Led World Magazine- Carpeting The Illumination

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LEDWORLDDEC-JAN‘18
CONTENTS
COVER STORY
10 Office Lighting: Gel Light with Ergonomics
INTERVIEW
18 Lighting Needs to be Human-Centric
(Kuldeep Gupta, MD, Lumens Technologies & LightStyle Solution)
28 Innovation is the Key at Ayana Energy
(Mamtha Mengarthy and Sundeep Mengarthy, Directors, Ayana Energy Pvt. Ltd.)
32 Starflux LED: Promising More Reliable, Consistent Lighting
(V. S. Hooda, Director, MLTC Energy India Pvt. Ltd.)
INTERACTION
26 Encapsuled: Stepping Out To Outdoor Illumination
(Siddhant Jain, Director, Encapsuled)
30 Savvy Lights: Lighting In Perception
(Hitesh Patel, Director, Light World)
GUEST COLUMN
38 CSI Good Shepherd Church – A ‘Christmas’ Lighting Makeover
(Dr. Amardeep M Dugar, IALD, Founding Principal of Lighting Reserch & Design, Chennai)
NEW PRODUCT LAUNCHES
44 Innovations in the Domestic Market
CASE STUDY
16 Philips Helps Create a Comfortable, Productive and Sustainable
Environment at The Edge
42 Ulm Minster, One of The Tallest Church in the World Gets
LED Lighting
43 Chicago Events Shine Brighter as Hancock Skyscraper Gets Dynamic
LED Lighting
FEATURE
22 Zumtobel Illuminates Oslo Airport, Norway
EVENT
34 ASEAN’s Largest International Exhibition on LED Products &
Technology: A Legion of Opportunities
PRODUCT FEATURE
40 Light Bulb With Security Camera
NEW PRODUCT LAUNCHES
46 Innovations in the International Market
REGULARS
6 LED Applications
48 Event Calendar
50 News
58 Resource Guide
INTERNATIONAL
NATIONAL
Winter Illumination in Tokyo
by LED Lighting for a White
Christmas
6
16
Philips Helps Create a
Comfortable, Productive
and Sustainable
22
Zumtobel Illuminates
Oslo Airport, Norway
CSI Good Shepherd Church –
A ‘Christmas’ Lighting Makeover
38

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Office lighting is the specialised lighting segment that requires a
strategic workout before zeroing in on any illumination criterion.
The Cover Story focuses on how the perception of illuminating
workplaces has changed over the years, especially with the advent
of LEDs that has drastically augmented the options. Light solution
providers’ opinions vary widely on the question of the right office
lighting because lighting requirements in offices are highly diverse,
depending on the nature of business and space allocated. In
addition to that though, the demands made on office luminaires
have fundamentally changed – and technological innovation
provides users with diverse options in terms of energy-efficiency,
visual comfort and human centric lighting, intelligent light control
& design.
The issue highlights dynamic illumination at Oslo Airport’s Terminal
2, the one-of-its-kind lighting project, which has recently been
executed by Zumtobel. Besides, there are a couple of new lighting
solution providers with whom we interacted to find out as to what made them entering in to the
lighting industry and what they have on offer in their respective kitties. The issue also incorporates
an exclusive interview of Kuldeep Gupta, who has been travelling with LEDs right from its birth in
to lighting arena. He shared quite interesting instances about his tryst with LED lighting.
These apart, there’s also a mention about the 6th edition of LED Expo Thailand – ASEAN’s largest
international exhibition on LED lighting products and technology, bringing forth the most exciting
avenues to explore new business opportunities and penetrate new LED markets across the South
East Asian region. Scheduled during 10-12 May 2018 in Bangkok, the Expo is organised by MEX
Exhibitions Pvt. Ltd. in association with IMPACT Exhibition Management Co., Ltd.
On applications front, the issue carries instances to hint how lighting designers’ imaginations
are bursting at seams. One such instance is the holiday season that got extended a bit longer for
Detroit Zoo, which featured more than five million LED lights, illuminating trees, buildings, and
dozens of peculiar animal sculptures of the zoo. Another example is the world’s longest Hong
Kong-Zhuhai-Macau Bridge project with 55-kilometre length, which has been lit with LEDs in
various formats that include LED variable message signs equipped with own-developed intelligent
control systems for the entire length of the bridge along with more than 28,000 ceramic LED lights
from SANSI LED.
Learn more about what’s trending in the name of innovations & technology. The issue also carries
glimpses of new launches in domestic and international markets in the LED lighting space, etc.
through various articles.
Please share your valuable feedback on what topics you would really like us to cover in our future
issues.
The editor can be reached at himani@mexexhibits.com
FROM THE EDITOR’S DESK Vol 8 Issue VI Dec-Jan, 2018
Publisher and Printer
Baljeet Singh
Editor
Himani Gulati
Associate Editor
Syed Md. Ehteshamul Hasan
Content Writer
Mahjabin Shahzad
Marketing Head
Gauravjeet Singh (9810301644)
Sales
Gaurav Chawla
Project Manager (9999089867)
Atanu Jana
Project Executive (9999420794)
Design & Print Production
Ravi Pandey
Design Studio
Access Solutions
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Worldwide Focus Media Co., Ltd.
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Sector-68, Noida. Edited by Himani Gulati.
The opinions expressed by authors and
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The publisher has made every effort to assure
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publication, but cannot assume liability for the
errors.
Copyright © 2017 ………. All rights reserved
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ADVISORY BOARD
Mr. Sunil Sikka
President
Havells India
Mr. Shyam Sujan
Secretary General
Elcoma
Mr. P. K. Sood
Chairman
Regnant Group
Mr. Amrith Prabhu
Country Manager India
Lumileds
Dr. Sandeep Garg,
President India Electronics &
Semiconductor Association

6
This winter, Tokyo experienced a snow clad Christmas. Streets and buildings were artfully
decorated in LED lights that create an artificial snow-scape with none of the cleaning up the
morning after generally when pristine snow turns to dirty, muddy puddles. More than a million,
1,200,000 LED lights to be exact were installed which turned it into a surreal, fairyland experience.
Winter
Illumination
in Tokyo by
LED Lighting
for a White
Christmas
The Façade of
La Salle Lit Up
in Blue with
LED Lighting
LED Applications Around the World
De La Salle University (DLSU) showed a spirit of sportsmanship when the La Salle’s Hall,
building’s neoclassical columns lit up in electric, moody blue. The LED was acquired from a local
supplier which were installed and programmed to display different colors for different occasions.
This time the occasion was their loss against their archrival, Ateneo De Manila University whose
color is blue.
LED APPLICATIONS

7
Detroit’s Zoo
Shimmers With
LEDs to Mark
the Holidays
SANSI LED
Lighting
Illuminates
The World’s
Longest Hong
Kong-Zhuhai-
Macau Bridge
The holiday season extended a bit longer for Detroit Zoo, with the installation of LED lighting.
The zoo featured more than five million LED lights, illuminating trees, buildings, and dozens of
peculiar animal sculptures spread across the front half of the zoo. The wild lights were a huge
crowd puller as it attracted many due to its beauty and charm.
Making it one of the seven wonders of the Modern World, SANSI LED completed lighting up of
the world’s longest Hong Kong-Zhuhai-Macau Bridge project with 55-kilometre length. LED Street
lights, a series of color-changing architectural LED landscape lights features that will run vertically
along the bridge, and LED variable message signs equipped with own-developed intelligent
control systems for the entire length of the bridge along with more than 28,000 ceramic LED
lights, will be provided by SANSI LED.

8
LED APPLICATIONS
Bank of America is the tallest building rising, 871 feet above the city. It’s hard to miss the
Bank of America Corporate Center among the buildings dotting the skyline of Charlotte, NC.
The building is now a remarkable site due to its lighting upgrade with LED lighting installation.
This has expanded the display options also easing maintenance and energy demands. With LED
technology the light output is much more efficient and dynamic.
Bank of
America Tower
Lights Up The
Skyline of
Charlotte
104 year old iconic landmark the Castlepoint Lighthouse has been installed with modern LED
lighting technology. The LED lighting is capable of sparkling the monument into any colour of the
spectrum, on the grand old lady of the coast. The permanent lighting post the Christmas Eve is
touted to draw more tourists than before due to its appealing and colourful lights,
Castlepoint
Lighthouse Lit
with LED on
Christmas Eve

10
COVER STORY
Office Lighting:
Gel Light with Ergonomics
Office – A term that automatically portrays
a place, where 100s of employees are busy
on their workstations, performing the jobs
they have been assigned, according to
their respective KRAs. And the space brings
forth a very bright picture with all-round
illumination including the corners. But are
they well-lit or properly illuminated to help
employees enjoy the lighting and feel more
energetic than exhausted?
This is an important question when it comes
to lighting spaces, especially workplaces.
Lighting has an inevitable impact on human
beings. Since most of us spend much of
our daytime hours at work, it becomes
important to have quality lighting in the
workplaces. It is this necessity that keeps
not only the lighting designers but also
the manufacturers exploring a lighting
solution that can help employees feel good,
concentrate, and be more efficient.
No wonder, the office lighting trends
continue to evolve with time and
technological developments. Further,
it closely follows the structural change,
taking place in the office building, to not
only match the aesthetics, but also the
illumination requirements. However, despite
the fact that LEDs have conquered almost
every lighting application; it failed to take
over and prevail in the office environment.
For instance, the most recent switch is
over to LED from T5, wherein offices have
been slower than others to mark the
change, largely because of the prevailing
technology – T5, which is still highly efficient
for diffused area lighting, and way cheaper
than LEDs. Another example in the league
is the louvers, a trend which came following
a guideline that was written in the 1980s to
prevent glare on computer screens. Recessed
louvered fittings that create a cave effect
became the norm in offices that still exist in
most of the workplaces.
However, the latest guidance for workplace
lighting puts the focus where it belongs,
i.e.; on people. As rightly pointed out by
Apart from the pretty obvious aesthetic advantages of good
office lighting, it has also emerged as the necessity for employees’
health and better work performance

11
Rakesh Zutshi, President, Elcoma, and
Managing Director, Halonix Technologies Pvt.
Ltd., “With open-plan spaces becoming the
new norm in the offices, the trends of office
lighting has also witnessed a sea change
over the years. From work lamps to ceiling
lights and spotlights everything has gone
through complete transformation as per the
requirements of the modern workplaces.”
This, together with the design freedom
offered by LEDs, louvers are getting replaced
with some kind of crazy modern designs or
LED panels. Though slowly, but the tide is
turning with LEDs, which are getting more
and more efficient and highly controllable
with each passing day, featuring quicker
paybacks. As big manufacturers go all LEDs,
it may soon be the only choice.
As Zutshi suggests, “Office designers have
now started using advanced LED lighting for
illumination into modern offices and these
lights are loaded with such inspiring features
that the office workers can even adjust their
temperature and colour rendering index as
per their requirements.”
According to V. P. Mahendru, CMD, Eon
Electric Ltd., over the period of last few
years, the LEDs have transformed the way
lighting was perceived with the conventional
light sources. “Fluorescent lights which at
one point were the most popular choice
for their high visibility and cool feature,
have now been replaced by LEDs which
have more variants than simply being cool
with enhanced visibility and are even more
efficient and economical.”
Anirudh Kajaria, Business Head, Century
LED Ltd. opines that earlier, people used to
be only concerned about the illumination
in their offices. “But, the time has changed
now as they have started following the
contemporary trends in the office lighting.
Today’s corporate culture not only demands
well-illuminated offices, but also asks them
to look aesthetically advanced. Office
lighting has now taken a centre-stage to
create a more joyful and healthy work
environment for optimum productivity.”
Tushar Gupta, Executive Director, NTL
Lemnis too advocates that over the years,
lighting in offices has got a complete facelift.
“Instead of generic coverage of office
space, activity-based lighting is preferred,
turning the whole concept of illumination
in the office. The focus has shifted greatly
from aesthetics only, to the specific-activity
being performed at the workspaces thereby
providing optimal lighting for the task
that the employees are performing at that
particular point in time.”
Impact of LEDs on Office Lighting
Office lighting has improved dramatically
over the last 25 years. Gone are the days of
flickering fluorescent lighting systems, which
contained tar, mercury and polychlorinated
PCBs, which are harmful to the environment
and can adversely impact human health.
Almost all the lighting solution providers
are favouring LEDs for it being the most
efficient and flexible for creating a perfect
environment, irrespective of the spaces
– be it office, residence, commercial
establishments, hotels, hospitals, etc. This
clearly shows that the advent of LEDs have
fully changed the way lighting was used few
years ago.
“TODAY’S CORPORATE CULTURE NOT ONLY
DEMANDS WELL-LIT OFFICES, BUT ALSO ASKS
THEM TO LOOK AESTHETICALLY ADVANCED.”
Anirudh Kajaria, Business Head, Century
LED Ltd.
“LEDS HAVE MORE VARIANTS THAN SIMPLY
BEING COOL WITH ENHANCED VISIBILITY
AND ARE EVEN MORE EFFICIENT AND
ECONOMICAL.”
V. P. Mahendru, CMD, Eon Electric Ltd.
“OFFICE DESIGNERS HAVE NOW STARTED
USING ADVANCED LED LIGHTING FOR
ILLUMINATION INTO MODERN OFFICES.”
Rakesh Zutshi, President of ELCOMA and
MD, Halonix Technologies Pvt. Ltd.
Lighting Fixtures from Cetury LED

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According to Zutshi, introduction of LEDs
in lighting has totally revolutionised the
lighting system. “Their exclusive features
like energy-efficiency, durability, cost-
effectiveness and ‘environment-friendliness
have played a major role in making them
preferred choice for modern offices. Not only
this, LED lighting can provide illumination
that is very close to the natural one and so
their usage results into increased work-
efficiency of the employees.”
While Kajaria highlights another interesting
angle when he says that LED lights provide
right degree of intensity and brightness
to create a conducive work environment,
Gupta goes in a little more detail, “LEDs are
a very versatile light source and offers clear,
focused lighting with very little wastage.
LEDs are not only energy-efficient, but are
also maintenance and hassle-free owing to
their long lifespan. With the onset of newer
technologies, it is way easier to integrate
with controls as the complete fixture comes
from one source. LEDs have totally changed
the aesthetics and design of office lighting.”
Mahendru favours that with the introduction
of quality LED lighting, the life of lighting
system as well as the quality of light have
improved drastically. “LED bulbs last longer,
are more durable, and offer better quality of
light than traditional or conventional lights
of the past. In addition, LED lighting can
provide a wide range of colour temperatures
to create desired ambience, many of which
are fully dimmable with an extensive range
of beam-angles that can be tailored to suit
the desired distribution.”
Current Trend in Office Lighting
In today’s world, office spaces are designed
and developed to function according to the
specific needs of various businesses and
enhances the performance of those who
work within its walls. This has made the
design of office so important and that’s why
design trends are constantly changing and
adapting to the demands of the businesses.
Amidst all this, the role of lighting must
not be ignored as it truly complements the
design parameters as well as the purpose,
which may get defeated in the absence of
proper illumination. There’s no denial of the
fact that lighting directly impacts our ability
to work and be at our most productive,
attentive, and creative every day that we
step foot in our workplace. All this, when put
together, defines the trend of office lighting.
“In today’s time, the structure of the
workplace is changing from a closed
environment to a more open space to
encourage collaboration and team working
in the most efficient way. This has affected
the lighting needs of a workplace. People
now prefer integrated ceiling, where lighting
system is used to create a channel of lights
that gives an uncluttered and uninterrupted
look to the place,” says Kajaria.
Being a bit elaborative, Gupta adds, “For
new offices, the current trend is to ensure
maximum natural light, while designing the
workplaces. This can be undertaken by using
design features such as glass extensively. It
has been scientifically proven that mimicking
natural light properties can enhance the
feeling of well-being and comfort.”
He continues that since we know light
impacts mood and performance, offices
today can prefer to have the right fixture and
the right LED in terms of CCT (Correlated
Colour Temperature), CRI (Colour Rendering
Index), SDCM (Standard Deviation Colour
Matching) etc. This has actually become the
trend with LEDs wherein the choices have
become endless.
Going further, Gupta points out, “With
evolution in technology, we believe that
LiFi will become more accepted, which is at
a nascent stage and will take some more
time to be pervasive. However, soon the
connected office will become a reality. A
large number of companies are already
experimenting with IoT lighting, indicating
it as the future game changer. This will
also promote employees’ well-being and
enhance productivity, which in turn would
become the growth driver for the lighting
industry as a whole.”
Zutshi opines that individual spaces being
allocated to the employees are gradually
declining in the modern offices. “Proper
illumination has become the need of
the hour. For this purpose, state-of-the-
art connected lighting system is being
introduced in the modern offices. Such
lighting system allows employees to
personalise the lighting and temperature at
their workspaces using a specially designed
smartphone app.”
Stressing on the need of connected lighting,
Sumit Joshi, Vice Chairman and Managing
Director, Philips Lighting India, underscores
that as India’s business landscape matures,
expectations of a new generation of employees
from their workplaces have increased. “We
see employers adopting new technologies
to boost their employees’ engagement and
productivity. These developments have led to
the emergence of smart and connected offices,
where the ‘IoT’ (Internet of Things) drives new
ways to collaborate, innovate and socialise,”
shares Joshi.
According to him, it is not surprising that in
today’s fast-changing business environment,
new ideas such as Connected Lighting are
being implemented in workspaces that
facilitate a culture of innovation based on
collaboration. “Applications of light continue
to grow, redefining the role of light but also
the way employees can optimise and interact
with their respective workplaces. Therefore,
with connected lighting, offices can offer
employees the ability to personalise the
lighting in their immediate work area
that can have a profound effect on their
wellbeing and effectiveness,” explains Joshi.
Issues in Office Lighting
There is hardly any doubt that the evolving
landscape of the workplace requires
innovative thinking. While offices focus on
issues such as ergonomics and adequate
breaks, lighting is one thing that they
consistently overlook. There are a number
of ways that lighting in the workplace can
affect employees. In today’s corporate world,
the main concern is proper illumination in
the absence of which employees generally
become the victim of stress and fatigue
due to inappropriate lighting arrangements
in the contemporary office spaces. This
adversely affects employees’ health and
productivity.
High glare due to increased use of laptops
and high-performance monitors’ screens, are
not letting them work continuously. Adding
to these, are the frequent power cuts and
voltage fluctuations, followed by high cost of
maintenance, which together have emerged
as the major issues in today’s offices. Also,
continuous surge in the energy cost has
become one of the important factors to
consider. For all these to be addressed,
thanks to the country’s lighting giants, who
are ready with their respective portfolios
to tackle such issues. They promise the
solutions that are majorly designed to
withstand dire Indian conditions.
Lighting from Cetury LED

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Factors to Be Considered for Office
Lighting
Various factors are considered while
planning illuminating keeping in the way
an office or work space is evolving. “There
are some really important factors that one
must keep in mind while illuminating the
office spaces. For instance, the overall cost
to install and maintain the lighting products
in the entire office. The construction and
style of the space should also be taken into
account, while creating a perfect balance
between the direct and indirect light. In
order to restrict or reduce mental fatigue
and tiredness, lighting with low glare must
be used in the office space,” suggests Kajaria.
According to Gupta, there are three
main factors that are to be considered
for illuminating an office – luminance
requirement, light distribution and glare
quotient. “Increasing the level of illumination
enables people to work safely and efficiently.
This does not change from office to office.
However, there is a difference between
lighting requirements of densely populated
offices and those with wide open spaces.
The focus is more on functionality in small
offices, while along with it, the aesthetics
is also a large contributor to the overall
lighting design in big corporate offices.”
Delving further in this, Zutshi advocates that
creating a combination of various types of
lighting for proper illumination is a must.
“Colour, illumination levels, light output,
proper lighting needs in each zone of the
office - like reception area and the open
office spaces, etc, are the major factors that
are considered while going for illuminating
an office. Be it a small office, or a big
corporate one, not paying attention to any
of these factors will not allow meeting the
objective of proper illumination.”
Mahendru insists that the placement of
the light sources and the illumination
level relevant to the eyes of the people are
important to avoid glare or shadows. “Large
offices have invariably large number of light
sources, and hence, their placements with
reference to the illumination requirement
based on the activity performed in that
particular area is more important. This
problem does not exist in the case of smaller
offices, as there are very few light points that
too are more or less centrally placed for an
evenly spread illumination level.”
Growth Avenues
There are quite a few components adding
to the growth of office lighting. It’s not
only the new establishments but also the
renovation markets that are showing great
potentials. “I believe that the biggest factor
is still the fact that LEDs help rein in the
energy requirements. Today, with the focus
on environment, a larger number of offices
are shifting away from the typical energy
guzzlers at workplace and moving towards
energy efficient lighting,” says Gupta.
According to him, the cost of acquisition
of LEDs has been going down drastically
and then there are faster ROIs that have
together made the replacement market
more attractive. “Besides, the focus on new
infrastructure development has also led to
an increase in lighting requirements with
visible growth in this segment,” he adds.
Speaking about the potential, Gupta informs
that for NTL Lemnis, it is a combination of both
- new establishments as well as the renovation
market. “However, the quantum is more for
the renovation or replacement market. A larger
number of workplaces today are looking at
replacing the energy guzzlers like halogens
and CFLs with the more energy efficient and
maintenance free LED options and this is what
we provide through a very robust product
line,” he shares adding that most of NTL’s LED
“APPLICATIONS OF LIGHT CONTINUE TO
GROW, REDEFINING THE ROLE OF LIGHT
BUT ALSO THE WAY EMPLOYEES CAN
OPTIMISE AND INTERACT WITH THEIR
RESPECTIVE WORKPLACES.”
Sumit Joshi, Vice Chairman and Managing
Director, Philips Lighting India
“A LARGE NUMBER OF COMPANIES
ARE ALREADY EXPERIMENTING WITH
IOT LIGHTING, INDICATING IT AS THE
FUTURE GAME CHANGER FOR ENHANCED
PRODUCTIVITY.”
Tushar Gupta, Executive Director, NTL
Lemnis
Office Lights from NTL Lemnis
NTL Spotlight

14
products can be easily replaced in the existing
conventional lighting fixtures.
“Out of the around 250 different types of
products that we have in the NTL portfolio,
over 100 are for office lighting, meeting any
type of lighting requirements. Currently,
we have adequate product range in our
portfolio with which we can target major
chunk of the market. But at the same time
for the new office establishments we are
putting focused effort on the development
of new product range,” explains Gupta.
Zutshi expects this office lighting segment
to grow tremendously over the long term on
account of the demand coming from massively
growing modern offices and the new trend of
shared offices especially across the tier-I and
II cities. “India is passing through a phase of
complete transformation in terms of modern
office space creation due to the growing
market of IT, ITes, BPOs and multinational
companies. We are witnessing major demand
coming from new office establishments all
across the country,” he avers.
Halonix is looking forward to capture major
market share in office lighting segment
with its latest range of products. “As a brand
that stands for ‘The Right Light’, Halonix
continues to push the boundaries to develop
better solutions and adapted to Indian
conditions across the spectrum of home
and institutional lighting. With pan-India
distribution, sales and service capabilities, we
are delivering these efficient, energy-saving
and environment-friendly lighting products to
all the corners of India,” Zutshi asserts.
Kajaria believes that if the office lighting
solutions that you offer consume less
energy and help in recreating a healthy work
environment, then nothing can stop you
from growing. “For Century LED, there is a lot
of potential in the renovation or replacement
market, where offices are switching from
traditional lights to LED. And to capture, we
have come up with productsthat are specially
designed for small as well as large office
spaces, with low Unified Glare Rating(UGR)
and high energy savings,” he says.
Going in similar line, Mahendru highlights
that high efficiency, reliability and longer
lifespan are expected to drive LED lighting
demand over conventional technologies.
“High brightness level, condensed size, low
power consumption and robust nature of
the sources of light are some of the factors
projected to trigger lighting industry growth.
Besides, the demand for the office space
is on continuous rise, as the net space use
is estimated to rise to 41 million sqft with
annual growth of around 1.5%,”he informs.
He strongly feels that demand for office
and commercial space is expected to be
driven by occupiers from IT/ITeS, banking,
financial& insurance (BFSI) sectors. “Apart
from these, start-up co-working companies
and data centers focusing on digitisation
would bring huge potential for our updated
lightning sector with the support of LED
lights.With all these in favour, we are very
optimistic. Further, the infrastructure setup
requirements by large MNCs facilitate us to
bridge the gap by providing the best of smart
Louvers Still Continues to Illuminate The Office Spaces
LED Aluminum Panel Light Chandelier
Office Ceiling Light Fixtures

15
lightning solutions to such companies. We
offer products which are of global benchmark
with best in quality at affordable prices as
they incorporate best of technological and
innovative products,”he asserts.
Portfolio of Solution Providers
So for all these, what our lighting solution
providers have in their respective bouquets?
Where do they have an edge over their
competitors? Do their offerings have
everything that is required to match the
contemporary needs of modern offices or for
renovating the existing workplaces? Where
do they have the competitive advantage
over others? How are they making it
easier for the occupants to make more
from their offerings? However, most of the
lighting solution providers claim that they
have products that can withstand Indian
conditions.
The goal today is to go beyond creating an
illumination that is sustainable and energy-
efficient. The lighting requirement today
is not only to gel with the architecture but
to let occupants/employees feel energetic,
making them more efficient, productive, and
inspired. With well-being firmly in place as
a lighting design staple, new products have
been developed from the trends of yesterday
that are being implemented in offices,
making people happier, healthier, and more
excited than ever to walk into work each day.
Halonix claims to have created a competitive
edge to beat the competition in the office
lighting segment with its keen focus on
innovation and quality control. “We have
robust pan-India presence with our depots
and service representatives available all
across India. The success of Halonix has been
built on the back of its unparalleled ability to
develop, test and deploy lighting solutions
because of the keen focus on innovation
and quality control,” says Zutshi adding that
as for now connected lighting systems are
frequently in use for illumination purposes in
offices. “These systems support sustainability
goals and provide base for the growing push
towards smart buildings across the country.”
NTL emphasises that it has been the first and
the foremost lighting electronics company,
wherein its key USP is the robustness of
the electronics. “Our wide range of product
offerings helps us reach out and meet the
requirements for any kind of office lighting.
In addition, the Unified Glare Rating
(UGR) of less than 22 helps our products
provide optimal lighting for any workspace
requirements,” asserts Gupta adding that for
now ceiling and downlights are prevalent
in office spaces. “Within the ceiling light
category, there are various options for
illumination like direct and indirect lighting,
or a combination of both. Among the
options of sizes, the most sold are 2X2
and 4X1. The lights could be mounted as
recessed, surface or pendant.”
Century LED boasts about offering a wide
range of superior quality and energy-
efficient LED lighting products at highly
competitive prices. “Low glare downlights,
tile lights, accent lighting and PLL–retrofit
solutions are generally preferred to be used
in office spaces,” opines Kajaria.
Eon Electric vaunts its lighting products
for offices as per global standards at
competitive prices. “Our finished products
pass through various stages of tests before
coming into the market such as R&D and
multiple level of testing, thus giving us an
extra edge over our competitors,” avers
Mahendru adding that recessed down-
lighters are commonly used in number of
offices and commercial settings, while the
high-efficiency and directional nature of
LEDs are very commonly used for industrial
purposes. “We are the leaders in the energy-
efficient lighting domain and we try to
provide highly efficient and best of lighting
solutions to our customers to facilitate them
keeping a good balance between natural
and artificial light to avoid shadows and
glare in offices.”
Amidst all this the global lighting major,
Philips marks it as the era of connected
lighting. “We, at Philips Lighting offer a
wide range of connected office lighting
solutions such as Power over Ethernet
connected lighting that enables employees
to customize their lighting and helps
building managers gain valuable insights
into the building usage. At the same time
it gives office workers more control of an
open plan environment, aiding comfort and
productivity,” says Joshi.
Highlighting why Philips is insisting on
connected lighting, he explains that with
a profit orientation, organisations are also
focusing on building energy-efficient green
offices, enabling optimal use of available
resources. “Connected LED lighting also
allows building managers to monitor and
analyse building usage data in real time,
enabling them to identify efficiencies and
control other facilities such as air conditioning,
heating and meeting room availability,” he
elaborates adding that this can drive down
energy consumption by up to 80% compared
to conventional lighting, allowing businesses
to slash their carbon footprint and drastically
reduce their running costs.
Conclusion
Since the impact of lighting is directly
proportionate to employees’ productivity
and efficiency, the focus of the lighting
manufacturers have started shifting from
merely offering products to becoming
one among the solution providers. This
automatically augments their purview to
include wider perspective in their respective
portfolios. The aim is to avoid bad lighting
that causes several problems, such as
headaches and eye strain, which can lead
to more serious health issues later on. It
can also cause neck, back, and shoulder
pain because people strain their bodies to
see things. Gloomy lighting can also cause
depression and lead to more concerned
state of mind.
Now being reasonably scientific, according
to the National Center for Biotechnology
Information (NCBI) published a paper
detailing how inadequate lighting can
contribute to the poor response to
treatment of and exacerbation of psychiatric
conditions, including mood disorders;
while light can have potent biological and
therapeutic effects. This is why it is vital to
get workplace lighting right.
Pendant Light Fittings Changing Illumination - Matching Tone With Outside Lighting

16
The Edge is an innovative, multi-tenant
office building in Amsterdam. The
architect’s goal was to create an intuitive,
comfortable and productive environment
for employees that would inspire
sustainable building design around the
world.
CASE STUDY
Opened in 2015, it received an outstanding
score of 98.36% – the highest ever awarded
– from BREEAM, the world’s leading design
and assessment method for sustainable
buildings.
A key aspect of the sustainable design is a
connected lighting system from Philips that
enables employees to personalize the light-
ing and temperature at their workspaces via
a smartphone app. The system also provides
data on activities in the workspace that helps
further reduce the CO2 footprint.
Philips Helps Create a
Comfortable, Productive
and Sustainable
Making a difference in the
workspace
Babette Bouman, Architect at Fokkema &
Partners in Delft, The Netherlands, led the
interior design on The Edge. She believes
that dynamic working concepts and innova-
tive interactive technologies spell the end
of the desk as we know it. She said, “If you
have an activity-related work environment,
you can choose wherever you like to sit. I
think the office of the future will be meeting
places, cafeterias and a place to meet col-
leagues to collaborate.” Bouman put these
ideas into practice in The Edge, a landmark
40,000 square meter building developed
by OVG Real Estate. It has a host of sustain-
ability features, including solar paneling,
aquifer thermal energy storage for heating
and cooling, rainwater harvesting and a
striking 15-story atrium with state-of-the-art
daylighting and natural ventilation.
In collaboration with principal tenants
Deloitte and AKD, Bouman was given free
reign to design the office environment. Her
concept included intelligent floorplans to
enhance employee comfort and efficiency,
flex workspaces, and the use of environmen-
tally-friendly materials. “Deloitte is commit-
ted to using and analyzing data to create
responsive and sustainable environments”,
she explains: “The agile work place concept
is about flexibility, and this lighting system is
also about flexibility. The connected lighting
system and custom iPhone app allows you
to adjust your climate and your lighting,
according to your liking that day. So if the
sun shines brightly, you can tone everything
down to create a more comfortable way of
working - wherever you are in the building.”

17
How it was done
OVG and Deloitte worked closely with Philips
Lighting who delivered a connected lighting
system that uses cutting-edge technologies
to enhance the flexibility of the open-plan
office. It not only allows employees to
personalize the lighting and temperature at
their workspaces using a smartphone app,
but it also provides building managers with
real-time data on operations and activities.
This data helps facility managers to maxi-
mize operational efficiency as well as reduce
the building’s CO2 footprint, whilst the per-
sonalization features create a premier experi-
ence for employees. The designers had three
key objectives for the connected lighting
system: seamless integration with the build-
ing as a whole; provision for customized
solutions in The Edge’s unique environment;
and smart interfaces that allow individuals to
control their environment.
Life under a digital ceiling
The system uses nearly 6,500 connected LED
luminaires to create a ‘digital ceiling’ in the
building’s 15 storeys. With integrated sen-
sors in 3,000 of these luminaires that work
with Philips Envision lighting management
software, the system captures, stores, shares
and distributes information throughout the
illuminated space. Facility managers use the
software to visualize and analyze this data,
track energy consumption and streamline
maintenance operations. The system uses
750 Power-over-Ethernet (PoE) switches to
connect lighting fixtures to the building’s
IT network. With PoE, Ethernet cables send
both power and data to the luminaires,
eliminating the need for separate power
cabling.
The integrated sensors capture anonymous
data on room occupancy and temperature,
data is then used to precisely deliver light-
ing, heating, cooling and cleaning resources
with maximum energy efficiency. Light levels,
heating, cooling and cleaning are reduced
in low-occupancy areas to save time, money
and energy.
What it means
Individual employees use the system to
create a personal space. For example, the
connected luminaires use visible light
communications (VLC) to offer services to
employees in the illuminated space. VLC
sends a code via the LED light beam and the
employee’s smartphone camera receives this
code, registering his or her location. With a
smart phone app designed by Philips, the
employee can control the lighting above a
specific desk, even in an open-plan office.
Employees also use the app to adjust the
lighting and temperature in meeting rooms.
Workspaces can also be customized on an
ad-hoc basis to provide the lighting for a
particular activity.
Of course, LED lighting is also known for its
An Integrated System
Philips connected office lighting using
PowerBalance PoE and LuxSpace PoE
luminaires
Envision software
Philips Envision is an integrated, end-to-
end approach to advanced lighting con-
trol, commissioning, and management.
Envision manager is a multi-user software
application that provides visibility into
lighting system operations and energy
management. It offers complete control,
from a single lamp to the lighting in a
multi-story building. Its powerful features
include simple scheduling, routine
maintenance management, real-time
occupancy floor plans, and energy usage
analysis for improved efficiency.
Personal Control App
The Philips PCA is a mobile app available
for iOS and Android. It uses visible light
communications to offer personal control
of lighting scenes and room temperature
at individual workspaces. The PCA sup-
ports personalization even in open-plan
offices, putting employees back in con-
trol of their working environment.
low power consumption, so energy savings
were built in from day one. The expected
savings are €100,000 in energy costs and
€1.5 million in space utilization costs.
The last word…
The Philips connected lighting system at The
Edge is the world’s first fully-realized system
of its kind.
By communicating and interacting with the
environment, office life becomes an im-
mersive experience. Employees personalize
their surroundings, thus making the building
a more inviting place to work.
The system demonstrates worldwide leader-
ship in sustainable practices and responsive,
human-centric working environments, which
is shared by OVG, Deloitte, and Philips.
Annemarie van Doorn, director of the Dutch
Green Building Council, said, “OVG has
created an exemplary office building that
has exceeded any other that we have rated
worldwide to date. Our hope is that other
developers will follow this lead and endeavor
to create innovative buildings that are in a
league with The Edge.”
If The Edge testifies to the end of the desk
as we know it, employees and building
managers seem to appreciate it. “We are
very happy with the design and concept, as
are the tenants and workers,” Bouman says.
“The building itself works. You feel the buzz
and you see that everybody is happy. When
you see people sitting near the coffee areas,
sitting outside from their workspaces and
all the features of the building work really
well, you can tell The Edge has so far been a
success.”

18
INTERVIEW
Lighting Needs to be
Human-Centric
How has been your journey till
date?
I started my career in 2000 with Wipro
where I had been responsible for consumer
and lighting products. In 2003, I joined GE,
shifting my base to Mumbai. Stayed with
GE for three years, got conferred with best
manager award for growth. In 2006, GE
organised a huge seminar to announce
its eviction from the world of lighting by
Starting his professional career in 2000, Kuldeep
Gupta earned his lighting points owing to his personal
interest that led him walk along with the country’s
lighting industry. It was the time when Light Emitting
Diode (LED) had started evolving to improve its stature
from simply being restricted to automotive backlights
or traffic signals to be a part of the much-more wider
spectrum of the general lighting panorama.
Gupta’s elongated association with light sources and
lighting components, made him believe that the scope
is wider than it appears, and that the industry is still at
a nascent stage with immense potentials. No wonder,
he went on to set up his own ventures – Lumens
Technologies Pvt. Ltd. and LightStyle Solution Pvt. Ltd. –
with the objective of bringing in the best for both – the
lighting industry and the consumers.
Exploring the industry with his eyes, we, at LED World,
sat in a rendezvous with him for not less than an hour
to discuss about his industry experiences and phases
the lighting industry has passed through in last decade.
Here are the excerpts to follow:
closing down its lighting division globally.
This was so because the company strictly
follows a principle to shut down a particular
division, when the revenue contribution from
that segment goes below 40%. However,
this was not the end of GE as the company
announced its investment in the Boeing
Engine and LED. This was the first time that I
heard the term LED. It was a wonder product
then. The company introduced LED modules
for signage industry.
Kuldeep Gupta, MD, Lumens Technologies & LightStyle Solution
It was in 2007 that a Korean MNC, Seoul
Semiconductor entered into India. The
company wanted to do wonder and decided
to set up its team here. In the process, it
picked up a few big names from the Indian
lighting industry. I was fortunate to get
selected and given the responsibility of
western region. There I started learning
about LEDs. In about six month time, I was
also handed over the charge of southern
region, which eventually widened my
Lighting is as important
as oxygen, therefore,
quality-oriented products
should be produced and
promoted. There should
be human-centric lighting
especially for corporate
world as good lighting
adds to people’s efficiency.

19
exposure and helped me grow bigger.
Gradually, in 2010, I became the country-
head for Seoul Semiconductor.
When did you establish your own
venture?
From the very beginning of my carrier, I
had a dream of becoming an entrepreneur.
In 2013, when I left Seoul Semiconductor,
I setup Lumens Technologies Pvt. Ltd. That
was the time when the market for LED
was evolving and people were looking for
alternatives. Accordingly, we brought in
Hongli, as our associate brand as another
option. Later, we kept on adding various
brands under the portfolio of Lumens
Technologies.
In 2015, we thought of diversifying and
setup a new company, LightStyle Solution
Pvt. Ltd. The time was right to ripe what I
had sowed over these many years in the
industry. Such a prolonged association
helped me earn a very good reputation
among the industry stakeholders and
big-wigs. My goodwill paid me back as
my current team comprises 54 dedicated,
young and energetic people. We are moving
ahead successfully with offices in Mumbai
and Delhi, while our sales people are spread
across the country. Based on the ideology of
providing all the solutions under one roof,
together we are trying to evolve by offering
best of the technologies for this lighting
industry.
What was the state of the country’s
lighting industry then?
Lighting industry in India, when I entered,
was estimated at around $2 billion (Rs.
12,000 crore), which has now grown up to
cross Rs. 21,000-crore mark. This is expected
to touch Rs. 35,000 to Rs. 40,000-crore
mark by 2020. Because till last year, only
new installations were done and now huge
replacement market has emerged out
wherein the LED lighting is replacing the
existing conventional light sources. Thank
to the push from the government to switch
over to the efficient lighting system.
How do you assess the response to
LED in Indian lighting industry?
India has started acknowledging this new
technology, but is yet to pick up the pace.
For instance, despite such a huge drive for
LED from the central government, we can
still see GLS and CFLs being sold in the
market. And the contributors for all this
are quite a few renowned brands, which
are selling these conventional lights in
commendable quantities. The point to
be noted here is that the global lighting
industry has fully banned using the
incandescent and CFLs.
How do you see Chinese
manufacturing vis-a-vis Indian?
As of now, India is facing very tough
competition from China wherein the Chinese
manufacturers are willing to drive Indian
market according to their own convenience.
I might be wrong, but I reached to this
conclusion after a recent meeting with some
of the respected and top-ranked Chinese
manufacturers. Unlike Indian manufacturer
who prefer restaurant like business and
produce only when there comes the
requirement, Chinese manufacturers believe
in bulk production and fill the market before
it asks for. This approach ultimately brings
their production cost down while the cost
for us is 15 to 20-times higher. This is also
because, in China, with the support from
the government, the infrastructure is easily
available. Their bulk manufacturing is their
strength. But I am happy to see that after
the initiative taken by EESL on behalf of the
government followed by other domestic
demand, Indian lighting manufacturers have
increased their quantum.
How far Chinese would go with this
approach?
I can’t say. But as I feel now, their strength
has become their greatest weakness. China
has already become a developed country
and it is hardly left with local consumption.
Now the aim is to materialise its strength
and cater to the rest of the world. Though,
China is successfully supplying the high-
quality stuff to its European and American
clients, but for products with sub-standard
quality, India is the easiest and the nearest
market. At the same time, India’s local
consumption is reaching a new high with
growing market and increasing population
but comparatively lower manufacturing
strength.
How do you gauge the steps taken
by the Government in this regard?
As we all know, India is an energy-starved
country. Undoubtedly, to save the energy
and make it viable for far-reaching places
in the country, the initiatives taken by
the government to distribute LED bulb
through DELP and to install LED Streetlights
through SLNP incorporating EESL have been
unprecedented, especially when it comes
to embracing energy-efficient light source
i.e. LED. This was followed by enhancing
the country’s manufacturing prowess. But
somehow, I feel that all the stringent policies
and steps taken, didn’t work in favour owing
to the absence of proper infrastructure. Not
only that the indigenous manufacturing
suffered, but also quality gets at a halt to an
extent that failure has been reported more
than success.
You mean the quality of light is
hindering the growth processes!
Yes. There is another important aspect of
lighting, which most of us do not know. In
fact, light impacts human behaviour so much
so that it deteriorates the health without
Brands under Lumens Technologies

20
even bringing to your knowledge. You know
the mega hertz frequency in these lights
keep counting our subconscious. And if the
frequencies emitted by these light sources
are not good, we would start feeling tired,
may lose our concentration, feel irritated,
etc. - all this together leads to a drastic
change in our behaviour to a noticeable
extent. In a decade or two, we would come
to know that we got our lives decreased by
not less than 5 years. Ultimately, the future
generation would suffer.
How do you see this transition?
Simple, we have become cost-conscious to
such an extent that we are not even ready
to consider the impact on human behaviour
and health. Today, it may have been the
concerns of only a few individuals, but this
would ultimately change the fate of India as
a country. We still have time to improve our
tastes. We can do so by not only embracing
the new technology but in a better way.
We must stop making ourselves fool. There
should be a descent standard to be followed
strictly, without compromising on the
parameters that may decompose our future
generation.
How important is the role of
government?
The government is here to decide better
quality of life for its citizen. This is such an
important industry as it helps the world go
on. There are two kinds of lighting – one is
the original/natural (The Sun) and the other
is artificial. In the current setup, we can
observe that in our day to day operations,
we face 60 to 70% of the artificial lights,
making it a kind of oxygen. Therefore, for
sake of the quality of life, the lighting must
be good and healthy. The government
should strictly implement stringent quality
check through the set quality standards
so that let the people not feel cheated
with substandard products. We must start
following business ethics in its true sense.
Recently, the government has come out
with few very good steps like making BIS
mandatory, which is certainly going to help
local manufacturers. We must appreciate
our government for its initiatives in this
direction as quite a few good things are
happening. For instance, we are inviting
foreign technology players to setup
their manufacturing unit here in India to
manufacture and market original products
only. The same way, we can invite Chinese
manufacturers to come, setup, establish
here, produce in bulk and cater to the local
needs. Even the local manufacturers should
be encouraged. We should replicate the
Software industry model.
Also, we as consumers must need to change
our approach as why can’t we afford good
quality products despite the fact that we
have strong inclination towards quality. Why
can’t we spend a few more pennies to own
better lighting than throwing our hard-
earned money in the garbage by opting for
substandard products again and again.
So, with all this, where do you see
the industry heading towards?
Lighting industry can’t stop. There is a
huge potential waiting in line. As of now,
most of the companies are registering
not less than 30% CAGR and this will
continue as the consumption of lighting
sources has increased due to its variability
in applications. Further, a fast-paced
infrastructure development is going on.
So, there is a huge opportunity. Also, the
luxuries are there and a simple room has
many light sources fixed for different
purposes.
The concluding remarks!
My final concern is that there should be
a quality of life for Indians. Lighting is as
important as oxygen, therefore, quality-
oriented products should be produced and
promoted. There should be human-centric
lighting especially for corporate world as
good lighting adds to people’s efficiency.
Electronics should be made quality-stringent.
There should be some parameters set for
manufacturing drivers, which are usually a
consortium of around 40 odd components. A
minuscule compromise can dilute the quality
of the whole system and that can bring
down the life of the final product.
Consumer Lighting from LightStyle Solution

22
FEATURE
Zumtobel Illuminates
Oslo Airport, Norway
The international
lighting major
Zumtobel Group
has equipped the
new terminal i.e.
Terminal 2 at Oslo
Airport in Norway
with its modern
lighting solutions.
Within the scope
of the project,
21,200 Zumtobel
and Thorn brand
LED luminaires
with Tridonic
technology inside,
have been installed.
Oslo Airport has been on renovation
mode. The recent extension of the Airport
is considered as one of the biggest lighting
projects in the global lighting industry,
wherein the international lighting major,
Zumtobel Group Services (ZGS) has supplied
more than 21,000 luminaires and installed
a record-breaking 32 eBox devices – all
to support its customer every step of the
way. Thanks to the outstanding results that
extended the association ZGS with Oslo
Airport in another project as the Group
has now been handed over the job of
modernising other parts of the airport.
With flagging off the Terminal 2 at the Oslo
Airport, the Norway’s biggest and the most
important airport signalled that it is readying
for the future with the probability of third
terminal is getting zoomed up. At the same
time, the somewhat dated Terminal 1 is also
planned to be revamped in the near future.
Meanwhile, the Zumtobel Group prides
itself for being the full-service provider of
the complete lighting solution in Terminal
2, where it has installed intelligent lighting
controls and emergency lighting systems
to go in parallel with 21,200 LED luminaires
from Thorn and Zumtobel along with various
other technologies in terms of electronics
and components from Tridonic. The total
order volume amounts to more than 5
million euros.
Right from the very beginning, ZGS was
greatly involved in one-of-its-kind lighting
project wherein it also helped its customer
with additional services. Throughout its
association, the Group kept on advising the
project managers on various related issues,
besides facilitating numerous electricians
with specialist training for the project.
The Essential of the Project’s
Lighting Requirements:
It was particularly important to Avinor
that the luminaires in the new terminal
visually match the existing lighting in the
other areas of the airport to the greatest
possible extent. Going in line, the product
design department at ZGS developed
specific luminaires that fit optically to the
conventional luminaires in the existing
terminals. Besides the optical aspects, the
luminaires needed to fulfil several legal
requirements.
Project info: Norway’s Oslo Airport
Customer: Avinor AS
Location: Oslo Airport, Edvard Munchs
Veg, 2061 Gardermoen, Norway
Application: Public Building,
Infrastructure, Airport
Airport Oslo Norway’s most important airport with 25 million passengers per year and 13.000 employees.

23
Products Selection:
Zumtobel, to meet the objective set by the
client, designed quite a few tailor-made LED
luminaires for the purpose. Along with those
tailored luminaires, the international lighting
major also used its standard products to
fulfil the illumination criteria. In all, ZGS has
used various quantities of more than 25
different products.
Through large-scale, conspicuous
luminaires, lighting is a part of the building’s
architecture and the terminal design. Two
extremely large but customised Zumtobel
luminaire types were fitted inside the
terminal respectively on the way to the
railway station: OILDRUM (height around 100
centimetres, diameter 60 centimetres) and
UFO (diameter just under 110 centimetres).
Numerous Thorn and Zumtobel brand
luminaires were also installed inside the
building, for example, about 1.2 kilometres
of light lines and 300 TECTON continuous
row LED luminaires. Thorn GTLED-RS
luminaires light up the roads outside the
airport and its underground driveways.
All luminaires were also adapted to meet
Norway’s special legal standards for public
areas such as waiting zones and counter
areas at airports.
Creating Seamless Transition:
The new lighting solution so offered to
precisely meet the lighting requirements of
the airport not only seamlessly fits in with
the new building’s architecture, but also
matches the ambience in the old part of the
building.
Setting up the Control, Establishing
a Connect:
The control becomes important especially
when the area of operation is larger than
usual. The intelligent control system for
1,17,000-sqm Oslo Airport was designed to
get adapted to the lighting in line with the
natural daylight situation, besides effectively
& efficiently regulating such a large number
of luminaires.
The lighting is controlled with the ZGS
Skyscanner, a daylight gauge head that has
been designed to constantly measure the
incoming sunlight and accordingly adjust the
lighting in turn ensuring that in each area, a
small amount of artificial light is contributed
in order to create the perfect combination
of artificial and natural daylight. The control
system has been developed in such a way
that it also takes the colour of the natural
daylight into account and transfers the same
to the artificial lighting inside the terminal
building.
The Skyscanner device has been installed
on the roof to constantly check the current
lighting conditions and send this information
to the LITENET lighting management system,
which in turn enable the best combination of
artificial light and natural daylight – not only
in terms of intensity, but also the light colour.
This helps the client save up to 82% energy
and create unparallel visitors’ experiences.
Notably in this terminal, the airport’s retail
area lighting has been separated from the
With it’s impressive, widely visible luminaires, the lighting solution is part of the new
terminal’s architecture.

24
lighting control system, setting the space
free to be dealt one-on-one basis. Each shop
is managed individually through LITECOM,
which allows the shop owners to adjust
brightness levels and select lighting scenes
according to their individual and specific
needs and preference.
Safety through Emergency Service:
The terminal has been made equipped with
a well-thought-out emergency lighting and
a lighting control system from Zumtobel
Group Services (ZGS). The Group has also
commissioned retrofitting of emergency
lighting systems in another area of the
airport.
The ZGS emergency lighting system at the
airport emerges as a true record-breaker
especially when it turns out to be the
largest eBox emergency lighting installation
worldwide. With 32 eBox central emergency
power supply devices, ZGS controls a total
of 5,000 Zumtobel ONLITE escape sign
luminaries.
The eBox devices also make sure that
power is always provided. Adding to the
operational efficiency, all 32 supply modules
are made visible on a browser-based
programme and can be managed easily from
any computer.
Securing AMC
Going forward, the client and the airport
operator Avinor has additionally ensured
legal compliance with all the rules and
regulations by signing in the annual
maintenance contract with ZGS. This
agreement includes functional tests required
by law, software updates and data storage,
enabling ZGS to guarantee full system
functionality all the times.
On securing the AMC of the project, Thomas
Knoop, Executive Vice President of ZGS,
opines that installation as a trend setter in
the airport lighting arena as the customer
expectations go beyond the illumination
requirements to include complete solutions
covering everything, from luminaires to
controls and to maintenance services. “The
latest request to update the emergency
lighting system in Terminal 1 really confirms
the success of our business model,” he says
without concealing his excitements.
When it comes to advantage part, Oslo
Airport benefits in several ways from the LED
lighting solution. The luminaires designed,
developed and installed are energy-efficient
and are blessed with an extremely long
life-span, compared to the other available
lighting systems.
On completion of the project, Philip Widner,
VP Sales, Northern Europe, Zumtobel Group,
expresses his gratitude with these words that
the company is proud to have supplied one
of the most renowned and modern airports
in Europe with its state-of-the-art lighting
solutions. “The wide product portfolio of our
brands made it possible to meet all of the
requirements at Oslo airport and to deliver
the perfect solution for a project of this size
and complexity.”
Image Source: Zumtobel
The intelligent lighting controls collect information about the outdoor lighting
conditions and adjust the lighting intensity and light colour accordingly.
While the lighting in the terminal is controlled with LITENET to reflect the amount of
available daylight, the shops are equipped with individually programmed LITECOM
control units.

26
INTERACTION
Encapsuled: Stepping Out To
Outdoor Illumination
Encapsuled, is a young and innovative lighting company, which started
manufacturing and marketing IP67-rated designer lighting systems, meant
especially for outdoor applications. The company that entered the lighting
industry two years back, claims to have matched the aesthetics and the
quality norms of the best European and American fixtures to be used all
over the world.
The machinery and technology are sourced from Europe. But to offer value,
quality products are made in India referring that these products come at
competitive pricing thereby creating a win-win situation for all. To know
more about the trajectory that the company has strategised for its growth,
we at LED World got hold with Siddhant Jain, Director, Encapsuled. Here
are the excerpts:
“Encapsuled is the sister concern of an
already established brand Architectural
Lighting Solution (ALS), founded in 2007
to cater to the specific needs of specifiers
including building architects, engineers,
lighting designers, landscape architects, and
contractors,” informs Siddhant Jain.
According to him, ALS has developed a
wide assortment of fanfare for itself in
the country’s lighting arena by providing
lighting and design professionals an
unequalled selection of optically efficient
lighting fixtures combined with illumination
expertise, personal service and unsurpassed
customer support.
“We, at Encapsuled, introduce ourselves as
a young & innovative lighting company.
We manufacture and market technically
up market lighting systems wherein all our
products are made to match the aesthetics
and quality norms of the European and
American fixtures,” says Jain.
He insists that the company is one of the best
architectural lighting solution providers across
the north Indian region with linear lighting
being its USP. “Although there are quite a few
players with their portfolio of linear lighting
solution, but none come with proposition that
we offer to our esteemed clients.”
Jain adds that all this could become possible
because of the support of our state-of-
the-art infrastructure which, in order to
streamline the work flow, “We have divided
into various sub-sections like procuring,
designing, manufacturing, quality control,
R&D and warehousing & packaging.”
“Further, the facility is equipped with the
innovative machinery and technology that
assist us in meeting the bulk and urgent
orders of our clients within the promised
time frame,” asserts Jain adding that the aim
Siddhant Jain, Director, Encapsuled
is to provide one-of-its-kind outdoor lighting
solutions. “Our products carry a 7-year
warranty, which no other manufacturer as of
now has come up with.”
All the architectural lighting products are
manufactured keeping in view the harsh
weather conditions specific to any particular
geography. “Backed by our rich experience
of over a decade in this domain, we are
committed towards offering wide variety of
products to count 150 odd types/designs.
We keep adding new products to our gamut
of offerings. Soon, around 20 innovative
products are to be added to our portfolio.”
When it comes to designing, Jain informs
that the company takes valuable feedback
from its customers on regular basis. “Besides,
we do have a dedicated design team that
keeps developing professional yet eye-
catchy architectural lighting designs. This is
actually one of the key factors along with
cost-effectiveness and sturdiness for which
we receive appreciation from our clients.”
Going forward, Jain claims that the company
shows strong competency and a high degree
of integrity. “We are catering to the needs
of both the lighting industry and the design
community by offering quality solutions for
industry professionals to attain the highest
standards for all their lighting needs. Our
broad range of luminaries is made out of
the quality raw materials from reputed
manufacturers and vendors.”
Explaining the attribute of one of the fixtures
that Encapsuled has recently come up with,
Jain says, “The fixture is made of a profile
as slim as 6mm. Dot free & absolutely
homogenous light emission surface in
encapsulated anodized aluminium profile
for continuous, sharp linear light lines. These
are designed to fit in to groves between tiles,
furniture, shelves, marbles, and stone joints,
architectural feature and facades.”
This is not it. Encapsuled is committed
to offer efficient products in professional
manner to gain a recognisable space in
the country’s burgeoning lighting industry.
“We provide excellent customer service by
offering our clients more than just a product.
We employ creative lighting solutions using
the latest technologies and incorporate
them into professional and comprehensive
presentations for our clients,” says Jain.
According to him, put together, all these
enabled the company to win a few notable
international lighting projects with latest
being the Dubai Frame, while two more
Dubai Canal and Grand Hyatt are at the final
stages of negotiation. “For these projects,
based on our presentation, we have been
asked to make tailored lighting products to
meet the specific lighting needs.”
To market its products, Encapsuled would
use the established network of ALS’ dealers.
For now, it has 200 dealers making its
presence felt in around 200 major cities of
the country. “We can say that we are capable
of catering the lighting requirements of our
far-reaching clients through our able dealers.
We want to augment this network in order to
further enhance our presence.”
In the meantime, there are plans to open
an office-cum-warehousing in Bangalore
to serve the Southern region. “The decision
was taken after we realised the region’s
unmatched potentials for our kind of
products as people there are far more
forthcoming for designer and sturdy
products. This is also because we are getting
quite a few enquiries from South but our
physical absence in the region made us miss
many such opportunities in the recent past,”
shares Jain and signs off.

28
INTERVIEW
Innovation is the Key at
Ayana Energy
Ayana Energy Pvt. Ltd. is an LED lighting solution company that is 100%
Indian-owned and -operated. It is based in Hyderabad with operations
in Telangana, Andhra Pradesh and Karnataka. The company started its
operations in 2013 with smaller base to gain experience in handling
projects and providing customised solutions to its clients within the
vicinity of Hyderabad.
Gradually, it started expanding its operational efficiencies as well as
capabilities to handle bigger projects across other cities. Today, Ayana
Energy is associated with some prestigious clients and prides itself on
its well-experienced team, the approach of which towards engineering
& manufacturing of LED lights ensures that lights integrate a host of
innovative features and have top-notch quality.
We, at LED World, caught up with Mamtha Mengarthy, Director, Ayana
Energy to know more about the company’s future plans and how it is
strategising its growth trajectory. Here’s the edited excerpt to follow:
Mamtha Mengarthy and Sundeep Mengarthy
Directors, Ayana Energy Pvt. Ltd.
What made you enter the lighting
industry?
The company was established by my
husband, Sundeep Mengarthy and me.
Sundeep comes from the lighting industry
and I am from the field of electronics
manufacturing. We saw tremendous
potential in this energy-efficient technology
as it has the power to revolutionise the
field of lighting. LED lighting, as you know,
is environmental-friendly and consumes
less power in comparison to conventional
lighting. Both these features are the need
of the hour. It was six years ago that we
decided to conjugate our experiences and
become a part of this revolution.
You mentioned that design is
Ayana Energy’s passion. What all
goes in designing?
The innate small size of LEDs and the ability
to control them paves way to endless
flexibility in lighting design. This flexibility
has driven our passion to constantly
innovate our products. Clever design and
innovative thinking are central to our
company’s drive for efficient and aesthetic
LED lighting products.
It is important to update ourselves and
our products with the advancements in
technology, so as to be able to keep up pace
with the market and also to offer the latest
to our clients. We, therefore, come up with
new products from time to time.
For example, we have recently introduced
a cost-effective dimmable/colour tunable
lighting system for those customers who do
not prefer the expensive home automation
system.
We put a great deal of R&D followed by
stringent testing procedure before zeroing
in on any design. Each and every product
designed here is subject to hours of scrutiny,
rigorous testing and evaluation, ensuring
adherence to regulatory requirements and
standards.
Why Ayana Energy took its time to
explore outside Hyderabad?
We were first generation entrepreneurs
with a new brand. We started with small
projects as we did not want to rush to an
expanded market. We let ourselves grow
organically and took time to establish
ourselves in Hyderabad. Gradually, we
moved on to handling big projects and
are now associated with some prestigious
clients. Further, we have expanded to other
cities – Vizag, Vijayawada and Bangalore. We
are currently working on expanding to other
major cities.
How do you market the brand?
Who are your target customers?
We have a direct sales channel that is in
contact with architects, interior designers
and contractors. This category of clients
has regular requirement of lighting for their
numerous customers. Apart from them,
we are in direct contact with B2B clients
like software companies, infrastructure
companies, healthcare companies,
companies with retail outlets/showrooms,
etc. Such clients tend to have requirements
for their expanding business in same city or
other cities.
We have recently started participating in
government tenders that will allow us to

29
expand our customer base segment.
Which all lighting applications do
you cater to?
We offer both indoor and outdoor lighting
solutions. Based on the dimensions and
other factors, we provide lighting design
for various applications in domestic,
architectural, industrial, solar or commercial
setup, whether new or existing. Our
experienced team visits the space/site
to be illuminated, evaluates the lighting
requirements and prepares a lighting design
ensuring effective illumination, besides
saving on energy usage.
Where do you manufacture these
LED lighting products?
We have a facility in Hyderabad that
houses a dedicated & efficient team which
is responsible for the assembly, testing,
marketing and sales of our products. All
our products are designed and developed
in India using the best quality components,
from both local and overseas suppliers.
How do you see the prospects of
the country’s LED lighting industry?
As mentioned earlier, there is no doubt
about the potential of this industry. This,
coupled with low entry barriers, has let
the domestic market flooded with many
new players. This is, however, leading to an
intense price war, because of which Indian
market is experiencing one of the lowest
prices in the world. This is badly impacting
the growth & development of the industry
especially, when it comes to R&D. In the near
future, we foresee consolidation, when only
serious players will be left in the industry.
All this would lead to an automatic price
correction after which the industry will more
or less be stabilised.
As you said, the industry is flooded
with innumerable unbranded
players. Why do people opt for
Ayana Energy?
At Ayana Energy, we focus not only on
selling our products but also on building
relationships. To our customers, we also
offer the experiences of our services along
with LED lights. These services have helped
us develop good rapport with clients and
encourage them to choose us as their
lighting partner.
Right from the time of enquiry, our design
team gets in touch with the client – they visit
the site and gain an understanding of the
requirement. Based on this, they prepare an
optimum lighting design, suitable for the
site, and at the same time, allows effective
energy usage.
We have the capability to customise our
products for clients that have specific
requirements. We offer quality products
and high warranty periods. We guide &
assist our clients as and when they require
us during the installation period. And
more importantly, we are one of the few
companies that provide on-site warranty.
How do plan your future endeavor?
So far, we have developed a sizeable client
base in Telangana, Andhra Pradesh and
Karnataka. We now plan to spread our wings
over to other states in India. We have started
participating in Government Tenders that
will provide us in roads to serving reputable
Government Organizations.
We would like to further our business to
CASE STUDY – 1
A software company that was established in the 1990s in Hyderabad is now a million-dollar
firm with operations in different cities in India and overseas. We approached this client with an
introduction to the energy efficient LED Lighting and offered them a proposal to replace their
existing conventional lighting with the equivalent in LED Lighting, with which they could save
more than 50% energy and thereby considerably reduce their power & maintenance expenses.
We have successfully replaced their conventional lighting, across 5 cities, with our LED lighting.
This customer was satisfied with our lights and was particularly appreciative of the reduction in
their power expenditure. They now prefer LED Lighting to conventional lighting for their new
branches and we are their official partner for LED lights. As on today we have supplied more
than 10,000 LED lights to this customer.
CASE STUDY – 2
A digital media marketing company was relocating its office to a bigger space, where the
decorator wanted us to provide lighting that was contemporary, unique and in sync with the
interiors of the new office space. We custom-designed linear lights for them that were as long
as 46 feet linear light for the conference room, 22 feet for the reception area and hexagonal
lights for the meeting rooms. These lights were developed & tested in house at Ayana Energy
and the feedback from the client for these lights was overwhelming.
the next level by offering OEM services, for
which we have been receiving enquiries.
Meanwhile, the Government of Telangana
plans to set up an LED Lighting park on
the outskirts of Hyderabad, as a part of
the initiative to encourage LED Lighting
companies. Being part of this initiative
would also help us meeting our objective of
expanding our manufacturing capabilities.

30
INTERACTION
Savvy Lights:
Lighting In Perception
A new-born
brand that looks
determined to
create a space
for itself when
it comes to
the world of
decorative lighting
and designer
fixtures
Savvy LED Lights are manufactured by
Mumbai-based Light World, a company
that manufactures decorative lighting
and is well-informed about the wonder,
lighting can create. Serving since 2010 with
its astonishing designs, Savvy Lights’ USP
is to spend less and deliver more. With
this objective in mind, Hitesh Patel, the
company’s director puts up a great deal
of R&D before finalising any design. He
does insist that each and every design so
developed is subject to deep scrutiny, to not
only match the interiors of any architecture
but add aesthetics by lighting up spaces.
It was actually the inquisitiveness, which
compelled us at LED World to reach a person
with fairly disheveled hairs and a pretty
normal dressing sense without evincing any
strong inclination towards designs. When we
entered, he was busy with his iPad, exploring
new ideas to get hold of his imagination
Hitesh Patel, Director, Light World
and develop further enticing designs of his
lighting products for his valuable clientele.
“Copying... Yes! And I bet nobody can do like
me,” Patel says with a confident smile.
So, is copying easy? Not at all! It needs
special skills and maturity level to capture
the details of a product that is already
developed. “You must need to have a
unique sense for understanding a design
and replicating it,” he ushers with strong
perseverance that all the designs are not the
exact imitation, but with some or the other
visible alterations/differentiations. “Because,
there may arise copyright issues.” This clearly
reflects his knowledge about the market and
its indices.
It won’t be wrong to mention that
irrespective of the persona of Patel, the lights
that he and his team develops has some
magnetic elements in them, which attract
people so much so that any person with no
discernible bent towards designing, gets a
natural pull. Yes, it wasn’t a planned meeting
but more like an impromptu. For some time,
he remained reluctant to speak to us; but we
kept trying and got him convinced to share
about his tastes and eclectic designs.
“Around a decade back, it all started by
my elder brother. I joined my brother five
years ago, after completing my graduation.
Thereon, together we put a lot of efforts
to reach to this spot. We studied the
market, visited China quite a few times to
understand the nuances of LED lighting
and the designing factors. We worked hard,
slowly crept into the groove, and came to
know what would make us count in the
market. Eventually, we started focusing on
design,” explains Patel.
Gradually, Patel nurtured his tastes and got
his fondness aroused towards designs. “I

31
spend a lot of my time on developing new
designs as copying doesn’t promise very
bright future as LEDs do. And, every new
design encourages me to go one more step
and craft another eye-catchy structure – be
it of metal or fabric. Thanks to the discerning
league of modern customers who always
kept appreciating these artworks of ours.
This is how we have been stepping up in this
fiercely competitive market,” he elucidates.
Delving on the market presence of Savvy
Lights, Patel shares that to market these
designer lighting products, Light World
prefers to go through its established network
of distributors. “We want our channel
partners to remain our contact points in
the market. They bring us the demand and
we try meeting their specific requirements,
which of course, come from their respective
clients. For now, we have around 80
distributors, spread across the country. Of
these, half are our regular customers and
source products from us quite frequently.”
For these many years, the company’s
distributors helped it to market its products
majorly in Mumbai and surrounding areas.
“We now want to move ahead and gain
some foothold in other major cities like
Delhi, Chennai, Bangalore, etc. For this, we
also want to augment our network,” says
Patel unveiling that the brand name for his
lighting products has just been born and
that the company was marketing its products
simply under the Light World banner. “It is
now that we decided to go with Savvy Lights
as our brand name for all our LED lighting
products. Accordingly, from now onward,
we would be known by this name only,” he
concludes.

32
INTERVIEW
Starflux LED: Promising More
Reliable, Consistent Lighting
What is your way forward in the
country’s lighting industry?
We are a forward-thinking innovation &
technology-driven company with a strong
desire to create futuristic lighting products
accessible & affordable to all. We offer a
one-stop solution for all the lighting needs
right from indoor to outdoor, commercial
to industrial, retail to residential. From
concept design, to development, to testing,
to delivering the most innovative LED lights,
products offered by us are crafted to meet
international standards in terms of quality,
safety, performance, energy efficiency, cost-
effectiveness & durability.
How has been the company’s
infrastructure?
We have a very strong infrastructure. Spread
across 14,000 sqft, our plant is located in
Manesar near Gurugram in Haryana. Our
state-of-the-art manufacturing facility is
fully-equipped with the most advanced
equipment to follow modern methods
of automated production processes that
mitigates human error & faulty products,
promising a more reliable, consistent LED
light every time. Being ISO, TuV-certified, we
have all the needed infrastructure including
SMT line and MI line, backed by a very
strong R&D to make sure that every light
made by us are tested rigorously & checked
thoroughly to deliver the best products.
We do outsource dye-casting, besides LEDs,
optics and drivers – all from respective
reputed vendors. With all this in-house, we
aim to fulfil future energy and lighting needs
by providing the most efficient, safe, durable,
elegant, eco-friendly and comfortable lights
leading to a brighter, better, beautiful world.
In short, we are here to stay with quality
lighting products.
Startflux LED from Gurugram-based MLTC Energy India Pvt. Ltd. is a
newly-introduced brand in the country’s lighting industry, which claims
to be very deeply-driven with the sense of self discipline, diligence,
positivity, responsibility and professionalism with a will to learn & adapt to
changes, making things easier by providing the most comfortable light &
convenient services to its customers.
We, at LED World, caught up with V. S. Hooda, the company’s director to
discuss about his vision & mission that led the company to draft its future
growth strategy. Here’s what he shared with us:
What made you enter into the
lighting industry?
We are into the power project business that
includes transmission lines and substations.
There are various such lighting projects,
which amounts more than 5,000 streetlights
per year. This showed us the way to foray
in to the lighting business, especially
streetlights. Though, we started with
streetlights to target those big projects, soon
realised that we need to add commercial and
residential lighting as well to our portfolio.
Which other segments do you offer
your products to?
We have a gamut of products’ variants
to serve the varied needs of the market
depending upon the illumination
requirements. As far as products are
concerned, if you have limited range, you
can’t survive. So, we have full range of
lighting solutions - be it indoor or outdoor,
catering to the needs of various segments
V. S. Hooda, Director
MLTC Energy India Pvt. Ltd.
that include commercial, residential,
healthcare & hospitality to present a basket
to our clientele. There’s still a lot is to be
added in this basket.
As far as bulbs and tubes are concerned, we
were actually not interested, but following
the requirements from the market, we
couldn’t keep ourselves away from it. If
you believe, despite having started with
streetlights, our first invoice was that of
bulbs and tubes/battens. This makes me
believe that manufacturing can’t simply drive
the market, but market keeps driving the
manufacturing.
How has been the response from
projects?
We have two types of offering – standard
and made-to-order depending upon the
client’s specific requirements. We are
interested in government projects across the
country. Initially, we started with Haryana,
and now expanding our reach to Himachal

33
Pradesh, Rajasthan, Punjab and MP. There
are some enquiries from our clients, who are
catering to a few government projects.
What is the USP of Starflux
products?
For streetlights, we have IP-67-rated
products. With this thought that words may
not make that impact, we wanted to virtually
express the features of our IP-67 rated
streetlights that most of the customers get
inquisitive about. The one that is kept under
water with beautiful fishes inside the tub
shows that there isn’t any leakage of current
as even 1V of power can be dangerous for
the fishes, plying inside the tub around the
lighting unit which has been in operation
since long to demonstrate its water-proofing
attribute. Let me tell you that this is also
dust-proof and is fully fit for outdoor
applications withstanding the harsh Indian
weather conditions.
Where do you get the designs
from?
All our lights are indigenously developed.
Most of our designs are patented. For
designs, we have exclusive tie-up with
designers to produce and offer fresh and
innovative designs to our clientele. We are
soon going to introduce our range of smart
lights, which can be connected, operated,
and controlled through Bluetooth-enabled
devices. Many of our current collections can
be operated using a remote control. We do
have kept the options open for installing
sensors in our lights, provided the customer
is willing to. But, for now, the market is not
ready for those feature-rich products as it
would certainly add to the cost.
What is the prospect of lighting
industry?
The lighting industry has very good
prospects. At least, for next three to four
years the CAGR will be around 20 to 22%.
After making BIS mandatory, the next move
is the inclusion of star-rating by Bureau of
Energy Efficiency (BEE). While BIS would
certify the products, BEE would render
star-ratings based on the performance
standard of those products. Once it
becomes mandatory for all the LED lighting
products being sold in the Indian market,
the substandard quality would be subsided
automatically.
How do you market your products?
Though majorly, we are focusing on
government projects, we have solutions for
many segments which eventually make it
necessary to rope in a network of dealers.
For now, we have around 12 dealers. We
want to augment this number further to
soon make our presence felt at least in the
major cities of the country. We are also
there on the online-platform, where we are
partnering with the online marketing giants,
Amazon and Flipkart to market our battens
& bulbs. We will later include other products
depending upon the market response and
requirement.

34
EVENT
ASEAN’s Largest
International Exhibition
on LED Products &
Technology: A Legion of
Opportunities
With immense networking avenues, LED
Expo Thailand is an excellent platform
to display your products to industry
professionals both from national as
well as international market
The global LED lighting industry is up on
the way to mark another milestone with the
new edition of LED Expo Thailand, ASEAN’s
largest International Exhibition on LED
products & technology, which is scheduled
during 10-12 May 2018 in Bangkok. The
6th edition of the Expo would welcome
more than 300 exhibitors, who would prep
their latest to display on an expanse of
over 20,000 sqm of exhibit area for about
15,000 international trade visitors at the
Impact Exhibition and Convention Centre in
Bangkok, Thailand.
LED Expo Thailand 2018 will cater to the
demand of evolution in the existing lighting
technology. It is a dynamic hub for LED &
lighting companies to assemble, promote,
discuss, transact, partner and gain insights
on neighbouring markets.
The global LED lighting market is growing
rapidly and is believed to reach USD 54.28
billion by 2022; expanding at a CAGR of
around 13% between 2017 and 2022.
Thailand’s LED lighting market accounts
for 12% of the total lighting market share
with a projected growth rate of CAGR 30%
during 2015-2020. LED Expo Thailand aims
10-12
MAY, 2018
CHALLENGER 1
IMPACT EXHIBITION & CONVEN-
TION CENTER
BANGKOK, THAILAND

35
to support and accelerate this upswing by
providing a dynamic hub for LED/lighting
companies, mainly from South East Asian
markets, to congregate, promote and partner
with neighbouring LED markets at a niche
level.
This time, in LED Expo, hundreds of
architectural & interior design companies,
construction companies, electricity boards,
government agencies & state enterprises,
industrial estates & manufacturing
companies, LED & lighting dealers/
distributors/importers/manufacturers,
LEED certifiers, lighting specifiers, etc.,
will be coming together to find out latest
information regarding the most updated
innovations in the LED world.
Besides attending exhibition, the participants
would get the opportunity to attend
International LED Summit, which the
organisers have decided to take to the next
level with iLight Connect.
iLIGHT CONNECT: INTERNATIONAL
LED SUMMIT
The theme for this year’s Summit is iLight
Connect that recognises the current and
emerging lighting control protocols and
incredible design possibilities, while
reinforcing the increasing need for the
players in the design, engineering and
building professions to be connected in
terms of inter-disciplinary communication.
The Summit will be based on case
studies, discussions over the latest trends,
innovations and technology in both interior
& exterior rifts. A panel discussion will hoist
the influences
and issues that designers, owners &
operators come across when it comes to
implementing the LED technology.
Discrete speakers will throw some light on
the opportunities that LED provide us today
which we did not have in past. The main
focus will be on ‘Future of LED’ along with
other contemporary issues such as smart
lighting & loT. All these are grouped under
four separate heads to be addressed under
four different sessions:
• IoT and the Future of Lighting
• Smart Lighting – Opportunities and
Constraints
• Lighting Festivals – Beyond the Wow
Factor
• Hotel Value Creation through Lighting
Design
The highlights of the show demonstrating
FUTURE OF LED for a SMART LIVING are:
Each year the Show brings innovative,
engaging and informative additions for
its exhibitors to showcase under a specific
segment and attract focused buyers. This
year’s highlights are:
SOLAR ZONE
This specific zone would be highlighting
high-performance Solar LED products,
services and technology for housing,
commercial and industrial sectors to
induce huge saving on electricity, besides
encouraging the usage of renewable energy.
DEALERS AND DISTRIBUTORS
ZONE / BUSINESS MATCHING
A specialized business matching program
strictly for distributors and manufacturers,
our dedicated buyer team will source out
“wish list” of manufacturers and distributors
to be pre-matched.
LoT (LED OF THINGS)
It is aimed at bringing forth innovations
taking place in LED signage system with
sound and light effects to keep the visitors
engaged.
LED CAFÉ
A great resting place for all trade visitors
after a long walk in the hall, LED Café
will serve a variety of refreshments and
mouth-watering delicacies. The café will be
decorated with creative LED lighting.
LIGHTING & ENERGY SAVING
CONSULTATION CENTRE
This would facilitate a free discussion
between trade visitors and industry
professionals for their current and future
business project to save the cost and use
suitable products.
THAILAND LED SUMMIT
Steered by the committee of experts, the
conference attracts high-powered keynotes

36
and serves stimulating discussions in an
open environment. The topics will cover the
trends in LED lighting technology, lighting
standard, government support policies and
design solution.
INTERNATIONAL LED SUMMIT
International conference on LED and
lighting technology is aimed at bringing the
opportunities today, besides defining future
trends covering important aspects like smart
lighting, urban development, LoT and latest
innovations in exterior and interior spaces.
ARCHITECTURAL DESIGN VILLAGE
This special village would showcase amazing
works of famous architects and designers
besides displaying student projects in
Thailand to increase the efficiency of every
building.
BUYER PROGRAM
Created specifically to facilitate business
matching at the show, the Buyer Program is
an effective platform for the top qualified
buyers from the procurement, purchasing
and supply chain management divisions
within the energy efficiency, LED as well as
electronic sectors to meet with our exhibitors
on a pre-scheduled, one-on-one basis.
Re-invention and revamping of a show
are requisite in order to keep enticing the
visitors. The transient developments can be
seen in the next edition of LED Expo Thailand
which will be effective in upgrading your
knowledge about the current LED market.
Benefits of VIP Buyer
Program:
• Complimentary 2-night accommodation
at Ibis IMPACT during 10-12 May 2018
• Access to the Business Matching Zone
(complimentary refreshments and WiFi)
• Free Copy of Show Directory
Who all would visit the Show?
Visitors from varied business spheres including
architects, lighting industry professionals,
lighting consultants, lighting engineers,
electrical contractors, interior designers,
government agencies, etc. would come to
explore the latest developments in the LED
world. More buyers from many other sectors
are also expected to join the league with the
introduction of new segments and zones!
Thailand: A Gateway to
Opportunities in ASEAN Region!
Emerging Country: Thailand is the World’s
51st largest country by area, 20th largest
country by population and the 32nd largest
country in the world by economic size.
Hub of ASEAN: With strategic location
among ASEAN, it is easy to access to
the Greater Mekong sub-region (GMS).
Hence Thailand has high potential to be the
regional logistics hub.
Growing Economy: The Economic
Intelligence centre of the SIAM Commercial
BANK (SCB) has predicted that Thailand’s
economy is expected to expand further in
2018, to around 3.5 percent.
Policy Support: Thailand has long been
a proponent of free & fair trade and its
attractiveness as a production base for
leading international companies is enhanced
by a number of free trade agreements.
Energy Trend: Thailand is moving full steam
ahead towards the use of LED lighting. In
2016, the turnover in the LED bulb market
has increased 33% with a total market value
of the THB 4,960 million.
ABOUT THE ORGANISERS:
MEX Exhibitions Pvt. Ltd. is an
international exhibition company with a
strong presence of over four decades in
the advertising industry, over 20 years
in publishing & 15 years in exhibitions.
The company has produced more than
100 market-leading trade exhibitions
for various segments in addition
to publishing various magazines &
advertising trade directories of repute.
Successful exhibitions are conducted all
over India, Dubai, Singapore, Thailand
and now in Africa.
IMPACT Exhibition Management Co.,
Ltd. is the leading exhibition organiser
in Thailand. IMPACT organises and
manages professional trade and public
exhibitions, conferences, meetings
and training, working hand-in-hand
with international trade associations,
organisers and corporations across a
broad spectrum of industries. IMPACT
creates effective market platforms and
offers a comprehensive range of turnkey
event management solutions ranging
from market research, exhibition and
visitor promotion and sales, advertising
and promotion, public relations, the
operation to on-site logistic management
for exhibitions and conferences of all
sizes and industries. It also specialises in
business matching programs.

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