendees in Orlando/Tampa.
- An overview of how the corporate ticket marketplace has changed dramatically over the past two decades and where it may be headed.
- Details on the new Premium Club being opened by the Cleveland Indians for the 2013 season to address changes in premium customer demands.
This document provides financial projections for a two-year period for a venue called 2Live Venue. It includes projections for net sales, expenses, profits, and cash flow on a quarterly basis. Key figures include projected net income of $277,745 in Year 1 and $569,930 in Year 2, with a two-year total net profit of $847,675. Capital expenses of $353,484 are required pre-launch, with total capital raised of $626,645 including $200,000 from an outside investor for 15% equity in the business.
This document contains financial projections and operating metrics for a two-year forecast of a live music venue called 2Live Venue. Key figures include:
- Year 1 net income of $512,164 and year 2 net income of $372,315, with total two-year net income of $884,479.
- Total capital raised of $500,000, with $400,000 contributed by the owner in exchange for 90% equity ownership and $100,000 from a private investor in exchange for 10% equity.
- Steady increases in quarterly net sales from $136,313 in Q1 of year 1 to $362,418 in Q4 of year 2, indicating revenue is
Investor Presentation of Solution Based Training Strategy Hint Creative Group
Overview of SFL process and solution based business model detailing market opportunity for effective sales training. Transforming thousands of sales professionals from an analog to digital sales process, with our world-class sales training.
1) Net income for the period was $1,305,162 with projected sales growth over two years totaling $3,464,640.
2) Expenses were projected to be $1,505,335 over two years including capital expenses, salaries, marketing costs and other operational expenses.
3) The projections showed positive cash flow and net profits increasing each period, with a starting balance of $0 and ending balance after two years of $2,579,578.
The document proposes establishing a digital shopping channel called DSC that targets millennial consumers. Some key points:
- Millennials have significant spending power but are distracted by multiple screens and influenced by social media/peers rather than traditional advertising.
- DSC would utilize YouTube stars to host shoppable shows on YouTube, capturing the millennial audience. Products would have a 50% margin.
- Projections estimate $6.3 million in revenue in year one, growing to $15.5 million in year three, with positive EBITDA.
- The business model involves YouTube stars retaining credibility while benefiting financially from product sales. Customers are exposed to influencer-endorsed brands in an
- LoveAndPride.com targets the LGBTQ+ community with original jewelry and gift designs ranging from $100-5,000 for various occasions.
- In 2013, sales were nearly $3M and a restructuring added experienced leaders like the former VP of David Yurman.
- Financial projections show sales growing to $4M in Q4 2016 with 19% EBITDA. Assuming $2M pre-tax income in 2016, valuation could be 5x the current $4M.
- An additional $1M investment is sought to capitalize on the $800B LGBTQ+ market and $10B online jewelry industry, as legal protections expand rapidly.
The document analyzes data on the global alternative finance industry and Latin America's position within it. It finds that while the US dominates the global market, alternative finance volumes in Latin America grew rapidly between 2015-2017, with peer-to-peer consumer lending making up the majority. The report also identifies trends in Latin America like alternative finance primarily funding small businesses and regulation playing a key role in driving market growth.
The document introduces Global Wealth Trade, a multi-level marketing company that sells luxury designer goods. It discusses GWT's business model, compensation plan, and opportunities for individuals to become retailers or distributors of its products on a part-time or full-time basis. The compensation plan includes retail profits, support bonuses, team commissions, and residual income from monthly shopping account investments.
Mikes Bikes Business Simulation | Global 99.8th PercentileHongyeJarvisZhang
• Schedule weekly meeting with the team to devise a business plan and to develop sale strategies.
• Collect and visualize market trends data using Excel and Tableau and modify business strategy accordingly.
Paid advertising and audience influencing copywritingAlan Victor
The document summarizes a paid advertising campaign run by Cushman & Wakefield to generate leads and position themselves as the real estate advisor of choice. The campaign had two pillars - the first promoted expert real estate content to build awareness, while the second directly generated leads through problem-focused ads. By targeting personas, communicating problems clearly, and promoting an early adoption service, the campaign achieved its objective of acquiring high-value leads while maintaining a low cost of acquisition.
The document summarizes a board of directors meeting for Eternal Comfort. It includes discussions on global market overview, marketing, finance, production, and private label. Key objectives outlined for 2017-2019 include increasing total revenue to $770 million, market share to 27.2%, and earnings per share to $11.78. Strategies involve maintaining quality at affordable prices, increasing private label sales, acquiring celebrity endorsements, and utilizing full production capacity. Decisions focus on implementing the 3-year plan, reducing costs, and expanding production capabilities.
This document contains financial projections for a 2-year period for a new venue called 2Live Venue. It includes quarterly projections for net income, expenses, cash flow, and capital expenses. For year 1, the net profit is projected to be negative with a loss of $803,390 over the 2 years as expenses exceed revenues in the startup period. Cash flow is also projected to be negative each quarter as cash outflows for expenses exceed cash inflows from sales.
Sergio J. Sánchez founded ClubCard10 in 2001 as an events, marketing and direct sales company focused on tourism. Over 12 years it grew to have over 5 million customers. ClubCard10 offers tourist packages including hotels, flights and cruises. Members can purchase packages and earn commissions from their sales and by building a team in a binary structure. Higher ranks bring more benefits and commissions from a unilevel structure.
Eunimart provides a one-stop platform for global cross-border ecommerce. It partners with the largest marketplaces and helps 400+ sellers and 100+ brands expand internationally by handling logistics, payments, pricing, listings, customs, taxes and more in one place. As the global cross-border ecommerce market is projected to grow to $800 billion by 2020, Eunimart aims to provide sellers the tools and services needed to expand while providing marketplaces a wider selection and better performing sellers in a cost-efficient manner.
Clubcard10 was created from Card10, a company with over 12 years experience in tourism and over 5 million clients. Clubcard10 focuses on combining leisure and business travel. The presentation describes Clubcard10's compensation plan which includes a binary system, unilevel, matrix, company vouchers, travel agency, and annual fund. It also provides details on package levels and upgrades.
Increase AUM with Marketing Automation Part 3: Marketing Analytics to Prove ROIMarketo
For too long, financial services marketing departments have been seen as a cost center. It's time to prove—and improve—marketing's contribution to the bottom line using marketing automation and metrics that matter. Watch "Increase Assets Under Management with Marketing Automation: Marketing Analytics to Prove ROI" to learn how leveraging marketing automation can help you prove ROI on marketing programs and grow AUM.
Costco seeks global domination through strategic expansion into new markets. It analyzes population ratios in current markets to determine target ratios for new markets. Using matrices analyzing factors like car ownership and retail maturity, it identifies France, Germany, and Iceland as prime targets for wholly-owned subsidiaries. India and China are also considered but pilots may be better due to regulatory uncertainty. A five-year plan outlines opening 122 stores across these and current markets using projections of past cash flow and store growth. Digital transformations like mobile apps and RFID cards are also discussed.
Cashrewards currently delivers 2% of all ecom retail spend in Australia according to the NAB retail index http://business.nab.com.au/nab-online-retail-sales-index-june-2015-12306/ , with a 400% increase in ROI for Advertisers based on IAB Data http://www.adnews.com.au/news/online-ad-spending-tops-5-billion-in-the-past-year-iab.
Our aim is to grow to 10% market share by focusing on delivering the best user experience on the planet.
The document appears to be a portfolio from Lawrence Samuels including details about his skills in corporate valuation, accounting, statistics, and additional tools. It includes a case study and analysis of Thumbs Up Corporation, a company that launched two projects to generate buzz about new products and establish a customer base. Samuels provides forecasts and analyses of Thumbs Up Corporation's sales, budgets, expansion projects, and marketing strategies.
Dis q3 20 learnings and the outlook for its businessthomas paulson
- Disney's June quarter results significantly exceeded expectations, with $2B more in profitability than expected and $23B in cash reserves. Management is willing to reimagine businesses like ESPN+ and theatrical release windows in the post-COVID world.
- Forecasts for Disney+ subscriber growth were revised downward for the US and India due to higher than expected churn and modest growth after launch surges. The service is tracking to reach management's 2024 target of 60M subscribers but at a lower valuation of $41B rather than the original $96B.
- The "double" scenario of slower Disney+ growth reduces the company's value by $55B but growth will still moderate to around $7B per
The 10 Most Influential Leaders Guiding Corporate Evolution, 2024.pdfthesiliconleaders
In the recent edition, The 10 Most Influential Leaders Guiding Corporate Evolution, 2024, The Silicon Leaders magazine gladly features Dejan Štancer, President of the Global Chamber of Business Leaders (GCBL), along with other leaders.
This document contains financial projections and operating metrics for a two-year forecast of a live music venue called 2Live Venue. Key figures include:
- Year 1 net income of $512,164 and year 2 net income of $372,315, with total two-year net income of $884,479.
- Total capital raised of $500,000, with $400,000 contributed by the owner in exchange for 90% equity ownership and $100,000 from a private investor in exchange for 10% equity.
- Steady increases in quarterly net sales from $136,313 in Q1 of year 1 to $362,418 in Q4 of year 2, indicating revenue is
Investor Presentation of Solution Based Training Strategy Hint Creative Group
Overview of SFL process and solution based business model detailing market opportunity for effective sales training. Transforming thousands of sales professionals from an analog to digital sales process, with our world-class sales training.
1) Net income for the period was $1,305,162 with projected sales growth over two years totaling $3,464,640.
2) Expenses were projected to be $1,505,335 over two years including capital expenses, salaries, marketing costs and other operational expenses.
3) The projections showed positive cash flow and net profits increasing each period, with a starting balance of $0 and ending balance after two years of $2,579,578.
The document proposes establishing a digital shopping channel called DSC that targets millennial consumers. Some key points:
- Millennials have significant spending power but are distracted by multiple screens and influenced by social media/peers rather than traditional advertising.
- DSC would utilize YouTube stars to host shoppable shows on YouTube, capturing the millennial audience. Products would have a 50% margin.
- Projections estimate $6.3 million in revenue in year one, growing to $15.5 million in year three, with positive EBITDA.
- The business model involves YouTube stars retaining credibility while benefiting financially from product sales. Customers are exposed to influencer-endorsed brands in an
- LoveAndPride.com targets the LGBTQ+ community with original jewelry and gift designs ranging from $100-5,000 for various occasions.
- In 2013, sales were nearly $3M and a restructuring added experienced leaders like the former VP of David Yurman.
- Financial projections show sales growing to $4M in Q4 2016 with 19% EBITDA. Assuming $2M pre-tax income in 2016, valuation could be 5x the current $4M.
- An additional $1M investment is sought to capitalize on the $800B LGBTQ+ market and $10B online jewelry industry, as legal protections expand rapidly.
The document analyzes data on the global alternative finance industry and Latin America's position within it. It finds that while the US dominates the global market, alternative finance volumes in Latin America grew rapidly between 2015-2017, with peer-to-peer consumer lending making up the majority. The report also identifies trends in Latin America like alternative finance primarily funding small businesses and regulation playing a key role in driving market growth.
The document introduces Global Wealth Trade, a multi-level marketing company that sells luxury designer goods. It discusses GWT's business model, compensation plan, and opportunities for individuals to become retailers or distributors of its products on a part-time or full-time basis. The compensation plan includes retail profits, support bonuses, team commissions, and residual income from monthly shopping account investments.
Mikes Bikes Business Simulation | Global 99.8th PercentileHongyeJarvisZhang
• Schedule weekly meeting with the team to devise a business plan and to develop sale strategies.
• Collect and visualize market trends data using Excel and Tableau and modify business strategy accordingly.
Paid advertising and audience influencing copywritingAlan Victor
The document summarizes a paid advertising campaign run by Cushman & Wakefield to generate leads and position themselves as the real estate advisor of choice. The campaign had two pillars - the first promoted expert real estate content to build awareness, while the second directly generated leads through problem-focused ads. By targeting personas, communicating problems clearly, and promoting an early adoption service, the campaign achieved its objective of acquiring high-value leads while maintaining a low cost of acquisition.
The document summarizes a board of directors meeting for Eternal Comfort. It includes discussions on global market overview, marketing, finance, production, and private label. Key objectives outlined for 2017-2019 include increasing total revenue to $770 million, market share to 27.2%, and earnings per share to $11.78. Strategies involve maintaining quality at affordable prices, increasing private label sales, acquiring celebrity endorsements, and utilizing full production capacity. Decisions focus on implementing the 3-year plan, reducing costs, and expanding production capabilities.
This document contains financial projections for a 2-year period for a new venue called 2Live Venue. It includes quarterly projections for net income, expenses, cash flow, and capital expenses. For year 1, the net profit is projected to be negative with a loss of $803,390 over the 2 years as expenses exceed revenues in the startup period. Cash flow is also projected to be negative each quarter as cash outflows for expenses exceed cash inflows from sales.
Sergio J. Sánchez founded ClubCard10 in 2001 as an events, marketing and direct sales company focused on tourism. Over 12 years it grew to have over 5 million customers. ClubCard10 offers tourist packages including hotels, flights and cruises. Members can purchase packages and earn commissions from their sales and by building a team in a binary structure. Higher ranks bring more benefits and commissions from a unilevel structure.
Eunimart provides a one-stop platform for global cross-border ecommerce. It partners with the largest marketplaces and helps 400+ sellers and 100+ brands expand internationally by handling logistics, payments, pricing, listings, customs, taxes and more in one place. As the global cross-border ecommerce market is projected to grow to $800 billion by 2020, Eunimart aims to provide sellers the tools and services needed to expand while providing marketplaces a wider selection and better performing sellers in a cost-efficient manner.
Clubcard10 was created from Card10, a company with over 12 years experience in tourism and over 5 million clients. Clubcard10 focuses on combining leisure and business travel. The presentation describes Clubcard10's compensation plan which includes a binary system, unilevel, matrix, company vouchers, travel agency, and annual fund. It also provides details on package levels and upgrades.
Increase AUM with Marketing Automation Part 3: Marketing Analytics to Prove ROIMarketo
For too long, financial services marketing departments have been seen as a cost center. It's time to prove—and improve—marketing's contribution to the bottom line using marketing automation and metrics that matter. Watch "Increase Assets Under Management with Marketing Automation: Marketing Analytics to Prove ROI" to learn how leveraging marketing automation can help you prove ROI on marketing programs and grow AUM.
Costco seeks global domination through strategic expansion into new markets. It analyzes population ratios in current markets to determine target ratios for new markets. Using matrices analyzing factors like car ownership and retail maturity, it identifies France, Germany, and Iceland as prime targets for wholly-owned subsidiaries. India and China are also considered but pilots may be better due to regulatory uncertainty. A five-year plan outlines opening 122 stores across these and current markets using projections of past cash flow and store growth. Digital transformations like mobile apps and RFID cards are also discussed.
Cashrewards currently delivers 2% of all ecom retail spend in Australia according to the NAB retail index http://business.nab.com.au/nab-online-retail-sales-index-june-2015-12306/ , with a 400% increase in ROI for Advertisers based on IAB Data http://www.adnews.com.au/news/online-ad-spending-tops-5-billion-in-the-past-year-iab.
Our aim is to grow to 10% market share by focusing on delivering the best user experience on the planet.
The document appears to be a portfolio from Lawrence Samuels including details about his skills in corporate valuation, accounting, statistics, and additional tools. It includes a case study and analysis of Thumbs Up Corporation, a company that launched two projects to generate buzz about new products and establish a customer base. Samuels provides forecasts and analyses of Thumbs Up Corporation's sales, budgets, expansion projects, and marketing strategies.
Dis q3 20 learnings and the outlook for its businessthomas paulson
- Disney's June quarter results significantly exceeded expectations, with $2B more in profitability than expected and $23B in cash reserves. Management is willing to reimagine businesses like ESPN+ and theatrical release windows in the post-COVID world.
- Forecasts for Disney+ subscriber growth were revised downward for the US and India due to higher than expected churn and modest growth after launch surges. The service is tracking to reach management's 2024 target of 60M subscribers but at a lower valuation of $41B rather than the original $96B.
- The "double" scenario of slower Disney+ growth reduces the company's value by $55B but growth will still moderate to around $7B per
The 10 Most Influential Leaders Guiding Corporate Evolution, 2024.pdfthesiliconleaders
In the recent edition, The 10 Most Influential Leaders Guiding Corporate Evolution, 2024, The Silicon Leaders magazine gladly features Dejan Štancer, President of the Global Chamber of Business Leaders (GCBL), along with other leaders.
Brian Fitzsimmons on the Business Strategy and Content Flywheel of Barstool S...Neil Horowitz
On episode 272 of the Digital and Social Media Sports Podcast, Neil chatted with Brian Fitzsimmons, Director of Licensing and Business Development for Barstool Sports.
What follows is a collection of snippets from the podcast. To hear the full interview and more, check out the podcast on all podcast platforms and at www.dsmsports.net
Zodiac Signs and Food Preferences_ What Your Sign Says About Your Tastemy Pandit
Know what your zodiac sign says about your taste in food! Explore how the 12 zodiac signs influence your culinary preferences with insights from MyPandit. Dive into astrology and flavors!
Understanding User Needs and Satisfying ThemAggregage
https://www.productmanagementtoday.com/frs/26903918/understanding-user-needs-and-satisfying-them
We know we want to create products which our customers find to be valuable. Whether we label it as customer-centric or product-led depends on how long we've been doing product management. There are three challenges we face when doing this. The obvious challenge is figuring out what our users need; the non-obvious challenges are in creating a shared understanding of those needs and in sensing if what we're doing is meeting those needs.
In this webinar, we won't focus on the research methods for discovering user-needs. We will focus on synthesis of the needs we discover, communication and alignment tools, and how we operationalize addressing those needs.
Industry expert Scott Sehlhorst will:
• Introduce a taxonomy for user goals with real world examples
• Present the Onion Diagram, a tool for contextualizing task-level goals
• Illustrate how customer journey maps capture activity-level and task-level goals
• Demonstrate the best approach to selection and prioritization of user-goals to address
• Highlight the crucial benchmarks, observable changes, in ensuring fulfillment of customer needs
Industrial Tech SW: Category Renewal and CreationChristian Dahlen
Every industrial revolution has created a new set of categories and a new set of players.
Multiple new technologies have emerged, but Samsara and C3.ai are only two companies which have gone public so far.
Manufacturing startups constitute the largest pipeline share of unicorns and IPO candidates in the SF Bay Area, and software startups dominate in Germany.
3 Simple Steps To Buy Verified Payoneer Account In 2024SEOSMMEARTH
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Buy Verified Payoneer Account With 100% secure documents, [ USA, UK, CA ]. Are you looking for a reliable and safe way to receive payments online? Then you need buy verified Payoneer account ! Payoneer is a global payment platform that allows businesses and individuals to send and receive money in over 200 countries.
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The APCO Geopolitical Radar - Q3 2024 The Global Operating Environment for Bu...APCO
The Radar reflects input from APCO’s teams located around the world. It distils a host of interconnected events and trends into insights to inform operational and strategic decisions. Issues covered in this edition include:
Anny Serafina Love - Letter of Recommendation by Kellen Harkins, MS.AnnySerafinaLove
This letter, written by Kellen Harkins, Course Director at Full Sail University, commends Anny Love's exemplary performance in the Video Sharing Platforms class. It highlights her dedication, willingness to challenge herself, and exceptional skills in production, editing, and marketing across various video platforms like YouTube, TikTok, and Instagram.
The Genesis of BriansClub.cm Famous Dark WEb PlatformSabaaSudozai
BriansClub.cm, a famous platform on the dark web, has become one of the most infamous carding marketplaces, specializing in the sale of stolen credit card data.
Best practices for project execution and deliveryCLIVE MINCHIN
A select set of project management best practices to keep your project on-track, on-cost and aligned to scope. Many firms have don't have the necessary skills, diligence, methods and oversight of their projects; this leads to slippage, higher costs and longer timeframes. Often firms have a history of projects that simply failed to move the needle. These best practices will help your firm avoid these pitfalls but they require fortitude to apply.
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At Techbox Square, in Singapore, we're not just creative web designers and developers, we're the driving force behind your brand identity. Contact us today.
3. 3
Wild; untamed.
(le-mo'-lo)
Chinook Jargon
VALUE PROPOSITION
First brand to cater exclusively to the
long-distance hiker, focusing on
market priorities: lightweight, durable,
comfortable
MISSION STATEMENT
We make durable and lightweight
products that exceed the demands of
the long distance hiking community,
inspiring the exploration of their limits,
themselves, and the planet.
4. 4
TARGET CONSUMER
Ages: 23 - 31
Location: United States
Occupation: Accountant,
Massage Therapist
Income: $60,000 - 80,000
Marital Status: Unmarried
Education: Undergraduate
Children: None
ANDREW and KRISTEN
6. 6
STRATEGIC + FINANCIAL PROJECTIONS
HORIZONONE HORIZONTWO HORIZONTHREE
Brand + Product
Development
Product Line
Launch
Geographic
Expansion
7. 7
2020 2021 2022
H1H2H3
HORIZON ONE HORIZON TWO HORIZON THREE
- Brand + product development
- Wear testing
- Marketing activation
- Key REI store + .com activation
- Targeted REI Launch (35)
- Product Launch
- Full REI Launch
- Product Expansion
TARGETOBJECTIVES
MAR DEC
JAN DEC
JAN DEC
Shoe
Shelter
Backpack
Sleep system
Shoe Update
Umbrella
Stakes
Trekking Poles
Bivy
Tarp Tent
STRATEGIC TIMELINE
14. 14
THE LEMOLO LONGHOUSE
• Dyneema® composite fabrics
• Water resistant two-way zipper
• Line locks on all perimeter tie-outs
• Dual peak vents that can open and close
FOB MSRP
$120.09 $500.00
GPM
76%
15. 15
THE LEMOLO PASEESIE
• 950 Sustainable Down
• 20º F (-6º C) temperature rating
• 20” Drawstring and zipper to
open/close footbox as needed
• 19.18 Ounces
FOB MSRP
$65.89 $250.00
GPM
73.5%
16. THE LEMOLO LESAK
16
• 100% Waterproof Dyneema® composite
fabrics
• Hardline with Dyneema® shoulder straps
with 3/8” closed cell foam and spacer mesh
• Adjustable sternum strap with self-
tensioning elastic
FOB MSRP
$65.12 $250.00
GPM
74%
17. HORIZON THREE AND BEYOND VLP
17
UL Umbrella
UL Tent Stake
UL Trekking Poles
21. PRIMARY | ATTRACT
Hike Your Own Hike
SECONDARY | ENGAGE
Go Further, Faster, and Leave Fewer Footprints
TERTIARY | CONNECT
21
The Lemolo Arrow is the first shoe built for the specific needs of
the long-distance hiking community:
Lighter More Durable Better Fit
Hike farther with
less fatigue
More miles, fewer
replacements
Room for long-term
comfort
22. APRIL 2020
REI.com
Hype
FB & IG
Traffic Driving Ads
$3000
4/1 – 6/1/20
22
BRAND BUILDING + PREP
MARCH – AUGUST 2020
ONLINE
MARCH 2020
Brand
Launch
FB & IG
Impression Ads
$1000
Mar 20
JUNE 2020
REI.com
Content Marketing
FB & IG
Traffic Driving Ads
$3000
6/1 – 8/30/20
OFFLINE
JUNE 2020
Purchase and decal-wrap Sprinter van for
grassroots experiential marketing
$40,000
23. 23
SOFT LAUNCH
SEPTEMBER – DECEMBER 2020
ONLINE
SEPTEMBER 2020
REI.com
Preorders
FB & IG
Traffic Driving Ads
$5000
9/20 – 12/20
Banner Ads
Brand Awareness +
Retargeting
$7,200
9/20 – 12/20
OFFLINE
SEPTEMBER 2020
- Local PNW Van Tour
- PCT Days Sponsorship and Experience
- $5,000 Sponsorship
- $7,500 Event preparation & party planning
- $2,000 Digital ad support (FB + IG)
DECEMBER 2020
- Key REI Class Demos
- $5,000 event costs
- SoCal Van Activations REI Locations
- $2,000 brand awareness (FB+IG)
*
*
24. 24
FULL LAUNCH
JANUARY – APRIL 2021
ONLINE
JANUARY 2021
Drive DTC
Sales
FB & IG
Conversion Ads
$10,000
1/21 – 4/21
PPC Ads
High purchase-
intent keywords
$24,000
9/21 – 12/21
OFFLINE
APRIL 2021
- NoBo Trail Angel Campaign
- Van activation to follow largest
concentration of hikers
- Branded experiences to target
consumers
- $20,000 over 4 months: gear, gas,
supplies
- Deep market research
JANUARY 2021
- Retail Fixtures
- Attract, Engage, Connect Elements
- $10,000
28. 28
Primary Image Facebook Ad
Instagram Ad
GDN Mobile Leaderboard
GDN Desktop Leaderboard
Outside Buyer’s Guide
Print Ad
Google AdWords Ad
MARKETING ASSETSDIGITAL ADS
32. 32
FUNDING RECAP
Angel Round
• $200,000
• April 2019
ü Initial funding to launch brand
ü Demonstrate revenue, support final
development costs
ü Domestic retail extension (REI), product line
extension
Kickstarter
• $50,000 Goal
• April 2019 Launch
SEED Round
• $1M - Safe
• January 2020
• $100K - Revenue Run Rate
Series A Round
• $7M - Equity
• April 2022
• $750k - Revenue Run Rate
ü Support Lemolo until profitable growth
phase/International expansion
37. 37
CHILEAN CONSUMER
Age: 31
Location: Santiago, Chile
Occupation: Financial Analyst
Income: $30M CLP ($45,000 USD)
Marital Status: Married
Children: None
Notes: Price is important but so is
quality and technology, connected
through mobile
CRISTOBAL
38. 38
TOURISM CONSUMER
Age: 61 & 59
Location: London, England
Occupation: CPA & Grandmother
Income: £115,000 GPB ($145,000 USD)
Marital Status: Married
Children: Two, 3 grandchildren
Notes: Disposable income, values
quality and convenience,
conservationists
PAUL and SUSAN
39. 39
ARGENTINE CONSUMER
Age: 28
Location: Buenos Aires, Argentina
Occupation: UX Designer
Income: $1,800,000 ARS ($49,800 USD)
Marital Status: Unmarried
Education: Undergraduate degree
Children: None
Notes: Wants value for money, non-
loyal, research before buying.
LUCA
40. 40
LAUNCH STRATEGY
Pricing Strategy
Surgical Pricing
MAP Policy
Arrow Distribution
CALZADOS BLANCO / KOMAX
30% wholesale discount
Targeting high income locals +
foreign adventure tourists
$
Take-down Licensing
Calzados Blanco SA
$300k licensing fee + 7%
Royalties
Local manufacturing
Marketing Strategy
Differentiated strategy to
address specific market
segments
43. ARGENTINA
“Discubre La Madre Patria, discubre a tu mismo.”
(Discover the motherland, discover yourself)
CHILE
“Somos juntos, somos la tierra”
(We are one, we are the land)
LOCALIZED MARKETING MESSAGES