The document discusses how internet listings are driving home sales. It summarizes data showing that 37% of buyers found their home on the internet in 2010, compared to 38% through an agent. The document then promotes the services of a real estate agent who creates professional listings that are optimized for internet searches by including photos, videos, mobile layouts and other features that buyers value. The agent aims to get the listing exposure on all major real estate websites and claims listings average a 15.9% click-through rate to property websites from Craigslist ads.

1. A WEBSITE DEDICATED ENTIRELY TO
SELLING YOUR HOME!

2. Where Buyers Come From
Where Buyer Found the Home
they Purchased in 2010
6%
Agent
4%
11% Sign 2% Internet
2%
Yard Sign
Friend
37% Internet
38% Agent Builder
Newspaper
Seller

3. The Home Search Process
Information Sources that Buyers used during the Home Search
89%
Internet
88%
Agent
57%
Yard Sign
2010
Open
45% 2009
House 2008
36% 2007
Newspaper
23%
Magazine
0% 10% 20% 30% 40% 50% 60% 70% 80% 90% 100%

4. What Buyers Value
What Internet buyers deem "Very Useful"
85%
Photos
83%
Detailed Property Info
61%
Virtual Tours
45%
Agent Contact Info
2010
43% 2009
Interactive Maps
40%
Neighborhood Info
0% 10% 20% 30% 40% 50% 60% 70% 80% 90%

5. Domain Rider Sign
Yard signs continue to be a huge marketing force in Real Estate. DOMAIN
RIDER® signs drive an average of 20% of the total website traffic to single
Property Websites. Needless to say, hanging a DOMAIN RIDER showcasing your
property website address is a critical component when marketing your
property online.

6. Where will your Property Appear Online?
My job is to make sure your listing gets scene. That’s why I syndicate my
listings to ALL the major property portals including but not limited to:

7. Professionally Designed Online Classified Ads
Craigslist can be a powerful tool for generating
tons of traffic to your property website. The ads I
create are professionally produced and
designed to get more buyers to your listing. Your
property will stand head and shoulders above
the competition.
My Craigslist flyers average a 15.9%*
Click Through rate!
I am also able to see how many people have viewed
your flyer on craigslist and how many clicked through
to your property website!
*Craigslist flyers posted from Jan 2011 through March 2011 (total 907,798
views, 139,860 clicks.)

8. Video Builder
Buyers love video! That’s why I
build a video for each listing.
Creating a video is a great
way to showcase all of the
important selling features of
your home.
Your Property Video
can also appear on
YouTube!

9. Full Screen Photos
Your home will be showcased with
a beautifully designed Slide Show
control that will display your
property FULL SCREEN at FULL
RESOLUTION.
Photos are the #1
Thing that Buyers want
to see online!

10. Mobile Ready
More and more people are accessing
Property websites via their mobile devices.
That’s why I have a mobile version created for
every property I list. When a mobile visitor
attempts to access your property site, they will
be automatically redirected to a Mobile
version designed specifically for their device!
They can even access your
listing details by scanning
your very own QR code!

11. Response Time
Extremely 40%
Important 70%
14% Traditional Buyers
Very Important
19%
Internet Buyers
Moderately 23%
Important 10%
89% of Internet buyers said that their
agents response time was Very Important
Not Very 23%
Important 1%
Any lead that comes from your website
Not at all 0%
will be instantly sent to me by text
Important 0% message so I can follow-up immediately!
0% 10% 20% 30% 40% 50% 60% 70% 80%

12. Text-the-Domain
Text the Domain enables me to market your listing across a whole
new medium. When a prospect texts your domain to my short
code, they will be sent information about your property including a
link to the mobile version, and I will be sent their cell phone number
for immediate follow-up.