Uploaded bySteve Portigal
Learning From User Research War Stories
The document explores the significance of storytelling in user research, emphasizing the human connection and bravery in sharing experiences. It addresses challenges in participant engagement and the importance of preparation and understanding organizational culture during fieldwork. Key insights include learning from failures and the necessity of good recruiting to enhance the research process.
Learning From User Research War Stories
- 1. 1 User Research WarStories Steve Portigal @steveportigal
- 2. 2 It’s All GoingTo Burn
- 3. 3 Click to editMaster title style Sameer Chavan Connecting Through War Stories
- 4. 4 Click to editMaster title style“We’re wired for story. In a culture of scarcity and perfectionism, there’s a surprisingly simple reason we want to own, integrate, and share our stories of struggle. We do this because we feel the most alive when we’re connecting with others and being brave with our stories.” Brené Brown, Rising Strong
- 5. 5 Click to editMaster title style www.portigal.com/ category/series/ warstories
- 6. 6 Click to editMaster title styleDoorbells, Danger, and Dead Batteries rosenfeldmedia.com/books/user-research-war-stories/ Interviews with in-house user research leaders portigal.com/podcast/ Interviewing Users rosenfeldmedia.com/books/interviewing-users/
- 7. 7 Click to editMaster title style Survivorship Bias
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- 9. 9 Those Exasperating Participants A Crisis ofCredibility Cordy Swope stoc.info
- 10. 10 Good recruiting isessential The more you invest in fieldwork, the more you need backup Accept that failures will happen If you can’t engage, change the topic If an interview is going badly, stick with it Don't assign blame when you meet a dishonest participant
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- 12. 12 Elizabeth Chesters Nail Polishfor Insights
- 13. 13 Erik Moses (Don’t) Go Towardthe Light Photo by Erik Moses
- 14. 14 Prepare for theexperience of the interview Consider your assumption about the environment Be present in your surroundings Include the rich data from the environment Learn from your mistakes
- 15. 15 Click to editMaster title style Not Safe For Work
- 16. 16 Click to editMaster title styleThe Well-Lit Redhead David Bacon "Shocking" (CC BY 2.0) by diongillard
- 17. 17 Click to editMaster title style Know your organizational rules/culture Provide trigger warnings Just because your work involves a body part, you don’t have to act like one Do fieldwork in teams Consider a range of controversial content
- 18. 18 Click to editMaster title style Judging and Learning
- 19. To Research Is ToBe Human
- 20. 20 Click to editMaster title style Thank you! @steveportigal www.portigal.com